Orion Trading Systems
Orion Trading Systems builds Orion Multi-Trader, an open-architecture multi-asset trading platform for equities, options, futures, forex, and digital assets, distributed via direct subscriptions and white-label partnerships with brokers and trading educators.
- Company typePrivate
- Founded2015
- HeadquartersMichigan, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Orion Trading Systems does
Orion Trading Systems (a DBA of SU2 Systems Inc.) is a financial technology company headquartered in Lansing, Michigan that builds and distributes Orion Multi-Trader (OMT), an open-architecture, multi-asset trading platform designed to consolidate equities, options, futures, futures options, forex, and digital assets trading within a single application. The platform is positioned by the company as a 'first 3rd generation' solution featuring visual no-code strategy automation, customizable multi-monitor workspaces, component linking, real-time options Greeks, multi-leg spread trading, multi-stage exit orders, and paper trading across asset classes. The architecture is built around API connectivity to multiple brokerages and market data providers including CQG, Rithmic, Tradier, and dxFeed, with new custom integrations reportedly deployable in days.
The company monetizes primarily through recurring monthly software subscriptions at Standard ($50/month), Advanced ($125/month), and Pro ($300/month) tiers, supplemented by a $100/month co-branded NavigationTrading edition and Tradier-specific free and pay-as-you-go plans. A second revenue stream comes from broker and educator partnerships offering fully disclosed and white-label implementations licensed to firms including RJO Futures, Tradier Brokerage, Lightspeed, Straits Financial, Advantage Futures, and High Ridge Futures. Distribution is channel-led: the platform reaches brokers (enterprise), educators (mid-market), and individual traders (SMB/consumer) via partner relationships and a self-serve cloud sign-up flow, with a sales team handling direct broker and educator inquiries.
Operationally, Orion Trading Systems remains a lean private company (1–10 employees) led by Co-CEOs and co-founders Paresh Malde (PhD, Physics and Mathematics) and Franklin Gold (former Fidelity Active Trader senior executive), with Donna Heidkamp (ex-RJO Futures Executive Director) on the Board. Product evolution has been steady rather than explosive: OMT 8.0 launched in January 2020, Orion MT Cloud launched in June 2021 to bring full functionality to the browser, and OMT 8.5 and 8.6 followed in December 2021 and March 2022 respectively. The company received a $100,000 Amazon AWS Activate award in November 2020 to accelerate cloud and mobile development and stated plans to layer machine learning tools onto its strategy automation toolkit, though no subsequent AI-specific productization is evidenced.
Orion Trading Systems firmographics
Firmographics- Name
- Orion Trading Systems
- Legal name
- SU2 Systems Inc.
- Website
- https://oriontradingsystems.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Orion Trading Systems builds Orion Multi-Trader, an open-architecture multi-asset trading platform for equities, options, futures, forex, and digital assets, distributed via direct subscriptions and white-label partnerships with brokers and trading educators.
- Ownership category
- akta.pro rank
Orion Trading Systems industry classification
Industry- Product category
- Multi-Asset Trading Platforms
- NAICS
- Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Institutional Multi-Asset Trading Platforms (OTC/RFQ) (FSAFAEAB)
- akta.pro secondary industry
- Algorithmic Trading & Execution Platforms (FSAFANAN)
Keywords
Where Orion Trading Systems is headquartered
LocationHeadquarters
- HQ city
- Michigan
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Orion Trading Systems business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software Subscriptions: Monthly subscriptions for Orion Multi-Trader access across Standard ($50/month), Advanced ($125/month), and Pro ($300/month) tiers. Additional revenue from broker partnerships and white-label licensing arrangements.
- NavigationTrading Partnership: $100/month subscription for NavigationTrading edition with unlimited equity and equity options trading, distributed exclusively through NavigationTrading.
- Broker/White-label Licensing: Fully disclosed and white label implementations licensed to brokers and educators, either directly to them or through direct-to-customer licensing models.
- Educator Partnership Subscriptions: Platform subscriptions distributed through educator partners like NavigationTrading, with subscription fees collected by the education partner.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard - $50/month |
| Subscription | Monthly | Advanced - $125/month |
| Subscription | Monthly | Pro - $300/month |
| Subscription | Monthly | NavigationTrading Edition - $100/month |
| Subscription | Monthly | Tradier Brokerage - Unlimited Free Trading |
| Subscription | Monthly | Tradier Brokerage - Pay as You Go |
| Freemium | Pay-as-you-go | Free Trial |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Orion Trading Systems product offering
Product offeringCore offering
Orion Trading Systems develops and sells Orion Multi-Trader (OMT), an open-architecture, multi-asset trading platform that lets traders execute equities, options, futures, forex, and digital assets from a single integrated application connected to multiple brokers and market data providers. The platform is offered as a desktop application (OMT), a browser-based cloud version (Orion MT Cloud), and a market-data-bundled edition (dxFeed Orion MT), and is licensed to brokers and educators via white-label and fully disclosed arrangements as well as sold directly to individual traders through monthly subscriptions.
