La Crema Winery
La Crema Winery is a premium California and Oregon winery producing cool-climate Pinot Noir, Chardonnay, Cabernet Sauvignon, and other varietals, serving millennial and Gen Z consumers via DTC e-commerce, a Wine Club subscription, an estate tasting room, a mobile tasting tour, and 60,000+ retail and restaurant placements nationwide.
- Company typePrivate
- Founded1993
- HeadquartersWindsor, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What La Crema Winery does
La Crema Winery is a California- and Oregon-based premium wine producer founded in 1979 and acquired by Jackson Family Wines in 1993. The company focuses on cool-climate varietals — primarily Pinot Noir, Chardonnay, Cabernet Sauvignon, Sauvignon Blanc, Sparkling wines, Rosé, and Pinot Gris — sourced from Sonoma Coast, Russian River Valley, Monterey County, and Willamette Valley appellations. Its core technical platform combines traditional Burgundian techniques (hand-sorting, cold-soak fermentation, basket pressing, French oak aging) with a comprehensive sustainability stack: regenerative farming (cover crops, livestock integration, reduced tillage, 60% of estate properties left for biodiversity), 3,000 solar panels offsetting ~70% of winery electricity, rainwater catchment and water recycling, and third-party certifications spanning SIP, Certified California Sustainable Winery, IWCA, and Salmon-Safe. The portfolio is anchored by estate wines produced at Saralee's Vineyard in Russian River Valley.
The business generates revenue through three primary streams: (1) direct-to-consumer e-commerce shipping to 42+ U.S. states plus a Wine Club subscription offering up to 25% member savings, limited releases, and VIP experiences; (2) an estate tasting room at the Russian River Valley property; and (3) wholesale distribution across 60,000+ retail and restaurant placements nationwide. Pricing spans $20 entry-level (Monterey Pinot Gris, Monterey Chardonnay) through $65 premium (Saralee's Vineyard Blanc de Blancs). Customer acquisition relies heavily on event-driven experiential marketing — a mobile tasting room tour at Kentucky Derby, Pride events, WNBA games, Aspen Gay Ski Week, and tennis tournaments — together with strategic partnerships including the WNBA (first official wine partner, 2024) and Equality California. Millennials represent 40% of the loyal buyer base, with Gen Z explicitly targeted through the WNBA deal.
La Crema is a privately held subsidiary of Jackson Family Wines, Inc., a diversified family-owned wine conglomerate under Chairman Barbara Banke. The company operates with 11-50 employees across a Windsor, California headquarters (3575 Slusser Rd, the Saralee's Vineyard estate) and an administrative office (3690 Laughlin Road). Recent product introductions include a 2023 Sonoma County Cabernet Sauvignon, a 2024 Beaujolais-style 'Red Wine Nouveau,' and the La Crema Light lower-alcohol line. The brand received Wine Enthusiast's American Winery of the Year 2024 and has accumulated 50+ 90+ point critic scores in the past five years.
La Crema Winery firmographics
Firmographics- Name
- La Crema Winery
- Legal name
- Jackson Family Wines, Inc.
- Website
- https://lacrema.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- La Crema Winery is a premium California and Oregon winery producing cool-climate Pinot Noir, Chardonnay, Cabernet Sauvignon, and other varietals, serving millennial and Gen Z consumers via DTC e-commerce, a Wine Club subscription, an estate tasting room, a mobile tasting tour, and 60,000+ retail and restaurant placements nationwide.
- Ownership category
- akta.pro rank
La Crema Winery industry classification
Industry- Product category
- Premium Winery and Wine Production
- NAICS
- Wineries (312130), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where La Crema Winery is headquartered
LocationHeadquarters
- HQ city
- Windsor
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
La Crema Winery business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct-to-Consumer Wine Sales: Online wine sales through e-commerce website with shipping to 42+ U.S. states. IncludesWine Club subscription membership offering preferred pricing, limited releases, and VIP experiences.
- Estate Tasting Room: Wine tasting experiences and events at the La Crema Estate at Saralee's Vineyard in Russian River Valley, Windsor, CA
- Retail and Restaurant Distribution: Over 60,000 retail and restaurant placements nationwide through traditional distribution channels
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Bottle Pricing - Red Wines |
| Unit Pricing | Pay-as-you-go | Standard Bottle Pricing - White Wines |
| Unit Pricing | Pay-as-you-go | Premium and Sparkling Wines |
| Subscription | Monthly | Wine Club Membership |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
La Crema Winery product offering
Product offeringCore offering
La Crema Winery produces and sells a portfolio of cool-climate California and Oregon wines including Pinot Noir, Chardonnay, Cabernet Sauvignon, Sauvignon Blanc, sparkling wines, rosé, and Pinot Gris. Products are sold directly to consumers through an e-commerce store, through a recurring Wine Club subscription, at an estate tasting room in Russian River Valley, and via over 60,000 retail and restaurant placements nationwide, with supplemental brand experiences delivered through a mobile tasting room tour.
