Poster
Poster is a cloud-based POS platform founded in 2013 that serves approximately 23,000–30,000 HORECA and retail SMBs across 100 countries with a core terminal plus AI, QR, KDS, inventory, finance, and franchise modules, monetized via subscription, marketplace commissions, and hardware.
- Company typePrivate
- Founded2013
- HeadquartersDnipro, Ukraine
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Poster does
Poster (legal entity: Poster POS Inc., Delaware) is a cloud-based point-of-sale platform founded in 2013 in Dnipro, Ukraine, and operated today through legal entities in the USA, Hong Kong, and Ukraine. The platform targets HORECA businesses — restaurants, cafes, bars, fast food, pizzerias, sushi, pubs, food trucks, dark kitchens, bakeries, candy shops — and to a lesser extent small retail and franchise chains, serving roughly 23,000–30,000 food-service locations across 100 countries with 100,000 active users and approximately 20 million end customers processed per month.
The product architecture pairs a core POS terminal (iOS, Android, Windows, Mac, browser) with a modular suite of add-ons: Postie AI for natural-language analytics and document automation, Poster QR for contactless menus/payments, Poster Site for delivery websites, Kitchen Kit as an Android KDS, Poster Boss for mobile owner oversight, and Poster Connect for franchise and chain management. Supporting modules cover inventory, finances, P&L, menu/recipe management, and loyalty/promotions. An open API with a third-party app marketplace (Poster retains 30% commission), plus native integrations with Xero and Cloudbeds, extends the platform. A differentiated capability is the embedded Ukrainian software fiscal register (Програмний РРО) that replaces physical fiscal hardware, included even in the entry-level plan.
Poster monetizes through tiered monthly subscriptions (Starter from $26/month, Mini, Business, Pro up to ₴2,160/month), with annual discounts, add-on module pricing, 30% marketplace commissions on third-party apps, hardware sales through hardware.joinposter.com, and professional services (on-site setup at 800 UAH/hour, PRRO registration at 2,000 UAH, POS rental at 800 UAH/day) primarily in Ukraine. Go-to-market is product-led growth with a 15-day free trial and 15-minute self-serve setup, supplemented by a Ukrainian implementation partner network and an open developer API; the company explicitly restricts service to Russian Federation and Belarus while serving markets in the USA, Hong Kong, Ukraine, Kazakhstan, and Mexico.
Poster firmographics
Firmographics- Name
- Poster
- Legal name
- Poster POS Inc.
- Website
- https://joinposter.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Poster is a cloud-based POS platform founded in 2013 that serves approximately 23,000–30,000 HORECA and retail SMBs across 100 countries with a core terminal plus AI, QR, KDS, inventory, finance, and franchise modules, monetized via subscription, marketplace commissions, and hardware.
- Ownership category
- akta.pro rank
Poster industry classification
Industry- Product category
- Cloud Point-of-Sale (POS) Software for HORECA
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)
- akta.pro secondary industries
- Point-of-Sale (POS) & On-Property Commerce (THALACAI), Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)
Keywords
Where Poster is headquartered
LocationHeadquarters
- HQ city
- Dnipro
- HQ country
- Ukraine
- HQ region
- Europe
Offices4 records
Markets served
Poster business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations, Supply Chain
Revenue model
- Subscription Plans: Core revenue from monthly subscription plans (Starter, Mini, Business, Pro) billed monthly or annually with discounts for annual payment. Additional revenue from add-on modules like Poster QR, Poster Site, Kitchen Kit, Postie AI, and P&L reports.
- App Marketplace Commission: Third-party apps can be published in Poster's marketplace. Poster retains 30% commission on app payments while handling billing and promotion through the management console and email channels.
- Hardware Sales: Sale of POS hardware including receipt printers, cash drawers, barcode scanners, scales, and pre-configured equipment kits through hardware.joinposter.com.
