Country Bank
- Company typePrivate
- Founded1849
- HeadquartersWare, United States
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What Country Bank does
Country Bank for Savings is a Massachusetts-chartered mutual savings bank founded in 1849, operating 17 full-service banking centers across 16 Massachusetts communities in the Worcester-Springfield corridor and serving individual consumers, small-to-mid-size businesses, and institutional clients with a complete retail and commercial banking platform. Its product suite spans deposit products (Free Checking, Kasasa Cash rewards checking, Kasasa Saver, Statement Savings, Money Market, CDs with promotional specials), consumer lending (mortgages including first-time homebuyer and construction, auto, personal unsecured, credit builder, HELOC, Mass Save HEAT 0% APR loans), and business banking (Business Checking, SBA Loans, commercial loans, cash management, letters of credit, cannabis banking, and institutional banking). The bank differentiates through combined FDIC and Depositors Insurance Fund (DIF) coverage providing unlimited deposit insurance, 175-year brand heritage, local underwriting, and bundled programs (Mortgage Bonus Bundle, Community Heroes) that tie deposit and loan relationships together.
The bank's technology stack consists of a conventional digital banking platform with a mobile app, browser-based online banking, 13 Interactive Teller Machines (ITMs) with extended live-teller hours, telephone banking, and digital wallet support (Apple Pay, Samsung Pay, Google Pay), supplemented by SUM Network ATM access and Plaid-powered account verification. No proprietary AI/ML capabilities are disclosed. Country Bank earns revenue primarily through net interest income on its loan portfolio (mortgages, auto, personal, HELOCs, commercial) net of deposit interest expense, with secondary fee streams from account service fees, wire and overdraft charges, debit card interchange (including the WooSox co-branded card), and cash management services for business clients. As a mutual institution owned by its depositors rather than outside shareholders, Country Bank does not have public ownership, venture capital, or private equity backing, and reports $2.2 billion in total assets as of 2025.
Country Bank firmographics
Firmographics- Name
- Country Bank
- Legal name
- Country Bank for Savings
- Website
- https://countrybank.com
- Company type
- Private
- Founded year
- 1849
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Country Bank industry classification
Industry- Product category
- Community Banking
- NAICS
- Savings Institutions and Other Depository Credit Intermediation (522180), Depository Credit Intermediation (5221)
- SIC
- Savings Institution, Federally Chartered (6035)
- akta.pro primary industry
- Savings Banks (Public/State-Owned) (FSABAKAK)
- akta.pro secondary industries
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Small Business Banking (Microbusiness/Sole Proprietor) (FSABAAAI), SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), SBA/Government-Backed & Development Finance Loans (FSAKAGAI)
Keywords
Where Country Bank is headquartered
LocationHeadquarters
- HQ city
- Ware
- HQ country
- United States
- HQ region
- North America
Offices18 records
Markets served
Country Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Net Interest Income: Interest income from loan portfolio including mortgages, auto loans, personal loans, HELOCs, and commercial loans, offset by interest paid on deposits (checking, savings, CDs, money market). Primary revenue driver for regional bank.
- Fee-based Services: Non-interest income from account service fees, wire transfer fees, overdraft fees, ATM fees (when using non-network ATMs), check ordering through Deluxe, and various banking service charges.
- Debit Card Interchange: Interchange revenue from debit card transactions, including WooSox branded debit card with cash back rewards.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 30-Year Fixed Rate Mortgage |
| Subscription | Monthly | 15-Year Fixed Rate Mortgage |
| Unit Pricing | Monthly | Auto Loans (2024-2026, 60 months) |
| Unit Pricing | Monthly | Personal Unsecured Loans |
| Unit Pricing | Monthly | Mass Save HEAT Loan |
| Usage-based | Monthly | HELOC (LTV 80% or less) |
| Subscription | Monthly | Kasasa Saver Savings |
| One time/ perpetual license | Pay-as-you-go | 6-Month CD Special |
| One time/ perpetual license | Pay-as-you-go | 9-Month CD Special |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Country Bank product offering
Product offeringCore offering
Country Bank is a Massachusetts-chartered mutual savings bank that provides consumer and small-to-mid-size business banking products, including checking and savings accounts, CDs, mortgages, auto loans, HELOCs, personal loans, SBA loans, and commercial lending. Services are delivered through 17 branches plus Interactive Teller Machines, mobile and online banking, and telephone banking across 16 Massachusetts communities.
