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FreshBrew

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uuid0009hod

Namestring
FreshBrew
Company typeenum
Private
Founded yearint
1994
Descriptiontext

FreshBrew is a Houston-based coffee roasting and blending company founded in 1994 that develops, produces, and markets coffee and tea products. Following its October 2025 acquisition of White Coffee Corporation's licensed branded coffee division, the company holds the largest portfolio of licensed bagged coffee and K-Cup products in the United States, producing single-serve pods and bagged coffee under agreements with multiple established brand owners.

The company's core capability is physical coffee manufacturing: roasting, blending, and packaging bagged coffee and K-Cup single-serve pods under licensed brand agreements. Its product surface is narrow and defined by two categories (bagged coffee and K-Cups) and two distribution tracks (retail/consumer as the primary segment, foodservice as the secondary). The proprietary technology layer is limited to manufacturing know-how and the license rights themselves; no software platform, app, or API is described in the source data. Pricing is not publicly disclosed, and FreshBrew's go-to-market operates through OEM/licensing partnerships that embed its production capacity inside established retail and foodservice brand systems rather than through direct-to-consumer channels of its own.

FreshBrew makes money by producing and selling licensed coffee products wholesale to retail and foodservice buyers, operating as a co-packer/brand licensee rather than as a brand owner. Revenue mechanics are therefore anchored to licensing and production contracts with brand owners, and the company's scale narrative rests on the claim of being the largest such licensed producer in the U.S. by portfolio breadth. Leadership currently consists of CEO Al Ansari, and the company is privately held with no disclosed ownership, funding history, or financial reporting; the only major disclosed strategic event is the White Coffee licensed division acquisition.

Short descriptiontext

FreshBrew is a Houston-based coffee roaster founded in 1994 that produces and markets bagged coffee and K-Cup products under licensed brand agreements for retail and foodservice customers across the United States.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersHouston, United States
HQ citystring
Houston
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
coffee roasting, bagged coffee, K-Cup products, licensed coffee brands, foodservice coffee
Industry2 codes
1Coffee Blending & Flavoring
CodeAFAFADACPrimaryYes
2Single-Serve Coffee (Pods, Capsules)
CodeCRADAHAHPrimaryNo
NAICS code2 codes
  • Coffee and Tea Manufacturing311920
  • Coffee and Tea Manufacturing31192
SIC code1 code
  • Beverages2080
Product category
Coffee Manufacturing
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Licensed Coffee Product Sales
TypeHardware Sales
Description

FreshBrew generates revenue through the production and sale of licensed bagged coffee and K-Cup products, leveraging acquired licenses from White Coffee Corporation to serve established brands.

prnewswire.com
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Operations, Personnel, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

FreshBrew is a roasting and blending facility that develops, produces, and markets bagged coffee and K-Cup products under licensed brand agreements. Following its October 2025 acquisition of White Coffee Corporation's licensed branded coffee division, FreshBrew holds the largest portfolio of licensed bagged coffee and K-Cup products in the United States and serves both retail consumers and foodservice operators.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

FreshBrew operates as a coffee production company with an expanded portfolio following its 2025 acquisition of White Coffee's licensed branded coffee division. The company's product offering centers on developing, producing, and marketing licensed bagged coffee and K-Cup products for established brands. Following the acquisition, FreshBrew now holds the largest licensed bagged coffee and K-Cup portfolio in the United States, with plans to significantly increase production capacity.

Product and service2 records
1Licensed Bagged Coffee
CategoryCoffee Products
Description

Bagged coffee products produced and marketed under licensed brand agreements for established brands, distributed through retail and foodservice channels.

2K-Cup Products
CategoryCoffee Products
Description

Single-serve coffee pods (K-Cups) produced and marketed under licensed brand agreements, distributed through retail and foodservice channels.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeOEM/ Whitelabel/ Licensing PartnerAnnounced on2025-10-01
Description

FreshBrew acquired White Coffee Corporation's licensed branded coffee division, which includes the largest portfolio of licensed bagged coffee and K-Cup products in the United States. The acquisition involves key licenses and White Coffee leadership joining FreshBrew's team, enabling FreshBrew to expand its capabilities and diversify product offerings with plans to significantly increase production capacity.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
TypeDirect peer
Description

White Coffee is the company whose licensed division FreshBrew acquired; it remains a directly comparable coffee roaster and licensed/private-label producer serving retail and foodservice customers.

