Ziggma
Ziggma is a portfolio management platform for self-directed retail investors that aggregates multi-broker accounts and layers institutional-grade impact data from ACA Ethos onto proprietary financial and climate scoring (including Global Warming Potential), operating on a freemium subscription model targeting values-aligned and climate-conscious investors.
- Company typePrivate
- Founded2019
- HeadquartersLewes, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Ziggma does
Ziggma is a portfolio management application built for self-directed individual investors who want to align their investments with personal values—particularly climate, labor practices, and accountability—while maintaining strong financial returns. The company operates as Ziggma Analytics Inc., is privately held, was founded in 2019, and is based in Lewes, Delaware, with a 1–10 person team led by CEO Ulrich Ebensperger. Its primary customer segment is the impact-conscious retail investor managing multiple brokerage accounts; secondary segments include investors seeking multi-broker consolidation and climate-focused investors specifically targeting fossil-free and Paris-aligned portfolios.
The platform aggregates multi-broker accounts via Snaptrade and Plaid OAuth connections, layering institutional-grade impact data from ACA Ethos (600+ metrics, 80 topic-level scores, monthly updates, daily controversy monitoring) with proprietary scoring algorithms. Core products include a free Portfolio Tracker, Portfolio Checkup (multi-dimensional grading), an AI-enabled Portfolio Optimizer that simulates trades across impact, quality, risk, and yield simultaneously, the proprietary Ziggma Stock Score (0–100 composite across 50+ fundamental indicators, peer-relative), a Stock & ETF Screener covering 6,000+ securities with 20+ impact filters, Impact X-Ray, Dividend Tracker, Smart Alerts, Model Portfolios, and a Portfolio Climate Score that converts emissions trajectories into Global Warming Potential (implied temperature rise in °C). The product surface differentiates on transparency: the company discloses underlying data and methodology rather than offering opaque aggregate ESG ratings.
Ziggma operates a four-tier freemium subscription model—Free ($0), Starter ($6.99/mo annual), Investor ($10.49/mo annual, marketed as "Most Popular"), and Expert ($13.99/mo annual)—with annual billing offering approximately 30% savings versus monthly. Go-to-market is product-led (no-credit-card free tier) combined with community-led content marketing, notably "The Greenwashing Files" three-part educational series and an Impact Investing whitepaper, supported by SEO around climate stocks and fossil-free investing keywords. The company claims 30,000+ investments analyzed, 10,000+ brokers supported, and $1bn+ in customer investments linked, but discloses no revenue, funding history, or institutional investors.
Ziggma firmographics
Firmographics- Name
- Ziggma
- Legal name
- Ziggma Analytics Inc.
- Website
- https://ziggma.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ziggma is a portfolio management platform for self-directed retail investors that aggregates multi-broker accounts and layers institutional-grade impact data from ACA Ethos onto proprietary financial and climate scoring (including Global Warming Potential), operating on a freemium subscription model targeting values-aligned and climate-conscious investors.
- Ownership category
- akta.pro rank
Ziggma industry classification
Industry- Product category
- Personal Investment Portfolio Management Software
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- ESG/Sustainable & Thematic Digital Investing Platforms (FSAGAEAK)
- akta.pro secondary industries
- ESG Data, Ratings & Research (Providers, Methodologies, Analytics) (FSAAALAJ), Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms (EUABAEAE), ESG Data, Ratings & Climate Benchmarks (FSAFAIAI)
Keywords
Where Ziggma is headquartered
LocationHeadquarters
- HQ city
- Lewes
- HQ country
- United States
- HQ region
- North America
Markets served
Ziggma business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription - Free Tier: Free tier providing portfolio tracker with 3 virtual portfolios, portfolio insights, dividend tracker, stock & ETF screener, and Market Scoop newsletter. Serves as acquisition layer for paid upgrades.
- Subscription - Starter Tier: Monthly subscription at $6.99/mo (annual) or $9.99/mo (monthly) adding Portfolio Checkup, Ziggma Stock Scores, Ziggma Top 50, Impact X-Ray, Ziggma Screens, 1 linked investment account, 5 virtual portfolios, and ad-free experience.
