Audiohook
Audiohook is a CPA-based programmatic audio advertising platform serving DTC brands and performance agencies, combining proprietary TUNED™ attribution, AI-powered contextual targeting, and managed creative across podcast, streaming, and digital radio inventory.
- Company typePrivate
- Founded2021
- HeadquartersOgden, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Audiohook does
Audiohook Corp is a privately held programmatic audio advertising platform headquartered in Ogden, Utah, founded circa 2021. The company operates a performance-based model under which brands pay only for verified conversions (CPA) rather than impressions, and Audiohook funds the media upfront while managing targeting, creative production, attribution, and real-time optimization end-to-end. It serves direct-to-consumer brands and affiliate/performance marketing agencies whose end clients need measurable acquisition outcomes across podcasts, streaming audio, and digital radio. The platform aggregates access to 1M+ premium audio inventory and integrates with eight major affiliate networks (Commission Junction, Rakuten, AWIN, Impact, Ascend, Partnerize, PartnerStack, Everflow) plus GA4 and server-to-server event pipelines.
The technology stack is anchored by three proprietary components: the TUNED™ Attribution Engine, which is purpose-built for clickless audio media and connects ad exposure to downstream conversions via privacy-compliant IP matching across billions of historical data points; an AI-powered placement engine that transcribes and analyzes podcast episodes in real-time across 200,000+ contextual topics at the segment level; and a reinforcement learning optimization loop that dynamically bids and reallocates impressions toward attributes correlated with conversion. Managed creative production (scriptwriting, voice selection, recording, editing) is bundled at no additional cost, and a free Creative Intelligence tool scores and generates ad scripts against historical campaign data.
Commercially, Audiohook uses an application-based, managed-service go-to-market with a 30-day minimum commitment and a $10,000 monthly spend cap, supplemented by an agency channel that onboards client campaigns through existing affiliate tracking rails. The company is developing self-serve capabilities to serve smaller budgets. The leadership team is founder-led by CEO Jordan Bentley and includes a COO with prior operating experience at a JPMorgan-acquired startup, a Head of Revenue with 20+ years in performance sales, a Head of Engineering, and a Head of Accounting with prior experience at j2 Global and PwC.
Audiohook firmographics
Firmographics- Name
- Audiohook
- Legal name
- Audiohook Corp
- Website
- https://audiohook.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Audiohook is a CPA-based programmatic audio advertising platform serving DTC brands and performance agencies, combining proprietary TUNED™ attribution, AI-powered contextual targeting, and managed creative across podcast, streaming, and digital radio inventory.
- Ownership category
- akta.pro rank
Audiohook industry classification
Industry- Product category
- Programmatic Audio Advertising
- NAICS
- Other Sound Recording Industries (512290), Sound Recording Studios (51224)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Audio/Podcast/Streaming Media Buying (MPAAABAF)
Keywords
Where Audiohook is headquartered
LocationHeadquarters
- HQ city
- Ogden
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Audiohook business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Supply Chain, Personnel, Operations
Revenue model
- CPA-based Audio Advertising: Audiohook operates on a true Cost Per Action (CPA) model where brands set a conversion goal and fixed CPA rate. Audiohook funds and runs the media upfront, optimizes campaigns in real-time, and bills only on verified conversions attributed to audio. If no conversions occur, no invoice is issued. The CPA rate is adjustable during campaigns based on performance data. This is the primary revenue stream, with 100% of revenue derived from performance-based advertising fees on conversions.
- Managed Creative Services (bundled): In-house creative production including scriptwriting, voice selection, recording, editing, and sound design is provided at no additional cost as part of campaign execution. This is bundled into the CPA model to drive campaign performance rather than being a separate revenue line.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Monthly | Managed CPA Campaigns - Premium tier with full-service support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Audiohook product offering
Product offeringCore offering
Audiohook operates a managed-service, performance-based advertising platform for audio and podcasting. Brands set a conversion goal and fixed CPA; Audiohook funds and runs the media upfront, places ads across 1M+ podcasts, streaming audio, and digital radio inventory, and bills only on verified conversions attributed through its proprietary TUNED™ AI attribution engine. Bundled managed creative production and AI-powered contextual targeting are included.
Product overview
Audiohook is a performance-first audio and podcast advertising platform that operates on a CPA (Cost Per Action) buying model. The platform is built around three core pillars: TUNED™ Attribution Engine (proprietary AI-powered attribution system connecting ad exposure to conversion), AI-Powered Targeting (fully automated placement and optimization engine), and a CPA Buying Model (where brands only pay for verified conversions with no upfront media risk). Additional offerings include Managed Creative (fully hands-on production services at no cost) and Creative Intelligence (free tool for scoring and generating ad scripts). The platform integrates with 9+ affiliate platforms for billing and reporting, offers server-to-server and JavaScript pixel tracking options, and accesses over 1 million podcasts, streaming platforms, and radio channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Audiohook Platform Core managed-service advertising platform for audio and podcasting that enables brands to run performance-based audio advertising campaigns on a CPA model. Handles targeting, placement, bidding, and optimization end-to-end with access to 1M+ premium podcasts, streaming platforms, and radio channels from a single interface.
- TUNED™ Attribution Engine Audiohook's proprietary AI-powered attribution engine that connects ad exposure to site activity and conversion. Built specifically for audio as a clickless medium, it uses billions of impressions and real-world data to identify conversions unlikely to have occurred without the campaign, providing conversion-level transparency with full customer journey mapping via IP matching.
- AI-Powered Targeting Fully automated, AI-powered targeting system that transcribes and analyzes podcast content to place ads at the segment level based on contextual relevance, listener behavior, and real-time optimization signals, supporting 200,000+ contextual topics for precision listener-level targeting.