TypeBroad incumbent
Description

Keurig Dr Pepper owns the dominant K-Cup platform and a portfolio of coffee brands; it competes with FreshBrew in single-serve coffee production and licensed/private-label supply relationships.

TypeDirect peer
Description

Mother Parkers is one of North America's largest coffee roasters and a major producer of private-label and licensed roast-and-ground and single-serve coffee, directly comparable to FreshBrew's licensed production model.

TypeBroad incumbent
Description

Massimo Zanetti Beverage USA is a large-scale coffee manufacturer with extensive private-label and licensed brand capabilities serving grocery and foodservice, operating in the same space as FreshBrew.

5Rogers Family Company
TypeDirect peer
Description

Rogers Family Company is a privately held coffee roaster specializing in private-label and organic/specialty coffee, making it a direct comparable in licensed and private-label bagged and single-serve coffee manufacturing.

TypeDirect peer
Description

Coffee Holding Company manufactures and roasts private-label coffee and branded products including single-serve cups, closely mirroring FreshBrew's licensed/contract manufacturing business model.

TypeDirect peer
Description

S&D is one of the largest U.S. custom coffee roasters serving foodservice, convenience, and grocery channels with branded and licensed products, a comparable licensed/co-manufacturing peer to FreshBrew.

TypeBroad incumbent
Description

Eight O'Clock Coffee is a long-established U.S. branded coffee maker now under Tata Consumer Products, with relevant overlap in roasted bagged coffee and single-serve formats serving similar retail customers.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

FreshBrew

Coffee Manufacturingfreshbrewgroup.com

FreshBrew is a Houston-based coffee roaster founded in 1994 that produces and markets bagged coffee and K-Cup products under licensed brand agreements for retail and foodservice customers across the United States.

What FreshBrew does

FreshBrew is a Houston-based coffee roasting and blending company founded in 1994 that develops, produces, and markets coffee and tea products. Following its October 2025 acquisition of White Coffee Corporation's licensed branded coffee division, the company holds the largest portfolio of licensed bagged coffee and K-Cup products in the United States, producing single-serve pods and bagged coffee under agreements with multiple established brand owners.

The company's core capability is physical coffee manufacturing: roasting, blending, and packaging bagged coffee and K-Cup single-serve pods under licensed brand agreements. Its product surface is narrow and defined by two categories (bagged coffee and K-Cups) and two distribution tracks (retail/consumer as the primary segment, foodservice as the secondary). The proprietary technology layer is limited to manufacturing know-how and the license rights themselves; no software platform, app, or API is described in the source data. Pricing is not publicly disclosed, and FreshBrew's go-to-market operates through OEM/licensing partnerships that embed its production capacity inside established retail and foodservice brand systems rather than through direct-to-consumer channels of its own.

FreshBrew makes money by producing and selling licensed coffee products wholesale to retail and foodservice buyers, operating as a co-packer/brand licensee rather than as a brand owner. Revenue mechanics are therefore anchored to licensing and production contracts with brand owners, and the company's scale narrative rests on the claim of being the largest such licensed producer in the U.S. by portfolio breadth. Leadership currently consists of CEO Al Ansari, and the company is privately held with no disclosed ownership, funding history, or financial reporting; the only major disclosed strategic event is the White Coffee licensed division acquisition.

FreshBrew firmographics

Firmographics
Name
FreshBrew
Website
https://freshbrewgroup.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
51–100 employees
Short description
FreshBrew is a Houston-based coffee roaster founded in 1994 that produces and markets bagged coffee and K-Cup products under licensed brand agreements for retail and foodservice customers across the United States.
Ownership category
akta.pro rank

FreshBrew industry classification

Industry
Product category
Coffee Manufacturing
NAICS
Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)
SIC
Beverages (2080)
akta.pro primary industry
Coffee Blending & Flavoring (AFAFADAC)
akta.pro secondary industry
Single-Serve Coffee (Pods, Capsules) (CRADAHAH)

Keywords

  • Coffee roasting
  • Bagged coffee
  • K-Cup products
  • Licensed coffee brands
  • Foodservice coffee

Where FreshBrew is headquartered

Location

Headquarters

HQ city
Houston
HQ country
United States
HQ region
North America

Markets served

FreshBrew business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

  1. Licensed Coffee Product Sales: FreshBrew generates revenue through the production and sale of licensed bagged coffee and K-Cup products, leveraging acquired licenses from White Coffee Corporation to serve established brands.