Product overview
Country Bank is a Massachusetts-based regional community bank offering a comprehensive suite of consumer and business banking products through a platform-plus-modules architecture. Consumer offerings include multiple checking account variants (Free Checking, Kasasa Cash rewards checking, Kasasa Cash Back, Student Checking), savings products (Kasasa Saver high-yield savings, Statement Savings, Money Market, CDs with various terms including promotional specials), and diverse lending products (Mortgage, First-Time Homebuyer, Construction, Land, Auto, Personal Unsecured, Credit Booster, HELOC, Mass Save HEAT Loans). Business banking includes Business Checking, Money Market, SBA Loans, Commercial Loans, Cash Management, Cannabis Banking, and Institutional Banking. The bank differentiates through bundled programs like the Mortgage Bonus Bundle and Community Heroes Program, co-branded products (WooSox Debit Card), and digital banking platforms including mobile apps, online banking, and Interactive Teller Machines. Fee-free access is enabled through SUM ATM Network partnership, while digital payments are supported via Apple Pay, Samsung Pay, Google Pay, and Mastercard integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Free Checking Personal checking account with no monthly service charge designed for everyday consumer banking needs.
- Rewards Checking (Kasasa Cash) Interest-bearing checking account that earns rewards and high APY when qualification requirements such as direct deposit, debit card purchases, and eStatements are met.
- Kasasa Cash Back Checking account that earns cash back on debit card purchases when qualification requirements are met.
- Student Checking Checking account designed for students with simplified features to fit student banking needs.
- Kasasa Saver Savings High-yield savings account that earns competitive APY on balances up to $100,000 when linked to a Kasasa checking account and qualification criteria are met.
- Statement Savings Savings account that earns interest on deposits with statement reporting.
- Money Market Account Higher-earning savings account with competitive rates, requiring a $1,000 minimum deposit to open and $10 minimum balance to earn APY.
- Certificate of Deposit (CD) Fixed-term savings product with guaranteed returns, offering terms from 3 months to 5 years with a $500 minimum opening deposit and promotional specials such as 6-Month, 9-Month, 10-Month Add-On, 14-Month, and 28/42/56-Month tiers.
- Choice Savings Savings account designed to help parents introduce children ages 8-12 to smart financial habits, paired with the Kids Debit Card.
- Mortgage Home loans including fixed-rate mortgages (10, 15, 20, 30-year terms), adjustable rate mortgages (5/3, 7/3, 10/1 ARM), construction-to-permanent financing, and refinancing options.
- First-Time Homebuyer Loan Mortgage programs designed for first-time homebuyers including low down payment options, competitive rates, and no income cap restrictions for eligible borrowers.
- Construction Loan Financing for home construction on a single-closing construction-to-permanent basis, converting to a permanent mortgage upon completion.
- Land Loan Loans for raw land and building lot purchases with flexible terms including 3/1 ARM for building lots (20% down) and 10-year terms for raw land (40% down).
- Auto Loan Vehicle financing for new and used cars with terms up to 72 months, competitive rates, and up to 95% loan-to-value financing.
- Personal Unsecured Loan Unsecured loans for various purposes including medical expenses, home improvements, and vacations, with amounts from $800 to $5,000 and fixed rates.
- Credit Booster Loan Credit-building loan with amounts from $200 to $3,000 over 36 months, designed to help improve credit scores through on-time payments.
- Home Equity Line of Credit (HELOC) Revolving credit line secured by home equity with a 10-year draw period and 15-year repayment, featuring variable rates based on the Prime Rate with option to convert to a fixed-rate term-out loan.