- Subscription - Investor Tier: Monthly subscription at $10.49/mo (annual) or $14.99/mo (monthly) adding Portfolio Optimizer, Smart Alerts, Model Portfolios, 5 linked investment accounts, and 10 virtual portfolios. Marketed as 'Most Popular' tier.
- Subscription - Expert Tier: Monthly subscription at $13.99/mo (annual) or $19.99/mo (monthly) adding ability to link 5+ investment accounts and unlimited virtual portfolios.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with basic portfolio tracking and research tools |
| Subscription | Annual | Entry paid tier with enhanced research and basic optimization features |
| Subscription | Annual | Mid-tier with portfolio optimization and smart alerts |
| Subscription | Annual | Premium tier with unlimited account linking and virtual portfolios |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Ziggma product offering
Product offeringCore offering
Ziggma provides a self-directed portfolio management and research web platform that consolidates holdings across multiple brokerage accounts via Snaptrade and Plaid OAuth integrations. The platform delivers proprietary stock scoring, AI-enabled portfolio optimization, dividend tracking, and impact/ESG analytics powered by ACA Ethos data, including Global Warming Potential (temperature alignment) calculations.
Product overview
Ziggma is a comprehensive investment portfolio management platform built for self-directed investors seeking strong returns while aligning with their values. The platform operates on a tiered subscription model (Free, Starter, Investor, Expert) with a unified platform-plus-modules architecture. Core offerings include: (1) Portfolio Tracker for multi-broker account consolidation; (2) Portfolio Checkup for holistic portfolio analysis; (3) Portfolio Optimizer with AI-enabled trade simulation; (4) Ziggma Stock Score for proprietary quality ratings (0-100); (5) Stock & ETF Screener with 6,000+ securities coverage and 20+ impact filters; (6) Dividend Tracker for income monitoring; (7) Impact X-Ray for climate and values-based scoring; (8) Smart Alerts and Model Portfolios for automated monitoring and strategy adoption. The platform differentiates through impact investing capabilities, including fossil-free screening, greenwashing detection, and Global Warming Potential analysis, powered by ACA Ethos impact data.
Differentiator
Problem solved
Functional benefit
Products and services
- Portfolio Tracker Free portfolio tracking tool that consolidates holdings across multiple brokerage accounts into a single unified view, enabling monitoring of performance, risk, diversification, and impact metrics for individual self-directed investors.
- Portfolio Checkup Comprehensive portfolio analysis tool that grades holdings across impact, quality, risk, and yield dimensions and surfaces actionable recommendations for improvement.
- Portfolio Optimizer AI-enabled optimization tool that simulates prospective trades and finds the best portfolio configuration across impact, quality, risk, and yield simultaneously, evaluating diversification, risk-adjusted return, and climate impact before each trade.
- Ziggma Stock Score Proprietary 0-100 composite score that distills millions of data points across growth, profitability, valuation, and financial health dimensions; every stock is ranked against industry peers.
- Stock & ETF Screener High-speed screening tool covering 6,000+ stocks, ETFs, and mutual funds that filters by fundamental metrics, impact data, and values alignment simultaneously, including preset screens for fossil-free, climate solutions, and net-zero investing.
- Dividend Tracker
Quantifiable outcome
- S&P 500 portfolio implies 4.1°C warming vs Paris target of 1.5°C
- +2 more outcomes
Companies that use Ziggma
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Ziggma technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature8 records
Ziggma partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- SnaptradecoreSnaptrade specializes exclusively in investment account aggregation with strong OAuth coverage across major brokers. Ziggma uses Snaptrade to power its free portfolio tracker, prioritizing secure, read-only brokerage connections. The partnership enables Ziggma to consolidate holdings across multiple brokers into a single unified view.
- PlaidcorePlaid is the most widely used US financial account aggregator, covering thousands of institutions across banking and investments. Ziggma connects via Plaid as an alternative OAuth-based connection method, providing broad coverage and reliability for brokerage account linking.
