Europe Snacks
Europe Snacks is a pan-European private label savory snacks manufacturer operating 9 factories across France, the UK, and Spain, employing 2,150 people to produce 1,200+ product references for major retailers, discounters, and branded food companies.
- Company typePrivate
- Founded1994
- HeadquartersSaint-denis-la-chevasse, France
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Europe Snacks does
Europe Snacks (legal entity Snacks Développement, S.A.S.) is a France-headquartered, pan-European manufacturer of private label savory snacks, founded in France in 1994 and built from the combination of four snack companies across France, the UK (operations since 1984), and Spain (since 2004). The company operates 9 production facilities across the three countries, employs approximately 2,150 people, and maintains a portfolio of more than 1,200 product references spanning 9 product technologies: crisps, stacked chips, tortillas, crackers, popped snacks, extruded snacks, handcooked crisps, popcorn, and organic products.
Its core offering is co-development and contract manufacturing of retailer and brand-owner private label savory snacks. Customers include major European retailers, discounters, and branded food companies, served through direct B2B relationships rather than consumer-facing channels. Capabilities span full product line development, recipe creation, innovative shapes and packaging, organoleptic and nutritional specification, and sourcing of organic, local, and eco-responsible raw materials. Technical differentiators include a no-frying "popping" process for lower-fat snacks, palm-oil-free and Nutri-Score A formulations, and R&D initiatives such as the COLOR acrylamide reduction project (ERDF co-funded, €503,641 budget) and Factory 4.0 / SNACKS 4.0 digitalization programs at its Spanish CyL Ibersnacks plant.
Europe Snacks generates revenue through one-time product sales to retail and brand customers under negotiated B2B contracts; pricing is not publicly disclosed. The company was acquired by One Rock Capital Partners in December 2024, following prior ownership by Apax Partners. Subsidiaries include Burts Snacks Ltd and Kolak Snack Foods Ltd in the UK (acquired 2023 and 2016 respectively) and CyL Ibersnacks S.L. in Spain. A 50/50 joint venture with Radnor Hills (Canny Snacks, announced 2026) holds sales, marketing, and distribution rights for the premium Burts brand while production remains at the Plymouth facility under Europe Snacks ownership.
Europe Snacks firmographics
Firmographics- Name
- Europe Snacks
- Legal name
- Snacks Développement, S.A.S.
- Website
- https://europesnacks.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Europe Snacks is a pan-European private label savory snacks manufacturer operating 9 factories across France, the UK, and Spain, employing 2,150 people to produce 1,200+ product references for major retailers, discounters, and branded food companies.
- Ownership category
- akta.pro rank
Europe Snacks industry classification
Industry- Product category
- Private Label Savoury Snacks Manufacturing
- NAICS
- Snack Food Manufacturing (31191), Other Snack Food Manufacturing (311919), Cookie and Cracker Manufacturing (311821)
- SIC
- Cookies & Crackers (2052), Food And Kindred Products (2000)
- akta.pro primary industry
- Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional) (AFAKAIAO)
- akta.pro secondary industries
- Crackers, Biscuits & Grain Snacks Manufacturing (savory biscuits, crispbreads) (AFAKABAH), Better-for-You / Functional Snacks (Low Sugar, Keto, Probiotic, Fortified) (CRADABAM), Pretzels & Savory Baked Snacks Manufacturing (AFAKAIAD)
Keywords
Where Europe Snacks is headquartered
LocationHeadquarters
- HQ city
- Saint-denis-la-chevasse
- HQ country
- France
- HQ region
- Europe
Offices10 records
Markets served
Europe Snacks business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Private Label Manufacturing: Manufactures savory snacks under retailer and brand customer brands. Revenue is generated through product sales to major retailers, discounters, and branded businesses across UK, France, and Spain.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Europe Snacks product offering
Product offeringCore offering
Europe Snacks develops and manufactures private label savoury snacks for retailers, discounters, and branded food businesses across Europe. Its portfolio covers nine product technologies including crisps, tortillas, crackers, popped snacks, stacked chips, extruded snacks, handcooked products, popcorn, and organic snacks, supported by recipe development, innovative shapes and packaging, and sourcing of organic, local, and eco-responsible raw materials.
Product overview
Europe Snacks is a private label savoury snacks manufacturer offering a diverse portfolio of products including Stacked Chips, Donuts, Lentils Popped Snacks with seeds inclusions, Phantom snacks, and French Onion rings. The company operates across France, UK, and Spain with 9 factories and offers a wide range of categories including Tortillas, Handcooked crisps, Crackers, Popcorn, Crisps, Assortments, and Organic products. As a private label partner, they develop full product lines or complement existing ranges, create new recipes, innovative shapes, packaging, and source organic, local, eco-responsible raw materials.
Differentiator
Problem solved
Functional benefit
Products and services
- Stacked Chips Potato-based chips made from dried potato, fried and flavoured with sunflower oil, packaged in a 94% recyclable tube without plastic lid or metal. Available in Salt, Paprika, Sour cream, Hot & Spicy, Barbecue, Bacon, Cheese, Chicken, Sour Cream and Onion, Salt & Vinegar, and BBQ flavours. Developed for private label retailers and branded snack customers.
- Donuts Snacks with an original donut shape, fondant texture, and unique sweet and sour flavour, made with hazelnut and cocoa, palm oil free and made with French corn. Produced for private label retailers and branded snack customers.
