Sumadi
- Company typePrivate
- Founded2019
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Sumadi firmographics
Firmographics- Name
- Sumadi
- Legal name
- Sumadi S.A.
- Website
- https://sumadi.net
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Sumadi industry classification
Industry- Product category
- Online Exam Proctoring Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Remote & Live Online Proctoring Platforms (EDAFADAB)
Keywords
Where Sumadi is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Sumadi business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Proctoring Software Subscriptions: SaaS-based proctoring solution sold as subscriptions to educational institutions and certification bodies. Pricing based on exam volume or institutional packages.
- Exam Volume-Based Pricing: Usage-based pricing model where institutions pay per supervised exam, supporting scalability from small to large exam cohorts.
- Implementation and Support Services: Professional services including LMS integration, training, and 24/7 technical support as part of implementation packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise/Institutional Custom Pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Sumadi product offering
Product offeringCore offering
Sumadi sells an AI-powered online exam proctoring software platform that verifies examinee identity through facial recognition with liveness detection, locks down the browser during exams, and monitors behavior in real time using computer vision, audio detection, and object recognition. The platform is offered in a tiered architecture (Elementum, Spark, Luminous) plus specialized web, mobile, and reporting modules, sold primarily as subscriptions and per-exam usage to higher education institutions, certification bodies, and government organizations.
Product overview
SUMADI is an AI-powered online exam proctoring platform with a tiered product architecture consisting of three main solutions: Elementum (base tier with essential secure browser and monitoring), Spark (mid-tier with automated AI-powered real-time detection), and Luminous (advanced tier with continuous video recording). The platform is supplemented by specialized versions including SUMADI Web (browser-based, no-download) and SUMADI Mobile (first secure mobile proctoring solution). Additional offerings include SUMADI Score for enhanced reporting and analytics. All products share core AI capabilities including facial recognition, behavioral monitoring, and real-time incident detection.
Differentiator
Problem solved
Functional benefit
Brands
- Elementum: Entry-level proctoring solution that guarantees a secure and controlled environment for virtual exams using a secure browser and blocking of unauthorized applications.
- Spark
- Luminous
- SUMADI Web
- SUMADI Mobile
- SUMADI Score
Products and services
- SUMADI Platform Core AI-powered online exam proctoring platform sold to higher education institutions, certification bodies, and government organizations, providing facial recognition, behavior monitoring, secure browser lockdown, and real-time reporting.
- Elementum Base-tier proctoring module that guarantees a secure and controlled environment for virtual exams via secure browser and blocking of unauthorized applications, intended for institutions needing basic, accessible supervision.
- Spark Automated AI-powered supervision tier with real-time suspicious behavior detection, modular functionalities, and evidence capture every 30 seconds for institutions needing elevated, real-time monitoring.
- Luminous Most advanced proctoring solution allowing continuous video recording of the examinee, designed for institutions requiring maximum control, continuous monitoring, and comprehensive evidence for high-criticality evaluations.
- SUMADI Mobile Mobile proctoring solution that allows students to take exams from Android and iOS devices with Single App Mode browser lockdown, automatic device locking on exit attempts, and continuous facial recognition monitoring.
- SUMADI Web No-download browser-based proctoring solution running as a browser extension in Chrome and Edge, with facial profile creation using Liveness technology, ID scanning, screen captures, student focus monitoring, and real-time supervisor reports.
- SUMADI Score Enhanced reporting and analytics portal for supervisors with interactive dashboards, real-time incident preview, dynamic reports, smart filters, and customizable alert triggers based on institutional criteria.
Quantifiable outcome
- 25x scalability improvement from 2,000 to 50,000 concurrent users after AWS migration
- +2 more outcomes
Companies that use Sumadi
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles3 records
Sumadi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability8 records
Feature6 records
Sumadi partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- CognosOnlinecoreCognosOnline acquired SUMADI in 2024 after it was spun off from Laureate Education. CognosOnline serves as the parent company and commercial partner, distributing SUMADI solutions across Latin America, Africa, and Middle East markets through regional partnerships.
- Instructure (Canvas LMS)flagshipStrategic partnership with Instructure, maker of Canvas LMS. Cloud-based proctoring integration with Canvas provides seamless assessment security for global educational institutions using the Canvas platform.
- I-OnAsiacorePartnership with I-OnAsia, a global risk management solutions provider. Combines SUMADI's AI-powered facial recognition and authentication with I-OnAsia's expertise in identity verification and security services for enhanced online assessment security.
- WestTelcominorPartnership with West Telco, a technology solutions provider, to transform education through technology. Combines WestTelco's unified communications infrastructure with SUMADI's AI-powered educational tools for global education systems.
