Find Me Gluten Free

What Find Me Gluten Free does

Find Me Gluten Free operates a consumer-facing restaurant discovery platform purpose-built for people with celiac disease, gluten sensitivity, and consumers following a gluten-free lifestyle. The core product is a free mobile application available on iOS and Android, complemented by a website-based search interface and browser extensions for Chrome and Safari. The platform maintains a database of restaurants, bakeries, and food establishments, enriched with specialized filters such as "Most Celiac Friendly," "Dedicated Gluten-Free," "Gluten-Free Menus," and "Dedicated Fryer" — attributes that are not natively captured by general-purpose mapping or review services. The user base, which the company describes as "millions of users," contributes reviews, ratings, and new listings on an ongoing basis.

The platform also includes supplementary features that extend its utility for travelers: Dining Questions (multilingual translation cards available in 20+ languages), dedicated Airlines and Cruise Lines categories, and a free self-serve Business Listing service for restaurant owners. The technical architecture is a straightforward mobile and web application backed by a restaurant database and user-review system, with no disclosed AI/ML components, APIs, or external integrations.

Commercially, Find Me Gluten Free operates as a bootstrapped, privately held LLC (Gluten Free Classes, LLC, domiciled in Illinois), founded in 2010 by Jason Elmore and still founder-led. Revenue is generated primarily through a freemium model: free access is ad-supported, while a Premium subscription priced at $24.99/year (individual) or $39.99/year (family of up to 5) removes ads, unlocks advanced filters, enables custom collections, and provides cross-device access. Secondary revenue comes from advertising and a free business-listing service that may include premium placement or paid features for restaurants. The company has not raised institutional funding and operates with a headcount of 1–10.

Name

Find Me Gluten Free

Legal name

Gluten Free Classes, LLC

Website

https://findmeglutenfree.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Find Me Gluten Free is a bootstrapped, freemium mobile and web platform that helps people with celiac disease and gluten sensitivity discover safe restaurants worldwide, monetizing via a $24.99–$39.99/year Premium subscription and advertising.

Ownership category

akta.pro rank

Product category

Restaurant Discovery Software

NAICS

Other Specialty Food Retailers (44529), All Other Specialty Food Retailers (445298)

SIC

Retail-Nonstore Retailers (5960)

akta.pro primary industry

Grocery & Specialty Food Marketplaces (CRAFABAE)

akta.pro secondary industry

Special-Diet & Functional Prepared Meals (Keto, Vegan, Gluten-Free, Medical) (CRAHAJAG)

Keywords

• Gluten-free restaurant finder
• Celiac-friendly dining search
• Restaurant discovery app
• Gluten-free travel platform
• Food allergy restaurant locator

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations

Revenue model

1. Premium Subscription: Annual subscription model offering ad-free experience, enhanced mapping features, collections, and cross-device premium access. Individual plan at $24.99/year and Family Plan (5 members) at $39.99/year.
2. Advertising: The platform displays relevant advertising and allows third-party advertising services to track their advertisements, ratings and reviews on the site.
3. Business Listing Fees: The platform offers business owners the ability to list their establishments and potentially purchase advertising or premium business features.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Find Me Gluten Free operates a mobile and web-based restaurant discovery platform that helps people with celiac disease and gluten sensitivity find safe dining options worldwide. The platform provides location-based search of gluten-free and celiac-friendly restaurants, supported by user-generated reviews, specialized filters (Most Celiac Friendly, Dedicated Gluten-Free, Dedicated Fryer), multilingual dining communication cards for international travelers, and browser extensions for Chrome and Safari. A freemium model offers a free ad-supported tier and a paid Premium subscription with enhanced features.

Product overview

Find Me Gluten Free operates as a unified platform consisting of a mobile app (iOS and Android) and a web-based search interface that helps people with celiac disease and gluten sensitivity find safe dining options. The core product is free to use with basic restaurant search and filtering capabilities. Premium subscribers access ad-free experience, advanced filters (Celiac Friendly ratings, Dedicated Fryer locations, Claimed by Owner verification), enhanced mapping, and custom collections. The platform also includes multilingual Dining Questions cards for international travelers, browser extensions for Chrome and Safari, and a free business listing service for restaurant owners to showcase their gluten-free offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Find Me Gluten Free Platform The core offering is the Find Me Gluten Free platform, available as a free iOS and Android mobile app and a web-based search interface at findmeglutenfree.com. The platform enables users to search for gluten-free friendly restaurants, bakeries, and celiac-friendly dining establishments near their location or any destination worldwide. It includes user-submitted reviews documenting cross-contamination practices and safety protocols, filters for dedicated gluten-free venues and dedicated fryers, a database of restaurant chains, cities, airports, airlines, and cruise lines, and multilingual Dining Questions cards in over 20 languages. It targets individuals with celiac disease, gluten sensitivity, and gluten-free lifestyle consumers as well as travelers seeking safe dining options globally.

Quantifiable outcome

• Find Me Gluten Free is rated as the #1 gluten-free app for finding celiac-friendly restaurants.

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• HappyCow: HappyCow is the leading global discovery platform for vegan and vegetarian restaurants, using a community-driven review model almost identical to Find Me Gluten Free. It is the most direct peer — both serve a dietary-restricted community with UGC reviews, a directory of specialist restaurants, and travel-friendly features.

Broad incumbents

• OpenTable: OpenTable is a leading restaurant reservation and discovery platform. While its core focus is reservations rather than dietary filtering, it competes for the same restaurant-discovery mindshare among diners.
• Yelp: Yelp is the dominant general-purpose restaurant review and discovery platform with a massive UGC base. It overlaps with FMGF on local restaurant discovery, but lacks celiac-safety depth and dietary specialization.
• Tripadvisor: Tripadvisor is a major restaurant and travel discovery platform with global reach and traveler-focused reviews. It competes for international traveler attention, the same audience FMGF targets with its dining cards feature.
• Google Maps: Google Maps is the default restaurant discovery tool for most users globally and has been adding dietary and accessibility filters. It is the single largest competitive threat to FMGF given its distribution and scale.

Emerging players

• Spokin: Spokin is an allergy-friendly discovery and product review platform serving people with food allergies and intolerances. It is comparable to FMGF in its dietary-specialist positioning and community-driven discovery model.
• AllergyEats: AllergyEats is a U.S.-focused restaurant ratings platform for food-allergic diners, with peer reviews of allergy accommodation practices. It targets a closely related dietary-restriction community but with broader allergy scope rather than gluten specifically.
• VegDining: VegDining is a smaller, niche vegetarian/vegan restaurant discovery platform with a similar community-driven, dietary-specialist model. It is a comparable niche peer, though smaller in scale than FMGF or HappyCow.
• Find Gluten Free (App): Other gluten-free restaurant finder apps exist on the App Store and Google Play, some explicitly branded similarly to FMGF. They are smaller direct competitors targeting the same celiac and gluten-free community with overlapping feature sets.

Others

• Beyond Celiac: Beyond Celiac is a celiac-disease advocacy and research nonprofit serving the same core community. It is not a direct commercial peer but represents the institutional ecosystem FMGF operates within and a potential partnership or content-distribution partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/findmegf
• Facebookfacebook.com/FindMeGlutenFree
• Instagraminstagram.com/findmeglutenfree
• LinkedInlinkedin.com/company/find-me-gluten-free

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Find Me Gluten Free