AlertMedia
AlertMedia provides a unified, AI-enabled risk intelligence and response platform combining mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence for thousands of large global enterprises across 150+ countries.
- Company typePrivate
- Founded2013
- HeadquartersAustin, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What AlertMedia does
AlertMedia provides a unified risk intelligence and response platform for large global enterprises, combining mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence into a single multi-tenant SaaS solution. The cloud-native platform applies AI to threat signal vetting, notification drafting, social media analysis, and anomaly detection, supplemented by 24/7 human analyst verification including on-staff meteorologists monitoring approximately 10 million records per day.
Founded in 2013 and headquartered in Austin, Texas, AlertMedia serves thousands of organizations across 150+ countries. The customer base spans Fortune-class multinationals (Walmart, JetBlue, Coca-Cola, DHL, Dow, Thales, Volkswagen, Samsung, BPX Energy, PGA Tour, Bechtel, Greyhound) alongside mid-market organizations in healthcare, property management, and professional services. As of early 2026 the company was owned by Vista Equity Partners and generating more than $100 million in annual revenue, with 251-500 employees.
AlertMedia operates an enterprise field-sales-led go-to-market model with custom-quoted subscriptions priced on audience size and geography, no setup fees, and bundled 24/7 support. The platform integrates with 100+ enterprise systems including HRIS (Workday, ADP, Okta, Azure AD, Ceridian, Oracle PeopleSoft), travel management (SAP Concur, Navan, Egencia, AMEX GBT), risk platforms (Riskonnect, Fusion, Rockdove, Ontic), and physical access control (LenelS2, Genetec). Compliance posture includes SOC2 Type 2, ISO 27001, GDPR, and CCPA. The company has expanded through both organic product development (Visual Intelligence September 2024, Incident Response July 2025, AlertMedia Analytics May 2026) and the April 2025 acquisition of Pyrra Technologies for AI-powered social intelligence.
AlertMedia firmographics
Firmographics- Name
- AlertMedia
- Legal name
- Alert Media, Inc.
- Website
- https://alertmedia.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- AlertMedia provides a unified, AI-enabled risk intelligence and response platform combining mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence for thousands of large global enterprises across 150+ countries.
- Ownership category
- akta.pro rank
AlertMedia industry classification
Industry- Product category
- Critical Event Management Software
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Emergency Communications, Alerting & Public Warning Systems (HLAJAGAF)
- akta.pro secondary industries
- Crisis Management & Communications Support (Mass Notification) (BPABANAF), Risk Intelligence, Alerts & Traveler Tracking Solutions (THAKANAF), Emergency Assistance & Case Management (Medical, Security, Evacuation) (THALALAG), Medical Alert / PERS Monitoring (Emergency Response) (BPAKAFAD)
Keywords
Where AlertMedia is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
AlertMedia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription (Custom Enterprise SaaS): Primary revenue stream is a recurring SaaS subscription priced custom based on audience size and geographic area; no setup fees; includes 24/7 support, onboarding, training, infrastructure procurement, and a dedicated customer success team. Subscription bundles Mass Notification, Threat Intelligence, Travel Risk Management, Employee Safety Monitoring, Incident Response, and Social Intelligence modules on a unified platform.
- Professional Services & Onboarding: Includes implementation via the ClearPath Migration Program with a dedicated customer success manager, custom onboarding milestones, and 24/7 live support (average response time under 10 minutes). Bundled into subscription, drives platform stickiness and renewal.
- Enterprise Add-ons & Cross-sell: Cross-sell of adjacent product modules (Visual Intelligence, Social Intelligence, AI Analytics, Incident Response, Lone Worker Monitoring) on top of base Mass Notification subscription; advanced AI Analytics customization available as an upgrade tier.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom enterprise subscription with bundled 24/7 support and onboarding |
| Other | Multi-year contract | Audience-size-based subscription tiering |
| Subscription | Annual | AI Analytics included in standard platform with advanced customization tier |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels11 records
AlertMedia product offering
Product offeringCore offering
AlertMedia sells a unified, cloud-native risk intelligence and response platform that helps organizations monitor global threats, communicate with employees during emergencies, manage traveler safety, and coordinate incident response. The platform bundles mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence into a single subscription sold primarily to enterprise customers. It is delivered as multi-tenant SaaS with native iOS/Android apps, 24/7 human analyst support, and integrations to HRIS, travel, access control, and risk systems.