Go-to-market motion2 records

Distribution channels1 record

FreshBrew product offering

Product offering

Core offering

FreshBrew is a roasting and blending facility that develops, produces, and markets bagged coffee and K-Cup products under licensed brand agreements. Following its October 2025 acquisition of White Coffee Corporation's licensed branded coffee division, FreshBrew holds the largest portfolio of licensed bagged coffee and K-Cup products in the United States and serves both retail consumers and foodservice operators.

Product overview

FreshBrew operates as a coffee production company with an expanded portfolio following its 2025 acquisition of White Coffee's licensed branded coffee division. The company's product offering centers on developing, producing, and marketing licensed bagged coffee and K-Cup products for established brands. Following the acquisition, FreshBrew now holds the largest licensed bagged coffee and K-Cup portfolio in the United States, with plans to significantly increase production capacity.

Differentiator

Problem solved

Functional benefit

Products and services

  • Licensed Bagged Coffee Bagged coffee products produced and marketed under licensed brand agreements for established brands, distributed through retail and foodservice channels.
  • K-Cup Products Single-serve coffee pods (K-Cups) produced and marketed under licensed brand agreements, distributed through retail and foodservice channels.

Companies that use FreshBrew

Customer profile

Segments2 records

Ideal customer profiles2 records

FreshBrew technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

FreshBrew partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • White Coffee CorporationflagshipOEM/ Whitelabel/ Licensing Partner · 1 October 2025FreshBrew acquired White Coffee Corporation's licensed branded coffee division, which includes the largest portfolio of licensed bagged coffee and K-Cup products in the United States. The acquisition involves key licenses and White Coffee leadership joining FreshBrew's team, enabling FreshBrew to expand its capabilities and diversify product offerings with plans to significantly increase production capacity.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

FreshBrew competitors and assessment

Company assessment

Direct peers

  • White Coffee Corporation: White Coffee is the company whose licensed division FreshBrew acquired; it remains a directly comparable coffee roaster and licensed/private-label producer serving retail and foodservice customers.
  • Mother Parkers Tea & Coffee: Mother Parkers is one of North America's largest coffee roasters and a major producer of private-label and licensed roast-and-ground and single-serve coffee, directly comparable to FreshBrew's licensed production model.
  • Rogers Family Company: Rogers Family Company is a privately held coffee roaster specializing in private-label and organic/specialty coffee, making it a direct comparable in licensed and private-label bagged and single-serve coffee manufacturing.
  • Coffee Holding Company: Coffee Holding Company manufactures and roasts private-label coffee and branded products including single-serve cups, closely mirroring FreshBrew's licensed/contract manufacturing business model.
  • S&D Coffee & Tea: S&D is one of the largest U.S. custom coffee roasters serving foodservice, convenience, and grocery channels with branded and licensed products, a comparable licensed/co-manufacturing peer to FreshBrew.

Broad incumbents

  • Keurig Dr Pepper: Keurig Dr Pepper owns the dominant K-Cup platform and a portfolio of coffee brands; it competes with FreshBrew in single-serve coffee production and licensed/private-label supply relationships.
  • Massimo Zanetti Beverage USA: Massimo Zanetti Beverage USA is a large-scale coffee manufacturer with extensive private-label and licensed brand capabilities serving grocery and foodservice, operating in the same space as FreshBrew.
  • Eight O'Clock Coffee: Eight O'Clock Coffee is a long-established U.S. branded coffee maker now under Tata Consumer Products, with relevant overlap in roasted bagged coffee and single-serve formats serving similar retail customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

FreshBrew social profiles

Digital presence

FreshBrew financial estimates

Financial estimate

Revenue estimate

Valuation estimate

FreshBrew leadership team

Management profile

Number of profiles

Profiles1 record

FreshBrew funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

FreshBrew M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FreshBrew

What does FreshBrew do?

