Jazari
Jazari is an FCA-regulated UK fintech that provides a mobile digital banking app combining Visa debit cards, low-cost international remittances, and a Remit Now Pay Later credit product for migrant workers sending money to home countries.
- Company typePrivate
- Founded2022
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Jazari does
Jazari (operated by Alif Financial Ltd and trading as Jazari Money) is a UK-based, FCA-regulated digital banking platform targeting migrant workers in the UK who send money to home countries, primarily Pakistan and Nigeria. The mobile-first service combines an e-money account, Visa debit cards (physical £5.99 issuance, virtual free), low-cost international remittances with zero fees on key corridors, and a Remit Now Pay Later (RNPL) short-term credit product that allows users to send money immediately and repay within 30 days at a flat 10% fee, with repayments reported to Experian, Equifax, and TransUnion under a Credit Builder feature. Onboarding is sub-two-minute, paperless, and uses Onfido for KYC and Bud for open-banking account funding.
The technical stack is an assembly of regulated partners rather than a vertically integrated platform: PayrNet Limited issues e-money and cards under Visa licence, SteadyPay originates RNPL credit under the Consumer Credit Act, and TerraPay powers cross-border payment rails outside the UK. Jazari itself is a wholly-owned subsidiary of Embedded Finance Ltd (operating under the trading name "Railsr"), meaning the customer-facing app is built on top of an embedded finance infrastructure layer owned by the parent group.
Jazari's revenue model is entirely transactional and fee-based: remittance FX spreads and corridor fees, the 10% RNPL fee share (Jazari as authorised representative/introducer of SteadyPay), debit card and ATM fees (£0.99 UK ATM, £0.99 or 2% foreign currency), £5.99 physical card issuance, £0.49 subsequent bank transfers, and £0.20 debit-card top-up fees. Customer acquisition is product-led via the iOS and Android app stores, supported by a £10-per-referral programme and content marketing around UK–Pakistan and UK–Nigeria corridors. Expansion is concentrated around a December 2025 strategic partnership with Fuze, targeting a UAE launch in Q2 2026 using compliant blockchain rails to reduce remittance fees below 1%, versus the 6.2% World Bank global average.
Jazari firmographics
Firmographics- Name
- Jazari
- Legal name
- Alif Financial Ltd
- Website
- https://jazari.money
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jazari is an FCA-regulated UK fintech that provides a mobile digital banking app combining Visa debit cards, low-cost international remittances, and a Remit Now Pay Later credit product for migrant workers sending money to home countries.
- Ownership category
- akta.pro rank
Jazari industry classification
Industry- Product category
- Cross-Border Remittances
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Credit Card Issuing (52221), Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141), Finance Services (6199), Functions Related To Depository Banking, Nec (6099)
- akta.pro primary industry
- Crypto Remittance & Cross-Border Money Transfer Providers (FSADAIAD)
- akta.pro secondary industries
- Cross-Border & FX Payments Platforms (BPAMAFAK), Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG), BNPL Consumer Apps & Wallets (Discovery, Management) (FSAGAIAG), Cross-Border Card-Based Transfers & Multi-Currency Cards (FSAGAKAE)
Keywords
Where Jazari is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Jazari business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Remittance transaction fees: Jazari charges fees on international money transfers. Free remittances available on certain popular corridors (Pakistan, Nigeria). Fees vary per corridor, with all costs shown upfront before transaction confirmation. SWIFT payments incur fees if instructions given after 4pm on business days.
- Remit Now Pay Later lending fees: A flat 10% fee is charged on RNPL loans (e.g., borrow £50, repay £55). Loans are originated by SteadyPay; Jazari acts as an authorised representative and introducer (FRN 551245) and earns a share of the lending activity.
- Debit card and ATM fees: Fees charged on card transactions: foreign currency card payments £0.99 or 2% (whichever is greater); ATM withdrawals in GBP £0.99; ATM withdrawals in foreign currency charged at higher rates.
- Bank transfer and top-up fees: First UK bank transfer (Faster Payments & SEPA) per month is free; additional transfers £0.49. Debit card loads cost £0.20 per transaction. Open banking transfers are free.
- Physical card issuance and replacement: Virtual card is free. Physical Jazari Visa card costs £5.99 to issue. Card replacement also incurs a fee.