Product overview
La Crema is an award-winning California and Oregon winery offering a portfolio of wines centered on cool-climate varieties. The core product line includes Pinot Noir (from Sonoma Coast, Russian River Valley, Monterey County), Chardonnay (from Sonoma Coast, Monterey, Willamette Valley), Cabernet Sauvignon (Sonoma County), Sauvignon Blanc (Sonoma County), Sparkling wines, Rosé, and Pinot Gris. Recent additions include La Crema Light (lower-alcohol wines) and the WNBA collaboration wines. The winery also offers a Wine Club membership for recurring delivery of exclusive wines. Products are available in standard 750ml bottles, half-bottles (375ml), and magnum formats. La Crema was named American Winery of the Year 2024 by Wine Enthusiast.
Differentiator
Problem solved
Functional benefit
Products and services
- Pinot Noir Light-to-medium bodied red wine with delicate berry flavors, vibrant acidity, and smooth texture; tasting notes include cherry, raspberry, and cranberry with hints of mushroom or forest floor. Sourced from Sonoma Coast, Russian River Valley, Monterey County, and Anderson Valley, marketed to individual wine consumers seeking premium cool-climate Pinot Noir.
- Chardonnay White wine with flavors of lemon, key lime, white peach, and honeydew melon complemented by barrel spice and minerality. Sourced from Sonoma Coast, Monterey County, and Willamette Valley, marketed to individual consumers and wholesale accounts.
- Cabernet Sauvignon Bold, full-bodied red wine with deep color and structured tannins, featuring dark fruit flavors such as blackberry, blackcurrant, and plum with secondary notes of cedar and chocolate; La Crema's Sonoma County Cabernet is described as bright, plush, and approachable. Marketed to individual consumers and wholesale buyers seeking a premium California Cabernet.
- Sauvignon Blanc Crisp white wine with fresh aromas of nectarine, lime, and melon, plus hints of wet stone and flint, and flavors of grapefruit, white peach, and tropical notes of mango and guava; barrel fermentation adds volume and texture. Marketed to individual consumers seeking an approachable, premium white wine.
- Sparkling Wine Sparkling wines from Russian River Valley including Russian River Valley Sparkling Rosé and Saralee's Vineyard Blanc de Blancs, packaged in 750ml format for individual consumers and celebratory occasions.
- Rosé Rosé wines including Monterey Pinot Noir Rosé with strawberry, peach, and orange creamsicle notes and juicy acidity, marketed to individual consumers for warm-weather and casual consumption.
- Pinot Gris White wine with aromas of white peach, lemon, and citrus blossom and flavors of lemon, nectarine, and tropical fruit with lively acidity and a minerally finish, sourced from Monterey.
- La Crema Light Lower-alcohol light wine line including Light Pinot Noir, providing a lighter-bodied, lower-calorie alternative for consumers seeking reduced-calorie wine options.
- WNBA x La Crema Co-branded wine collaboration with the WNBA, including WNBA White Wine, launched through the first official wine partnership between a winery and the WNBA, targeting Gen Z and millennial consumers and basketball fans.
- Red Wine Nouveau (Beaujolais-Style) Beaujolais-style red wine released by La Crema in 2024 as an homage to the classic Beaujolais Nouveau, offering a lighter-bodied, fruit-forward red option in the portfolio.
- Magnums Large-format (1.5L) wine bottles available from La Crema for special occasions and gifting, drawn from the existing varietal portfolio.
- La Crema Wine Club Membership Subscription membership offering recurring curated wine shipments, up to 25% member savings, access to limited-release bottles, and VIP winery experiences for individual consumers.
- Gifts Gift sets and wine gift options offered on the La Crema website for purchase by individual consumers for gifting purposes.
- La Crema Estate Tasting Room Experiences Daily wine tasting experiences and events at La Crema Estate at Saralee's Vineyard in Russian River Valley, Windsor, CA, operated as a paid tasting experience for individual consumers and event groups.
Quantifiable outcome
- Wine Enthusiast's 2024 American Winery of the Year award recognition
- +4 more outcomes
Companies that use La Crema Winery
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
La Crema Winery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
La Crema Winery partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship and core.
- WNBAflagshipLa Crema is the first official wine partner of the WNBA, a groundbreaking collaboration connecting wine with basketball fans and bringing La Crema fans to women's basketball. The partnership targets Gen Z and millennial consumers and includes co-branded wine products like the WNBA White Wine blend. The WNBA is described as a cultural force touching fashion, music, history, and advocacy.
- Equality CaliforniacoreLGBTQ+ advocacy organization that La Crema partners with for Pride events and equality initiatives. La Crema sponsors EQCA Equality Awards in Sacramento and San Francisco as well as EQCA Happy Hours across the country.
- Out in the VineyardcoreLGBTQ+ event organization hosting Gay Wine Weekend in Sonoma Wine Country, Pink Saturday events, and Pride celebrations. La Crema is the Premier Sponsor of Gay Wine Weekend and participates in multiple events.