- Professional Services: Additional services including on-site setup assistance (from 800 UAH/hour), PRRO registration (2000 UAH one-time), menu population (from 30 UAH per item), and rental POS stations for events (from 800 UAH/day).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter - Basic POS for simple sales with reporting |
| Subscription | Monthly | Mini - For venues with small menus wanting inventory and finance tracking |
| Subscription | Monthly | Business - For venues automating operations and growing sales |
| Subscription | Monthly | Pro - For large venues with extended accounting and support needs |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
Poster product offering
Product offeringCore offering
Poster sells a cloud-based point-of-sale (POS) platform for cafes, restaurants, bars, fast-food venues, hotels, and small retail — sold via tiered monthly subscriptions (Starter, Mini, Business, Pro) and bundled with modular add-ons such as Postie AI analytics, Kitchen Display System (Kitchen Kit), QR menu/payments (Poster QR), delivery website builder (Poster Site), owner mobile app (Poster Boss), franchise management (Poster Connect), and a software fiscal register (ПРРО). The platform runs on iOS, Android, Windows, Mac, and browser, works fully offline with auto-sync, and is extended through an open API and 30%-commission app marketplace.
Product overview
Poster is a cloud-based POS platform combining a core point-of-sale terminal with modular add-ons. The core Poster POS runs on iPad, Android tablets, and computers, while add-on modules extend functionality: Postie AI provides AI-powered analytics and document automation; Kitchen Kit serves as a kitchen display system; Poster QR enables contactless QR menus and payments; Poster Site creates delivery websites; Poster Boss offers mobile owner oversight; Poster Connect manages franchises and multi-location networks; and additional modules cover inventory, finances, P&L, menu management, and marketing. The platform serves HORECA (restaurants, cafes, bars, fast food, pizzerias, sushi, pubs, food trucks, dark kitchens, bakeries, candy shops) and retail businesses.
Differentiator
Problem solved
Functional benefit
Brands
- Postie AI: AI-powered assistant for business analytics, invoice processing, and financial insights
- Poster Boss
- Poster Connect
- Poster QR
- Poster Site
- Kitchen Kit
- Poster POS
- Mobile POS
- Poster Courier
- Програмний РРО
Products and services
- Poster POS Cloud-based point-of-sale terminal for iPad, Android, Windows, Mac, and browser that handles sales, orders, floor-plan or counter service, dish modifiers, and all payment types for cafes, restaurants, bars, fast-food outlets, and small retail. Sold via tiered subscriptions (Starter, Mini, Business, Pro) starting at $26/month with a 15-day free trial and works fully offline with auto-sync.
- Mobile POS Mobile waiter application that lets staff take and manage orders directly from customers' tables via smartphone, accelerating table service.
- Postie AI AI-powered assistant for the Poster POS that automatically converts photos of invoices into Supply entries, categorizes bank statements from any bank into Transactions with categories, learns from past imports, answers natural-language business questions, and provides margin, food-cost, and pricing recommendations.
- Kitchen Kit Android-based Kitchen Display System application that replaces physical ticket printers in kitchens, displays the order queue, and sends notifications to waiters when orders are ready.
- Poster QR QR-code-based menu, contactless payment (Apple Pay, Google Pay, Visa, MasterCard), tip distribution directly to staff cards, and customer feedback collection integrated with Telegram notifications for restaurants.
- Poster Site Website builder that creates a delivery and takeout ordering site in approximately 5 minutes with a free domain and hosting, integrated with the Poster POS backend.
- Poster Boss Mobile application for iOS and Android that lets owners and managers view check reports, monitor financial flows, and conduct inventory audits from any smartphone location.
- Poster Connect Multi-location and franchise management module providing centralized menu control, unified guest database, synchronized loyalty programs and promotions, and cross-location reporting for chains and franchises.
- Програмний РРО (Software Fiscalization) Ukrainian software-based fiscal register (ПРРО) integrated with Poster POS that fully replaces physical fiscal registrars, sends receipts online to the Ukrainian tax authorities, and generates automatic Z-reports for regulatory compliance.
Quantifiable outcome
- Setup time: 15 minutes with no special training required
- +5 more outcomes
Companies that use Poster
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Poster technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability6 records
Feature8 records
Poster partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- XerocoreAccounting software integration allowing Poster POS data to sync with Xero for financial reporting and bookkeeping automation. Customers can import bank statements and transaction data directly.
- CloudbedscoreProperty management system integration connecting hotel operations with restaurant POS, enabling unified operations for hospitality businesses managing both accommodation and food service.
- Ukrainian Implementation PartnerscoreNetwork of local partners across Ukraine (Kyiv, Dnipro, Lviv, Odesa, Kharkiv, etc.) providing on-site setup, equipment installation, staff training, menu configuration, and PRRO registration services.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Poster competitors and assessment
Company assessmentDirect peers
- Toast: US-listed restaurant POS platform serving cafes and full-service restaurants with subscription + payments + hardware model. Closely comparable to Poster in target segment (HORECA) and feature set (POS, KDS, online ordering, payroll), though skewed to larger venues and the US market.
