Plus X Innovation
Plus X Innovation is a UK private operator of multi-location innovation hubs in Brighton and Slough, offering coworking, private and serviced offices, prototyping workshops, creative studios, and innovation programmes to freelancers, startups, scaleups, and enterprises.
- Company typePrivate
- Founded2018
- HeadquartersBrighton, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Plus X Innovation does
Plus X Innovation operates a multi-location innovation hub platform in the United Kingdom. Through its parent entity Plus X Holdings Limited and subsidiaries Plus X Brighton Ltd, Plus X Slough Ltd, and Central Research Laboratory (Hayes) Ltd, the company runs physical hubs in Brighton (Lewes Road, BN2 4GL, a seven-storey facility opened 2023) and Slough (2 Brunel Place at The Future Works, opened November 2023 in partnership with AshbyCapital). The core product set comprises flexible workspace tiers - Coworking Membership from £150/month, Resident dedicated desk from £250/month, Private Offices from £700/month, and Day Passes at £25 - together with higher-value Serviced Offices for teams of 20-100 (2,422 sqft suites and 6,767 sqft full floors) on flexible 6-12 month licences.
The differentiation rests on specialist physical infrastructure that goes well beyond conventional coworking: a Prototyping Workshop with 3D printers, laser cutters, mills, a globally affiliated Fablab, wet labs and bio areas, spray booths and PCB rooms; a Photography & VR Studio; a Podcast Studio; meeting rooms; and event spaces. The Brighton hub is constructed to the WELL Building Standard, which the company leverages as a health-and-wellbeing differentiator. Revenue is generated primarily through recurring monthly workspace subscriptions, supplemented by transaction-based revenue from day passes, meeting room and event space hire, and quote-based serviced-office contracts.
Customer acquisition is dual-track: a product-led, self-serve model via online booking (day passes, membership sign-up, free coworking day trials on tour) and a community-led model anchored by extensive member events. Enterprise/serviced-office deals are handled by a dedicated Commercial Manager. The company also sells two service lines beyond real estate - Corporate Innovation consulting and Property Partnerships for developers/landlords - and partners with the University of Brighton (BRITE programme), Bird & Blend Tea Co., and LifeFit. Plus X Innovation has no app, no public API, and no disclosed AI capability, and operates as a founder-led private company with 11-50 employees and no external institutional funding rounds on record.
Plus X Innovation firmographics
Firmographics- Name
- Plus X Innovation
- Legal name
- Plus X Holdings Limited
- Website
- https://plusxinnovation.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Plus X Innovation is a UK private operator of multi-location innovation hubs in Brighton and Slough, offering coworking, private and serviced offices, prototyping workshops, creative studios, and innovation programmes to freelancers, startups, scaleups, and enterprises.
- Ownership category
- akta.pro rank
Plus X Innovation industry classification
Industry- Product category
- Coworking & Innovation Hubs
- SIC
- Services-Facilities Support Management Services (8744), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Remote Access, Virtual Workspaces & Digital HQ (BPAMAMAL)
- akta.pro secondary industries
- STEM, Digital Literacy & Maker Education Nonprofits (BPAGADAG), Emerging Tech (IoT, Blockchain, AR/VR, Edge) Consulting (BPAHAEAL)
Keywords
Where Plus X Innovation is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Plus X Innovation business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Coworking Membership: Flexible hotdesking and communal workspace access with 24/7 access to coworking and breakout areas. Recurring monthly subscription model.
- Resident Desk Membership: Dedicated personal desk access with specialist facilities and shared workspaces. Recurring monthly subscription.
- Private Office Space: Fully customisable private offices for teams of 2-30, with flexible private office contracts and one easy monthly bill. Recurring monthly subscription.
- Serviced Offices: Customisable, fully serviced, and fully furnished office space for businesses with 20-100 team members. Available as suites (2,422 sqft) or full floors (6,767 sqft). Recurring subscription.
- Day Passes: One-time daily access to hot desk, superfast WiFi, and complimentary refreshments. Transaction-based one-time purchase.
- Event Space Hire: Conference, panel, and networking event space rental at dedicated event spaces.
- Meeting Room Rental: Collaborative spaces for in-person or hybrid teams of 2-30 people available for hourly or half-day booking.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Day Pass - Unlimited use of a hot desk for one day with WiFi and refreshments |
| Subscription | Monthly | Coworking Membership - 24/7 access to all coworking and breakout areas |
| Subscription | Monthly | Resident Membership - Dedicated desk with specialist facilities access |
| Subscription | Monthly | Private Offices - Flexible private office space for teams of 2-30 |
| Subscription | Multi-year contract | Serviced Offices - Suites - Self-contained private office with kitchenette and meeting room |
| Subscription | Multi-year contract | Serviced Offices - Full Floors - Large team space designed to business needs |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels7 records
Plus X Innovation product offering
Product offeringCore offering
Plus X Innovation operates multi-location coworking and innovation hubs in Brighton and Slough, offering flexible workspace memberships (coworking, resident desks, private and serviced offices), specialist prototyping and creative facilities (3D printing, Fablab, photography/VR studio, podcast studio), meeting and event spaces, and structured business support programmes including accelerators, expert clinics, and corporate innovation partnerships.
