COLORSXSTUDIOS
COLORSxSTUDIOS is a Berlin-based music discovery and live events platform operating A COLORS SHOW performances, a global TONES live event series across five cities, a curated artist submission feed, and branded merchandise, monetized primarily through multi-year partnerships with Levi Strauss, Ballantine's, and Diptyque.
- Company typePrivate
- Founded2017
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What COLORSXSTUDIOS does
COLORSxSTUDIOS is a Berlin-based music discovery and live events platform operating as COLORSxSTUDIOS GmbH (founded 2017). Its core offering centers on 'A COLORS SHOW,' a signature live performance format in which artists perform a single track in a minimalist studio setting, with content distributed globally via YouTube, Spotify, and SoundCloud through standard plugin integrations. The platform extends to 'COLORS LIVE / TONES' — a city-specific live music event series currently scaling across Mexico City, Madrid, New York City, London, and Paris — and a curated music discovery feed ('LISTEN') fed by a weekly artist submission portal that selects a top 20 each week. A Shopify-based merchandise storefront sells branded city-specific posters and apparel at €25–€80.
The business model is a hybrid of three revenue streams. The largest is multi-year brand partnership programs, including a flagship deal with Levi Strauss & Co. ('Emergent'), a core partnership with Ballantine's Scotch Whisky, and a luxury-vertical deal with Diptyque/Ezra Collective; these partnerships both fund live events and provide distribution amplification. Secondary streams include ticketed live event revenue and direct-to-consumer merchandise sales, which show sold-out signals on city-specific SKUs. Pricing is freemium for music discovery and submission (free for artists and listeners) and unit-priced for merchandise.
The platform serves two primary B2C segments — global music fans seeking authentic performances and emerging/established artists seeking exposure — and a secondary B2B segment of fashion, spirits, and luxury brands seeking culturally authentic marketing channels. Operating geographies span Germany (HQ), the U.S., U.K., France, Spain, Mexico, with program-level reach into South Africa and Japan via the Levi's partnership. Co-CEO Jonas Weber leads a team of 11–50; ownership is privately held and not publicly disclosed, and no venture funding rounds have been reported.
COLORSXSTUDIOS firmographics
Firmographics- Name
- COLORSXSTUDIOS
- Legal name
- COLORSxSTUDIOS GmbH
- Website
- https://colorsxstudios.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- COLORSxSTUDIOS is a Berlin-based music discovery and live events platform operating A COLORS SHOW performances, a global TONES live event series across five cities, a curated artist submission feed, and branded merchandise, monetized primarily through multi-year partnerships with Levi Strauss, Ballantine's, and Diptyque.
- Ownership category
- akta.pro rank
Where COLORSXSTUDIOS is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
COLORSXSTUDIOS business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain
Revenue model
- Merchandise Sales: E-commerce sales of branded merchandise including posters, t-shirts, and hoodies featuring city-specific and branded COLORSxSTUDIOS designs. Products priced from €25 to €80.
- Brand Partnerships: Multi-year brand partnership programs (e.g., Levi's Emergent program, Ballantine's authenticity campaign) that fund live events and artist showcases while providing marketing and GTM support.
- Live Events: Ticketed live music events and community activations across global cities (Mexico City, Madrid, NYC, London, Paris) featuring curated artist lineups.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | City-specific merchandise items |
| Freemium | Pay-as-you-go | Music submission and discovery |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
COLORSXSTUDIOS product offering
Product offeringCore offering
COLORSxSTUDIOS is a Berlin-based music discovery and artist showcase platform that produces A COLORS SHOW, a signature live performance series where emerging and established artists perform in a minimalist studio setting. It operates a global multi-city live event series (TONES of Mexico City, Madrid, NYC, London, Paris), a curated music discovery section (LISTEN) with weekly artist submissions, and a branded merchandise shop. The platform monetizes through merchandise sales, brand partnerships, and ticketed live events.
Product overview
COLORSxSTUDIOS is a Berlin-based music discovery platform operated by COLORSxSTUDIOS GmbH that operates as a unified platform centered on artist discovery and live music experiences. The core offering consists of 'A COLORS SHOW' (signature live performance series), 'COLORS LIVE/TONES Events' (city-specific live music events held in Mexico City, Madrid, New York, London, and Paris), and 'COLORS Music/Listen' (curated music discovery with submission functionality). The platform extends to a merchandise shop selling branded apparel and event-specific products. All offerings are unified under the COLORSxSTUDIOS brand, focused on providing non-ordinary expression stages for emerging artists.
Differentiator
Problem solved
Functional benefit
Products and services
- A COLORS SHOW Signature live performance video series where artists perform a single track in a minimalist studio setting, accompanied by behind-the-scenes footage and trailers. Artists featured include Kehlani, Jill Scott, Tems, Ty Dolla $ign, Rico Nasty, Olivia Dean, and others. Available free via the COLORS website and YouTube.
- COLORS LIVE / TONES Events Ticketed live music event series held in major cities worldwide under the TONES of [City] branding, featuring curated artist lineups and community activations. Cities include Mexico City, Madrid, New York City, London, and Paris.
- COLORS Music / Listen
Quantifiable outcome
- 88% of fans prioritize authenticity over perfection when connecting with artists
Companies that use COLORSXSTUDIOS
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
COLORSXSTUDIOS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
COLORSXSTUDIOS partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, flagship and minor.
- Ballantine's Scotch WhiskycorePartnership to promote authenticity in music experiences, launching with a live event in Madrid featuring artists CA7RIEL and Paco Amoroso. The initiative aims to deliver spontaneous, unfiltered performances to connect more genuinely with fans. Global expansion planned throughout 2026.
