Vitality Health
Vitality Health is a private Bonita Springs, Florida medical practice specializing in hormone replacement therapy, GLP-1 weight loss, peptide therapy, IV nutrients, and aesthetic services. It serves individual consumers nationwide via in-office visits in Florida and HIPAA-compliant telehealth in all MD-licensed states.
- Company typePrivate
- Founded-
- HeadquartersBonita Springs, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Vitality Health does
Vitality Health, operating as Vitality Health of South Florida, is a private medical practice headquartered at 9240 Bonita Beach Rd in Bonita Springs, Florida. The practice specializes in regenerative anti-aging medicine and hormone replacement therapy, offering Testosterone Replacement Therapy (TRT), Bioidentical Hormone Replacement Therapy (BHRT), Human Growth Hormone peptides, GLP-1 medications for weight loss, peptide therapy, injectable vitamins, IV nutrient therapy, hair loss treatments, Botox, and sexual health treatments including ED medications and the P-Shot. Dr. Cindy Zughbi is the founder and primary physician; physicians on staff have been practicing hormone replacement therapy for over 20 years, with HRT described as the practice's specialty. All treatment plans are personalized based on lab work analysis (blood panels, DNA testing, food allergy testing, vitamin and mineral absorption analysis) combined with physician consultations.
The business operates a direct-to-consumer model with a hybrid delivery structure: in-person consultations at the Bonita Springs office serving South Florida (Naples, Fort Myers, Miami, Tampa, Orlando, Fort Lauderdale) and HIPAA-compliant telehealth video consultations available in all MD-licensed states. Patient account specialists function as a concierge layer with 24/7 access, following up on outcomes and protocol adherence. Pricing is subscription-based, with TRT and HRT programs starting at $119 per month and additional charges for ancillary services, peptides, GLP-1, injectables, and lab work.
The practice employs between 11 and 50 staff, has treated thousands of patients cumulatively, and holds a 5-star rating on 398 Google reviews. Kurt Lunkwitz serves as CEO. The company is physician-owned and independently operated with no disclosed institutional investors, parent company, funding rounds, acquisitions, or partnerships; a 2025 PCI DSS certificate is the most recent formal compliance action on record. The company is not listed on any public exchange and shows no public ticker.
Vitality Health firmographics
Firmographics- Name
- Vitality Health
- Legal name
- Vitality Health of South Florida
- Website
- https://vitalityhealthsfl.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vitality Health is a private Bonita Springs, Florida medical practice specializing in hormone replacement therapy, GLP-1 weight loss, peptide therapy, IV nutrients, and aesthetic services. It serves individual consumers nationwide via in-office visits in Florida and HIPAA-compliant telehealth in all MD-licensed states.
- Ownership category
- akta.pro rank
Where Vitality Health is headquartered
LocationHeadquarters
- HQ city
- Bonita Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vitality Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Medical Consultation and Treatment Services: Subscription-based medical services including TRT and HRT programs, weight loss treatments, peptide therapy, and vitamin therapy. Patients pay for ongoing treatment programs with physician consultations and lab work included.
- Lab Work and Diagnostic Services: Diagnostic lab work for blood analysis, hormone panels, and health testing - can be performed at contracted local labs or at patient's home/work
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | TRT and HRT Programs starting at $119/month |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Vitality Health product offering
Product offeringCore offering
Vitality Health is a private medical practice in Bonita Springs, Florida that delivers personalized regenerative anti-aging medicine, hormone replacement therapy (TRT, BHRT, HGH), GLP-1 medical weight loss, peptide therapy, IV vitamin therapy, and cosmetic treatments (Botox, hair restoration). Patients subscribe to monthly programs starting at $119 and receive physician-directed, lab-driven protocols delivered through in-office visits in South Florida and telehealth appointments nationwide.
Product overview
Vitality Health of South Florida operates as a comprehensive wellness clinic offering a unified suite of integrated health and wellness services. The core offering centers on hormone replacement therapies including Testosterone Replacement Therapy (TRT) and Bioidentical Hormone Replacement Therapy (BHRT), complemented by Human Growth Hormone (HGH) Therapy and peptide-based treatments. Weight management programs incorporate GLP-1 medications, Naltrexone HCL, 7-Keto DHEA, and weight loss peptides. The clinic provides IV Vitamin Therapy and injectable vitamin/amino acid treatments (MIC-B12, Glutathione, NAD+, GAC), alongside aesthetic services including Botox and hair loss treatments. Sexual health services include ED medications (Trimix, Sildenafil, Tadalafil, Vardenafil) and peptide therapies. Diagnostic services encompass blood work analysis, DNA testing, food allergy testing, and vitamin/mineral analysis. All treatment plans are personalized based on data-driven lab analysis and physician consultations, with telehealth appointments available for patients nationwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Testosterone Replacement Therapy (TRT) Physician-supervised hormone replacement program for men with low testosterone levels, designed to restore hormone balance, increase energy, build muscle mass, and improve overall vitality.