- ACA EthoscoreACA Ethos is the institutional-grade impact data provider powering Ziggma's climate and ESG data. Covers 600+ metrics across climate action, resource use, fair labor, accountability, and controversy monitoring. Data is sourced from company disclosures, regulatory filings, and third-party verification - not self-reported ESG questionnaires. Monthly updates with daily controversy monitoring.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Ziggma competitors and assessment
Company assessmentDirect peers
- Empower (Personal Capital): Direct competitor offering free multi-broker portfolio aggregation, portfolio checkup, and optimization tools to retail investors — overlapping heavily with Ziggma's core tracker, checkup, and optimizer products.
- SigFig: Portfolio tracking and optimization platform with advisor and direct-to-consumer offerings; directly comparable free portfolio tracker, account aggregation, and optimization stack.
- Stock Rover: Investment research, screening, and portfolio analytics platform for self-directed investors — comparable on stock scoring, screening, and portfolio comparison features.
- Sharesight: Multi-broker portfolio tracking and dividend analytics tool for retail investors — directly comparable on account aggregation, dividend tracking, and performance reporting.
- Kubera: Modern net-worth and investment portfolio aggregator for self-directed investors — directly comparable multi-broker aggregation and unified-portfolio-value proposition.
Broad incumbents
- Morningstar Portfolio Manager: Long-established investment research and portfolio management suite from Morningstar, offering multi-broker aggregation, analytics, and screening — overlapping the research/portfolio management workflow Ziggma serves.
- Seeking Alpha: Large investment research and portfolio tracking platform with quantitative ratings and screening — overlapping Ziggma's stock scoring, screening, and premium-subscription monetization model.
- Yahoo Finance Plus: Broad incumbent financial portal offering portfolio tracking, screeners, and premium research — comparable on the free-tier multi-broker portfolio tracking and screening use case.
Emerging players
- Truvalue Labs (Arabesque): ESG and impact analytics provider offering real-time sustainability scoring — directly comparable on the impact/climate data layer that underpins Ziggma's Impact and Climate Scores.
- Parqet: European-headquartered multi-broker portfolio tracker and analytics platform for retail investors — comparable product architecture with account aggregation, performance analytics, and freemium monetization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ziggma social profiles
Digital presenceZiggma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ziggma leadership team
Management profileNumber of profiles
Profiles1 record
Ziggma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ziggma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ziggma
What does Ziggma do?
Ziggma provides a self-directed portfolio management and research web platform that consolidates holdings across multiple brokerage accounts via Snaptrade and Plaid OAuth integrations. The platform delivers proprietary stock scoring, AI-enabled portfolio optimization, dividend tracking, and impact/ESG analytics powered by ACA Ethos data, including Global Warming Potential (temperature alignment) calculations.
Is Ziggma a public or private company?
Ziggma is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ziggma founded?
Ziggma was founded in 2019. It employs 1 to 10 people.
Where is Ziggma based?
Ziggma is headquartered in Lewes, United States, in the North America region.
How does Ziggma make money?
Four revenue lines are on record. Subscription - Free Tier is the primary driver. The others are subscription - Starter Tier, subscription - Investor Tier and subscription - Expert Tier.
Who are Ziggma's main competitors?
Direct peers on record are Empower (Personal Capital), SigFig, Stock Rover, Sharesight and Kubera. Broad incumbents are Morningstar Portfolio Manager, Seeking Alpha and Yahoo Finance Plus. Emerging players are Truvalue Labs (Arabesque) and Parqet.
Does Ziggma have an API?
No public API is recorded for Ziggma.
What industry is Ziggma in?
Ziggma's product category is Personal Investment Portfolio Management Software. Its primary akta.pro industry code is FSAGAEAK, ESG/Sustainable & Thematic Digital Investing Platforms, with a secondary code of FSAAALAJ, ESG Data, Ratings & Research (Providers, Methodologies, Analytics). Its NAICS code is 523940 and its SIC code is 6282.