- Lentils Popped Snacks with Seeds Inclusions Popped snacks with a lentil base and pulses and seeds inclusions, rich in fibre and a source of protein, made using a no-frying popping process resulting in less fat. Palm oil free with Nutri-Score A. Available in Original, Paprika, Tomato and Basil flavours. Developed for retailers and brands seeking healthier snacking options.
- Phantom Snacks Snacks with a crusty texture, palm oil free, available in Salt, Ketchup, and Ham and cheese flavours. Produced for private label retailers and branded snack customers.
- French Onion Ring Crunchy snack with a corn and wheat base and intense onion flavour, palm oil free and made with French corn and wheat. Developed for private label retailers and branded snack customers.
Quantifiable outcome
- Products made accessible to anyone and in all available distribution channels
- +1 more outcomes
Companies that use Europe Snacks
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Europe Snacks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Europe Snacks partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Radnor HillsminorRadnor Hills launched a 50/50 joint venture called Canny Snacks with Europe Snacks to manage sales, marketing, and distribution rights for premium crisps brand Burts. Production continues at Plymouth under Europe Snacks ownership while Radnor Hills provides growth capital and operational leadership through director Tom Carne.
- European Snack Private LabelcoreOne Rock Capital Partners acquired European Snack Private Label (France-based snack manufacturer operating seven facilities across UK, France, and Spain) separately from the Europe Snacks acquisition, strengthening its portfolio in the private label savory snacks sector.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Europe Snacks competitors and assessment
Company assessmentDirect peers
- Intersnack Group: Germany-based European leader in private label savory snacks (potato crisps, nuts, baked snacks) with multi-country manufacturing. Closest direct competitor to Europe Snacks by business model, product breadth, and geographic footprint.
- Tayto Group: UK and Ireland snack manufacturer producing both branded (Tayto, Golden Wonder) and private label crisps and extruded snacks. Direct competitor in the UK private label snack market where Europe Snacks operates Burts and Kolak.
- Zwanenberg Food Group: Dutch private label manufacturer of meat, snacks, and convenience foods with strong European retailer relationships. Comparable B2B private label snack business model serving major European grocery accounts.
- Aiglon: French private label manufacturer specializing in savory biscuits, crackers, and bread substitutes. Direct competitor in the French private label snack channel and a comparable mid-sized European private label platform.
Emerging players
- Pipers Crisps: UK premium handcooked crisps brand with growing retail distribution. Adjacent to Europe Snacks' Burts premium crisp line and increasingly relevant as retailers add premium tiers to private label ranges.
- Mackie's of Scotland: Scottish snack and crisps producer with retail and private label offerings. Smaller-scale but comparable UK/European premium and private label snack manufacturer with overlapping product formats.
Broad incumbents
- KP Snacks: UK market leader in branded and private label snacks (McCoy's, Tyrrells, Hula Hoops), now owned by Intersnack. Competes with Europe Snacks across UK retail channels with overlapping product formats.
- Mondelez International: Global snacks major (Cadbury, Oreo, BelVita) with significant private label/co-manufacturing exposure in Europe. Competes for retailer snack shelf space and contract manufacturing deals at scale.
- PepsiCo (Frito-Lay): Global branded snack leader (Lay's, Doritos) with growing European private label and co-manufacturing activity. Dominant incumbent in the same snack categories Europe Snacks manufactures.
- Valeo Foods Group: Pan-European branded and private label food platform (Jacob's, Batchelors) with significant UK and Irish distribution. Comparable multi-country private label snack and grocery manufacturer.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Europe Snacks social profiles
Digital presenceEurope Snacks compliance and trust
Trust signalCompliance2 records
Europe Snacks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Europe Snacks leadership team
Management profileNumber of profiles
Profiles8 records
Europe Snacks subsidiaries and ownership
Company hierarchySubsidiaries3 records
Europe Snacks funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Europe Snacks M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Europe Snacks
What does Europe Snacks do?
Europe Snacks develops and manufactures private label savoury snacks for retailers, discounters, and branded food businesses across Europe. Its portfolio covers nine product technologies including crisps, tortillas, crackers, popped snacks, stacked chips, extruded snacks, handcooked products, popcorn, and organic snacks, supported by recipe development, innovative shapes and packaging, and sourcing of organic, local, and eco-responsible raw materials.
Is Europe Snacks a public or private company?
Europe Snacks is a private company. It is classified as private equity controlled and is currently operating.
When was Europe Snacks founded?
Europe Snacks was founded in 1994. It employs 1,001 to 5,000 people.
Where is Europe Snacks based?
Europe Snacks is headquartered in Saint-denis-la-chevasse, France, in the Europe region.
How does Europe Snacks make money?
One revenue line is on record: private Label Manufacturing.
Who are Europe Snacks's main competitors?
Direct peers on record are Intersnack Group, Tayto Group, Zwanenberg Food Group and Aiglon. Emerging players are Pipers Crisps and Mackie's of Scotland. Broad incumbents are KP Snacks, Mondelez International, PepsiCo (Frito-Lay) and Valeo Foods Group.
Does Europe Snacks have an API?
No public API is recorded for Europe Snacks.
What industry is Europe Snacks in?
Europe Snacks's product category is Private Label Savoury Snacks Manufacturing. Its primary akta.pro industry code is AFAKAIAO, Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional), with a secondary code of AFAKABAH, Crackers, Biscuits & Grain Snacks Manufacturing (savory biscuits, crispbreads). Its NAICS code is 31191 and its SIC code is 2052.