Ticket Link
- Company typePrivate
- Founded2005
- HeadquartersSeongnam, South Korea
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Ticket Link firmographics
Firmographics- Name
- Ticket Link
- Legal name
- NHN LINK Corporation (엔에이치엔링크 주식회사)
- Website
- https://ticketlink.co.kr
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Ticket Link industry classification
Industry- Product category
- Online Event Ticketing
- NAICS
- Spectator Sports (7112), Spectator Sports (71121), Other Spectator Sports (711219)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)
- akta.pro secondary industries
- Ticketing, Box Office & Access Control (MPAGAAAD), Ticketing Platforms & Primary Ticketing (MPAIAFAD), Sports Event Promotion & Ticketing (MPAGAMAH), Live Event Ticketing (Concerts, Festivals, Comedy) (HSACALAA), Sports Ticketing (HSACALAB), Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL), Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
Keywords
Where Ticket Link is headquartered
LocationHeadquarters
- HQ city
- Seongnam
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Ticket Link business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Ticket Sales Commission: Platform charges service fees and commissions on ticket sales for performances, exhibitions, and sports events. Ticket reservation fees are collected per transaction.
- Premium Membership Programs: PAYCO VIP Zone and various membership programs offering exclusive discounts and benefits to drive loyalty and recurring engagement
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Exhibition Tickets |
| Transaction based/ take rate | Pay-as-you-go | Early Bird Discount (20-40% off) |
| Subscription | Monthly | PAYCO VIP Zone Discounts |
| Transaction based/ take rate | Pay-as-you-go | Youth Pass (청년패스) |
| Transaction based/ take rate | Pay-as-you-go | Service Fee |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
Ticket Link product offering
Product offeringCore offering
Ticket Link operates an online ticketing platform that allows consumers to reserve and purchase tickets for concerts, musicals, theater, exhibitions, sports events (KBO baseball, K-League soccer), and esports competitions in South Korea. The platform is operated by NHN LINK Corporation and provides mobile QR-code ticketing, multilingual global booking, fraud-prevention identity verification, and a subscription-based VIP membership program.
Product overview
Ticketlink is a comprehensive online ticket reservation platform operated by NHN LINK Corporation. It functions as a unified ticketing ecosystem offering tickets across multiple categories: musicals, concerts, theater, classical/dance performances, family entertainment, exhibitions, and sports/eSports events. The platform includes several integrated modules: the core Ticketlink reservation system, the LINKON streaming service for online performance broadcasts, PAYCO payment integration, a real-time ranking system, and specialized features like youth discounts (청년패스), global booking in multiple languages, and AI-powered eKYC identity verification. Sports ticketing covers professional KBO baseball, K-League soccer, basketball, and eSports leagues including OWCS, ASL, and GSL.
Differentiator
Problem solved
Functional benefit
Brands
- LINKON (링크ON): Online streaming service for live and recorded performances, offering paid online broadcasts of concerts and musicals.
Products and services
- Ticket Link Online Ticketing Platform The flagship online ticketing service that allows South Korean consumers to browse, reserve, and purchase tickets for concerts, musicals, theater, exhibitions, sports (KBO, K-League), and esports events, with mobile QR-code delivery, PAYCO payment integration, and anti-scalping identity verification.
- Sports Ticketing Service Dedicated sports ticketing vertical for purchasing tickets to professional baseball (KBO), soccer (K-League), and esports events, including matchday access to Samsung Lions home games and other league properties listed on Ticket Link.
- Global Booking Service Multilingual ticket booking portal available in English, Japanese, and Chinese that allows international users to purchase tickets for South Korean performances, concerts, and sports events through Ticket Link.
- PAYCO VIP Zone Membership Subscription-based VIP membership program delivered through PAYCO (NHN's payment and identity service) that provides members with priority booking windows, exclusive offers, and loyalty benefits on Ticket Link event purchases.
- LINKON Streaming Service Online streaming service operated as a sub-brand of Ticket Link, providing on-demand and live streaming of concerts, performances, and related entertainment content to consumers.
Companies that use Ticket Link
Customer profileSegments5 records
Ideal customer profiles4 records
Ticket Link technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
Ticket Link partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and major.
- Argos IdentitycoreArgos Identity supplies its electronic know-your-customer (eKYC) solution 'ID Check' to NHN Link's Ticketlink platform. The AI-based authentication system is designed to prevent identity forgery, macro-based bulk purchases, and duplicate account creation in concert, exhibition, and sports ticket reservations.
- EverSpincoreEverSpin provides its Eversafe fraud detection system to NHN Link's Ticketlink platform as part of comprehensive anti-scalping measures for the South Korean ticketing industry.
- Korean Fair Trade CommissionflagshipTicketlink participates in a public-private consultative body led by the Fair Trade Commission to combat illegal ticket scalping, including 18 organizations such as the National Police Agency, major ticketing platforms, and secondhand marketplaces.