FreshBrew is a roasting and blending facility that develops, produces, and markets bagged coffee and K-Cup products under licensed brand agreements. Following its October 2025 acquisition of White Coffee Corporation's licensed branded coffee division, FreshBrew holds the largest portfolio of licensed bagged coffee and K-Cup products in the United States and serves both retail consumers and foodservice operators.

Is FreshBrew a public or private company?

FreshBrew is a private company. It is classified as unknown and is currently operating.

When was FreshBrew founded?

FreshBrew was founded in 1994. It employs 51 to 100 people.

Where is FreshBrew based?

FreshBrew is headquartered in Houston, United States, in the North America region.

How does FreshBrew make money?

One revenue line is on record: licensed Coffee Product Sales.

Who are FreshBrew's main competitors?

Direct peers on record are White Coffee Corporation, Mother Parkers Tea & Coffee, Rogers Family Company, Coffee Holding Company and S&D Coffee & Tea. Broad incumbents are Keurig Dr Pepper, Massimo Zanetti Beverage USA and Eight O'Clock Coffee.

Does FreshBrew have an API?

No public API is recorded for FreshBrew.

What industry is FreshBrew in?

FreshBrew's product category is Coffee Manufacturing. Its primary akta.pro industry code is AFAFADAC, Coffee Blending & Flavoring, with a secondary code of CRADAHAH, Single-Serve Coffee (Pods, Capsules). Its NAICS code is 311920 and its SIC code is 2080.

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Live signals
Food Business NewsFreshBrew acquires White Coffee branded coffee licensed divisionFreshBrew has acquired White Coffee Corp.'s branded coffee licensed division, expanding its production capabilities and market presence. The acquisition includes White Coffee's licenses supplied to retailers and the integration of key executives from White Coffee to lead the retail division growth.Global Coffee ReportFreshBrew to massively boost production following acquisitionHouston-based FreshBrew has acquired White Coffee's Branded Coffee licensed division in what the company calls one of the largest transactions in the coffee industry in 2025. The acquisition gives FreshBrew ownership of multiple major brand licenses and full control over roasting, grinding, and distribution operations. As a result, FreshBrew plans to significantly expand production to approximately 150,000 pounds (70,000 kilograms) of coffee per day.PR NewswireFRESHBREW ACQUIRES LARGEST LICENSED BRANDED COFFEE PORTFOLIO IN THE NATION FROM WHITE COFFEE CORPORATIONFreshBrew, a Houston-based private-label coffee and tea roaster, has acquired the Branded Coffee licensed division of White Coffee Corp, which includes the nation's largest portfolio of licensed bagged coffee and K-Cup products. The transaction represents one of the largest deals in the coffee industry in 2025 and will expand FreshBrew's daily production capacity to approximately 150,000 pounds of coffee. Jonathan White and Gregory White from White Coffee Corp will join FreshBrew's executive team to lead the transition and grow the retail division.PR NewswireFRESHBREW ANNOUNCES $10 MILLION INVESTMENT IN SPECIALTY ROASTING, TEA & READY-TO-DRINK PRODUCTIONHouston-based FreshBrew, one of the largest private-label coffee and tea producers in the country, announced a $10 million investment into its specialty roasting and production divisions to fund extraction, bottling and canning capabilities. The expansion, slated for completion in early 2023, will make FreshBrew one of only a few companies in the country to offer total end-to-end beverage solutions, with production expected to increase to 100 million pounds annually. The announcement follows FreshBrew's earlier sale of its vending division to Compass Group North America, a strategic move to focus resources on coffee, tea and extract product lines.PR NewswireFRESHBREW™ ANNOUNCES SALE OF VENDING DIVISION TO COMPASS GROUP NORTH AMERICAFreshBrew, a Houston-based private-label coffee and tea producer, announced the sale of its vending division to Compass Group North America, the nation's largest vending operator and owner of Canteen Vending Services. The strategic divestiture will allow FreshBrew to concentrate resources on expanding its core coffee, tea, and extract product lines, which has been its focus since its founding over 90 years ago. The vending division had grown into the largest independent market leader in the Texas region over the last decade, maintaining a strong focus on technology and healthy initiatives.