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Naviance

Full company profile

uuid0008zwy

Namestring
Naviance
Legal namestring
PowerSchool
Websiteurl
naviance.com
Company typeenum
Private
Founded yearint
2002
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersArlington, United States
HQ citystring
Arlington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
K-12 education software, college career readiness, student planning platform, postsecondary planning tools, education technology solutions
Industry1 code
1Virtual CTE & Career Pathways Programs (K–12)
CodeEDAJADALPrimaryYes
NAICS code2 codes
  • Educational Support Services611710
  • Exam Preparation and Tutoring611691
SIC code2 codes
  • Services-Prepackaged Software7372
  • Services-Educational Services8200
Product category
K-12 College, Career, and Life Readiness (CCLR) Software
Social media profiles3 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1District-Level Subscription Licensing
TypeSubscription Recurring
Description

Naviance operates as a subscription-based SaaS solution licensed to K-12 school districts. The platform is designed for district-wide implementation supporting multiple schools and grade levels, suggesting enterprise subscription pricing with per-student or district-level licensing. The product is positioned as part of PowerSchool's Connected OS ecosystem.

powerschool.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

PowerSchool CCLR (Naviance) is a cloud-based College, Career, and Life Readiness (CCLR) platform that helps K-12 students explore careers, plan multi-year courses aligned to graduation requirements, set individualized goals, track work-based learning, and submit college applications. The platform integrates natively with PowerSchool Student Information System (SIS) to ground pathway recommendations in each student's academic records, GPA, transcripts, and course history. It is licensed at the school-district level for implementation across multiple schools and grade levels from elementary through high school.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Supports 40M+ teachers with AI-enhanced tools to reduce administrative burden
+2 more records
Product overview1 text field

PowerSchool CCLR (Naviance) is a unified College, Career, and Life Readiness platform designed for K-12 educational institutions. The core offering combines personalized student planning tools, career exploration, college application management, work-based learning tracking, goal setting, course planning, and family engagement into a single integrated solution. The platform integrates with PowerSchool SIS to connect student academic records, GPA, transcripts, and course history to college and career planning recommendations. Key capabilities include PowerBuddy AI for personalized assistance and drafting support, electronic document sharing for college applications, dashboards for measuring readiness outcomes, and multi-language support for family engagement.

Product and service1 record
1PowerSchool CCLR (Naviance)
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeTechnology or Integration
Description

Naviance integrates with PowerSchool Student Information System (SIS), connecting student academic records, GPA, transcripts, and course history to college and career planning. This integration enables pathway recommendations grounded in each student's personal academic situation, creating a seamless planning experience within the PowerSchool ecosystem.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Kuder provides K-12 and adult career planning, assessment, and workforce readiness solutions. Its Navigator platform overlaps directly with Naviance on career exploration and education planning for K-12 students.

TypeEmerging player
Description

Common App is a non-profit college application platform used by over 1,000 colleges and millions of students annually. It is complementary rather than fully substitutive but overlaps with Naviance's college application workflow layer.

TypeDirect peer
Description

Scoir is a college and career readiness platform focused on high school students and counselors, providing application management, profile building, and network effects with colleges. It competes head-to-head with Naviance on the application management workflow.

TypeBroad incumbent
Description

PowerSchool is Naviance's parent company and the leading K-12 Student Information System (SIS) provider. Its Connected OS bundles Naviance with SIS, learning management, and other modules, making it the dominant K-12 edtech incumbent Naviance benefits from and competes alongside.

TypeDirect peer
Description

Xello (formerly Career Cruising) is a leading K-12 college, career, and life-readiness platform. It directly competes with Naviance CCLR, offering personalized planning, career exploration, and postsecondary tracking to school districts globally.

6Bridges Transitions
TypeDirect peer
Description

Bridges Transitions designs K-12 college, career, and life readiness curricula and tools used by school counselors. It directly competes with Naviance in CCLR planning for middle and high school students.

TypeDirect peer
Description

SchooLinks is a K-12 CCLR and alumni management platform used by school districts for college, career, and military planning. It offers direct overlap with Naviance across course planning, application management, and alumni tracking.

TypeEmerging player
Description

EdSights is an AI-driven student engagement and support platform used by colleges and K-12 districts to gather student feedback and intervene proactively. It overlaps with Naviance on the student engagement and counseling workflow, though from a different starting point.

TypeDirect peer
Description

Pathful (formerly Kuder Galaxy and Career Town) provides K-12 career awareness, exploration, and planning tools for elementary through high school students. It competes directly with Naviance's career readiness and student planning modules.