Product overview
Plus X Innovation operates as a multi-location coworking and innovation hub platform offering workspace solutions and business support services. The core product portfolio includes flexible workspace memberships (Coworking, Resident, Day Pass) and private office solutions (Private Offices, Serviced Offices). The platform differentiates through specialist facilities including a Prototyping Workshop with industrial-grade equipment (3D printers, laser cutters, Fablab), Photography & VR Studio, Podcast Studio, and Meeting/Event Spaces. Business support is delivered through Innovation Programmes combining accelerators, expert clinics, and investment support, complemented by a regular Community Events calendar focused on wellness and networking. The company also offers Corporate Innovation consulting services and Property Partnerships for real estate developers. The Brighton hub (Moulsecoomb, Lewes Road) and Slough hub (The Future Works, Brunel Place) serve startups, scaleups, freelancers, and corporate innovation teams.
Differentiator
Problem solved
Functional benefit
Products and services
- Coworking Membership Flexible workspace membership offering hotdesking and communal space access with 24/7 building access. Members can work flexibly across shared spaces and connect with the community of innovators. Targeted at early-stage businesses, freelancers, and remote workers looking to build their network.
- Resident Membership Dedicated permanent desk membership with 24/7 access. Includes specialist facilities, shared workspaces, and close-knit community access. Targeted at growing businesses, hardware companies, and makers.
- Private Offices Fully customisable private office space for teams of 2-30 people. Includes 24/7 building access, flexible contracts with one easy monthly bill, and access to the broader community and specialist facilities.
- Serviced Offices Customisable, fully serviced, and fully furnished office space for businesses with 20-100 team members. Includes private suites (2,422 sqft) with kitchenettes and meeting rooms, or full floor options (6,767 sqft). Access to seven-storey innovation hub including communal workspaces, specialist facilities, and exclusive member events.
- Day Pass Single-day hot desk access with superfast WiFi and complimentary refreshments. Allows users to experience innovation hubs and collaborate with members for one day. Available from £25 per day.
- Prototyping Workshop State-of-the-art prototyping, product development, and batch production facilities with heavy workshops (3D printers, laser cutters, mills), fully equipped Fablab (part of global Fablab network), wet labs and bio areas, community assembly spaces with planet-friendly materials libraries, spray booths, and PCB rooms. Led by specialist workshop team and targeted at hardware companies, makers, and product developers.
- Photography & VR Studio Vlogging, VR, and photography suite with high-spec DSLR camera and lenses, studio headphones, radio mics, green screen backdrop, professional lighting, and Apple iMac Pro workstation with Final Cut Pro X, Creative Cloud, and Logic Pro for post-production. Suitable for product photography, headshots, and vlogging.
- Podcast Studio Professional audio recording and editing facility for podcast and content creation, including studio vocal microphones, headphones, amplifiers, audio interface, studio controller, studio monitors with isolation pads, and editing software (Logic Pro X, Adobe Creative Cloud).
- Meeting Rooms Collaborative spaces designed for in-person or hybrid teams of 2-30 people. Bookable by the hour or half-day for meetings, presentations, and team collaborations.
- Event Space Dedicated event spaces including rooftop terrace for conferences, panels, networking events, and corporate functions.
- Innovation Programmes Business support programmes designed to help businesses grow, including accelerators, expert clinics, investment support, and programmes for designing, testing, and developing prototypes. Award-winning expertise with innovators network.
- Corporate Innovation Corporate innovation partnership services helping large businesses collaborate with startups, navigate open innovation, and develop innovation strategies and networks.
- Property Partnerships Innovation partnership opportunities for property developers and landlords looking to integrate innovation hubs into their commercial real estate developments.
Quantifiable outcome
- 38.8 million working days lost due to work-related ill health in 2019/20 - workspaces can help reduce this through healthy environment design
- +2 more outcomes
Companies that use Plus X Innovation
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles5 records
Plus X Innovation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Plus X Innovation partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- AshbyCapitalcoreProperty partnership for The Future Works in Slough. AshbyCapital is the property developer/owner while Plus X Innovation operates the innovation hub within the property. This is a key strategic partnership for expanding into the Slough market.
- University of BrightoncorePartnership through the BRITE programme where Plus X may share personal data about members with the University of Brighton. Supports university entrepreneurship and innovation ecosystem development.
- Bird & Blend Tea Co.minorProduct partnership to create ProductiviTEA, an exclusive fusion blend of yerba mate for alertness and productivity, lemon balm for stress reduction, and rosehip and ginger for immunity and digestion. Available to members.
