Champions Group
- Company typePrivate
- Founded2000
- HeadquartersBrea, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
Champions Group firmographics
Firmographics- Name
- Champions Group
- Legal name
- Champions Group Holdings
- Website
- https://championsgroupholdings.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where Champions Group is headquartered
LocationHeadquarters
- HQ city
- Brea
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Champions Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Residential HVAC, Plumbing, and Electrical Services: One-time and recurring service revenue from repair, maintenance, and installation services for residential HVAC systems, plumbing, and electrical work delivered by field technicians to homeowners
- Membership Program: Recurring revenue from approximately 150,000 active subscription members who pay for ongoing maintenance and service benefits
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Champions Group product offering
Product offeringCore offering
Champions Group is a residential home services platform that delivers HVAC, plumbing, electrical, indoor air quality, sewer & drain, and insulation services to homeowners through a portfolio of 20+ acquired regional brands operating under their own local identities across seven U.S. states. The company serves residential customers directly through field technicians providing repair, maintenance, and installation work, and operates a membership/club program serving approximately 150,000 active subscribers with recurring service benefits.
Product overview
Champions Group (operating as Champions Group Holdings) is a residential home services platform offering essential HVAC, plumbing, electrical, indoor air quality, sewer/drain, and insulation services through a portfolio of 20+ operational and acquired brands spanning the United States. The company operates as a platform-plus-multiple-brands model: it serves as the parent organization providing operational resources, shared services, and growth capital to independently branded regional operators (Service Champions, Howard Air, Bell Brothers, Adeedo!, Help Plumbing, ASI Hastings, and others) that retain their local identities and customer relationships while benefiting from Champions Group's purchasing power, technology, training, and M&A support. Core service categories (AC/Heating, Plumbing, Electrical, Indoor Air Quality, Sewer & Drain, Insulation) are delivered uniformly across the portfolio. The company also operates a membership/club program with approximately 100,000+ active members providing recurring revenue. The company was rebranded from Service Champions Group to Champions Group Holdings in August 2023, and continues to expand via add-on acquisitions (Bee's Plumbing in June 2025, McAfee Heating in July 2025, Lex Cooling in January 2026).
Differentiator
Problem solved
Functional benefit
Products and services
- AC & Heating Services Central HVAC and heating service category spanning installation, repair, and maintenance delivered across all brands within the Champions Group portfolio, covering sales, service, installation, and indoor air quality for residential customers.
- Plumbing Services Full-spectrum plumbing services offered across all brands within the Champions Group portfolio, with fully equipped technicians handling everything from routine repairs to complex issues for residential customers.
- Electrical Services Electrical services including full home rewires, electric vehicle charger installations, and outlet swaps, delivered by licensed electricians across the Champions Group portfolio for residential customers.
- Indoor Air Quality Services Indoor air quality assessment and improvement services addressing dust, mold, pollen, allergens, and other airborne contaminants affecting home comfort for residential customers.
- Sewer & Drain Services Sewer and drain clearing and cleaning services backed by service guarantees, offered as a specialty across Champions Group portfolio brands for residential customers.
- Insulation Services Insulation services designed to provide optimal thermal performance, keeping homes warm in winter and cool in summer for residential customers.
- Membership/Club Program Champions Group's membership/club program serving approximately 150,000 active subscribers with recurring service benefits, loyalty perks, and priority scheduling across its portfolio brands; a subscription-based customer loyalty offering.
Quantifiable outcome
- Projected revenue exceeding $1 billion
- +2 more outcomes
Companies that use Champions Group
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
Champions Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Champions Group partnerships and signals
Strategic signalScale indicators7 records
Recent moves8 records
Expansion highlights6 records
Champions Group competitors and assessment
Company assessmentDirect peers
- CoolSys: Largest pure-play refrigeration and HVAC services platform in North America, with prior experience scaling multi-brand operations from $225M to $750M under CHRO Ken Lipinski (now at Champions). Comparable scale, technician workforce, and customer base.
- American Residential Services (ARS): Large national residential HVAC, plumbing, and electrical services provider operating a multi-brand model. Direct competitor for M&A targets, technician talent, and franchise-level service contracts across the same end markets.
- Wrench Group: PE-backed multi-brand residential HVAC, plumbing, and electrical services platform. Closest comparable to Champions Group in business model: decentralized local brands combined under a centralized platform with sponsor capital driving add-on M&A.
- Goettl Air Conditioning & Plumbing: Residential HVAC and plumbing services operator in the Western US with comparable end markets (Arizona, Nevada, California) and similar brand-led local-market strategy.
- Apex Service Partners: Sponsor-backed residential HVAC, plumbing, and electrical roll-up platform pursuing the same multi-brand, geographic-buildout strategy as Champions Group.
- 1-800-Plumber + Air: Franchise-based residential plumbing and HVAC services network with similar direct-to-consumer residential customer base and cross-trade bundling.
- Neighborly (Mr. Rooter, Mr. Electric): Franchise-based multi-brand home services platform covering plumbing, electrical, HVAC, and other trades. Competes for the same residential customer wallet and overlapping M&A targets in franchise conversion.
- Horizon Services: Residential HVAC, plumbing, and electrical services platform where current Champions CEO Frank DiMarco previously served as VP of Operations. Closely aligned operating playbook and customer profile.
Broad incumbents
- HomeServe USA: Membership-based home repair and warranty provider with a recurring-revenue model directly comparable to Champions Group's membership program. Sells through utilities and municipalities rather than directly competing on field service.
- Trane Technologies (Residential HVAC OEM): Major HVAC equipment OEM with an installed base that drives aftermarket service demand. While not a direct service competitor, Trane's dealer network and service contracts overlap with Champions Group's customer relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Champions Group social profiles
Digital presenceChampions Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Champions Group leadership team
Management profileNumber of profiles
Profiles12 records
Champions Group subsidiaries and ownership
Company hierarchySubsidiaries21 records
Champions Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Champions Group M&A and investment
M&A and investmentM&A12 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Champions Group
What does Champions Group do?
Champions Group is a residential home services platform that delivers HVAC, plumbing, electrical, indoor air quality, sewer & drain, and insulation services to homeowners through a portfolio of 20+ acquired regional brands operating under their own local identities across seven U.S. states. The company serves residential customers directly through field technicians providing repair, maintenance, and installation work, and operates a membership/club program serving approximately 150,000 active subscribers with recurring service benefits.
Is Champions Group a public or private company?
Champions Group is a private company. It is classified as private equity controlled and is currently operating.
When was Champions Group founded?
Champions Group was founded in 2000. It employs 251 to 500 people.
Where is Champions Group based?
Champions Group is headquartered in Brea, United States, in the North America region.
How does Champions Group make money?
Two revenue lines are on record. Residential HVAC, Plumbing, and Electrical Services are the primary driver. The others are membership Program.
Who are Champions Group's main competitors?
Direct peers on record are CoolSys, American Residential Services (ARS), Wrench Group, Goettl Air Conditioning & Plumbing, Apex Service Partners, 1-800-Plumber + Air, Neighborly (Mr. Rooter, Mr. Electric) and Horizon Services. Broad incumbents are HomeServe USA and Trane Technologies (Residential HVAC OEM).
Does Champions Group have an API?
No public API is recorded for Champions Group.