ThePower Business School

What ThePower Business School does

ThePower Business School (legally The Power Education) is a Madrid-headquartered, privately held online business education provider founded in 2017. The company delivers an MBA alternative and a portfolio of specialized master's programs - including business & strategy, marketing & growth, AI, finance, HR, leadership, sales, project management, and investing - through 15-minute microlearning video sessions accessible via a cloud platform and Android mobile app, with blockchain-verified certification, AI-driven content personalization, and lifetime access. Programs are priced €699-€1,499 per individual seat with bundle discounts up to 25%, installments, and a 15-day money-back guarantee, and are available in English, Spanish, and German across 60+ countries.

The business operates a dual-channel revenue model: a self-serve direct-to-consumer enrollment funnel for individual professionals, and ThePowerMBA inCompany, a bespoke corporate training vertical that the company self-describes as a €20M+ investment initiative targeting IBEX 35 and multinational clients. Distribution combines content/SEO marketing, paid social (LinkedIn, Instagram, TikTok, YouTube), PR coverage (Forbes, Expansion, Gulf News), webinars, and seasonal campaigns such as the Festival de Verano. Customer-base metrics include 200,000+ trained professionals, 600+ corporate clients, 4.4/5 on Trustpilot (3,000+ reviews), 4.8/5 on Google (2,000+ reviews), and ISO/IEC 27001 and ENS Medium certifications supporting enterprise procurement.

The company is the core brand of ThePower Education Group, a diversified education conglomerate that also wholly owns ThePower Tech School (coding, data analytics, AI engineering), Be pharma Institute (pharmaceutical/cosmetics education), and multiple regulated-training subsidiaries (Prometeo FP Oficial, Supera Oposiciones, Patrio Oposiciones Fuerzas y Cuerpos, Tecnio Formación, Ediphi). Strategic technology partners include Microsoft (Copilot training across 6,200+ professionals), Google, PMI, Telefónica, L'Oréal, Técnicas Reunidas, Alcatel-Lucent, PwC, Hays, Danone, and Naturgy, with high-credibility endorsement from founders of Netflix, YouTube, Shazam, Waze, and Tesla serving as faculty. The company is led by co-founders Hugo Arevalo (executive chairman), Kike Corral, Rafael Gonzalo Corral (co-CEO), and Borja Adanero Guinea (co-CEO), with FJ Labs among its disclosed investors.

Name

ThePower Business School

Legal name

The Power Education

Website

https://thepowermba.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

ThePower Business School is a Madrid-based online business education platform offering MBA-alternative and specialized master's programs through 15-minute microlearning video sessions, serving individual professionals and corporate clients across 60+ countries.

Ownership category

akta.pro rank

Product category

Online Business Education

NAICS

Business Schools and Computer and Management Training (6114), Professional and Management Development Training (611430), Computer Training (611420)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Creator Course Marketplaces (Multi-Instructor Catalogs) (MPACALAA)

akta.pro secondary industries

Corporate/L&D Course Licensing from Creators (B2B Upskilling) (MPACALAH), Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH), Microlearning & Mobile Learning Content (EDAGAEAD), Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Online business education
• Microlearning platform
• Executive training programs
• Corporate workforce upskilling
• MBA alternative courses

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Individual Program Enrollment: One-time or installment payments for individual master's programs and certifications, ranging from €699 to €1,499 per program. Revenue recognized at enrollment with optional installment billing.
2. Corporate Training (ThePowerMBA inCompany): Bespoke enterprise training programs for corporate clients including custom curriculum design, implementation, and impact measurement. Described as a €20M+ investment initiative.
3. Dual/Bundle Program Sales: Bundled programs (e.g., ThePowerMBA + Power IA with 25% discount) sold as combined enrollment, driving higher average order value.

Pricing tiers

Go-to-market motion5 records

Distribution channels5 records

Marketing channels10 records

Core offering

ThePower Business School sells 100% online master's programs and corporate training delivered through 15-minute microlearning video sessions covering business strategy, finance, HR, digital marketing, AI, project management, and sales. Programs are priced from €699 to €1,499 per individual learner (one-time payment with lifetime access) and offered as bespoke corporate training under ThePowerMBA inCompany, with a 15-day money-back guarantee and installment options.

Product overview

ThePower Business School (ThePowerMBA) is an online business education platform operating as a multi-brand portfolio under ThePower Education group. The core offering centers on ThePowerMBA — a flexible, affordable online MBA alternative featuring 15-minute microlearning sessions — alongside specialized master programs including Power Finance, Power Investing, Power Project Management (with PMI partnership), Power HR, Exponential Leaders, Power Sales, and the AI-focused Power IA. The business school is complemented by two sub-brands: ThePower Tech School (offering Rock theCode full-stack development, Data Analytics, Power BI, and AI Engineer programs) and Be pharma Institute (offering pharmaceutical industry, cosmetics, MSL/Medical Advisor, and MBA Pharma & Health programs). The platform also serves corporate clients via ThePowerMBA inCompany with AI transformation, custom programs, and executive development solutions. Programs are available in English, Spanish, and German, with an alumni network of over 200,000 professionals across 60+ countries.