TypeDirect peer
Description

MajorClarity is a K-12 career and college readiness platform offering career assessments, course planning, and work-based learning tools. It targets the same district buyers as Naviance with a comparable CCLR value proposition.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability5 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature7 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Naviance

K-12 College, Career, and Life Readiness (CCLR) Softwarenaviance.com

Naviance firmographics

Firmographics
Name
Naviance
Legal name
PowerSchool
Website
https://naviance.com
Company type
Private
Founded year
2002
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Naviance industry classification

Industry
Product category
K-12 College, Career, and Life Readiness (CCLR) Software
NAICS
Educational Support Services (611710), Exam Preparation and Tutoring (611691)
SIC
Services-Prepackaged Software (7372), Services-Educational Services (8200)
akta.pro primary industry
Virtual CTE & Career Pathways Programs (K–12) (EDAJADAL)

Keywords

  • K-12 education software
  • College career readiness
  • Student planning platform
  • Postsecondary planning tools
  • Education technology solutions

Where Naviance is headquartered

Location

Headquarters

HQ city
Arlington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Naviance business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. District-Level Subscription Licensing: Naviance operates as a subscription-based SaaS solution licensed to K-12 school districts. The platform is designed for district-wide implementation supporting multiple schools and grade levels, suggesting enterprise subscription pricing with per-student or district-level licensing. The product is positioned as part of PowerSchool's Connected OS ecosystem.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Naviance product offering

Product offering

Core offering

PowerSchool CCLR (Naviance) is a cloud-based College, Career, and Life Readiness (CCLR) platform that helps K-12 students explore careers, plan multi-year courses aligned to graduation requirements, set individualized goals, track work-based learning, and submit college applications. The platform integrates natively with PowerSchool Student Information System (SIS) to ground pathway recommendations in each student's academic records, GPA, transcripts, and course history. It is licensed at the school-district level for implementation across multiple schools and grade levels from elementary through high school.

Product overview

PowerSchool CCLR (Naviance) is a unified College, Career, and Life Readiness platform designed for K-12 educational institutions. The core offering combines personalized student planning tools, career exploration, college application management, work-based learning tracking, goal setting, course planning, and family engagement into a single integrated solution. The platform integrates with PowerSchool SIS to connect student academic records, GPA, transcripts, and course history to college and career planning recommendations. Key capabilities include PowerBuddy AI for personalized assistance and drafting support, electronic document sharing for college applications, dashboards for measuring readiness outcomes, and multi-language support for family engagement.

Differentiator

Problem solved

Functional benefit

Products and services

  • PowerSchool CCLR (Naviance)

Quantifiable outcome

  • Supports 40M+ teachers with AI-enhanced tools to reduce administrative burden
  • +2 more outcomes

Companies that use Naviance

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Naviance technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Naviance partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • PowerSchool SIScoreTechnology or IntegrationNaviance integrates with PowerSchool Student Information System (SIS), connecting student academic records, GPA, transcripts, and course history to college and career planning. This integration enables pathway recommendations grounded in each student's personal academic situation, creating a seamless planning experience within the PowerSchool ecosystem.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Naviance competitors and assessment

Company assessment

Direct peers

  • Kuder: Kuder provides K-12 and adult career planning, assessment, and workforce readiness solutions. Its Navigator platform overlaps directly with Naviance on career exploration and education planning for K-12 students.
  • Scoir: Scoir is a college and career readiness platform focused on high school students and counselors, providing application management, profile building, and network effects with colleges. It competes head-to-head with Naviance on the application management workflow.
  • Xello: Xello (formerly Career Cruising) is a leading K-12 college, career, and life-readiness platform. It directly competes with Naviance CCLR, offering personalized planning, career exploration, and postsecondary tracking to school districts globally.
  • Bridges Transitions: Bridges Transitions designs K-12 college, career, and life readiness curricula and tools used by school counselors. It directly competes with Naviance in CCLR planning for middle and high school students.
  • SchooLinks: SchooLinks is a K-12 CCLR and alumni management platform used by school districts for college, career, and military planning. It offers direct overlap with Naviance across course planning, application management, and alumni tracking.
  • Pathful: Pathful (formerly Kuder Galaxy and Career Town) provides K-12 career awareness, exploration, and planning tools for elementary through high school students. It competes directly with Naviance's career readiness and student planning modules.
  • MajorClarity: MajorClarity is a K-12 career and college readiness platform offering career assessments, course planning, and work-based learning tools. It targets the same district buyers as Naviance with a comparable CCLR value proposition.