Product overview
AlertMedia offers a unified risk intelligence and response platform composed of a core platform that integrates six product modules (Mass Notification System, Risk Intelligence / Threat Intelligence, Travel Risk Management, Employee Safety Monitoring / Lone Worker, Incident Response, and Social Intelligence) alongside several platform-wide capabilities including Visual Intelligence, AlertMedia Analytics, AI Assistant, and Real-Time Signals. Customers can adopt the full integrated platform or select individual modules tailored to their current needs, with the platform serving as the foundation that ties together threat identification, impact assessment, response communication, and incident resolution. The platform is trusted by thousands of organizations worldwide, protecting $4 trillion in revenue and 8 million employees across 150+ countries.
Differentiator
Problem solved
Functional benefit
Products and services
- AlertMedia Platform The unified risk intelligence and response platform that integrates mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence modules. Built for enterprise security and business continuity teams to identify threats, assess impact, respond, and resolve incidents from a single interface accessible on any device.
- Mass Notification System (Emergency Communication) A multichannel emergency communication solution for crisis management teams to deliver critical information faster across email, SMS, voice, desktop, mobile app, Microsoft Teams, Slack, and WhatsApp. Supports pre-approved templates, AI-guided suggestions, automatic translation, two-way communication, real-time delivery insights, and dynamic user groups. Recognized as a G2 Leader in Emergency Notification and Capterra Best Ease of Use 2026.
- Risk Intelligence (Threat Intelligence and Warnings) 24/7 risk intelligence that delivers AI-vetted global intelligence on emerging threats supported by expert analysts who act as an extension of the customer's team. Includes custom alerts by role, live feed monitoring, advanced threat filtering, built-in response workflows, strategic situation reports, impact radius visualization, localized weather forecasting, and historical threat insights. Named G2 Leader in Protective Intelligence Platforms 2026.
- Travel Risk Management Manages the full travel lifecycle with real-time traveler location monitoring, destination-based risk alerts, pre-trip briefs covering 300+ countries and cities, and 24/7 traveler assistance with a customizable mobile panic button. Aligns with ISO 31030 travel risk management guidelines.
- Employee Safety Monitoring (Lone Worker Safety Monitoring) Transforms any smartphone into a lone worker safety device with one-touch panic buttons, zero-button tether pull, timed monitoring sessions, offline session coverage, GPS location tracking, and a 24/7/365 monitoring team staffed by former 911 dispatch leaders. Designed for field service technicians, healthcare providers, construction workers, and security personnel.
- Incident Response (Incident Management) Manages major incidents with response plan templates, resource repository, centralized incident tracking, task list management, impact-based geofencing, advanced mapping and layer capabilities, threat response workflow, incident role and ownership access levels, post-incident reporting, and mobile response plans. Named G2 Leader in Critical Event Management (CEM) Platforms 2026.
- Social Intelligence (Social Media Intelligence) Monitors and assesses emerging risks across 45+ fringe social and dark web platforms with 10 million records processed daily. Features AI-assisted or Boolean search queries, sentiment analysis with proprietary AI models, automatic content labeling (hateful, violent, negative), digital identity mapping for individuals of interest, and AI-generated summaries with recommended next steps. Originated from the Pyrra Technologies acquisition.
- Visual Intelligence Mapping and geospatial analysis tools inside the AlertMedia platform that help navigate critical events with clarity and confidence. Includes a high-performance map with flexible geofencing, custom views, pre-loaded data layers, and the ability to import third-party or custom-built data layers.
- AlertMedia Analytics AI-powered analytics suite featuring natural language queries, automated anomaly detection, and customizable dashboards designed to convert raw safety data into actionable insights. Core features are available to all AlertMedia customers as part of the standard platform, with advanced customization options for more complex needs.
- AI Assistant Built-in generative AI that helps create and translate clear, tailored emergency alerts faster within the platform's 5-step notification creation workflow.