- Mass Save HEAT Loan Unsecured 0% APR loan up to $15,000 for energy-efficient heating improvements through the Mass Save program, with terms up to 7 years.
- Mass Save Enhanced HEAT Loan Secured 0% APR loan from $15,001 to $25,000 for comprehensive energy-efficient heating upgrades through the Mass Save program.
- Kids Debit Card Debit card for children ages 8-12 with parent/guardian oversight, featuring daily purchase limits of $100 and ATM withdrawals up to $50.
- Teen Debit Card Debit card for teens ages 13-17 with daily purchase limits of $300 and ATM withdrawals up to $200, designed to build money management skills.
- WooSox Debit Card Co-branded debit card partnership with the Worcester Red Sox (WooSox) offering 2% cash back with Kasasa Cash Back, 10% off at Polar Park Team Store, and 2,500 WooSox Rewards Points.
- Mobile Banking App Full-featured mobile banking application for iOS and Android enabling account management, mobile deposits, transfers, bill payment, and card controls.
- Online Banking Internet banking platform providing 24/7 account access, bill payment, eStatements, fund transfers, and account management.
- Telephone Banking Automated 24/7 telephone banking service for account information access via dedicated phone line.
- Interactive Teller Machines (ITM) Video-enabled ATMs offering extended hours (Mon-Fri 8AM-6PM, Sat 9AM-2PM) with live teller assistance for complex transactions including check cashing and precise withdrawals, plus 24/7 standard ATM functionality.
- Business Checking Account Commercial checking account with cash management features for businesses of all sizes.
- Business Money Market Business savings account with competitive rates and tiered interest based on balance.
- Cannabis Banking Specialized banking services for cannabis-related businesses operating in compliance with state regulations.
- Institutional Banking Banking services designed for institutional clients including non-profit organizations and community organizations.
- Business Line of Credit Revolving credit facility for business working capital needs with flexible access to funds.
- SBA Loan Small Business Administration-backed loans providing government-guaranteed financing for eligible businesses.
- Business Term Loans Fixed-term commercial loans for business expansion, equipment purchases, and other capital needs.
- Commercial Loans Commercial real estate and business financing solutions for larger borrowing needs.
- Letters of Credit Trade finance instruments guaranteeing payment to sellers on behalf of buyers in commercial transactions.
- Cash Management Treasury management services including wire transfers, ACH payments, remote deposit capture, and account reconciliation tools.
- Community Heroes Program Mortgage program for community heroes (teachers, firefighters, law enforcement, EMTs, military, medical providers) offering a $750 closing cost credit when bundled with a Country Bank checking account and auto-pay.
- Mortgage Bonus Bundle Bundle program combining mortgage, checking, and savings accounts offering $600 closing cost credit, $400 savings bonus, and 2.02% APY bump rate on the Home Savings account for qualifying activities.
- Kasasa Protect Identity theft protection and credit monitoring service offering 24/7 credit monitoring, dark web monitoring, lost wallet protection, and identity restoration services.
- Free Credit Score Free credit score access and monitoring service helping customers track their credit standing.
Quantifiable outcome
- $750 mortgage closing cost credit for Community Heroes program participants
- +2 more outcomes
Companies that use Country Bank
Customer profileSegments5 records
Ideal customer profiles5 records
Country Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
Country Bank partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Mass SavecoreCountry Bank participates in the Mass Save HEAT Loan Program, offering qualified customers 0% financing up to $25,000 for energy-efficient heating improvements. Requires completed Mass Save Home Energy Assessment and contractor proposal.
- SUM NetworkcorePartnership with SUM ATM Network provides Country Bank customers access to thousands of surcharge-free ATMs across the country when traveling.
