Get Ready Online

What Get Ready Online does

Get Ready Online Inc., operating as Get Ready Global, is a Canadian emergency management company founded in 2011 and headquartered in Toronto with regional offices in Vancouver and Ottawa. The company builds and operates ATLAS-Leadingtheway™, a proprietary cloud-based platform that digitizes emergency management programs — delivering role-based Job Action Sheets, incident forms, real-time dashboards, and the Ready ALERT™ mass-notification tool (co-developed with the National Research Council of Canada) — alongside a wholly-owned consumer sub-brand, Ready FIRST AIDE™, that distributes first-aid information via a web app and fundraising channel.

The company serves Canadian enterprise customers across healthcare (its primary vertical), education, pharmaceuticals, manufacturing, government, commercial real estate, performing arts, and festivals. Its customer roster is anchored by 15+ named Canadian hospital systems (including Trillium Health Partners, Southlake, Humber River, and Brant Community Healthcare) and a 15-year sole-sourced managed services relationship with Sanofi Pasteur's Toronto site, where Get Ready provides on-site 7-day/week Emergency Response Team coverage.

Revenue is generated through a mix of professional services (custom program development, training, exercises, HIRA, Fire Safety Plans), recurring platform subscriptions to ATLAS, managed services (outsourced ERT staffing), and web-app sales via Ready FIRST AIDE fundraising programs. The company sells primarily through direct enterprise field sales, custom-built engagements, and referral channels, with no disclosed public pricing. Get Ready holds SOC2, SOC3, GDPR, HIPAA, ISO 27001, CSA Z1600, and Accreditation Canada certifications, and is led by a team of emergency-services veterans including CEO Scott Ashley, a former Critical Care Flight Paramedic. The company is privately held with no disclosed funding rounds or institutional investors.

Name

Get Ready Online

Legal name

Get Ready Online Inc.

Website

https://getreadyglobal.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Get Ready Online Inc. (dba Get Ready Global) is a Canadian emergency management company that sells the ATLAS-Leadingtheway™ SaaS platform, role-based Job Action Sheets, Ready ALERT™ mass notifications, and managed Emergency Response Team services primarily to Canadian hospitals, pharmaceutical firms, and government agencies.

Ownership category

akta.pro rank

Product category

Emergency Management Software and Consulting

NAICS

Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Computer Facilities Management Services (541513)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Emergency Preparedness Planning & Readiness (HLAJAGAA)

akta.pro secondary industries

Emergency Communications, Alerting & Public Warning Systems (HLAJAGAF), Crisis Management & Communications Support (Mass Notification) (BPABANAF), Active Threat / Workplace Violence Preparedness & Response (BPABANAJ)

Keywords

• Emergency management software
• Emergency response consulting
• Business continuity planning
• Crisis management services
• Disaster preparedness platform

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Emergency Management Program Development: Custom program development for Emergency Management, Emergency Operations Centre, Business Resiliency Planning, Crisis Communications, and HSE Safety Programs. Includes ongoing program management to ensure access to up-to-date information.
2. ATLAS Platform Subscription: Cloud-based platform subscription providing digital access to Job Action Sheets, forms, real-time dashboards, and emergency management tools. Sold as part of integrated programs or standalone.
3. Training and Exercises: First Aid/CPR/AED training (Health Canada and Provincial Ministry of Labour approved courses), Non-Violent Conflict Resolution Training, Table-Top and Live Exercises, EOC Membership Training.
4. Emergency Response Team Services: Outsourced Emergency Response Team services providing on-site dedicated staff for fire alarms, medical emergencies, hazardous spills, decontamination, evacuations, equipment audits, and incident response. Provided 7 days/week at client sites (e.g., Sanofi Pasteur Toronto site for over a decade).
5. Ready FIRST AIDE App Sales: Web app purchase through Become a willing bystander Fundraising Programs for businesses and organizations. 50% of purchase price donated to fundraisers and healthcare programs.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Get Ready Online develops and delivers custom emergency management, business continuity, and crisis communications programs for Canadian organizations, supported by its proprietary ATLAS-Leadingtheway™ cloud-based platform. Offerings combine role-based Job Action Sheets, real-time dashboards, the Ready ALERT™ notification system, on-site Emergency Response Team staffing, and Health Canada-approved training services across healthcare, government, education, and industrial sectors.