- Real-Time Signals Access to live threat signal feeds as part of the AlertMedia platform, providing real-time visibility into emerging risks.
Companies that use AlertMedia
Customer profileNamed customers23 records
Segments5 records
Ideal customer profiles2 records
AlertMedia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
Feature10 records
AlertMedia partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered strategic and core.
- RiskonnectstrategicRiskonnect (integrated risk management software provider) partnered with AlertMedia to streamline risk intelligence, emergency communication, and business continuity. Riskonnect recognized AlertMedia as a key channel partner at Konnect Fest 2026 in London (April 28-29, 2026) for supporting customer success alongside Riskonnect's enterprise customers including Travelopia, Somerset Bridge Group, Pinnacle Pet Group, Swiss Life, State Claims Agency, and new customer Jet2holidays.
- HealixstrategicAlertMedia announced a partnership with Healix (March 23, 2026) to deliver an end-to-end global travel risk management solution combining AlertMedia's platform with Healix's travel risk services.
- Pyrra TechnologiesstrategicAlertMedia acquired Pyrra Technologies (announced April 3, 2025) to deliver AI-powered social intelligence for corporate security teams, bringing Pyrra's capabilities into AlertMedia's Social Media Intelligence product module (45+ fringe and dark web sources, 10M records/day).
- WorkdaycoreWorkday HRIS integration syncs employee contact data to ensure accurate, real-time targeting and delivery of critical communications across the AlertMedia platform.
- OktacoreOkta SSO integration provides Single Sign-On with Automated User Provisioning across the AlertMedia platform for user authentication and admin management.
- Microsoft Azure Active DirectorycoreAzure AD SSO integration provides Single Sign-On with Automated User Provisioning and syncs employee contact data for HRIS-driven targeting.
- ADPcoreADP HRIS integration syncs employee contact data for accurate, real-time targeting and delivery of critical communications.
- CeridiancoreCeridian HRIS integration syncs employee contact data for accurate, real-time targeting of critical communications.
- Oracle PeopleSoftcoreOracle PeopleSoft HRIS integration syncs employee contact data from HRIS and identity tools for accurate targeting of critical communications.
- SAP ConcurcoreSAP Concur travel management integration ingests travel itineraries and real-time location data from booking tools to monitor and support employees on the move.
- NavancoreNavan travel management integration ingests travel itineraries and real-time location data to monitor and support employees on the move.
- International SOSstrategicInternational SOS partnership pairs with AlertMedia to enhance customer travel risk programs with global medical and security support services for traveling employees.
- Microsoft TeamscoreMicrosoft Teams integration enables multichannel delivery of critical communications alongside SMS, email, voice, Slack, and WhatsApp.
- SlackcoreSlack integration enables multichannel delivery of critical communications alongside SMS, email, voice, Microsoft Teams, and WhatsApp.
Scale indicators18 records
Recent moves8 records
Expansion highlights6 records
AlertMedia competitors and assessment
Company assessmentDirect peers
- Everbridge: Everbridge is the leading direct competitor in critical event management and mass notification; it offers Critical Event Management, mass notification, travel risk management, and incident response modules, and was acquired by Thoma Bravo for $1.8B in 2024 — the same buyer persona and overlapping modules make it AlertMedia's closest comparable.
- OnSolve: OnSolve is a direct peer offering mass notification, critical event management, and risk intelligence to enterprise and mid-market customers; it competes head-to-head with AlertMedia in the emergency mass notification category where AlertMedia holds a G2 Leader badge.
- Rave Mobile Safety (Motorola Solutions): Rave Mobile Safety, owned by Motorola Solutions, provides mass notification and emergency communication software to enterprises, higher education, and government — directly comparable to AlertMedia's core Mass Notification module and a typical head-to-head in enterprise deals.
- Riskonnect: Riskonnect provides integrated risk management (IRM) software and is also AlertMedia's named channel partner (Konnect Fest 2026) — it offers overlapping risk intelligence and business continuity capability, with whom AlertMedia co-sells into enterprise IRM customers.
