Outdoor Cap Company

What Outdoor Cap Company does

Outdoor Cap Company, founded in 1977 and headquartered in Bentonville, Arkansas, is a privately held manufacturer and distributor of headwear operating through B2B wholesale channels. The company runs a multi-brand portfolio spanning four major business lines: Promotional Products (blank and custom-decorated headwear for decorators and distributors), Retail (headwear distributed across thousands of North American retail stores), Legendary Headwear (premium team sports headwear and the exclusive provider of Team MLB Replicas), and OCflx (its proprietary comfort-focused headwear technology). It maintains wholly owned sub-brands including Promo Outdoor Cap, Legendary Headwear, Retail, OutdoorCap.com, and Hatswork.com, along with house brands Summit (layering apparel), OC Sports, and Guardian.

Revenue is generated primarily through wholesale blank and decorated cap sales, licensing royalties from partnerships with MLB/MiLB, FFA, Mossy Oak, Realtree, Kryptek, and TrueTimber, and direct retail/e-commerce through owned storefronts. Pricing is quantity-tiered with blanks in the $10-$13 unit range and decorated caps in the $15-$18 unit range at 576+ unit volumes; tariff-related surcharges are applied to imported products. The company operates three US distribution centers (Bentonville AR, Compton CA, Zanesville OH) backed by a global production partner network across six nations and three continents, and has produced over 200+ million hats cumulatively across all segments.

Technical assets include proprietary comfort technology (OCflx), the ProFlex adjustable closure system, UV Shield fabric technology, Scent Destroyer for hunting applications, the AnyRope rope closure, and a recently introduced AI-enabled print decoration capability. Product breadth spans performance headwear, cold-weather beanies, truckers, sunblockers, visors, corduroy caps, work caps, and emerging lifestyle apparel under the Summit and Cumberland lines. The company is C-TPAT certified since 2005 and compliant with the California Transparency in Supply Chains Act, and has been recognized as a PPAI Top 100 Supplier for three consecutive years and an ASI Counselor Top 40 Supplier for 2024 and 2025.

Name

Outdoor Cap Company

Legal name

Outdoor Cap Inc.

Website

https://outdoorcap.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

251–500 employees

Short description

Outdoor Cap Company is a privately held headwear manufacturer and distributor founded in 1977, serving promotional products distributors, retail chains, and team sports organizations across North America through licensed brands like MLB and proprietary technologies like OCflx.

Ownership category

akta.pro rank

Product category

Headwear Manufacturing

NAICS

Apparel Accessories and Other Apparel Manufacturing (3159), Apparel Accessories and Other Apparel Manufacturing (31599), Sporting and Recreational Goods and Supplies Merchant Wholesalers (423910)

SIC

Sporting & Athletic Goods, Nec (3949), Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Headwear Manufacturing (Hats/Caps/Beanies) (IMAOAFAA)

akta.pro secondary industries

Hats, Caps & Headwear (CRAAAJAE), Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear) (IMAOAFAI), Outerwear & Cold-Weather Apparel Manufacturers (CRAAAAAI), Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)

Keywords

• Headwear manufacturing
• Wholesale caps
• Promotional products
• Team sports apparel
• Custom headwear decoration

Headquarters

HQ city

Bentonville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Wholesale Headwear Sales: B2B sales of blank and decorated headwear to decorators, distributors, and retail stores through wholesale accounts
2. Licensing Partnerships: Licensing agreements with major brands (MLB, FFA, Mossy Oak, Realtree, Kryptek) for branded headwear
3. Retail Sales: Direct retail sales through own branded storefronts and thousands of retail store partners across North America

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Outdoor Cap Company manufactures and distributes wholesale blank and custom-decorated headwear for the promotional products industry, retail chains, and team sports organizations. Its offerings span proprietary comfort and performance cap lines (OCflx, Performance, Trucker, Bucket, Cold Weather, Foam Front), licensed sports and outdoor headwear (MLB replicas, FFA, Mossy Oak, Realtree, Kryptek, TrueTimber), and emerging apparel collections such as Summit. The company operates its own production facility in Bentonville, Arkansas, with domestic decoration capabilities and distribution centers across the United States.

Product overview

Outdoor Cap Company is a headwear-focused manufacturer with a multi-brand portfolio spanning promotional products, retail, and wholesale channels. The core offerings include OCflx (comfort-focused headwear), the Promotional Products division (blank and custom-decorated caps), Retail distribution (8 in 10 US households), and Legendary Headwear (exclusive MLB replica provider). The product line encompasses Foam Front Collection, Essentials Collection, seasonal styles (OC810/OC811), performance headwear (OC550PF/OC551PF), cold weather gear (OC809, OC870), trucker caps (OC771), sunblockers, visors, and licensed partnerships (FFA, MLB, Mossy Oak, Realtree, Kryptek). The company has produced over 200 million hats across sports, outdoors, retail exclusives, and licensing agreements, operating with its own facility in Bentonville, AR and production partners across six nations.

