42

What 42 does

42, Inc. is a privately-held managed IT services provider (MSP) headquartered in Berkeley, California, founded on January 8, 1992. The firm delivers a unified managed services portfolio including 24/7 helpdesk support, cloud migration, network design and implementation, data backup and disaster recovery, IT infrastructure optimization, and IT strategy consulting. Services are structured around an ITSM methodology spanning assessment, planning, design, implementation, and performance monitoring. The company also offers layered cybersecurity (Managed Detection and Response via Huntress, Identity Threat Detection and Response, Security Awareness Training via KnowBe4), web/mobile/AI development, and emerging add-ons such as AI-powered bot traffic defense and privacy/data removal services.

42, Inc. serves mid-market and SMB clients across four Bay Area counties (Alameda, Contra Costa, San Francisco, and Marin), with a vertical focus on professional services firms, private clubs/country clubs, family offices, and nonprofits/B Corps. The company reports that 30-40% of revenue derives from nonprofits and B Corps. Pricing is quote-based and subscription-style for managed services, with project-based professional services engagements. The go-to-market motion is sales-led, relying on direct field sales, referrals, content marketing, and a 5.0-star Google rating across 44 reviews to drive new client acquisition. The firm employs 11-50 staff, reports a 98% team engagement rate, and operates from California's first LEED Platinum building (the David Brower Center).

Name

42

Legal name

42, Inc.

Website

https://www.42inc.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

42, Inc. is a privately-held, Berkeley-based managed IT services provider founded in 1992, delivering managed IT, cybersecurity, cloud migration, and IT strategy to professional services firms, private clubs, family offices, and nonprofits across the San Francisco Bay Area.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Facilities Management Services (541513)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)

akta.pro secondary industries

ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN), Network Management (LAN/WAN/Wi‑Fi) Services (BPAEABAD)

Keywords

• Managed IT services
• Cloud migration consulting
• Cybersecurity monitoring
• IT infrastructure support
• Disaster recovery services

Headquarters

HQ city

Berkeley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Managed IT Services: Recurring managed services providing proactive IT management, support, and infrastructure optimization. Subscription-based pricing aligned with client business objectives.
2. Professional Services: Project-based services including cloud migration, network design and implementation, and data backup/disaster recovery solutions. One-time implementation and migration fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

42, Inc. is a managed IT service provider (MSP) that delivers proactive IT management, cloud migration, network design, data backup/disaster recovery, cybersecurity (MDR/ITDR), helpdesk support, and IT strategy to mid-market businesses and nonprofits in the San Francisco Bay Area. Services are delivered under a structured ITSM methodology (assess, plan, design, implement, monitor) as recurring subscriptions and project-based engagements.

Product overview

42, Inc. is an IT managed service provider (MSP) offering a unified portfolio of managed IT services built around a structured ITSM methodology (assessments, planning, design, implementation, performance). The core offering includes Managed IT Support, Cloud Migration, Network Design, Data Backup/Disaster Recovery, IT Infrastructure Optimization, Helpdesk, IT Strategy, Security Services, and Development (web, mobile, AI). These services are delivered as a single integrated managed service package tailored to each client, supplemented by specialized add-on security modules including Managed Detection and Response (MDR) in partnership with Huntress, Identity Threat Detection and Response (ITDR), and Security Awareness Training via KnowBe4. The company also offers bot traffic defense using AI/ML-based anomaly detection. Services are delivered across three primary market segments: Professional Services, Private Clubs, and Family Offices.

Differentiator

Problem solved

Functional benefit

Products and services

• Managed IT Support

Quantifiable outcome

• 97% of executives believe digital transformation helps them stay afloat but aren't driving new growth. 42 positions itself as different by ensuring investments yield positive returns.
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Pacific Crest Group (PCG Services)coreStrategic or Co-development PartnerPacific Crest Group serves as 42, Inc.'s strategic partner for accounting and HR services, described as the 'galaxy's premiere financial and HR babel fish.' They translate complex business challenges into tailored solutions, guiding companies through growth and profitability with comprehensive financial and HR services and strategic wisdom.
• HuntresscoreTechnology or Integration42, Inc. has partnered with Huntress, a leading MDR (Managed Detection and Response) provider, to offer 24/7 endpoint security monitoring and real-time threat response to clients. Huntress provides the underlying technology platform for threat investigation and containment.
• KnowBe4coreTechnology or Integration42, Inc. partners with KnowBe4, a leading security awareness training platform, to help clients build muscle memory for innovative, secure behavior. The partnership provides phishing simulation and threat recognition training to reduce human-based security risks.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dataprise: National managed IT services provider offering MSP, cybersecurity, and cloud services across multiple verticals. Comparable to 42 as a managed services peer, but operating at significantly greater geographic and headcount scale.
• Thrive NextGen: National managed services and cybersecurity provider with strong presence across the US. Comparable to 42 as a managed IT and security peer, though it serves a much larger and more geographically diverse client base.
• NexusTek: Managed IT, cloud, and cybersecurity services provider serving SMB and mid-market clients across multiple US regions. Comparable to 42 in its MSP service portfolio and customer profile.
• Impact Networking: Managed IT, cybersecurity, and business process services provider with a national footprint. Comparable to 42 as an MSP and IT strategy partner for mid-market and SMB clients.
• All Covered (Konica Minolta): National managed IT services division of Konica Minolta, providing MSP and cybersecurity services to SMB and mid-market clients. Comparable to 42 as a managed services peer serving similar customer profiles, though much larger.

Direct peers

• Ntiva: Mid-market focused MSP delivering managed IT, cybersecurity, cloud, and strategic IT consulting. Closely comparable to 42's offering portfolio, customer profile (mid-market and SMB), and emphasis on relationship-driven service.
• Mindcore Technologies: Regional managed IT and cybersecurity services provider focused on SMB and mid-market clients. Comparable to 42 in service mix, GTM motion (sales-led, high-touch), and mid-market vertical targeting.
• Kelser Corporation: Managed IT services and cybersecurity firm serving mid-market organizations in the Northeast US. Comparable to 42 in its managed services, cybersecurity, and strategic IT consulting positioning for non-enterprise customers.

Regional players

• Be Structured Technology Group: Los Angeles-based managed IT services provider focused on SMB and mid-market clients in Southern California. Comparable to 42 as a West Coast regional MSP with similar service portfolio, but serving a different geographic market.

Others

• Huntress: Managed Detection and Response (MDR) platform provider and a strategic technology partner of 42, Inc. Relevant as a security technology enabler embedded in 42's service stack rather than as a competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/42-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 42