Broad incumbents
- Crisis24 (Gardaworld): Crisis24 (a GardaWorld company) offers an integrated critical event management and travel risk management platform combined with manned security operations — overlapping with AlertMedia's Risk Intelligence and Travel Risk Management modules, but with a broader portfolio including executive protection and manned response services.
- International SOS: International SOS is a global travel risk management and medical assistance services provider that is also a named AlertMedia strategic partner; it competes in travel risk with a services-led model (assistance, evacuation, medical) that complements rather than fully overlaps AlertMedia's software-led Travel Risk Management product.
- BlackBerry AtHoc: BlackBerry AtHoc is a network-operations mass notification and crisis communication platform bundled with BlackBerry's broader secure communications portfolio — a broad incumbent offering emergency alerting to government, defense, and large enterprise buyers that overlap with AlertMedia's Fortune-class customer base.
Emerging players
- Dataminr: Dataminr provides AI-driven real-time risk and event detection across public data sources for corporate security teams — directly comparable to AlertMedia's Risk Intelligence and Social Intelligence modules where AlertMedia processes 10M daily records via Pyrra-acquired AI models.
- ZeroFox: ZeroFox delivers external threat intelligence, dark web monitoring, and social media intelligence for corporate security teams — overlapping with AlertMedia's Social Intelligence (Pyrra-acquired) module and competing for the same protective intelligence budget.
- Singlewire Software: Singlewire Software offers InformaCast mass notification and emergency communication software to enterprise, education, and healthcare — directly comparable to AlertMedia's core Mass Notification module but with stronger PLG/mid-market motion and an earlier footprint in K-12 and higher education.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
AlertMedia social profiles
Digital presenceAlertMedia compliance and trust
Trust signalCompliance4 records
AlertMedia financial estimates
Financial estimateRevenue estimate
Valuation estimate
AlertMedia leadership team
Management profileNumber of profiles
Profiles8 records
AlertMedia subsidiaries and ownership
Company hierarchySubsidiaries1 record
AlertMedia funding detail
Funding detailFunding overview
Funding rounds6 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AlertMedia M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AlertMedia
What does AlertMedia do?
AlertMedia sells a unified, cloud-native risk intelligence and response platform that helps organizations monitor global threats, communicate with employees during emergencies, manage traveler safety, and coordinate incident response. The platform bundles mass notification, threat intelligence, travel risk management, employee safety monitoring, incident response, and social intelligence into a single subscription sold primarily to enterprise customers. It is delivered as multi-tenant SaaS with native iOS/Android apps, 24/7 human analyst support, and integrations to HRIS, travel, access control, and risk systems.
Is AlertMedia a public or private company?
AlertMedia is a private company. It is classified as private equity controlled and is currently operating.
When was AlertMedia founded?
AlertMedia was founded in 2013. It employs 251 to 500 people.
Where is AlertMedia based?
AlertMedia is headquartered in Austin, United States, in the North America region.
How does AlertMedia make money?
Three revenue lines are on record. Subscription (Custom Enterprise SaaS) is the primary driver. The others are professional Services & Onboarding and enterprise Add-ons & Cross-sell.
Who are AlertMedia's main competitors?
Direct peers on record are Everbridge, OnSolve, Rave Mobile Safety (Motorola Solutions) and Riskonnect. Broad incumbents are Crisis24 (Gardaworld), International SOS and BlackBerry AtHoc. Emerging players are Dataminr, ZeroFox and Singlewire Software.
Does AlertMedia have an API?
Yes. AlertMedia offers API access for customization across the platform. The Mass Notification product includes an "API access for customization" capability, and the Threat Intelligence product features "API threat feed integration" to centralize external intelligence feeds. The Employee Safety Monitoring and Incident Response products also include "API access for customization." No public documentation URL or SDK language is specified in the source material.
What industry is AlertMedia in?
AlertMedia's product category is Critical Event Management Software. Its primary akta.pro industry code is HLAJAGAF, Emergency Communications, Alerting & Public Warning Systems, with a secondary code of BPABANAF, Crisis Management & Communications Support (Mass Notification). Its NAICS code is 561621 and its SIC code is 7372.