- WooSox (Worcester Red Sox)minorSponsorship partnership including WooSox branded debit card offering 2% cash back, 10% off at Polar Park Team Store, and 2,500 WooSox Rewards Points. Includes WooStar fan rewards program.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Country Bank competitors and assessment
Company assessmentDirect peers
- UniBank: Massachusetts-headquartered community bank serving central and southeastern Massachusetts with comparable consumer and small-business products; overlaps with Country Bank's Worcester-area footprint.
- Salem Five Bank: Massachusetts mutual savings bank offering a comparable suite of consumer deposits, mortgages, and small-business banking; competes head-to-head with Country Bank for Massachusetts retail and SMB relationships.
- Brookline Bank (Brookline Bancorp): Massachusetts mutual savings bank with comparable community focus and a product set spanning deposits, mortgages, and small-business lending; directly competes with Country Bank for retail and SMB customers in the greater Boston and central Massachusetts corridor.
- Cape Cod Five Cents Savings Bank: Massachusetts mutual savings bank with a comparable community bank model, similar mortgage and consumer lending focus, and similar emphasis on customer-owned governance; directly comparable in mission and product set.
- Rockland Trust (Independent Bank Corp): One of the largest Massachusetts-headquartered community bank franchises with a comparable branch footprint across southeastern New England and a similar SMB and consumer lending book, making it a primary direct competitor for local deposit and loan relationships.
- Cambridge Savings Bank: Massachusetts-based mutual savings bank with a similar mix of consumer and small-business banking, mortgage, and community-focused programs; a directly comparable mutual competitor in the Greater Boston market.
- Rollstone Bank & Trust: Massachusetts-based community savings bank operating in central Massachusetts with consumer and small-business banking offerings that closely mirror Country Bank's product set and community bank model.
- Berkshire Bank: Massachusetts-headquartered regional community bank with a similar retail and small-business focus across New England; closely comparable in size, geography, and product mix, and a former employer of Country Bank's new CTO, illustrating overlapping talent and operating models.
Broad incumbents
- Citizens Financial Group: Large regional bank headquartered in Providence with a substantial Massachusetts retail and commercial banking presence; competes broadly with Country Bank across deposits, mortgages, and SMB lending but at significantly greater scale.
- Santander US: Large national bank with a meaningful Massachusetts retail and SMB banking presence; competes with Country Bank for deposits and loans across the Commonwealth as a broad incumbent with substantially larger scale and product breadth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Country Bank social profiles
Digital presenceCountry Bank compliance and trust
Trust signalCompliance4 records
Country Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Country Bank leadership team
Management profileNumber of profiles
Profiles4 records
Country Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Country Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Country Bank
What does Country Bank do?
Country Bank is a Massachusetts-chartered mutual savings bank that provides consumer and small-to-mid-size business banking products, including checking and savings accounts, CDs, mortgages, auto loans, HELOCs, personal loans, SBA loans, and commercial lending. Services are delivered through 17 branches plus Interactive Teller Machines, mobile and online banking, and telephone banking across 16 Massachusetts communities.
Is Country Bank a public or private company?
Country Bank is a private company. It is classified as unknown and is currently operating.
When was Country Bank founded?
Country Bank was founded in 1849. It employs 251 to 500 people.
Where is Country Bank based?
Country Bank is headquartered in Ware, United States, in the North America region.
How does Country Bank make money?
Three revenue lines are on record. Net Interest Income is the primary driver. The others are fee-based Services and debit Card Interchange.
Who are Country Bank's main competitors?
Direct peers on record are UniBank, Salem Five Bank, Brookline Bank (Brookline Bancorp), Cape Cod Five Cents Savings Bank, Rockland Trust (Independent Bank Corp), Cambridge Savings Bank, Rollstone Bank & Trust and Berkshire Bank. Broad incumbents are Citizens Financial Group and Santander US.
Does Country Bank have an API?
No public API is recorded for Country Bank.
What industry is Country Bank in?
Country Bank's product category is Community Banking. Its primary akta.pro industry code is FSABAKAK, Savings Banks (Public/State-Owned), with a secondary code of FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings). Its NAICS code is 522180 and its SIC code is 6035.