- Levi Strauss & Co.flagshipMulti-year global music program called 'Emergent' designed to spotlight emerging artists from Mexico, South Africa, the U.S., U.K., France, and Japan. The program features A Colors Show performances, live events in Mexico City, New York, London, and Paris, and original artist profile films. First artist featured is Mexican folk singer-songwriter Kevin Kaarl.
- DiptyquecoreMusic collaboration for Orphéon fragrance with music discovery platform COLORSxSTUDIOS and London-based jazz quintet Ezra Collective. Collaboration includes an in-store activation at Diptyque's New Bond Street flagship in London, organized in partnership with Parisian record store Superfly Records. Aims to connect with younger audiences through music.
- Ezra CollectivecoreLondon-based jazz quintet that reimagined the track 'Enter the Jungle' as an exclusive version reflecting the spirit of Diptyque's Orphéon fragrance, in collaboration with COLORSxSTUDIOS.
- Superfly RecordsminorParisian record store that organized the in-store activation for the Diptyque Orphéon fragrance music collaboration with COLORSxSTUDIOS.
- Grupo Indie RocksminorMexico-based independent music collective co-presenting events with COLORS at Tones of Mexico City, including Earl Sweatshirt and MIKE performances.
- sonaminorAudio technology platform co-presenting a deep listening experience in Dolby Atmos at Tones of Mexico City.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
COLORSXSTUDIOS competitors and assessment
Company assessmentBroad incumbents
- Bandsintown: Live music concert discovery platform with a large global user base. Comparable in the artist-to-fan live event discovery and recommendation category, though broader and less focused on curated performance content.
- Vevo: Major music video network offering curated, high-production artist performance content via YouTube. Comparable as a scaled, brand-partnered music video platform, though focused on official music videos rather than COLORSxSTUDIOS' minimalist live performance niche.
Direct peers
- Boiler Room: London-based music platform that curates and broadcasts live DJ sets and artist performances, operating a similar community-led music discovery model with global live events. Closest direct peer to COLORSxSTUDIOS given overlapping format, target audience, and live event strategy.
- Resident Advisor (RA): London-based electronic music discovery platform with editorial content, live event listings, and ticketing. Comparable as a community-led music platform combining curated content, artist features, and live event infrastructure in similar European markets.
- Sofar Sounds: Global intimate live music events platform operating in dozens of cities with brand-sponsored shows. Closely comparable to COLORSxSTUDIOS' Tones of series in terms of curated live event IP, ticketed community activations, and brand partnership revenue model.
- DICE: London-based live events discovery and ticketing platform focused on music. Overlaps with COLORSxSTUDIOS on the live event ticketing and discovery side, with similar geographic emphasis on European urban music audiences.
- NPR Tiny Desk Concerts: Iconic minimalist live performance series featuring artists performing in a stripped-down setting, distributed via YouTube. Shares COLORSxSTUDIOS' core 'authentic, unfiltered performance' format and digital-first distribution model, serving the same artist-discovery use case.
Emerging players
- Pigeons & Planes: Music discovery platform focused exclusively on emerging artists across genres, similar to COLORSxSTUDIOS' LISTEN section. Comparable curation philosophy and emerging-artist focus, though primarily editorial rather than performance-based.
- Audiomack: Music streaming and artist discovery platform with a strong emerging-artist focus and free upload model. Shares COLORSxSTUDIOS' mission of elevating new artists, though primarily audio-only and broader in genre.
Regional players
- FACT Magazine: UK-based music publication covering emerging artists with editorial features and video content. Comparable as a curated music discovery outlet with editorial authority, though primarily text/video editorial rather than live performance platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights7 records
Customer concentration
COLORSXSTUDIOS social profiles
Digital presenceCOLORSXSTUDIOS financial estimates
Financial estimateRevenue estimate
Valuation estimate
COLORSXSTUDIOS leadership team
Management profileNumber of profiles
Profiles1 record
COLORSXSTUDIOS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COLORSXSTUDIOS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COLORSXSTUDIOS
What does COLORSXSTUDIOS do?
COLORSxSTUDIOS is a Berlin-based music discovery and artist showcase platform that produces A COLORS SHOW, a signature live performance series where emerging and established artists perform in a minimalist studio setting. It operates a global multi-city live event series (TONES of Mexico City, Madrid, NYC, London, Paris), a curated music discovery section (LISTEN) with weekly artist submissions, and a branded merchandise shop. The platform monetizes through merchandise sales, brand partnerships, and ticketed live events.
Is COLORSXSTUDIOS a public or private company?
COLORSXSTUDIOS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was COLORSXSTUDIOS founded?
COLORSXSTUDIOS was founded in 2017. It employs 11 to 50 people.
Where is COLORSXSTUDIOS based?
COLORSXSTUDIOS is headquartered in Berlin, Germany, in the Europe region.
How does COLORSXSTUDIOS make money?
Three revenue lines are on record. Merchandise Sales are the primary driver. The others are brand Partnerships and live Events.
Who are COLORSXSTUDIOS's main competitors?
Broad incumbents on record are Bandsintown and Vevo. Direct peers are Boiler Room, Resident Advisor (RA), Sofar Sounds, DICE and NPR Tiny Desk Concerts. Emerging players are Pigeons & Planes and Audiomack. FACT Magazine is listed as a regional player.
Does COLORSXSTUDIOS have an API?
No public API is recorded for COLORSXSTUDIOS.