- Amazon Web Services (AWS)coreAWS is the primary cloud infrastructure provider. SUMADI uses Amazon Rekognition for face and object detection, AWS Lambda for message processing, Amazon DynamoDB for image metadata storage, and Amazon API Gateway for chat applications. Enables 50,000+ concurrent user capacity.
- CognosOnline (Regional Partner - Peru)coreCognosOnline manages SUMADI implementation and support in Peru, including the Universidad Privada San Juan Bautista deployment. Provides local support, implementation, and integration services.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Sumadi competitors and assessment
Company assessmentDirect peers
- Examity: Examity delivers online proctoring services combining live human proctors with AI-enabled monitoring for higher education and professional certification. Directly competes with Sumadi in certification testing and university online assessments, with a similar institutional subscription model.
- Honorlock: Honorlock provides AI-driven, on-demand online proctoring integrated with major LMS platforms (Canvas, Blackboard, Moodle). Closely aligned with Sumadi on technology approach (AI/behavioral detection), pricing model (institutional subscriptions), and customer base (higher education institutions in North America).
- Kryterion: Kryterion provides a cloud-based testing and proctoring platform targeted at professional certification and association testing programs. Highly comparable to Sumadi's professional certification segment, with similar AI-augmented live and automated remote proctoring offerings.
- ProctorU (Meazure Learning): ProctorU is one of the largest US-based online proctoring platforms serving higher education and certification bodies with human and AI-augmented proctoring. Directly comparable to Sumadi in target market (universities and certification bodies) and core offering (remote exam supervision), with deeper North American penetration.
- Respondus: Respondus provides LockDown Browser and Monitor for online test proctoring, deeply integrated with Canvas, Blackboard, and other LMS platforms. Comparable to Sumadi in the secure-browser and LMS-anchored higher-education proctoring category, though with stronger North American adoption.
- Proctorio: Proctorio offers automated, AI-based remote proctoring with browser lockdown, facial recognition, and behavior detection — a near-identical feature set to Sumadi. Competes in the same higher-education and certification verticals with a similar institutional subscription pricing model.
Emerging players
- Questionmark: Questionmark offers an enterprise assessment platform with secure browser-based testing and online proctoring capabilities. Overlaps with Sumadi's Elementum tier (secure browser lockdown) and certification-body segment, though more focused on authoring/delivery than AI behavior monitoring.
Broad incumbents
- ETS (Home Proctoring): Educational Testing Service operates the ProctorU-rival home proctoring solution for high-stakes tests including GRE, TOEFL, and Praxis. A global incumbent in standardized testing whose at-home proctoring offering directly competes with Sumadi in university admissions and certification assessment.
- ExamSoft: ExamSoft provides secure assessment and exam-proctoring solutions primarily for law schools, medical programs, and higher education. Comparable in higher-education secure testing but with a stronger footprint in professional school (legal/medical) accreditation workflows than Sumadi's broader LATAM footprint.
- Pearson VUE (OnVUE): Pearson VUE is the dominant global computerized testing provider with OnVUE online proctoring for high-stakes certification and licensure exams. Overlaps with Sumadi's certification and government customer base but operates at much larger scale with broader test-center and proctoring services.
Market position
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Sumadi social profiles
Digital presenceSumadi compliance and trust
Trust signalCompliance3 records
Sumadi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sumadi leadership team
Management profileNumber of profiles
Profiles7 records
Sumadi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sumadi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sumadi
What does Sumadi do?
Sumadi sells an AI-powered online exam proctoring software platform that verifies examinee identity through facial recognition with liveness detection, locks down the browser during exams, and monitors behavior in real time using computer vision, audio detection, and object recognition. The platform is offered in a tiered architecture (Elementum, Spark, Luminous) plus specialized web, mobile, and reporting modules, sold primarily as subscriptions and per-exam usage to higher education institutions, certification bodies, and government organizations.
Is Sumadi a public or private company?
Sumadi is a private company. It is classified as corporate owned and is currently operating.
When was Sumadi founded?
Sumadi was founded in 2019. It employs 11 to 50 people.
Where is Sumadi based?
Sumadi is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Sumadi make money?
Three revenue lines are on record. Proctoring Software Subscriptions are the primary driver. The others are exam Volume-Based Pricing and implementation and Support Services.
Who are Sumadi's main competitors?
Direct peers on record are Examity, Honorlock, Kryterion, ProctorU (Meazure Learning), Respondus and Proctorio. Questionmark is listed as an emerging player. Broad incumbents are ETS (Home Proctoring), ExamSoft and Pearson VUE (OnVUE).
Does Sumadi have an API?
No public API is recorded for Sumadi.
What industry is Sumadi in?
Sumadi's product category is Online Exam Proctoring Software. Its primary akta.pro industry code is EDAFADAB, Remote & Live Online Proctoring Platforms. Its NAICS code is 5132 and its SIC code is 7370.