- LifeFitminorWellness partnership providing 1:1 fitness consultations for Plus X Innovation members. Part of member events and wellbeing programme.
- Local Eco OrganisationsminorEnvironmental partnerships maintaining zero-to-landfill policy. Supports green electricity and solar panels initiatives.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Plus X Innovation competitors and assessment
Company assessmentDirect peers
- Work.Life: UK-based flexible workspace operator providing coworking, private offices and meeting rooms across London and other UK cities. Comparable in flexible workspace offerings and SMB-mid-market customer targeting, though less innovation-programme-heavy than Plus X.
- Central Working: UK-based coworking operator providing shared workspace, serviced offices and accelerator-style programmes for startups and SMEs. Similar model to Plus X on tiered membership, serviced offices for growing teams and startup-targeted programmes.
- The Trampery: London-based innovation hub operator providing coworking, private offices and accelerators focused on social impact and underrepresented founders. Highly comparable model to Plus X's combination of workspace, accelerator programmes and community programming for early-stage businesses.
- Second Home: UK-originated premium coworking operator known for design-led spaces, cultural programming and member events for creative and tech communities. Highly comparable to Plus X on premium positioning, design-led workspace, cultural events programming and creative community membership.
- Huckletree: UK-based coworking and innovation hub operator with a strong community, events programme and AI/startup focus across London, Manchester and beyond. Directly comparable to Plus X on premium community coworking, member events, and accelerator-style programming for startups and scaleups.
- Techspace: UK and European coworking operator targeting tech startups and scaleups with flexible offices, community and investor networks. Comparable offering to Plus X on flexible workspace, scaleup targeting and an innovation-focused community layer.
Emerging players
- Wayra (Telefónica): Telefónica's global corporate innovation and startup accelerator network with physical hubs in multiple countries. Comparable as an innovation hub operator running startup programmes, though Wayra is corporately anchored and more accelerator-focused than coworking-led like Plus X.
Broad incumbents
- WeWork: Global flexible office operator now operating under post-restructuring ownership across major cities including London. Direct competitor in coworking and serviced offices for freelancers through enterprise teams; competes head-on with Plus X's serviced offices and coworking membership tiers.
- IWG plc (Regus, Spaces, HQ): Global leader in flexible workspace operating Regus, Spaces, Signature and HQ brands across thousands of locations. Offers overlapping serviced offices and coworking to enterprise clients and is the dominant incumbent that Plus X competes against in the Slough/Brighton catchments.
- Bruntwood Works: UK flexible workspace and serviced office arm of Bruntwood, operating coworking, studios and offices across major UK regional cities. Comparable in flexible office provision and UK regional city presence; broader real estate parent supports scale but innovation/maker facilities are less differentiated than Plus X's.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Plus X Innovation social profiles
Digital presencePlus X Innovation compliance and trust
Trust signalCompliance1 record
Plus X Innovation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plus X Innovation leadership team
Management profileNumber of profiles
Profiles4 records
Plus X Innovation subsidiaries and ownership
Company hierarchySubsidiaries3 records
Plus X Innovation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plus X Innovation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plus X Innovation
What does Plus X Innovation do?
Plus X Innovation operates multi-location coworking and innovation hubs in Brighton and Slough, offering flexible workspace memberships (coworking, resident desks, private and serviced offices), specialist prototyping and creative facilities (3D printing, Fablab, photography/VR studio, podcast studio), meeting and event spaces, and structured business support programmes including accelerators, expert clinics, and corporate innovation partnerships.
Is Plus X Innovation a public or private company?
Plus X Innovation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plus X Innovation founded?
Plus X Innovation was founded in 2018. It employs 11 to 50 people.
Where is Plus X Innovation based?
Plus X Innovation is headquartered in Brighton, United Kingdom, in the Europe region.
How does Plus X Innovation make money?
Seven revenue lines are on record. Coworking Membership is the primary driver. The others are resident Desk Membership, private Office Space, serviced Offices, day Passes, event Space Hire and meeting Room Rental.
Who are Plus X Innovation's main competitors?
Direct peers on record are Work.Life, Central Working, The Trampery, Second Home, Huckletree and Techspace. Wayra (Telefónica) is listed as an emerging player. Broad incumbents are WeWork, IWG plc (Regus, Spaces, HQ) and Bruntwood Works.
Does Plus X Innovation have an API?
No public API is recorded for Plus X Innovation.
What industry is Plus X Innovation in?
Plus X Innovation's product category is Coworking & Innovation Hubs. Its primary akta.pro industry code is BPAMAMAL, Remote Access, Virtual Workspaces & Digital HQ, with a secondary code of BPAGADAG, STEM, Digital Literacy & Maker Education Nonprofits. Its SIC code is 8744.