Product overview

Get Ready Online operates as a platform-plus-modules architecture centered on ATLAS-Leadingtheway™, a proprietary Canadian cloud-based emergency management platform. The core platform provides digital access to role-based Job Action Sheets, incident forms, and real-time dashboards. Additional modules include Ready ALERT™ for instant notification with status updates and Job Action Sheet integration, and Ready FIRST AIDE as a public-facing sub-brand for first aid access. The integrated programs include Emergency Response Plans (Codes), Emergency Operations Centre program, Business Resiliency Planning, Crisis Communications, Post-Incident Debriefs, Analytics, Incident Escalation Matrix, and Table-Top Exercises. Additional services include HIRA assessments, Fire Safety Plans, training programs (Non-Violent Conflict Resolution, First Aid/CPR/AED), Get Ready Emergency Response Team outsourcing, and Emergency Equipment sourcing.

Differentiator

Problem solved

Functional benefit

Brands

• ATLAS-Leadingtheway: Proprietary Canadian cloud-based platform for emergency management, offering digital Job Action Sheets, forms, and real-time dashboards.
• Ready ALERT
• Ready FIRST AIDE

Products and services

• ATLAS-Leadingtheway™ Emergency Management Platform Proprietary Canadian cloud-based emergency management SaaS platform that provides digital access to role-based Job Action Sheets, incident forms, and real-time situational awareness dashboards, optimized for desktop and mobile devices, and serving as the central delivery vehicle for Get Ready's emergency management programs.
• Ready ALERT™ Notification System Mass-notification tool that enables instant delivery of alerts with the ability to receive status updates and link people directly to their Job Action Sheets, developed in partnership with the National Research Council of Canada and sold as a distinct emergency notification capability to organizations.
• Ready FIRST AIDE Web Application Public-facing mobile-responsive web application that enables the general public to access life-saving first aid information directly on mobile devices, sold through organizational fundraising programs with 50% of purchase price donated to fundraisers and healthcare programs.
• Custom Emergency Management Program Development Custom-built emergency management program development services covering Emergency Management, Emergency Operations Centre programs, Business Resiliency Planning, Crisis Communications, and HSE Safety Programs, including tailored Emergency Response Plans, role-based Job Action Sheets, and ongoing program management for client organizations.
• Get Ready Emergency Response Team Services Outsourced on-site Emergency Response Team providing seven-day-a-week coverage staffed by firefighters and paramedics, responding to fire alarms, medical emergencies, hazardous spills, decontamination, evacuations, equipment audits, and incident response at client facilities such as the Sanofi Pasteur Toronto site.
• First Aid / CPR / AED Training Health Canada and Provincial Ministry of Labour approved First Aid, CPR, and AED courses taught by paramedics, including monthly 10-minute drills, quarterly table-top exercises, and annual live exercises delivered to client staff.
• Non-Violent Conflict Resolution Training Two-hour de-escalation training programs providing skills to manage workplace violence, delivered either led by experienced emergency responders or online through short modules for client staff.
• Fire Safety Plans Site-specific fire safety plans developed by fire safety professionals, including documentation, procedures, and technical drawings with coordination through the Authority Having Jurisdiction for client facilities.