Differentiator

Problem solved

Functional benefit

Brands

• OCflx: Comfort-focused headwear technology featuring future of comfort and style
• Legendary Headwear
• OC Sports
• Promotional Products
• Summit

Products and services

• OCflx Headwear Comfort-focused cap line marketed as the most comfortable cap a customer will own, featuring Outdoor Cap's OCflx comfort and style technology. Sold through wholesale and retail channels for consumers and promotional buyers.
• Promotional Products Blank and Custom Headwear Blank and custom-decorated headwear and apparel sold wholesale to decorators and distributors, featuring mile-high inventory of blanks up to ground-up custom builds with domestic decoration options.
• Retail Headwear Line Retail-facing headwear offering including outdoor, casual, sports lifestyle, and licensed styles distributed through thousands of retail stores across North America.
• Legendary Headwear Team MLB Replicas and Team Sports Caps Premium team headwear line including MLB replicas, on-field custom headwear, and sideline programs built for performance and sold to professional and amateur sports organizations.
• Foam Front Collection Foam-structured headwear line sold wholesale for promotional decoration, including OCFOAM and SE-FOAM models with mesh back and snap closure configurations.
• Essentials Collection Value-oriented wholesale cap assortment offering structured, unstructured, beanie, visor, and watch cap configurations aimed at promotional buyers.
• CANV-111SB Cotton Canvas Workwear Cap Cotton canvas low-crown structured cap with slight pre-curved visor, plastic snap closure, and solid back, built for utility and style in work and outdoor settings.
• Summit Apparel Collection Outdoor layering apparel collection extending the Outdoor Cap portfolio beyond caps into technical adventure apparel.
• Trucker Cap Family (OC771) Wholesale trucker cap family based on the OC771 model with multiple style configurations for promotional decoration and retail.
• Sunblocker and Bucket Caps Bucket-style caps offering sun protection for warm-weather, outdoor, and promotional use.
• Moisture-Wicking Visors Performance visor line featuring moisture-wicking fabrics and promotional decoration appeal.
• Cold Weather Headwear (OC809, OC870) Winter and cold-weather essential beanies and watch caps sold for promotional and retail channels.
• High-Performance Headwear (OC550PF/OC551PF) Performance headwear line including OC550PF and OC551PF athletic caps with solid color cord options targeted at team sports and golf markets.
• Licensed Brand Headwear Headwear lines produced under licensing agreements with MLB, FFA, Mossy Oak, Realtree, Kryptek, and TrueTimber, including replica and camouflage pattern styles.

Quantifiable outcome

• 200+ million hats manufactured across all segments
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• C-TPAT (Customs Trade Partnership Against Terrorism)coreStrategic or Co-development Partner · 1 January 2005Certified member since 2005. Ensures supply chain security standards are met across all supply chain partners who are required to meet U.S. minimum security criteria.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• New Era Cap: Iconic US headwear manufacturer and one of Outdoor Cap's most direct competitors, with deep licensed sports relationships (including MLB on-field caps) and broad retail distribution. Closely comparable in product category, licensing model, and B2B/retail channel mix.
• '47 Brand: Licensed sports headwear and apparel company producing MLB, NFL, NCAA, and NHL branded caps and apparel. Direct competitor in licensed sports headwear and similar customer base of retailers, teams, and consumers.
• Richardson Sports: Headwear manufacturer specializing in team, outdoor, and promotional caps with strong wholesale distribution. Closely comparable in product (caps, performance headwear), GTM (B2B wholesale/team dealers), and customer overlap.
• Top of the World: Licensed collegiate and sports headwear manufacturer producing officially licensed NCAA, NFL, and MLB caps. Direct peer in licensed headwear with overlapping retail and team-sports channels.
• Yupoong (Flexfit): Global headwear manufacturer best known for Flexfit stretch-fit caps. Direct peer in wholesale headwear supply with proprietary closure/fabric technology analogous to Outdoor Cap's OCflx and ProFlex.
• Kangol: Heritage headwear brand manufacturing caps, beanies, and performance hats. Comparable in core product category and lifestyle/retail positioning, though distributed through different retail channels.

Broad incumbents

• Under Armour: Large performance apparel brand with a meaningful headwear line targeting athletic, outdoor, and team-sports consumers. Comparable in performance headwear category (UV/moisture-wicking) but operates as a broader apparel platform.
• Nike: Global athletic apparel incumbent with extensive headwear and team-sports product lines. Overlaps with Outdoor Cap in team/performance headwear but competes across a much wider apparel and footwear portfolio.
• Carhartt: Established workwear and outdoor apparel brand with a popular headwear line. Comparable in work/outdoor cap segments and US-made positioning, but operates as a broader apparel and workwear platform.
• Deckers Outdoor (Hoka/UGG): Multi-brand footwear and lifestyle apparel company. Not a headwear specialist but comparable as a mid-sized US-headquartered consumer products platform leveraging licensing, brand-building, and global distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/outdoor-cap-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outdoor Cap Company