What VIVIgas & Power does

VIVIgas & Power, operating commercially as VIVI energia, is a privately held Italian multi-service provider of electricity, natural gas, fiber internet, and adjacent home services. The company serves residential customers (the primary segment) and small and medium businesses in Italy through a hybrid digital-physical model: online subscriptions via VIVIweb with free activation, plus a national network of VIVI STORE retail locations for in-person service, meter transfers, and customer support. Its core product is the VIVIweb AllDay LuceGas tariff, a single flat daily rate for electricity and gas with loyalty bonuses up to €160 on bills, and the company has extended into connectivity with VIVI Fibra (FTTH/FTTC, up to 2.5 Gbps, WiFi7 modem included from €19.90/month), home emergency intervention via VIVI Pronto Casa, energy efficiency solutions under VIVI Green, and a loyalty and content ecosystem anchored by VIVI Vip, VIVIPedia, VIVI Talk, and a virtual VIVI Energy Hub.

The business model is overwhelmingly subscription/recurring: monthly contracts for electricity supply, gas supply, and fiber internet, often bundled, with ancillary one-time revenue from energy efficiency products such as boilers. Distribution is direct-to-consumer via the website and retail stores, with listings on the public Il Portale Offerte comparison portal as a third-party acquisition channel. Pricing is positioned around free online activation, transparent flat rates, and combined offers, with bundled internet priced at €19.90/month for 24 months when taken with energy services. The company has no disclosed headcount, revenue, funding, or ownership structure, and no disclosed AI capabilities, patents, or certifications; its technology is built on shared telecom infrastructure for fiber and a digital-first customer engagement stack for energy services.

Name

VIVIgas & Power

Legal name

VIVI energia

Website

https://vivienergia.it

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

VIVIgas & Power (VIVI energia) is a privately held Italian multi-service provider offering electricity, natural gas, fiber internet, and home services to residential customers and small/medium businesses through a digital-first platform and a national VIVI STORE retail network.

Ownership category

akta.pro rank

Headquarters

HQ city

Roncadelle

HQ country

Italy

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel, Supply Chain

Revenue model

1. Electricity Supply: Recurring subscription revenue from residential and business electricity supply contracts. Customers pay monthly bills based on consumption at the VIVIweb AllDay rate.
2. Gas Supply: Recurring subscription revenue from residential and business natural gas supply contracts. Often bundled with electricity for combined offers.
3. Internet Services (VIVI Fibra): Monthly subscription revenue from fiber internet services (FTTH/FTTC) with WiFi7 modem included. Offered standalone or bundled with energy services.
4. Home Services (VIVI Pronto Casa): Emergency home intervention service providing recurring or per-incident revenue for domestic emergencies.
5. Energy Efficiency Products: Revenue from efficiency solutions including boilers and energy-saving appliances for residential customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

VIVIgas & Power (VIVI energia) is an Italian multi-utility retailer that supplies electricity and natural gas to households and businesses under the VIVIweb AllDay LuceGas tariff and delivers fiber internet connectivity (FTTH/FTTC) up to 2.5 Gbps under the VIVI Fibra brand, with WiFi7 modems included. The portfolio is rounded out by VIVI Pronto Casa home emergency services and VIVI Green energy-efficiency solutions such as boilers, distributed online and through VIVI STORE physical locations.

Product overview

VIVI energia operates as a multi-service energy provider offering a platform of integrated products for residential and business customers. The core offering consists of VIVIweb AllDay LuceGas (digital electricity and gas tariff) and VIVI fibra (internet connectivity via FTTH/FTTC), which can be bundled together. The service portfolio includes loyalty program VIVI Vip, virtual assistance hub VIVI Energy Hub, emergency home services VIVI Pronto Casa, and energy efficiency solutions VIVI Green. The company positions itself as a 100% digital provider with no activation fees for online subscriptions.

Differentiator

Problem solved

Functional benefit

Brands

• VIVIweb: Digital electricity and gas offer with all-day tariff, no activation costs
• VIVI fibra
• VIVI Vip
• VIVI Green
• VIVI Pronto Casa
• VIVI Talk
• VIVI Energy Hub
• VIVI Store

Products and services

• VIVIweb AllDay LuceGas 100% digital electricity and gas tariff offering a single flat rate throughout the entire day, with loyalty bonuses up to €160 on bills and no activation fees for online subscriptions. Targeted at Italian residential and business customers.
• VIVI Fibra Fiber internet connectivity service available via FTTH (Fiber to the Home) or FTTC (Fiber to the Cabinet) technologies, offering speeds up to 2.5 Gbps download. Priced from €19.90/month with a WiFi7 modem included and free online activation when bundled with electricity and/or gas. Available standalone or combined with energy services for Italian residential and business customers.
• VIVI Pronto Casa Emergency home intervention service available on demand for urgent domestic situations. Targeted at Italian residential customers seeking a safety-net offering alongside their energy supply.
• VIVI Green Energy efficiency solutions focused on customer savings, including boiler services and energy-efficient appliances for Italian residential customers.

Quantifiable outcome

• Loyalty bonus up to €160 in bill for new subscribers
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Il Portale OfferteminorGTM or Marketing PartnerItalian public comparison portal for electricity and gas offers. VIVI energia is listed on this platform which allows domestic customers, families, and small businesses to compare and choose energy offers in a simple, clear, and free manner.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sorgenia: Independent Italian energy retailer with strong digital-first positioning and a portfolio of electricity, gas, and fiber offers. Closely comparable go-to-market and target customer to VIVI energia.
• Edison: Major Italian retailer of electricity and natural gas to households and businesses. Closely comparable in product mix (electricity + gas + home services) and target customer segments, with a similar focus on digital and bundled offers.
• Iren Mercato: Retail subsidiary of the Iren multi-utility group selling electricity, gas, and household services across Italy. Highly comparable customer segments and bundled offering structure.
• Vodafone Italia: Major Italian ISP and mobile operator offering fiber connectivity to households. Comparable in the fiber internet leg of VIVI's bundle, with similar bundling and cross-selling playbooks.
• A2A Energia: Italian multi-utility retailing electricity and gas to residential and SME customers. Comparable bundle-centric proposition and digital acquisition strategy, operating in overlapping Italian territories.
• Illumia: Italian independent electricity and gas retailer focused on residential and SME customers with digital and bundle-led acquisition. Direct competitor in the same challenger segment of the Italian retail market.

Emerging players

• Tiscali: Independent Italian ISP focused on fiber and ultra-broadband for residential customers. Comparable to VIVI Fibra as a non-incumbent residential broadband alternative, though without the electricity/gas cross-sell.

Broad incumbents

• TIM (Telecom Italia): Italy's incumbent fixed-line and fiber operator. VIVI Fibra's FTTH/FTTC service depends on TIM's wholesale network, and TIM is also a competitor in residential internet connectivity with bundles similar to VIVI's combined offers.
• Eni Plenitude: Retail and renewables arm of Eni supplying electricity, gas, and energy services to Italian households and businesses. Significant overlap in product offering and customer base, with the backing of a major integrated energy group.
• Enel Energia: Retail arm of Enel Group, the dominant Italian electricity and gas supplier. Direct competitor in residential and SME energy supply, with much larger scale and owned generation, but operates as part of a broader multi-utility portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vivigas.spa
• LinkedInlinkedin.com/company/vivigas-s-pa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VIVIgas & Power