- Bioidentical Hormone Replacement Therapy (BHRT) Female hormone replacement therapy using bioidentical compounds chemically identical to those produced in the body, targeting menopause symptoms, hormonal imbalances, and age-related hormone decline.
- Human Growth Hormone (HGH) Therapy Medical treatment involving administration of human growth hormone or HGH peptides for individuals with growth hormone deficiency, promoting tissue repair, muscle growth, and anti-aging effects.
- Weight Loss Peptides
Quantifiable outcome
- Most patients report greater energy, lowered body fat scores, improved mental acuity, libido, better mood, memory within first few weeks of treatment
- +1 more outcomes
Companies that use Vitality Health
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Vitality Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Vitality Health partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Vitality Health competitors and assessment
Company assessmentDirect peers
- Marek Health: Direct-to-consumer telehealth provider specializing in testosterone replacement therapy and hormone optimization. Overlaps directly with Vitality Health's TRT and HRT core services.
- Hone Health: Telehealth TRT clinic focused on at-home hormone testing and ongoing testosterone therapy for men. Competes directly in the hormone optimization category with a subscription model.
- Defy Medical: Direct-to-consumer telehealth practice offering HRT, TRT, BHRT, and wellness therapies via remote consultations. Closely comparable in service mix and physician-led delivery model.
- Ageless Men's Health: Multi-location clinic chain providing in-office TRT, HGH, and men's wellness programs. Comparable on physical clinic-based delivery of hormone therapy to male patients.
- Found (Found Health): Telehealth weight loss provider offering GLP-1-based medical weight loss programs with physician oversight. Competes in the GLP-1 weight loss segment of Vitality Health's offering.
- Ro: Telehealth platform operating the Roman men's health brand with TRT, ED, weight loss, and hormone optimization offerings on a national DTC subscription model. Directly competes for the same patient personas.
- BodyLogicMD: Network of physician-owned practices specializing in bioidentical hormone replacement therapy and anti-aging medicine. Direct competitor in the BHRT and concierge wellness category with a multi-clinic footprint.
- Hims & Hers Health: Public telehealth company offering direct-to-consumer TRT, HRT, weight loss (including GLP-1), hair loss, and ED treatments. Closest direct competitor with overlapping subscription model and product menu.
Broad incumbents
- Eli Lilly (Zepbound manufacturer): Pharmaceutical manufacturer of tirzepatide (Zepbound/Mounjaro). While not a direct clinic competitor, Lilly's direct-to-consumer channels and pricing decisions directly shape the GLP-1 economics Vitality Health's weight loss program depends on.
Regional players
- Equilibrium Hormones: Specialty hormone replacement therapy clinic operating with a comparable BHRT/TRT and anti-aging service menu. Comparable physician-led model though with a more regionally concentrated footprint.
Market position
Competitive moat5 records
Key highlights6 records
Customer concentration
Vitality Health social profiles
Digital presenceVitality Health compliance and trust
Trust signalCompliance1 record
Vitality Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vitality Health leadership team
Management profileNumber of profiles
Profiles2 records
Vitality Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vitality Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vitality Health
What does Vitality Health do?
Vitality Health is a private medical practice in Bonita Springs, Florida that delivers personalized regenerative anti-aging medicine, hormone replacement therapy (TRT, BHRT, HGH), GLP-1 medical weight loss, peptide therapy, IV vitamin therapy, and cosmetic treatments (Botox, hair restoration). Patients subscribe to monthly programs starting at $119 and receive physician-directed, lab-driven protocols delivered through in-office visits in South Florida and telehealth appointments nationwide.
Is Vitality Health a public or private company?
Vitality Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vitality Health founded?
Vitality Health was founded in -1. It employs 11 to 50 people.
Where is Vitality Health based?
Vitality Health is headquartered in Bonita Springs, United States, in the North America region.
How does Vitality Health make money?
Two revenue lines are on record. Medical Consultation and Treatment Services are the primary driver. The others are lab Work and Diagnostic Services.
Who are Vitality Health's main competitors?
Direct peers on record are Marek Health, Hone Health, Defy Medical, Ageless Men's Health, Found (Found Health), Ro, BodyLogicMD and Hims & Hers Health. Eli Lilly (Zepbound manufacturer) is listed as a broad incumbent. Equilibrium Hormones is listed as a regional player.
Does Vitality Health have an API?
No public API is recorded for Vitality Health.