Quantifiable outcome

• Reduces client expenses by 2.5 full-time positions
• +3 more outcomes

Named customers18 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• York PridecoreStrategic or Co-development Partner · 1 January 2025In 2025, Get Ready partnered with York Pride to provide EM application support to all participants within its program. This initiative ensured equitable access to preparation resources and structured guidance. Partnership continuing in 2026.
• National Research Council of CanadacoreTechnology or IntegrationGet Ready partnered with the National Research Council of Canada to develop Ready ALERT, the only notification tool in Canada that sends alerts, receives status updates, AND links people to their Job Action Sheets. This collaboration advances innovation and technology into practical, user-centered emergency management solutions.
• Southlake Health FoundationminorStrategic or Co-development PartnerGet Ready supports and donates to the Southlake Health Foundation to help reduce accidents, injuries and promote safer communities.
• P.A.R.T.Y. ProgramminorStrategic or Co-development PartnerGet Ready supports and donates to the P.A.R.T.Y. (Prevention of Alcohol and Risk Related Trauma in Youth) Program to help reduce accidents, injuries and promote safer communities.
• Ready First AidecoreOthersReady First Aide is a subsidiary of Get Ready Global that provides the Ready FIRST AIDE web app enabling the public to access life-saving information directly on mobile devices.
• CRT ConferencecoreGTM or Marketing PartnerGold Sponsor at DEMCON (Ontario Disaster & Emergency Management Conference). Booth #12 provides platform demonstrations, case study sharing, and direct engagement with emergency management professionals. Annual sponsorship demonstrates commitment to emergency management community.
• 9-1-1 Emergency ServicescoreStrategic or Co-development PartnerGet Ready integrates organizational emergency response with Police, Fire, and EMS services. Programs include annual Site X live exercises where 9-1-1 Emergency Services become familiar with client sites and organizational response capabilities.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Crisis24 (GardaWorld): Crisis24, the integrated risk management arm of GardaWorld, provides intelligence, crisis response, and emergency management services to global enterprises. Its managed services and emergency planning offerings compete with Get Ready's outsourced ERT and program development business for large enterprise clients.
• Everbridge: Everbridge is a US-based critical event management and mass notification software vendor with a broad enterprise platform spanning mass notification, crisis management, and IT alerting. It competes directly with Get Ready's Ready ALERT and emergency management offerings, but at far greater scale across global enterprise and government accounts.
• OnSolve: OnSolve is a large US critical communications and mass notification vendor offering enterprise alerting, incident management, and risk intelligence. It overlaps with Get Ready's Ready ALERT notification layer and crisis communications modules, serving similarly large enterprise and government buyer segments.
• Riskonnect: Riskonnect is an integrated risk management software vendor offering enterprise risk, business continuity, and incident management capabilities. Its BCM and incident modules overlap with Get Ready's Business Resiliency Planning and Post-Incident Debrief offerings for large enterprise customers.
• Resolver (a Diligent brand): Resolver, part of Diligent, is a risk, incident, and resilience management platform covering enterprise risk, business continuity, and crisis management. Its BCM and incident modules overlap with Get Ready's Business Resiliency Planning and Analytics offerings for similar mid-to-large enterprise buyers.
• Rave Mobile Safety (Motorola Solutions): Rave Mobile Safety, now part of Motorola Solutions, provides mass notification, 9-1-1 integration, and emergency communication platforms to US public safety and enterprise markets. It competes with Get Ready's Ready ALERT and crisis communications tools, especially in the US public-sector and healthcare verticals.

Direct peers

• Juvare: Juvare is a US emergency management and healthcare preparedness software vendor behind WebEOC, EMResource, and EMTrack, used by hospitals, public health agencies, and emergency operations centers. It is the closest US analog to Get Ready's ATLAS platform for healthcare emergency preparedness and EOC programs.
• AlertMedia: AlertMedia provides mass notification and emergency communication software to enterprises globally, with growing crisis management features. It competes with Ready ALERT's notification-and-procedure linkage and serves similar large-enterprise and healthcare customers.
• Fusion Risk Management: Fusion Risk Management offers a cloud-based business continuity and operational risk platform used by large enterprises to manage disruptions and recovery. It overlaps with Get Ready's Business Resiliency Planning, Incident Escalation, and After-Action Reporting modules.

Emerging players

• Noggin (Resilience Software): Noggin provides a cloud-based business continuity, emergency, and crisis management platform used by mid-market and enterprise organizations. It is comparable to Get Ready's ATLAS-based BCM/EM suite, although it is more focused on BCM than healthcare-specific emergency preparedness.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@getreadyglobaltv
• Facebookfacebook.com/getreadyglobal
• LinkedInlinkedin.com/company/get-ready-online-inc
• Instagraminstagram.com/getreadyglobal
• Xx.com/GetReadyGlobal

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Get Ready Online