Product overview
Orion Trading Systems offers Orion Multi-Trader (OMT) as its primary product - a first 3rd generation, open-architecture, multi-asset trading platform. The platform supports trading of equities, options, futures, forex, and digital assets from a single integrated experience. Core offerings include the desktop Orion Multi-Trader application and Orion MT Cloud (browser-based version). The dxFeed Orion MT edition provides bundled market data at three pricing tiers. The platform connects to multiple brokerages and market data providers via APIs including Rithmic, CQG, and dxFeed. Orion Trading Systems serves brokers, educators, and traders through partnerships with firms like Tradier Brokerage, RJO Futures, Lightspeed, and NavigationTrading.
Differentiator
Problem solved
Functional benefit
Brands
- Orion Multi-Trader (OMT): Open architecture, multi-asset trading platform supporting equities, options, futures, forex and digital assets
- Orion MT Cloud
- dxFeed Orion MT
Products and services
- Orion Multi-Trader (OMT) Flagship multi-asset trading platform enabling traders to trade equities, options, futures, forex, and digital assets from a single integrated desktop experience with multi-account support, multi-monitor customizable workspaces, no-code trading automation, real-time options Greeks, and paper trading.
- Orion MT Cloud Browser-based version of Orion Multi-Trader providing full platform functionality via web browser on PCs and Macs, eliminating software installation requirements while supporting white-label customization for brokers and educators.
- dxFeed Orion MT Orion Multi-Trader edition bundled with dxFeed's consolidated market data feed, offered at Standard ($50/month), Advanced ($125/month), and Pro ($300/month) tiers with varying charting, options analytics, research, cloud, and mobile capabilities.
- NavigationTrading Custom Edition of Orion Multi-Trader Customized edition of Orion Multi-Trader distributed exclusively as part of a NavigationTrading subscription package, offering frictionless experience with integrated options education, customized charts and layouts at $100/month with unlimited equity and equity options trading.
Quantifiable outcome
- Custom trading integrations can be deployed in just a few days
- +1 more outcomes
Companies that use Orion Trading Systems
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Orion Trading Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature8 records
Orion Trading Systems partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- NavigationTradingcoreCustomization and distribution partnership for Orion Multi-Trader. NavigationTrading offers a customized edition with integrated options education and trading experience. Charts, screen layouts and capabilities customized by NavigationTrading. First release supports equity and options trading via Tradier Brokerage. Upcoming releases will support futures trading.
- Tradier BrokeragecoreOrion Multi-Trader launched on Tradier Brokerage platform, providing powerful tools and automation capabilities to equity traders. Features commission-free trading options. First major offering for equity traders, complementing existing futures broker relationships.
- dxFeedcoreOrion Multi-Trader powered by dxFeed's consolidated market data feed. dxFeed delivers financial markets information and services to buy-side and sell-side institutions. Provides streaming financial information for over 1.7 million instruments. Serves over 6 million end-users globally.
- RJO Futures (R.J. O'Brien & Associates)coreRJO Futures offering Orion Multi-Trader powered by dxFeed's data to their private client division customers. RJO is the oldest and largest independent futures brokerage in the US, servicing over 80,000 institutional, commercial and individual client accounts globally.
- LightspeedmajorLightspeed offers Orion Multi-Trader for trading financial and commodity futures, options on futures, and multi-leg option strategies on futures. Professional trading software and routing options for advanced trading strategies.
- Straits FinancialmajorStraits Financial LLC provides Orion Multi-Trader access for global market access, execution and clearing. Electronic Trading Solutions team offers industry tools for fast and reliable access to global markets.
- Advantage FuturesmajorAdvantage Futures offers Orion Multi-Trader as part of their trading platform offerings for futures trading.
- High Ridge FuturesmajorHigh Ridge Futures offers Orion Multi-Trader as a trading platform option for their customers.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Orion Trading Systems competitors and assessment
Company assessmentDirect peers
- TradeStation: TradeStation offers a multi-asset trading platform (equities, options, futures, futures options, crypto) targeting active traders and broker-institutional clients. Like Orion, it sells direct-to-trader subscriptions and white-label/broker integrations, making it the closest direct competitor in product, pricing tier structure, and target user.
- NinjaTrader: NinjaTrader is a futures-focused trading platform with a strong broker/IB community, offering advanced charting, automation, and order-entry similar to OMT. Its licensing model to futures brokers puts it in direct competition for the same introducing-broker channel partners Orion targets.
