GP Jager

What GP Jager does

GP Jager is a manufacturer's representative firm (commission-based equipment distributor) specializing in water and wastewater treatment equipment, founded in 1995 and headquartered in Boonton, New Jersey. The company represents 65 equipment manufacturers — including Grundfos, Centrisys/CNP, Parkson, Atlas SSI, Aerzen, JWC Environmental, Anua, ProMinent, Albin Pump, and De Nora — offering products across pumps, valves, process equipment (centrifuges, screens, filter presses), chemical feed/disinfection systems, and controls. Its sales force, with over 250 collective years of engineering and plant operation experience, serves municipal water and wastewater utilities across the New York Metro, New York Upstate, and North & Central Jersey regions, providing equipment specification support, preventive maintenance and service programs, and aftermarket parts. The company earns revenue primarily through commissions on equipment sales and aftermarket service contracts, operating in a project-based B2B distribution model with quote/proposal-based pricing.

In April 2025, GP Jager was acquired by United Flow Technologies (UFT) alongside Moss Kelley and Quality Controls, becoming a subsidiary within UFT's water and wastewater treatment platform that now spans 15+ regional rep and equipment firms across the U.S. Post-acquisition, GP Jager retains its brand, team, and territory while gaining access to cross-portfolio collaboration, shared back-office, and capital for growth from its parent. The company has no disclosed proprietary technology, patents, or AI/ML capabilities, and operates as a pure distribution-and-service intermediary between OEMs and municipal end customers.

Name

GP Jager

Legal name

GP Jager, LLC

Website

https://jagerinc.com

Company type

Private

Founded year

1995

Operating status

Acquired

Headcount range

11–50 employees

Short description

GP Jager is a New Jersey-based manufacturer's representative firm that distributes water and wastewater treatment equipment from 65 OEMs to municipal utilities across New York and New Jersey, operating as a subsidiary of United Flow Technologies since April 2025.

Ownership category

akta.pro rank

Product category

Water and Wastewater Treatment Equipment Distribution

NAICS

Water Supply and Irrigation Systems (221310)

SIC

Pumps & Pumping Equipment (3561)

akta.pro primary industry

Monitoring & Control (Dosing Systems, Remote Monitoring, Sensors) (BPABAJAK)

Keywords

• Water treatment equipment
• Wastewater treatment systems
• Manufacturer representative
• Municipal water utilities
• Process equipment distribution

Headquarters

HQ city

Boonton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Equipment Sales and Distribution: GP Jager operates as a manufacturer's representative, earning commissions on equipment sales to municipal water and wastewater treatment facilities. The company represents multiple manufacturers of water and wastewater treatment equipment and provides sales, technical expertise, and aftermarket support to customers in New York and New Jersey regions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

GP Jager operates as a manufacturer's representative and distributor of water and wastewater treatment equipment, representing 65 high-quality manufacturers serving municipal clients across New York Metro, New York Upstate, and North & Central Jersey. The company provides sales, technical expertise, preventive maintenance, and aftermarket parts support covering biological process, filtration, clarification, disinfection, chemical feed, and mechanical equipment. Following its April 2025 acquisition, GP Jager operates as a subsidiary of United Flow Technologies (UFT).

Product overview

GP Jager is a manufacturer representative/distributor of water and wastewater treatment equipment, representing 65 high-quality manufacturers. The company serves New York Metro, New York Upstate, and North & Central Jersey regions with virtually every biological process, filtration, clarification, disinfection, chemical feed, and mechanical equipment available. GP Jager operates as part of the United Flow Technologies (UFT) water and wastewater platform, offering products across four main categories: Pumps (Grundfos, Albin Pump), Valves (Southwest Valve), Process Equipment (Centrisys/CNP, Parkson, Charter Machine), and Controls. The company leverages a sales force with over 250 collective years of engineering and plant operation experience to deliver equipment and aftermarket parts to municipal water and wastewater treatment facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Centrisys/CNP Products Dewatering centrifuges, sludge thickeners, and MagPrex phosphorus recovery systems for municipal water and wastewater treatment plants.
• Grundfos Products Industrial and municipal pumps including submersible sewage pumps, booster pumps, and digital dosing pumps for water and wastewater applications.
• Parkson Products Water and wastewater treatment equipment including Aqua Caiman articulating rake screens, Hycor Rotoshear fine screening, and Schreiber Fuzzy Filter and screw pump systems.
• Charter Machine Company Products Precision belt filter presses including Tower Press, Sentry Press, and Regent Press for sludge dewatering applications.
• Anua Products AiraHybrid multi-stage odor control and air treatment systems for municipal wastewater applications, and One Place Septic integrated wastewater treatment solutions for residential, commercial, and community applications.