Emerging players

  • Common App: Common App is a non-profit college application platform used by over 1,000 colleges and millions of students annually. It is complementary rather than fully substitutive but overlaps with Naviance's college application workflow layer.
  • EdSights: EdSights is an AI-driven student engagement and support platform used by colleges and K-12 districts to gather student feedback and intervene proactively. It overlaps with Naviance on the student engagement and counseling workflow, though from a different starting point.

Broad incumbents

  • PowerSchool: PowerSchool is Naviance's parent company and the leading K-12 Student Information System (SIS) provider. Its Connected OS bundles Naviance with SIS, learning management, and other modules, making it the dominant K-12 edtech incumbent Naviance benefits from and competes alongside.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights6 records

Customer concentration

Naviance social profiles

Digital presence

Naviance financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Naviance leadership team

Management profile

Number of profiles

Naviance funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Naviance M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naviance

What does Naviance do?

PowerSchool CCLR (Naviance) is a cloud-based College, Career, and Life Readiness (CCLR) platform that helps K-12 students explore careers, plan multi-year courses aligned to graduation requirements, set individualized goals, track work-based learning, and submit college applications. The platform integrates natively with PowerSchool Student Information System (SIS) to ground pathway recommendations in each student's academic records, GPA, transcripts, and course history. It is licensed at the school-district level for implementation across multiple schools and grade levels from elementary through high school.

When was Naviance founded?

Naviance was founded in 2002. It employs 51 to 100 people.

Where is Naviance based?

Naviance is headquartered in Arlington, United States, in the North America region.

How does Naviance make money?

One revenue line is on record: district-Level Subscription Licensing.

Who are Naviance's main competitors?

Direct peers on record are Kuder, Scoir, Xello, Bridges Transitions, SchooLinks, Pathful and MajorClarity. Emerging players are Common App and EdSights. PowerSchool is listed as a broad incumbent.

Does Naviance have an API?

No public API is recorded for Naviance.

What industry is Naviance in?

Naviance's product category is K-12 College, Career, and Life Readiness (CCLR) Software. Its primary akta.pro industry code is EDAJADAL, Virtual CTE & Career Pathways Programs (K–12). Its NAICS code is 611710 and its SIC code is 7372.

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Live signals
CialfoTop 10 Tools to Simplify College Admissions Planning -The article outlines ten digital tools designed to streamline the college admissions process, highlighting platforms such as Cialfo, Common App, and Naviance for their organizational and collaborative features. These solutions aim to reduce stress and prevent missed deadlines by centralizing application tracking, scholarship searches, and communication among students, parents, and counselors.PowerschoolA Complete Guide to Personalized Learning in K-12 Education (2025)PowerSchool published a guide outlining strategies for implementing personalized learning in K-12 education, emphasizing the integration of AI tools and comprehensive data analytics. The article details how PowerSchool's suite of products, including Schoology and Naviance, supports educators in creating customized student experiences through flexible pacing and mastery-based assessments.PR NewswireNaviance by Hobsons Announces 2020 Growth Despite Unprecedented YearHobsons announced that its Naviance college and career readiness platform achieved significant growth in 2020, including a 15% increase in students expressing interest in college and a 19.4% rise in college match tool usage, while processing more than 7 million college applications. The company also provided $3 million worth of its Naviance Curriculum product for free to schools nationwide during the pandemic and seamlessly transitioned to remote work while maintaining strong support response times. Kate Cassino, CEO of Hobsons, highlighted the company's commitment to supporting K-12 partners and students through an unprecedented year.PR NewswireShelby County Schools Partners with Naviance by Hobsons to Improve Graduation Rates and Student Career ReadinessShelby County Schools has partnered with Hobsons to deploy the Naviance college, career, and life readiness platform for its students. This collaboration aims to improve graduation rates and student preparedness in alignment with Tennessee's Ready Graduate requirements. The tool was rapidly deployed for the 2020-21 school year to support virtual learning amidst the COVID-19 pandemic.GlobeNewswireAlleyoop Connects With Naviance to Maximize Student SuccessAlleyoop partnered with Hobsons to integrate Naviance, giving students access to personalized math and science help through Naviance Family Connection accounts. The partnership aims to bridge the gap between college eligibility and readiness, as nearly 60% of first-year students are not academically ready.