- National Police AgencyflagshipJoint enforcement mechanism with ticketing companies including Ticketlink for anti-scalping enforcement, with data sharing between ticketing platforms and investigative authorities.
- PAYCOmajorPAYCO payment platform serves as a related brand and integrated payment partner, with exclusive VIP membership zone on Ticketlink offering discounts of 10-20% on selected events.
- NHN Link CorporationcoreNHN Link Corporation is the operator of Ticketlink, a subsidiary of NHN. Related NHN entertainment brands include Bugs, COMICO, and HANGAME.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Ticket Link competitors and assessment
Company assessmentDirect peers
- Interpark Ticket: Interpark operates Korea's other dominant primary ticketing platform for concerts, musicals, theater, and sports. Direct head-to-head competitor with overlapping inventory, similar commission model, and identical government anti-scalping consultations.
- Yes24 Ticket: Yes24's ticketing vertical is a direct competitor for concerts, musicals, and exhibitions in Korea. Same primary-ticketing model with comparable consumer-facing brand strength in live entertainment.
- Melon Ticket: Melon Ticket, run by Kakao Entertainment, is a direct competitor leveraging Kakao's distribution strength for concerts and fan events. Comparable primary-ticketing platform with deeper mobile messenger integration than Ticketlink's KakaoTalk notification approach.
Broad incumbents
- Ticketmaster: Global primary-ticketing incumbent operating across concerts, sports, and theater. Comparable business model (commission-based primary ticketing with anti-scalping features), though focused on Western markets and with significantly larger scale and brand.
- Eventbrite: Self-service ticketing platform for live events globally. Overlaps with Ticketlink in ticketing infrastructure and event discovery, but skewed toward smaller/community events rather than major concert and sports ticketing.
- AXS: Global primary-ticketing platform owned by AEG, focused on concerts and sports. Comparable in vertical coverage (concerts + sports) and platform structure, including mobile-ticket and anti-fraud capabilities analogous to Ticketlink's eKYC rollout.
Regional players
- Klook: Asia-focused travel and experiences marketplace including attraction and event ticketing. Comparable in serving international inbound demand for Korean entertainment and tourism, though broader in scope (transport, tours, attractions).
- See Tickets: UK- and Europe-focused primary ticketing platform serving concerts, festivals, and theater. Comparable primary-ticketing model and commission structure to Ticketlink, though geographically focused on European events.
Emerging players
- Coupang Play: Korean streaming and live-events platform operated by Coupang. Overlaps with Ticketlink in distributing live and recorded performances to consumers, particularly as LIVE commerce and online broadcasts grow alongside in-person events.
Others
- NHN (parent ecosystem brands — Bugs, HANGAME): NHN's affiliated entertainment brands (Bugs for music streaming, HANGAME for gaming, COMICO for webcomics) are ecosystem partners rather than competitors. They provide cross-promotion channels and shared user identity via PAYCO that strengthen Ticketlink's distribution.
Market position
Strengths2 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Ticket Link social profiles
Digital presenceTicket Link compliance and trust
Trust signalCompliance1 record
Ticket Link financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ticket Link leadership team
Management profileNumber of profiles
Profiles2 records
Ticket Link subsidiaries and ownership
Company hierarchySubsidiaries4 records
Ticket Link funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ticket Link M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ticket Link
What does Ticket Link do?
Ticket Link operates an online ticketing platform that allows consumers to reserve and purchase tickets for concerts, musicals, theater, exhibitions, sports events (KBO baseball, K-League soccer), and esports competitions in South Korea. The platform is operated by NHN LINK Corporation and provides mobile QR-code ticketing, multilingual global booking, fraud-prevention identity verification, and a subscription-based VIP membership program.
Is Ticket Link a public or private company?
Ticket Link is a private company. It is classified as corporate owned and is currently operating.
When was Ticket Link founded?
Ticket Link was founded in 2005. It employs 1 to 10 people.
Where is Ticket Link based?
Ticket Link is headquartered in Seongnam, South Korea, in the Asia region.
How does Ticket Link make money?
Two revenue lines are on record. Ticket Sales Commission is the primary driver. The others are premium Membership Programs.
Who are Ticket Link's main competitors?
Direct peers on record are Interpark Ticket, Yes24 Ticket and Melon Ticket. Broad incumbents are Ticketmaster, Eventbrite and AXS. Regional players are Klook and See Tickets. Coupang Play is listed as an emerging player. NHN (parent ecosystem brands — Bugs, HANGAME) is listed as an others.
Does Ticket Link have an API?
No public API is recorded for Ticket Link.
What industry is Ticket Link in?
Ticket Link's product category is Online Event Ticketing. Its primary akta.pro industry code is MPAGAJAA, Primary Ticketing Platforms & Box Office Systems, with a secondary code of MPAGAAAD, Ticketing, Box Office & Access Control. Its NAICS code is 7112 and its SIC code is 7990.