- Square for Restaurants (Block): Square's restaurant-focused POS offering for SMB food-service, combining payments, POS software, and hardware. Directly comparable to Poster's PLG, low-CAC SMB strategy at similar price points; key differentiator is Block's integrated payments ecosystem.
- Lightspeed Restaurant: Cloud-based POS for full-service and quick-service restaurants globally. Comparable feature set (POS, inventory, reporting, multi-location), with stronger enterprise/upmarket positioning than Poster.
- TouchBistro: iPad-based POS focused on SMB restaurants and cafes. Directly comparable in form factor (tablet-first), customer segment (HORECA SMB), and PLG approach.
- Revel Systems: iPad-based POS platform for restaurants and retail with strong inventory and multi-location features. Comparable in SMB/mid-market restaurant positioning and modular add-on architecture.
- Clover (Fiserv): POS system with hardware terminals and app marketplace, widely adopted by SMB food-service and retail operators. Closely comparable marketplace model (app store with revenue share) and SMB focus.
- Poster competitor: iiko: Restaurant automation platform originating in CIS/Eastern Europe, with strong presence in Russia, Ukraine and CIS. Directly competes with Poster in the same geography and HORECA segment; both serve restaurant chains with POS + inventory + finance suites.
- Poster competitor: r_keeper: CIS-region restaurant POS and automation platform owned by 1С. Directly competes with Poster in Russia, CIS, and Eastern Europe with comparable restaurant-chain feature set including POS, KDS, loyalty, and delivery.
Emerging players
- SumUp: European-based mPOS and SMB payments provider expanding into POS software. Comparable in international SMB food-service focus, particularly in Europe and LATAM where Poster also operates.
Broad incumbents
- Shopify POS: Retail-focused POS from Shopify with growing food-service applicability. Comparable in integrated online ordering/delivery (Poster Site equivalent) and SMB onboarding model; broader retail focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Poster social profiles
Digital presencePoster financial estimates
Financial estimateRevenue estimate
Valuation estimate
Poster leadership team
Management profileNumber of profiles
Profiles4 records
Poster funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Poster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Poster
What does Poster do?
Poster sells a cloud-based point-of-sale (POS) platform for cafes, restaurants, bars, fast-food venues, hotels, and small retail — sold via tiered monthly subscriptions (Starter, Mini, Business, Pro) and bundled with modular add-ons such as Postie AI analytics, Kitchen Display System (Kitchen Kit), QR menu/payments (Poster QR), delivery website builder (Poster Site), owner mobile app (Poster Boss), franchise management (Poster Connect), and a software fiscal register (ПРРО). The platform runs on iOS, Android, Windows, Mac, and browser, works fully offline with auto-sync, and is extended through an open API and 30%-commission app marketplace.
Is Poster a public or private company?
Poster is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Poster founded?
Poster was founded in 2013. It employs 101 to 250 people.
Where is Poster based?
Poster is headquartered in Dnipro, Ukraine, in the Europe region.
How does Poster make money?
Four revenue lines are on record. Subscription Plans are the primary driver. The others are app Marketplace Commission, hardware Sales and professional Services.
Who are Poster's main competitors?
Direct peers on record are Toast, Square for Restaurants (Block), Lightspeed Restaurant, TouchBistro, Revel Systems, Clover (Fiserv), Poster competitor: iiko and Poster competitor: r_keeper. SumUp is listed as an emerging player. Shopify POS is listed as a broad incumbent.
Does Poster have an API?
Yes. Poster provides a public API that allows developers to receive and edit account information, integrate widgets directly into the Poster interface, and develop their own applications. The platform has an open API accessible to developers who can build custom integrations. Third-party apps can be published in the Poster application marketplace. Developer documentation is at dev.joinposter.com/en.
What industry is Poster in?
Poster's product category is Cloud Point-of-Sale (POS) Software for HORECA. Its primary akta.pro industry code is FSAMADAC, POS Payment Software & Middleware (Terminal OS, Apps, Device Management), with a secondary code of THALACAI, Point-of-Sale (POS) & On-Property Commerce. Its NAICS code is 51821 and its SIC code is 7372.