- Sierra Chart: Sierra Chart is a high-end, customizable futures and equities charting/execution platform popular with active traders, often integrated into broker offerings. Comparable to Orion Multi-Trader in serving futures-focused active traders, customization depth, and broker white-label deployment use cases.
- TradingView: TradingView is a multi-asset, browser-based charting and trading platform with global retail-trader reach, offering broker connectivity across equities, options, futures, forex and crypto. Direct overlap with Orion MT Cloud in browser-based multi-asset trading, though TradingView's user base is several orders of magnitude larger.
- MetaTrader (MetaQuotes): MetaTrader 4/5 are multi-asset trading platforms dominant in forex/CFDs and increasingly equities/futures, with broker white-label programs and an automated-trading ecosystem. Comparable to Orion in offering white-label broker deployments, automated strategy tooling, and a multi-asset execution experience.
- MultiCharts: MultiCharts is a professional multi-asset charting and automated trading platform used by futures/equities traders. Comparable to Orion in offering advanced strategy automation, broker connectivity (Rithmic, CQG), and a similar retail-professional subscription tier pricing model.
Broad incumbents
- thinkorswim (Charles Schwab): Schwab's thinkorswim is a flagship desktop and web multi-asset trading platform with deep options/futures analytics, serving a large captive retail-active-trader base. Overlaps with Orion Multi-Trader in product features (options chains, paper trading, automation, multi-leg orders), but operating at vastly larger scale and bundled with brokerage services.
- Interactive Brokers (Trader Workstation): Interactive Brokers' Trader Workstation is a multi-asset, globally deployed trading platform serving retail and institutional traders across stocks, options, futures, forex, and bonds. Direct product overlap with Orion, though IBKR is both a much larger incumbent and acts as an execution venue rather than a license-out platform.
Others
- dxFeed: dxFeed is a financial-market-data vendor supplying consolidated streaming data across 1.7M+ instruments to brokerages and platforms including Orion. While it powers the dxFeed Orion MT sub-brand, dxFeed also serves competing platforms and offers its own analytics products, making it an enabling/infrastructure peer with channel overlap.
Emerging players
- Quantower: Quantower is a multi-asset trading platform connecting to multiple brokers and data providers (similar broker-agnostic stance to Orion). Overlaps in connecting to CQG/Rithmic and offering equities/options/futures/crypto trading from a single integrated UI, positioning it as a comparable newer entrant.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Orion Trading Systems social profiles
Digital presenceOrion Trading Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orion Trading Systems leadership team
Management profileNumber of profiles
Profiles3 records
Orion Trading Systems funding detail
Funding detailFunding overview
Funding rounds4 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orion Trading Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orion Trading Systems
What does Orion Trading Systems do?
Orion Trading Systems develops and sells Orion Multi-Trader (OMT), an open-architecture, multi-asset trading platform that lets traders execute equities, options, futures, forex, and digital assets from a single integrated application connected to multiple brokers and market data providers. The platform is offered as a desktop application (OMT), a browser-based cloud version (Orion MT Cloud), and a market-data-bundled edition (dxFeed Orion MT), and is licensed to brokers and educators via white-label and fully disclosed arrangements as well as sold directly to individual traders through monthly subscriptions.
Is Orion Trading Systems a public or private company?
Orion Trading Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Orion Trading Systems founded?
Orion Trading Systems was founded in 2015. It employs 1 to 10 people.
Where is Orion Trading Systems based?
Orion Trading Systems is headquartered in Michigan, United States, in the North America region.
How does Orion Trading Systems make money?
Four revenue lines are on record. Software Subscriptions are the primary driver. The others are navigationTrading Partnership, broker/White-label Licensing and educator Partnership Subscriptions.
Who are Orion Trading Systems's main competitors?
Direct peers on record are TradeStation, NinjaTrader, Sierra Chart, TradingView, MetaTrader (MetaQuotes) and MultiCharts. Broad incumbents are thinkorswim (Charles Schwab) and Interactive Brokers (Trader Workstation). dxFeed is listed as an others. Quantower is listed as an emerging player.
Does Orion Trading Systems have an API?
Yes. Orion Multi-Trader is designed as an open architecture platform that connects to multiple brokerages, market data feeds, and analytics APIs. The platform supports connections to CQG, Rithmic (including Rithmic API V10 with Leader/Follower capability), and multiple data providers including dxFeed and Rithmic. Custom trading integrations can be implemented in just a few days according to company materials.
What industry is Orion Trading Systems in?
Orion Trading Systems's product category is Multi-Asset Trading Platforms. Its primary akta.pro industry code is FSAFAEAB, Institutional Multi-Asset Trading Platforms (OTC/RFQ), with a secondary code of FSAFANAN, Algorithmic Trading & Execution Platforms. Its NAICS code is 523 and its SIC code is 6200.