Vitality Health

What Vitality Health does

Vitality Health, operating as Vitality Health of South Florida, is a private medical practice headquartered at 9240 Bonita Beach Rd in Bonita Springs, Florida. The practice specializes in regenerative anti-aging medicine and hormone replacement therapy, offering Testosterone Replacement Therapy (TRT), Bioidentical Hormone Replacement Therapy (BHRT), Human Growth Hormone peptides, GLP-1 medications for weight loss, peptide therapy, injectable vitamins, IV nutrient therapy, hair loss treatments, Botox, and sexual health treatments including ED medications and the P-Shot. Dr. Cindy Zughbi is the founder and primary physician; physicians on staff have been practicing hormone replacement therapy for over 20 years, with HRT described as the practice's specialty. All treatment plans are personalized based on lab work analysis (blood panels, DNA testing, food allergy testing, vitamin and mineral absorption analysis) combined with physician consultations.

The business operates a direct-to-consumer model with a hybrid delivery structure: in-person consultations at the Bonita Springs office serving South Florida (Naples, Fort Myers, Miami, Tampa, Orlando, Fort Lauderdale) and HIPAA-compliant telehealth video consultations available in all MD-licensed states. Patient account specialists function as a concierge layer with 24/7 access, following up on outcomes and protocol adherence. Pricing is subscription-based, with TRT and HRT programs starting at $119 per month and additional charges for ancillary services, peptides, GLP-1, injectables, and lab work.

The practice employs between 11 and 50 staff, has treated thousands of patients cumulatively, and holds a 5-star rating on 398 Google reviews. Kurt Lunkwitz serves as CEO. The company is physician-owned and independently operated with no disclosed institutional investors, parent company, funding rounds, acquisitions, or partnerships; a 2025 PCI DSS certificate is the most recent formal compliance action on record. The company is not listed on any public exchange and shows no public ticker.

Name

Vitality Health

Legal name

Vitality Health of South Florida

Website

https://vitalityhealthsfl.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Vitality Health is a private Bonita Springs, Florida medical practice specializing in hormone replacement therapy, GLP-1 weight loss, peptide therapy, IV nutrients, and aesthetic services. It serves individual consumers nationwide via in-office visits in Florida and HIPAA-compliant telehealth in all MD-licensed states.

Ownership category

akta.pro rank

Headquarters

HQ city

Bonita Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Medical Consultation and Treatment Services: Subscription-based medical services including TRT and HRT programs, weight loss treatments, peptide therapy, and vitamin therapy. Patients pay for ongoing treatment programs with physician consultations and lab work included.
2. Lab Work and Diagnostic Services: Diagnostic lab work for blood analysis, hormone panels, and health testing - can be performed at contracted local labs or at patient's home/work

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Vitality Health is a private medical practice in Bonita Springs, Florida that delivers personalized regenerative anti-aging medicine, hormone replacement therapy (TRT, BHRT, HGH), GLP-1 medical weight loss, peptide therapy, IV vitamin therapy, and cosmetic treatments (Botox, hair restoration). Patients subscribe to monthly programs starting at $119 and receive physician-directed, lab-driven protocols delivered through in-office visits in South Florida and telehealth appointments nationwide.

Product overview

Vitality Health of South Florida operates as a comprehensive wellness clinic offering a unified suite of integrated health and wellness services. The core offering centers on hormone replacement therapies including Testosterone Replacement Therapy (TRT) and Bioidentical Hormone Replacement Therapy (BHRT), complemented by Human Growth Hormone (HGH) Therapy and peptide-based treatments. Weight management programs incorporate GLP-1 medications, Naltrexone HCL, 7-Keto DHEA, and weight loss peptides. The clinic provides IV Vitamin Therapy and injectable vitamin/amino acid treatments (MIC-B12, Glutathione, NAD+, GAC), alongside aesthetic services including Botox and hair loss treatments. Sexual health services include ED medications (Trimix, Sildenafil, Tadalafil, Vardenafil) and peptide therapies. Diagnostic services encompass blood work analysis, DNA testing, food allergy testing, and vitamin/mineral analysis. All treatment plans are personalized based on data-driven lab analysis and physician consultations, with telehealth appointments available for patients nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Testosterone Replacement Therapy (TRT) Physician-supervised hormone replacement program for men with low testosterone levels, designed to restore hormone balance, increase energy, build muscle mass, and improve overall vitality.
• Bioidentical Hormone Replacement Therapy (BHRT) Female hormone replacement therapy using bioidentical compounds chemically identical to those produced in the body, targeting menopause symptoms, hormonal imbalances, and age-related hormone decline.
• Human Growth Hormone (HGH) Therapy Medical treatment involving administration of human growth hormone or HGH peptides for individuals with growth hormone deficiency, promoting tissue repair, muscle growth, and anti-aging effects.
• Weight Loss Peptides

Quantifiable outcome

• Most patients report greater energy, lowered body fat scores, improved mental acuity, libido, better mood, memory within first few weeks of treatment
• +1 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Marek Health: Direct-to-consumer telehealth provider specializing in testosterone replacement therapy and hormone optimization. Overlaps directly with Vitality Health's TRT and HRT core services.
• Hone Health: Telehealth TRT clinic focused on at-home hormone testing and ongoing testosterone therapy for men. Competes directly in the hormone optimization category with a subscription model.
• Defy Medical: Direct-to-consumer telehealth practice offering HRT, TRT, BHRT, and wellness therapies via remote consultations. Closely comparable in service mix and physician-led delivery model.
• Ageless Men's Health: Multi-location clinic chain providing in-office TRT, HGH, and men's wellness programs. Comparable on physical clinic-based delivery of hormone therapy to male patients.
• Found (Found Health): Telehealth weight loss provider offering GLP-1-based medical weight loss programs with physician oversight. Competes in the GLP-1 weight loss segment of Vitality Health's offering.
• Ro: Telehealth platform operating the Roman men's health brand with TRT, ED, weight loss, and hormone optimization offerings on a national DTC subscription model. Directly competes for the same patient personas.
• BodyLogicMD: Network of physician-owned practices specializing in bioidentical hormone replacement therapy and anti-aging medicine. Direct competitor in the BHRT and concierge wellness category with a multi-clinic footprint.
• Hims & Hers Health: Public telehealth company offering direct-to-consumer TRT, HRT, weight loss (including GLP-1), hair loss, and ED treatments. Closest direct competitor with overlapping subscription model and product menu.

Broad incumbents

• Eli Lilly (Zepbound manufacturer): Pharmaceutical manufacturer of tirzepatide (Zepbound/Mounjaro). While not a direct clinic competitor, Lilly's direct-to-consumer channels and pricing decisions directly shape the GLP-1 economics Vitality Health's weight loss program depends on.

Regional players

• Equilibrium Hormones: Specialty hormone replacement therapy clinic operating with a comparable BHRT/TRT and anti-aging service menu. Comparable physician-led model though with a more regionally concentrated footprint.

Market position

Competitive moat5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VitalityHealthSFL
• LinkedInlinkedin.com/company/vitality-health-sfl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vitality Health