Conti Moore Law Divorce Lawyers, PLLC

What Conti Moore Law Divorce Lawyers, PLLC does

Conti Moore Law Divorce Lawyers, PLLC is a boutique family law firm headquartered in downtown Orlando, Florida, founded in 2012 by managing attorney Conti Moore Smith. The firm represents individuals and families across Central Florida in divorce and family law matters, including contested and uncontested divorce, child custody and timesharing, child support, alimony, property division, domestic violence injunctions, paternity, prenuptial and postnuptial agreements, and specialized modules for military, LGBTQ, and collaborative divorce cases. The team of approximately 20-30 staff includes three senior attorneys, multiple associate and family law attorneys (one of whom, Amina Turner, is Florida Bar Board Certified in Marital & Family Law), senior paralegals, intake specialists, and a Director of Operations, with bilingual English/Spanish capacity.

The firm's core products are delivered through two channels. First, traditional full-service legal representation is provided via in-person consultations at the Orlando headquarters, free 15-minute case evaluations, and a team-based model assigning multiple staff to each case. Fees are quote-based and typically structured as billable hours or flat fees depending on matter complexity. Second, the firm operates a product-led DIY Online Course platform with three pricing tiers ($399 / $799 / $1,499) covering Florida divorce, paternity and timesharing/custody, and financial affidavit preparation, providing 12 months of video access with optional attorney strategy sessions for higher tiers. Marketing is driven by a content-heavy strategy spanning the firm's website, blog, an extensive YouTube video library, Google reviews (530+ at 4.7 stars), PR coverage in The New York Times, Forbes, and local outlets, and listings on Avvo (10.0 rating), Super Lawyers, and the BBB.

Revenue mechanics derive from professional services fees across a broad docket of family law matters plus a smaller, scalable self-service course revenue stream. The firm does not have external funding, parent company, or M&A activity and operates as a bootstrapped, founder-led practice. Notable recognition includes the 2026 James I. Keane Award for Innovation in Online Divorce Solutions from the National Bar Association, multiple Super Lawyers Rising Stars selections, and 40 Under 40 recognition for the founder. The customer base is exclusively individual consumers, with geographic concentration in Orlando/Central Florida and a clear English/Spanish bilingual orientation.

Name

Conti Moore Law Divorce Lawyers, PLLC

Legal name

Conti Moore Law Divorce Lawyers, PLLC

Website

https://contimoorelaw.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Conti Moore Law Divorce Lawyers, PLLC is a boutique Orlando family law firm founded in 2012, providing full-service divorce, custody, and family law representation alongside a tiered DIY Online Course platform for self-service Florida divorce filings.

Ownership category

akta.pro rank

Product category

Family Law Legal Services

NAICS

Offices of Lawyers (54111), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

Keywords

• Divorce legal services
• Family law representation
• Child custody attorney
• DIY divorce courses
• Domestic violence law

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Legal Services - Attorney Fees: Traditional legal representation for divorce and family law matters including contested/uncontested divorce, child custody, child support, alimony, property division, domestic violence, LGBTQ divorce, military divorce, and paternity cases. Billable hours or flat fees depending on matter type.
2. DIY Online Courses: Self-service online educational courses for individuals who want to handle divorce without hiring a lawyer. Three tiered packages from $399 to $1499, with video access for 12 months and optional attorney strategy sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Conti Moore Law Divorce Lawyers, PLLC provides traditional legal representation for divorce and family law matters in Orlando and Central Florida, including contested and uncontested divorce, child custody, child support, alimony, property division, domestic violence, paternity, military divorce, LGBTQ divorce, and prenuptial agreements. The firm also sells self-paced DIY Online Courses ($399-$1,499) that guide individuals through Florida divorce, paternity, and financial affidavit procedures without full attorney representation.

Product overview

Conti Moore Law Divorce Lawyers, PLLC is a boutique family law firm offering both traditional legal representation services and innovative online educational products. The core offerings include: (1) the Florida Do It Yourself Divorce Online Course system with three pricing tiers ($399-$1,499) providing self-paced video instruction on Florida divorce procedures, supplemented by related DIY courses for paternity/custody and financial affidavits; (2) traditional attorney representation services covering all family law matters including contested and uncontested divorce, collaborative divorce, military divorce, LGBTQ divorce, child custody/support, and prenuptial agreements; and (3) an educational video library with dozens of free informational videos on family law topics. The DIY courses represent the firm's technology-enabled innovation, while the legal services provide traditional attorney representation.