- Kentucky DerbycoreLa Crema is the preferred wines of the Kentucky Derby, participating annually with the mobile tasting room tour. The company pours wines at the Opening Reception, VIP Reception, and Wine Bar Apres Ski events during Derby week.
- Aspen Gay Ski WeekcoreOfficial wine partner of Aspen Gay Ski Week, sharing wines at Opening Reception, VIP Reception, and Wine Bar Apres Ski throughout the week-long event.
- Jackson Family WinescoreParent company that acquired La Crema in 1993. Jackson Family Wines is owned by Barbara Banke, with family members including Laura Jackson Giron, Jenny Jackson Hartford, Katie Jackson, Julia Jackson, and Hailey Jackson Hartford Murray involved in environmental stewardship and brand growth.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
La Crema Winery competitors and assessment
Company assessmentDirect peers
- Caymus Vineyards: Premium California Cabernet Sauvignon specialist with strong national distribution and DTC; comparable premium positioning, awards profile, and concentration on a flagship varietal.
- Robert Mondavi Winery: Iconic Napa/Sonoma premium producer with national distribution, Oakville tasting experience, and DTC; comparable brand stature, critic recognition, and DTC infrastructure at similar price points.
- Willamette Valley Vineyards: Oregon-based cool-climate Pinot Noir and Chardonnay producer with DTC, tasting rooms, and Wine Club; directly comparable on varietal mix, sustainability positioning, and DTC subscription model.
- Meiomi Wines: Premium Pinot Noir-led California brand with national three-tier distribution and DTC; competes directly with La Crema on shelves and in restaurants, with similar price points ($20–$30) and target demographics.
- Kendall-Jackson: Sister brand under Jackson Family Wines with overlapping national distribution, tasting-room presence, and DTC; the closest direct comparable in size, channel mix, and parent-company structure, making it the most relevant peer.
- Sonoma-Cutrer: Cool-climate Sonoma Coast Chardonnay specialist with DTC, tasting room, and national wholesale; comparable varietal focus, regional sourcing, and premium price tier as La Crema.
- Stonestreet Estate Vineyards: Jackson Family Wines sibling brand focused on Alexander Mountain Cabernet and Chardonnay with DTC; comparable parent-company leverage, varietal overlap, and wholesale positioning.
Broad incumbents
- Chateau Ste. Michelle: Washington-based premium producer with national distribution and DTC; overlapping varietal portfolio and Wine Club model, though focused on Washington fruit rather than cool-climate coastal.
- Beringer Vineyards: Large established Napa/Sonoma producer with broad varietal portfolio, national distribution, and tasting experiences; competes broadly across La Crema's price tiers but with greater scale and broader on-premise presence.
- Francis Ford Coppola Winery: Multi-varietal California producer with DTC, large-scale tasting-room hospitality, and entertainment-led marketing; comparable premium positioning and DTC ambition, with broader varietal and experience mix.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
La Crema Winery social profiles
Digital presenceLa Crema Winery compliance and trust
Trust signalCompliance6 records
La Crema Winery financial estimates
Financial estimateRevenue estimate
Valuation estimate
La Crema Winery leadership team
Management profileNumber of profiles
Profiles9 records
La Crema Winery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
La Crema Winery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about La Crema Winery
What does La Crema Winery do?
La Crema Winery produces and sells a portfolio of cool-climate California and Oregon wines including Pinot Noir, Chardonnay, Cabernet Sauvignon, Sauvignon Blanc, sparkling wines, rosé, and Pinot Gris. Products are sold directly to consumers through an e-commerce store, through a recurring Wine Club subscription, at an estate tasting room in Russian River Valley, and via over 60,000 retail and restaurant placements nationwide, with supplemental brand experiences delivered through a mobile tasting room tour.
Is La Crema Winery a public or private company?
La Crema Winery is a private company. It is classified as corporate owned and is currently operating.
When was La Crema Winery founded?
La Crema Winery was founded in 1993. It employs 11 to 50 people.
Where is La Crema Winery based?
La Crema Winery is headquartered in Windsor, United Kingdom, in the Europe region.
How does La Crema Winery make money?
Three revenue lines are on record. Direct-to-Consumer Wine Sales are the primary driver. The others are estate Tasting Room and retail and Restaurant Distribution.
Who are La Crema Winery's main competitors?
Direct peers on record are Caymus Vineyards, Robert Mondavi Winery, Willamette Valley Vineyards, Meiomi Wines, Kendall-Jackson, Sonoma-Cutrer and Stonestreet Estate Vineyards. Broad incumbents are Chateau Ste. Michelle, Beringer Vineyards and Francis Ford Coppola Winery.
Does La Crema Winery have an API?
No public API is recorded for La Crema Winery.
What industry is La Crema Winery in?
La Crema Winery's product category is Premium Winery and Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 5180.