Name

Kognito

Legal name

Kognito Solutions, LLC

Website

https://kognito.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Educational Mental Health Simulation Software

NAICS

Educational Support Services (611710), Educational Support Services (61171), Software Publishers (5132)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372), Miscellaneous Publishing (2741)

akta.pro primary industry

Social-Emotional Learning (SEL), Health & Wellbeing Curriculum (EDAGAAAF)

Keywords

• Virtual human simulations
• Experiential learning platform
• Mental health training
• Social emotional learning
• Role-play simulations

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription / License Sales to Educational Institutions: Kognito sells simulation products to K-12 school districts and higher education institutions on a license/subscription basis. Institutions purchase bundles (Educator Bundle, Student Bundle, Parent & Community Bundle), topic-specific suites (Mental Health & Well-being Suite, Violence Prevention Suite), full library access, or individual product licenses. Pricing is quote-based, with volume discounts implied for large district-wide deployments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Kognito develops and sells a practice-based digital learning platform that uses emotionally-responsive virtual humans to deliver interactive role-play simulations for mental health, suicide prevention, bullying, substance use, trauma-informed practices, and other social-emotional learning topics. The portfolio is organized into PK-12 and Higher Education product lines, offered as individual simulations, topical suites (Mental Health & Well-being, Violence Prevention, Building an Inclusive Culture), or audience-specific bundles (Educators & Staff, Student, Parent & Community), and is licensed to school districts, colleges, and universities.

Product overview

Kognito is a practice-based digital learning platform that offers evidence-based experiential learning simulations using emotionally-responsive virtual humans. The company provides a portfolio of interactive role-play simulations organized across two primary market segments: PK-12 Education and Higher Education. The PK-12 portfolio includes 25+ individual products organized into bundles (Educators & Staff Bundle, Student Bundle, Parent and Community Bundle) and suites (Violence Prevention Suite, Mental Health & Well-being Suite, Building an Inclusive Culture Suite). The Higher Education portfolio includes 9 products covering mental health, substance use, sexual misconduct prevention, inclusion, and veteran support. The core Kognito Virtual Human Platform powers all simulations, enabling users to practice conversations in simulated safe environments with personalized feedback. The company is sunsetting the brand as of August 2023 but continues to serve existing customer agreements.

Differentiator

Problem solved

Functional benefit

Products and services

• Kognito Virtual Human Platform Practice-based digital learning platform using emotionally-responsive virtual humans for experiential role-play learning. Integrates evidence-based models (motivational interviewing, shared decision-making, emotional self-regulation, empathy, reappraisal, situated cognition, personalization, cueing, storytelling) and game mechanics, and serves as the underlying engine for all Kognito simulation products.
• Mental Health & Well-being Suite (PK-12) Suite of PK-12 simulation products covering Emotional & Mental Wellness for Educators & Staff, Emotional & Mental Wellness for Parents & Caregivers, Friend2Friend: Emotional & Mental Wellness, Friend2Friend: Substance Use, Substance Use for Parents & Caregivers, and Trauma-Informed Practices.
• Violence Prevention Suite (PK-12) Suite of PK-12 simulations covering Bullying Prevention for Educators & Staff, Dating Violence Awareness for Educators, Safe & Caring Schools for Educators & Staff, Safe & Caring Schools for Parents & Caregivers, Friend2Friend: Safe & Caring Schools, and Friend2Friend: Bullying Prevention.
• Building an Inclusive Culture Suite (PK-12) Suite of PK-12 simulations covering Step In, Speak Up!, Resiliency & Growth for Educators, and Friend2Friend: Resiliency & Growth.
• PK-12 Educators & Staff Bundle Bundle of Kognito simulations for PK-12 educators and school staff covering trauma-informed practices, at-risk student identification, bullying prevention, emotional wellness, violence prevention, and supporting military-connected children and diverse student populations.
• PK-12 Student Bundle Bundle of Kognito simulations for PK-12 students including Friend2Friend programs for substance use, bullying prevention, emotional & mental wellness, resiliency & growth, and safe & caring schools.
• PK-12 Parent and Community Bundle Bundle of Kognito simulations for parents and caregivers covering calm parenting, emotional and mental wellness, substance use conversations, and safe and caring schools.
• At-Risk for Middle School Educators Interactive role-play simulation that builds middle school educators' awareness, knowledge, and skills about mental health and suicide prevention and prepares them to lead conversations with students in distress.
• At-Risk for High School Educators Interactive role-play simulation that builds high school educators' awareness, knowledge, and skills about mental health and suicide prevention and prepares them to lead conversations with students in distress.
• At-Risk for Elementary School Educators Interactive role-play simulation that builds elementary school educators' awareness, knowledge, and skills about student mental health.
• At-Risk for Early Childhood Educators Interactive role-play simulation for educators of children ages 3-5 that builds understanding, knowledge, and skills in mental health and behavior management.
• Bullying Prevention for Educators & Staff (Building Respect) Interactive role-play simulation that allows educators to practice conversation techniques for responding to bullying incidents, addressing biased language, and engaging students who have been targeted.
• Dating Violence Awareness for Educators Interactive role-play simulation that builds educator awareness and skills related to teen dating violence, including identification of different forms of abuse and trauma-informed disclosure conversations.
• Protecting Our Youth Interactive role-play simulation that teaches skills in identifying, preventing, and reporting child abuse, neglect, and trafficking through trauma-informed conversations.
• Trauma-Informed Practices Interactive role-play simulation for PK-12 educators that builds skills, confidence, and empathy in supporting students whose behavior may be related to sources of trauma or distress.
• Emotional & Mental Wellness for Educators & Staff Interactive role-play simulation that allows educators to practice interacting with virtual students to gain skills related to social-emotional learning (SEL) and mental wellness, including optional advanced practice scenarios and de-escalation techniques.
• Friend2Friend: Resiliency & Growth Interactive role-play simulation that equips students with skills to identify and help each other navigate responses to academic and everyday challenges using the Recognize, Reassess and Reframe strategy.
• Friend2Friend: Bullying Prevention Interactive role-play simulation for middle and high school students that builds awareness, knowledge, and skills to reduce school violence through recognition of concerning behaviors and open communication between students and adults.
• Friend2Friend: Substance Use Interactive role-play simulation for middle and high school students that builds awareness, knowledge, and skills to prevent substance misuse through social-emotional learning and refusal skills.
• Friend2Friend: Emotional & Mental Wellness Interactive role-play simulation for adolescents that builds awareness, knowledge, and skills about mental health while reducing stigma.
• Friend2Friend: Safe & Caring Schools Interactive simulation for middle and high school students that builds awareness, knowledge, and skills to reduce school violence through recognition of concerning behaviors and open communication between students and adults.
• Safe & Caring Schools for Parents & Caregivers Interactive role-play simulation designed to foster a supportive school community through open communication between students and adults from the parent/caregiver perspective.
• Safe & Caring Schools for Educators & Staff