Differentiator

Problem solved

Functional benefit

Products and services

• ThePowerMBA - Master in Business & Strategy The flagship online MBA alternative offering 100% online business and strategy education in 4-12 months for professionals. Features 15-minute microlearning sessions, lifetime access, and blockchain-verified certification. Priced at €999 one-time.
• Power Finance - Master in Finance Online master's program covering corporate finance, financial analysis, investment decisions, and business valuation for professionals seeking finance expertise. 100% online, 4-12 months duration, priced at €999.
• Power Investing Program covering personal and professional investment strategies including real estate, stocks, funds, cryptocurrency, and startup investing. 100% online for professionals seeking investment knowledge.
• Power Project Management 9-month online project management master's program in collaboration with PMI, covering planning, execution, and delivery of business projects. Priced at €1,499.
• Power HR - Master in Human Resources Master in human resources connecting talent, culture, and business impact. 100% online, 4-12 months, priced at €799.
• Exponential Leaders Leadership program for developing teams with confidence. 100% online, 4-12 months, priced at €699.
• Master in Growth & Marketing Strategy / Digital Marketing Digital marketing master covering SEO, Ads, growth strategies, and AI-applied marketing with 116 hours of recorded content across 17 modules, 164 hours total content, 700+ lessons, and 12 specializations. Priced at €1,499.
• Power Sales

Quantifiable outcome

• 4.8/5 average rating across 200,000+ students and 60+ countries
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature4 records

Partnerships

15 partnerships are on record, tiered core and minor.

• DanonecoreStrategic or Co-development PartnerThePower and Danone developed a scholarship program to facilitate access to executive education in technology and business for high-potential professionals seeking to develop strategic competencies in real business environments.
• TelefónicacoreStrategic or Co-development PartnerOngoing professional training partnership spanning over 3 years, with sessions covering the latest market developments for Telefónica staff.
• L'OréalcoreStrategic or Co-development PartnerAnnual partnership with tailored training programs and industry speaker events for L'Oréal employees, including hiring and networking events.
• GooglecoreStrategic or Co-development PartnerCorporate training sessions and professional development programs featuring Google experts for ThePower students and corporate clients.
• Técnicas ReunidascoreStrategic or Co-development PartnerOngoing strategic collaboration in international management programs, strengthening global leadership through coaching and professional development for Técnicas Reunidas' management teams.
• Alcatel-LucentcoreStrategic or Co-development PartnerDevelopment of the Gamechanger MBA, a bespoke master's program specifically designed for Alcatel-Lucent's future leaders.
• WPPminorStrategic or Co-development PartnerCorporate events and training initiatives with WPP, one of the world's largest advertising and communications companies.
• Gasol FoundationminorStrategic or Co-development PartnerPartnership co-founded by NBA All-Star and two-time NBA Champion Pau Gasol, aimed at creating positive impact through education and health initiatives.
• MicrosoftcoreTechnology or IntegrationTechnology partnership for AI training using Microsoft Copilot. Programs include training 6,200+ professionals on Microsoft Copilot across consulting and technology profiles, and digital transformation for 1,500+ leaders using the Microsoft Copilot ecosystem.
• NaturgycoreStrategic or Co-development PartnerLevel Up leadership program - a six-month tailor-made hybrid leadership initiative empowering Naturgy's internal talent through microlearning and interactive sessions.
• Hijos de RiveraminorStrategic or Co-development PartnerAI transformation program for directors and EstreIAs champions integrating Gemini and Copilot into day-to-day operations through practical business use cases.
• DormakabaminorStrategic or Co-development PartnerExperiential AI learning for the steering committee focused on strategic AI application in business decisions, sales, and time management through role-playing and screen-free simulations.
• PMI (Project Management Institute)minorStrategic or Co-development PartnerCollaboration with PMI for the Power Project Management program, a 9-month project management master's program.
• PwCcoreStrategic or Co-development PartnerLeading professional services firm relying on ThePower programs to help employees reach the next level of business competency.
• HayscoreStrategic or Co-development PartnerGlobal recruitment and staffing firm utilizing ThePower programs to upskill candidates and employees in digital and business skills.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Platzi: Spanish-language online education platform focused on technology, business and digital skills with strong LATAM footprint. Comparable on Spanish-language delivery, subscription-style access and technology-curriculum overlap with ThePower Tech School.
• HubSpot Academy: Free vendor-backed certification academy covering marketing, sales, and inbound methodology with strong global brand recognition in digital marketing education — directly competitive with Power Sales and Growth & Marketing Strategy programs.

Direct peers

• Domestika: Spanish-language, creator-led online course marketplace headquartered in Spain serving millions of learners globally. Closest direct analog: same Spanish-language DNA, multi-instructor catalog model, video-based self-paced courses with bundled pricing and a strong Spanish-speaking creator flywheel.
• Coursera: Leading online learning platform offering professional certificates, specializations, and degree programs from top universities and companies. Comparable on B2C individual learning plus Coursera for Business enterprise arm — directly competitive for the same working-professional buyer.
• Crehana: Latin American Spanish/Portuguese online learning platform offering business, marketing and design courses from practitioner-instructors. Comparable on multi-instructor catalog, project-based learning and price-sensitive LATAM targeting.
• IEBS Digital Business School: Spain-headquartered online business school offering digital business, marketing and tech masters programs in Spanish. Closest accredited Spanish online business school competitor for the same Spanish-speaking professional learner.
• Udemy: Global multi-instructor course marketplace with deep business and technology catalog and a Udemy Business arm selling to enterprises. Closest global archetype: marketplace model, lifetime-access one-time pricing, and adjacent instructor brand monetisation.

Broad incumbents

• Skillsoft: Enterprise-focused corporate learning platform covering leadership, business and technology, with SumTotal/Skillcast for compliance training. Overlaps with ThePowerMBA inCompany in the corporate L&D procurement cycle.
• edX: University-affiliated MOOC and executive education platform (now part of 2U). Competes for the same professional upskilling buyer and offers accredited MicroMasters/credentials that ThePower cannot match, raising the credentialing bar in the category.
• LinkedIn Learning: Microsoft-owned skills platform bundled into LinkedIn Premium and Lynda.com heritage. Direct overlap in B2C professional courses and a major competitor for enterprise L&D budgets that ThePower targets via ThePowerMBA inCompany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thepowermba

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries7 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ThePower Business School