- Managed Creative Fully managed audio creative production service bundled into campaigns at no additional cost. Audiohook's in-house team handles scriptwriting, voice selection, recording, and editing; brands provide strategic direction and messaging priorities.
- Creative Intelligence Free standalone creative scoring tool that analyzes audio or podcast ad scripts against millions of data points from successful campaigns. Provides letter grades, specific feedback, and can generate new scripts from brand context, with no account required.
Quantifiable outcome
- 680% lower CPA vs traditional ads
- +2 more outcomes
Companies that use Audiohook
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Audiohook technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability8 records
Feature4 records
Audiohook partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Commission JunctioncoreAffiliate tracking platform integration using Universal Tag and Attributions file transfer for conversion tracking and billing coordination.
- RakutencoreAffiliate tracking platform integration using Universal Tag for conversion tracking and affiliate commission management.
- AWINcoreAffiliate tracking platform integration using Universal Tag and Attributions file transfer for conversion tracking.
- ImpactcoreAffiliate tracking platform integration using Attributions file transfer for conversion tracking and billing.
- AscendcoreAffiliate tracking platform integration using Attributions file transfer for conversion tracking.
- PartnerizecoreAffiliate tracking platform integration using Attributions file transfer for conversion tracking and reporting.
- PartnerStackcoreAffiliate tracking platform integration using Attributions file transfer for partner ecosystem conversion tracking.
- EverflowcoreAffiliate tracking platform integration using Attributions file transfer for conversion tracking and performance marketing attribution.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Audiohook competitors and assessment
Company assessmentBroad incumbents
- Spotify Ad Studio: Spotify's self-serve audio advertising platform enabling brands to run audio ads across Spotify's owned streaming inventory. Comparable because it offers programmatic audio buying, though Spotify controls the inventory directly rather than aggregating third-party podcasts.
- Triton Digital: Established digital audio ad tech provider (owned by iHeartMedia) offering programmatic buying, measurement, and ad serving across streaming audio and podcast inventory. Comparable as a competing programmatic audio ad stack serving brands and agencies.
- AdsWizz: Audio ad tech platform (SiriusXM-owned) providing programmatic audio buying, dynamic ad insertion, and attribution. Comparable as a competing programmatic audio ad platform with broader reach across radio, streaming, and podcasts.
- SiriusXM Media: Audio advertising arm of SiriusXM (formerly Pandora) providing programmatic buying across streaming, podcasts, and satellite radio inventory. Comparable as a major programmatic audio advertising channel competing for the same brand budgets.
- iHeartMedia Advertising: Largest US radio broadcaster with extensive podcast and digital audio advertising capabilities, including programmatic buying and measurement. Comparable as a major audio advertising channel serving brand performance budgets.
- SoundCloud: Audio streaming platform with creator monetization tools and a programmatic advertising offering (SoundCloud Ads) targeting brands through streaming audio inventory. Comparable as a creator/audio platform with monetization and audience-targeting capabilities.
Direct peers
- Acast: Open podcast marketplace and hosting platform with a programmatic ad marketplace and analytics. Comparable because it monetizes podcasts via targeted ad insertion and offers performance-oriented buying tools to brands and agencies.
- Veritone One: AI-powered audio advertising agency and ad-buying platform specializing in podcast and radio media planning, buying, and attribution. Comparable because it focuses on performance-oriented podcast ad buying with measurement capabilities.
- Megaphone: Podcast hosting and monetization platform (Spotify-owned) offering dynamic ad insertion, programmatic marketplace (MAGNET), and targeted advertising tools. Comparable as a podcast ad tech platform with attribution and programmatic capabilities.
Emerging players
- Podscribe: Podcast attribution and analytics platform measuring ad-driven site visits, conversions, and lift. Comparable because it solves the same clickless attribution problem Audiohook addresses, though focused more narrowly on measurement than full campaign buying.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Audiohook compliance and trust
Trust signalCompliance4 records
Audiohook financial estimates
Financial estimateRevenue estimate
Valuation estimate
Audiohook leadership team
Management profileNumber of profiles
Profiles5 records
Audiohook funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Audiohook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Audiohook
What does Audiohook do?
Audiohook operates a managed-service, performance-based advertising platform for audio and podcasting. Brands set a conversion goal and fixed CPA; Audiohook funds and runs the media upfront, places ads across 1M+ podcasts, streaming audio, and digital radio inventory, and bills only on verified conversions attributed through its proprietary TUNED™ AI attribution engine. Bundled managed creative production and AI-powered contextual targeting are included.
Is Audiohook a public or private company?
Audiohook is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Audiohook founded?
Audiohook was founded in 2021. It employs 11 to 50 people.
Where is Audiohook based?
Audiohook is headquartered in Ogden, United States, in the North America region.
How does Audiohook make money?
Two revenue lines are on record. CPA-based Audio Advertising is the primary driver. The others are managed Creative Services (bundled).
Who are Audiohook's main competitors?
Broad incumbents on record are Spotify Ad Studio, Triton Digital, AdsWizz, SiriusXM Media, iHeartMedia Advertising and SoundCloud. Direct peers are Acast, Veritone One and Megaphone. Podscribe is listed as an emerging player.
Does Audiohook have an API?
No public API is recorded for Audiohook.
What industry is Audiohook in?
Audiohook's product category is Programmatic Audio Advertising. Its primary akta.pro industry code is MPAAABAF, Audio/Podcast/Streaming Media Buying. Its NAICS code is 512290 and its SIC code is 7311.