- Referral and rewards program: Users earn £10 per successful referral (up to one redemption per month) and can earn 1% cashback on eligible card spend (capped at £10 per calendar month). Rewards can be applied to loan fee waivers, cashback, no-fee international transfers, and remittance boosts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Virtual Card — Free |
| One time/ perpetual license | Pay-as-you-go | Physical Card — £5.99 |
| Transaction based/ take rate | Pay-as-you-go | Remit Now Pay Later — 10% flat fee |
| Transaction based/ take rate | Pay-as-you-go | ATM Withdrawals — £0.99 (UK) / higher abroad |
| Transaction based/ take rate | Pay-as-you-go | Bank transfers — Free first, then £0.49 |
| Transaction based/ take rate | Pay-as-you-go | Debit card load — £0.20 |
| Transaction based/ take rate | Pay-as-you-go | Foreign currency card payments — £0.99 or 2% |
| Transaction based/ take rate | Monthly | Referral rewards — £10 per successful referral |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Jazari product offering
Product offeringCore offering
Jazari offers a mobile-first digital banking app that delivers an FCA-regulated e-money account with a Visa debit card (physical and virtual), low-cost international remittances (zero-fee on popular corridors such as Pakistan and Nigeria), and a Remit Now Pay Later (RNPL) credit feature that lets users send money instantly and repay within 30 days at a flat 10% fee. The platform is targeted at migrant workers in the UK and is distributed via iOS and Android apps on the Apple App Store and Google Play.
Product overview
Jazari is a next-generation financial services platform combining remittances, credit, and digital wallet infrastructure to serve migrant workers. The core offering is the Jazari App, which provides a unified platform for the Jazari Visa Debit Account with both physical (£5.99) and virtual (free) cards, international remittances to corridors including Pakistan and Nigeria, and the Remit Now Pay Later (RNPL) credit feature. RNPL, powered by lending partner SteadyPay, enables short-term credit (£50+ loans at 10% flat fee, repayable within 30 days) with Credit Builder functionality that reports to Experian, Equifax, and TransUnion. The platform integrates with Visa for card issuing, TerraPay for international transfers, Bud for Open Banking, and Onfido for identity verification. Jazari is preparing to launch upgraded cards in 2026 and expand to the UAE market.
Differentiator
Problem solved
Functional benefit
Brands
- Remit Now Pay Later: A lending product that enables customers to send money abroad instantly and repay within 30 days with a flat 10% fee.
Products and services
- Jazari App Mobile application for iOS and Android that lets users open an account in under 2 minutes with no paperwork, send international remittances, access Remit Now Pay Later credit, and manage a Visa-backed debit account. Targeted at individual migrant workers in the UK.
- Jazari Visa Debit Account FCA-regulated e-money account issued by PayrNet Limited under licence from Visa Europe, supporting UK and international spending, ATM withdrawals, and remittances. Comes with both a physical Visa debit card and a free virtual Visa debit card.
- Jazari Physical Card Visa-backed physical debit card for in-store and online purchases, ATM withdrawals, and cross-border spending, with Apple Pay and Google Pay support. Issued for a one-time fee of £5.99.
- Jazari Virtual Card Free, non-physical Visa debit card accessible via the Jazari App, issued automatically upon account activation and used exclusively for online transactions.
- Remit Now Pay Later (RNPL) Short-term credit feature that lets users send money internationally or top up their Jazari balance instantly and repay within 30 days at a flat 10% fee (e.g., borrow £50, repay £55). Provided by lending partner SteadyPay Ltd (FCA FRN 789333). Includes the Credit Builder feature, which reports on-time repayments to Experian, Equifax, and TransUnion to help users build UK credit history.
- International Remittances Cross-border money transfer service that lets users send funds to recipients abroad, with zero-fee transfers on popular corridors such as UK-to-Pakistan and UK-to-Nigeria, best exchange rates, and instant transfer delivery. Powered by TerraPay for international rails and, for the MENA corridor, regulated blockchain infrastructure via Fuze.
Quantifiable outcome
- Reduces remittance fees to under 1% vs 6.2% global average through blockchain rails
- +4 more outcomes
Companies that use Jazari
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Jazari technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Feature5 records
Jazari partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship and core.
- FuzeflagshipStrategic partnership to enable real-time, low-cost remittance across the MENA region using compliant blockchain technology. The collaboration aims to digitally transform the $200 billion regional remittance market and enable faster, cheaper cross-border money movement. Jazari's Remit Now Pay Later innovation is paired with Fuze's regulated digital-asset infrastructure. Fuze is MENA's first regulated digital assets infrastructure provider (Digital-Assets-as-a-Service platform). The long-term partnership will focus on modernizing financial rails, improving cross-border value movement, and supporting the rollout of new digital asset-enabled services in a phased manner. Jazari is preparing to launch in UAE in Q2 2026 with Fuze's support.
- PayrNet LimitedcorePayrNet Limited is the e-money issuer and card issuer for Jazari. It is authorised by the FCA (FRN 900594) under the Electronic Money Regulations 2011 to issue electronic money and provide payment services. Jazari Money operates as an agent of PayrNet. Jazari cards are issued by PayrNet under Visa licence. PayrNet holds customer deposits in safeguarded accounts.
