Unai
Unai is a Palo Alto-based virtual reality software company, founded in 2020, that builds tools enabling creative freedom for real-time social interactions in immersive environments. It serves the consumer/enterprise VR social software market and is led by co-founders Max Coutte and Gabriel Combe-Ounkham.
- Company typePrivate
- Founded2020
- HeadquartersPalo Alto, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
Unai firmographics
Firmographics- Name
- Unai
- Website
- https://unai.one
- Company type
- Private
- Founded year
- 2020
- Headcount range
- 11–50 employees
- Short description
- Unai is a Palo Alto-based virtual reality software company, founded in 2020, that builds tools enabling creative freedom for real-time social interactions in immersive environments. It serves the consumer/enterprise VR social software market and is led by co-founders Max Coutte and Gabriel Combe-Ounkham.
- Ownership category
- akta.pro rank
Unai industry classification
Industry- Product category
- Virtual Reality Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro industry
- Metaverse & Social Virtual WorldsVR/AR Gaming PlatformsImmersive/Interactive Animation (AR/VR/Real-Time)Media, Entertainment & Sports/Media Technology & Services (Post-Production, VFX, Animation, Streaming Infrastructure)/Animation & Motion Graphics (2D/3D)
Keywords
Where Unai is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Markets served
Unai business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Unai product offering
Product offeringCore offering
Unai develops a virtual reality software platform designed to offer creative freedom for real social interactions. The product enables users to build, share, and engage in immersive VR experiences focused on authentic social presence and collaborative creativity.
Differentiator
Problem solved
Functional benefit
Products and services
- Unai VR Social Platform A virtual reality software platform offering creative freedom for real social interactions; enables users to build, share, and engage in immersive social VR environments.
Companies that use Unai
Customer profileIdeal customer profiles2 records
Unai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Unai competitors and assessment
Company assessmentEmerging players
- Mozilla Hubs: Mozilla Hubs is a browser-based social VR/spatial platform. It is comparable to Unai for accessible, cross-device social virtual spaces and creator-built rooms, though its Mozilla parent has scaled back investment in the product.
- High Fidelity: High Fidelity is a spatial computing platform focused on shared virtual worlds. It overlaps with Unai on the social/creative virtual world thesis and has pioneered real-time avatar-based social experiences.
- JanusXR: JanusXR is a lightweight social VR platform with persistent virtual spaces. It is comparable to Unai as an independent, smaller-scale social VR platform pursuing cross-hardware multi-user experiences.
Direct peers
- Rec Room: Rec Room is a cross-platform social VR platform with user-generated rooms and games. It directly competes with Unai in social VR experiences, community creation tools, and multi-hardware support (Quest, PlayStation VR, Steam).
- VRChat: VRChat is the largest independent social VR platform with a strong creator community. It is highly comparable to Unai on social interaction focus, user-generated worlds, and avatar-based social experiences across PCVR and standalone headsets.
- Spatial: Spatial is a cross-platform metaverse and social collaboration platform supporting Quest, Vision Pro, and web. It is comparable to Unai for social/collaborative VR experiences and is pursuing creator and enterprise social use cases.
Broad incumbents
- Meta Horizon Worlds: Meta Horizon Worlds is Meta's flagship social VR product tied to the Quest hardware ecosystem. It competes broadly with Unai on social VR experiences and represents the dominant vertically integrated incumbent in the space.
- Microsoft Mesh: Microsoft Mesh is Microsoft's platform for shared mixed-reality experiences integrated with Teams. It competes broadly with Unai in collaborative/social XR and represents an incumbent with significant distribution and enterprise reach.
- Roblox: Roblox is a massively scaled user-generated 3D platform with social experiences. While not VR-native today, its creator economy and social graph represent the endgame benchmark for a successful Unai-style social virtual world.
Regional players
- Cluster: Cluster is a Japan-based social VR/metaverse platform with strong creator tooling. It is comparable to Unai on the social VR + user-generated world model, though it primarily serves the Japanese market rather than competing directly in the U.S.
Market position
Customer concentration
Unai social profiles
Digital presenceUnai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unai leadership team
Management profileNumber of profiles
Profiles2 records
Unai funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unai
What does Unai do?
Unai develops a virtual reality software platform designed to offer creative freedom for real social interactions. The product enables users to build, share, and engage in immersive VR experiences focused on authentic social presence and collaborative creativity.
When was Unai founded?
Unai was founded in 2020. It employs 11 to 50 people.
Where is Unai based?
Unai is headquartered in Palo Alto, United States, in the North America region.
Who are Unai's main competitors?
Emerging players on record are Mozilla Hubs, High Fidelity and JanusXR. Direct peers are Rec Room, VRChat and Spatial. Broad incumbents are Meta Horizon Worlds, Microsoft Mesh and Roblox. Cluster is listed as a regional player.
Does Unai have an API?
No public API is recorded for Unai.
What industry is Unai in?
Unai's product category is Virtual Reality Software. Its primary akta.pro industry code is BPAMAKAF, Metaverse & Social Virtual Worlds, with a secondary code of BPAMAKAG, VR/AR Gaming Platforms. Its NAICS code is 5132 and its SIC code is 7372.