Differentiator

Problem solved

Functional benefit

Brands

• Florida Do-It-Yourself Divorce Online Course: Affordable online course providing step-by-step video guidance on how to complete divorce forms and start the divorce process in Florida without hiring a lawyer
• Florida Do-It-Yourself Paternity and Timesharing/Custody Online Course
• Florida Do-It-Yourself Financial Affidavit Online Course

Products and services

• Florida Do It Yourself Divorce Online Course Self-paced online educational course guiding individuals through the Florida divorce process with step-by-step video instruction on filing procedures, required forms, and legal terminology. Offered in three pricing tiers ($399, $799, $1,499) with varying levels of attorney support and 12-month video access.
• Florida Do It Yourself Paternity and Timesharing/Custody Online Course Online educational course providing guidance on Florida paternity establishment and child timesharing/custody procedures for individuals handling these matters without hiring an attorney.
• Florida Do It Yourself Financial Affidavit Online Course Online course designed to help individuals understand and complete the financial affidavit forms required in Florida family law cases.
• Orlando Family Law Legal Representation Traditional legal representation services covering divorce, child custody, child support, spousal support, property division, domestic violence, paternity, and related family law matters in Orlando, Florida. Services include consultation, document preparation, mediation, and courtroom representation.
• Orlando Collaborative Divorce Services Alternative dispute resolution service where both parties work with attorneys to resolve divorce-related issues cooperatively outside of court, including property division, child custody, parenting time, child support, and spousal support.
• Military Divorce Services Specialized divorce representation for military personnel addressing unique legal considerations including deployment, Servicemembers Civil Relief Act protections, and military-specific retirement benefits.
• LGBTQ Divorce Services Legal representation for same-sex couples navigating divorce in Florida, addressing unique challenges including property division, custody matters, and rights recognition for couples married out of state.
• Prenuptial and Postnuptial Agreement Services Legal services for drafting prenuptial and postnuptial agreements that establish how assets, finances, and other matters will be handled in the event of a divorce.

Quantifiable outcome

• Completed uncontested divorce in one week
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• LegalZoom: National online legal services platform offering DIY divorce, family law forms, and attorney services; directly competes with Conti Moore's DIY Online Course segment and represents the dominant scaled player in the same online-divorce category.
• 3StepDivorce: Online DIY divorce service providing state-specific forms and instructions for uncontested filings; competes in the same value-tier as Conti Moore's $399 DIY divorce course for self-service Florida filers.
• Rocket Lawyer: Subscription-based online legal services company providing DIY legal documents, attorney consultations, and family law content; competes directly with Conti Moore's DIY course offering and broader access-to-justice positioning.
• Cordell & Cordell: Large multi-state divorce and family law firm with a male-client focus and strong brand recognition; competes with Conti Moore for high-touch family law representation clients and shares a similar marketing-intensive, niche-positioning strategy.
• Modern Family Law: Multi-office family and divorce law firm using modern branding and digital marketing; directly comparable to Conti Moore in target client (divorcing individuals), service mix (representation + education/content), and tech-enabled case management.
• CompleteCase: Online uncontested divorce service offering state-specific document preparation at flat fees; directly competes with Conti Moore's lower-tier DIY divorce packages for budget-conscious self-represented filers.
• Hello Divorce: Tech-enabled online divorce service providing flat-fee divorce filings, document preparation, and attorney support; closest direct competitor in the Florida DIY-divorce course category, particularly on price points and self-service UX.

Emerging players

• Wevorce: Online collaborative divorce platform designed to reduce conflict and cost for divorcing couples; overlaps with Conti Moore's collaborative divorce service line and DIY educational positioning, targeting the same cost-sensitive, amicable-divorce segment.

Broad incumbents

• Avvo: Major legal directory and lawyer-rating platform where Conti Moore holds a perfect 10.0 rating; serves as a distribution and trust-signal channel for the firm and competes for client attention with its own attorney-matching services.

Regional players

• Stephanie Abrams Law, P.A. Orlando-based family law and divorce firm; direct regional competitor sharing the same Orlando/Central Florida market, similar boutique positioning, and overlapping practice areas including divorce, custody, and prenuptial agreements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@contimoorelawdivorcelawyers
• Xx.com/ContiMooreLaw
• Facebookfacebook.com/ContiMooreLaw
• LinkedInlinkedin.com/company/conti-moore-law-pllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conti Moore Law Divorce Lawyers, PLLC