- TerraPaycoreTerraPay provides international remittance services outside the UK. It handles cross-border remittance data and enables Jazari to deliver funds to recipients in destination countries.
- BudcoreBud provides open banking integration enabling Jazari users to securely connect their UK bank accounts for account funding and eligibility checks without impacting credit scores. Bud also supports credit scoring data for RNPL eligibility assessments.
- OnfidocoreOnfido provides identity verification and AML screening services for Jazari's onboarding process, enabling electronic KYC checks compliant with UK financial regulations.
- RailsrcoreRailsr (embedded finance infrastructure from Embedded Finance Ltd) provides the underlying platform that Jazari operates on. Jazari is a wholly owned subsidiary of Embedded Finance Ltd and operates under the trading name 'Railsr'. Railsr holds customer deposits and processes card payments and transactions.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Jazari competitors and assessment
Company assessmentDirect peers
- Taptap Send: Mobile-first low-cost remittance app focused on corridors serving African and South Asian diaspora, including UK outbound; competes on price and simplicity in the same corridors as Jazari.
- Wise: Direct competitor in low-cost cross-border remittances and multi-currency accounts for individuals and small businesses; widely cited market leader on UK outbound corridors like Pakistan and Nigeria that Jazari also targets.
- Monese: UK-based mobile banking account designed for migrants and newcomers, offering multi-currency accounts and remittances; very similar target customer and product overlap to Jazari's UK migrant positioning.
- Remitly: Direct peer in mobile-first cross-border remittances targeting diaspora and migrant workers, with strong corridors to Philippines, India, Nigeria, and Pakistan — directly overlaps Jazari's UK–Pakistan and UK–Nigeria focus.
- WorldRemit: Global digital remittance platform serving migrant customers with mobile-money payouts; competes with Jazari on the same UK outbound corridors and mobile-first customer experience.
Emerging players
- Chipper Cash: Cross-border payments app focused on African corridors with free P2P transfers; relevant peer on the UK–Nigeria corridor and on serving underbanked migrant users with mobile-first wallets.
- Zilch: UK-based consumer credit and BNPL fintech; comparable on the Remit Now Pay Later concept of short-term consumer credit with CRA reporting, though operated in retail rather than remittance.
Broad incumbents
- Revolut: Broader UK-headquartered fintech with multi-currency accounts, debit cards, and remittances embedded in a wider consumer-banking super-app; competes for the same migrant-worker wallet from a much larger scale.
Others
- Railsr: Embedded-finance platform that is also Jazari's parent operating entity; comparable as an enabling infrastructure provider rather than a direct consumer competitor.
- TerraPay: Global cross-border payments network used by Jazari's rails; listed as a peer because it is both an enabling infrastructure provider and, increasingly, a competitor building consumer-facing remittance products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Jazari social profiles
Digital presenceJazari compliance and trust
Trust signalCompliance5 records
Jazari financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jazari leadership team
Management profileNumber of profiles
Profiles1 record
Jazari funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jazari M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jazari
What does Jazari do?
Jazari offers a mobile-first digital banking app that delivers an FCA-regulated e-money account with a Visa debit card (physical and virtual), low-cost international remittances (zero-fee on popular corridors such as Pakistan and Nigeria), and a Remit Now Pay Later (RNPL) credit feature that lets users send money instantly and repay within 30 days at a flat 10% fee. The platform is targeted at migrant workers in the UK and is distributed via iOS and Android apps on the Apple App Store and Google Play.
Is Jazari a public or private company?
Jazari is a private company. It is classified as corporate owned and is currently operating.
When was Jazari founded?
Jazari was founded in 2022. It employs 11 to 50 people.
Where is Jazari based?
Jazari is headquartered in London, United Kingdom, in the Europe region.
How does Jazari make money?
Six revenue lines are on record. Remittance transaction fees are the primary driver. The others are remit Now Pay Later lending fees, debit card and ATM fees, bank transfer and top-up fees, physical card issuance and replacement and referral and rewards program.
Who are Jazari's main competitors?
Direct peers on record are Taptap Send, Wise, Monese, Remitly and WorldRemit. Emerging players are Chipper Cash and Zilch. Revolut is listed as a broad incumbent. Others are Railsr and TerraPay.
Does Jazari have an API?
No public API is recorded for Jazari.
What industry is Jazari in?
Jazari's product category is Cross-Border Remittances. Its primary akta.pro industry code is FSADAIAD, Crypto Remittance & Cross-Border Money Transfer Providers, with a secondary code of BPAMAFAK, Cross-Border & FX Payments Platforms. Its NAICS code is 52232 and its SIC code is 6141.