Quantifiable outcome

• 99% of educators rate Kognito as 'Good', 'Very Good' or 'Excellent' (PK-12); 98% for higher education
• +11 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core, major and minor.

• Canvas (by Instructure)coreTechnology or IntegrationKognito products integrate with Canvas LMS through industry-standard content integration protocols. This integration allows school districts and universities to deliver Kognito simulations directly within their existing Canvas environment, enabling single sign-on, grade passback, and usage tracking.
• BlackboardcoreTechnology or IntegrationKognito products are compatible with Blackboard LMS, allowing institutions that use Blackboard to seamlessly embed simulation training within their existing learning infrastructure.
• UNICEF USAmajorStrategic or Co-development PartnerKognito's Trauma-Informed Practices simulation for PK-12 educators was developed in collaboration with UNICEF USA and the Center for School Behavioral Health at Mental Health America of Houston. This co-development partnership brought subject matter expertise to ensure evidence-based content aligned with UNICEF's international child welfare standards.
• Richard Lieberman, MA, NCSP and Scott Poland, Ed.D. (School Psychology Experts)minorStrategic or Co-development PartnerCoping with Loss at School simulation was developed in collaboration with school psychology experts Richard Lieberman (MA, NCSP) and Scott Poland (Ed.D.) to ensure clinical accuracy and adherence to best practices for school crisis response and postvention.

Scale indicators8 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Committee for Children (Second Step): Nonprofit provider of Second Step, the most widely adopted K-12 SEL curriculum in the U.S. Direct competitor to Kognito's At-Risk, Friend2Friend, and SEL bundles for the same district buyers and SEL/mental health use cases.
• EVERFI: Digital learning platform delivering SEL, mental health, substance abuse, and financial literacy courses to K-12 and higher education institutions. Competes head-to-head with Kognito for district-wide subscriptions and prevention topic coverage.
• Rethink Ed: K-12 SEL, mental health, and behavior management platform with online professional development and student-facing instruction. Closely comparable to Kognito's Educators & Staff Bundle and Mental Health & Well-being Suite.
• Move This World: Video-based SEL curriculum used in K-12 classrooms to build social-emotional skills. Targets the same district buyers as Kognito with a complementary (and partly competing) delivery modality.
• Panorama Education: K-12 SEL and student success platform combining survey-based assessment, intervention tracking, and SEL curriculum. Competes for the same SEL/mental health budget line items as Kognito at the district level.
• Aperture Education: Provider of the DESSA SEL assessment and intervention platform for K-12 districts. Competes for district SEL budgets alongside Kognito's behavior-change simulations with an assessment-led approach.

Broad incumbents

• ClassDojo: Widely adopted K-12 classroom management and SEL platform with massive teacher reach. Overlaps with Kognito's SEL and inclusion use cases but serves a broader communication/engagement workflow.
• BetterLesson: K-12 professional development and coaching provider that competes for educator training budgets that also fund Kognito's Educators & Staff Bundle.
• Nearpod: K-12 interactive lesson delivery platform with LMS integration (Canvas, Blackboard, Schoology). Competes for the same instructional technology budget that funds Kognito's simulation library purchases.

Emerging players

• Gaggle: K-12 student safety and mental health monitoring platform integrated with district LMS systems. Adjacent to Kognito's suicide prevention and at-risk identification use cases, with overlapping Canvas/Blackboard distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/kognito
• Facebookfacebook.com/kognitointeractive
• LinkedInlinkedin.com/company/kognito

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kognito