Quantifiable outcome

• Expanded territory and product offering with representation of 65 manufacturers

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered major, regular and sister company.

• AerzenmajorTechnology or IntegrationGP Jager offers Aerzen preventive maintenance and service programs including commissioning, preventive maintenance and service contracts, on-site troubleshooting, repairs & overhauls, advanced machine exchange program, original spare parts, and Aerzen rental services for customers in their territory.
• Centrisys/CNPmajorTechnology or IntegrationGP Jager represents Centrisys/CNP products including dewatering centrifuges, low-temperature sludge dryers, and sludge thickeners. The company promotes Centrisys products and has featured case studies such as the NYCDEP Wards Island centrifuge replacement project.
• GrundfosmajorTechnology or IntegrationGP Jager represents Grundfos pumps including SE and SL frame 56 submersible pumps, water booster pumps, and digital dosing pumps (DDA, DDC, DDE). Featured at WEFTEC events and promotional campaigns.
• ParksonmajorTechnology or IntegrationGP Jager represents Parkson Corporation for water and wastewater treatment equipment including Aqua Caiman articulating rake screens, Hycor Rotoshear fine screening technology with over 1,000 installations, and Parkson Schreiber products.
• Atlas SSImajorTechnology or IntegrationGP Jager represents Atlas SSI for raw water intake screens and material handling solutions in Upstate and NY Metro territories. Atlas SSI is the leading supplier and largest full-service traveling water screen manufacturer in North America.
• AnuaregularTechnology or IntegrationGP Jager represents Anua's wastewater solutions including the AiraHybrid odor control system and One Place Septic solution for residential, commercial, and community applications.
• JWC Environmental (Muffin Monster)regularTechnology or IntegrationGP Jager promotes JWC Environmental's Muffin Monster product line including grinders, fine screens, coarse screens, screenings treatment, and septage and grease receiving equipment with over 40,000 installations globally.
• Misco Watersister companyChannel Partner/ Reseller/ DistributorMisco Water is a UFT Platform Company, a sister company within the United Flow Technologies portfolio. Featured in UFT culture testimonials and serves water and wastewater treatment market.
• Quality Controlssister companyChannel Partner/ Reseller/ DistributorQuality Controls is a UFT Platform Company acquired alongside GP Jager in April 2025, serving water and wastewater treatment industries with locations in Pennsylvania and New Jersey.
• Moss Kelleysister companyChannel Partner/ Reseller/ DistributorMoss Kelley is a UFT Platform Company acquired alongside GP Jager in April 2025, providing water and wastewater solutions in the Florida region.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Misco Water: Sister UFT platform company operating as a manufacturer's representative for water and wastewater treatment equipment in the Mid-Atlantic region. Directly comparable business model and customer base to GP Jager, making it the closest peer.
• Quality Controls: UFT platform company and manufacturer's representative for water/wastewater equipment in Pennsylvania and New Jersey. Nearly identical go-to-market and customer profile to GP Jager, with overlapping Northeast territory.
• Moss Kelley: UFT platform company providing water and wastewater equipment representation in Florida. Same manufacturer's-rep model as GP Jager but operating in a different U.S. region, making it a strong functional peer.
• Tesco Controls: UFT platform company specializing in controls and instrumentation for the water/wastewater industry. Comparable business model with adjacent product focus and municipal customer base.
• Iowa Pump Works (IOWA Minnesota Wisconsin): UFT platform company operating as a manufacturer's representative focused on pumps and pumping equipment across the Upper Midwest. Closely mirrors GP Jager's pump-centric portion of its portfolio.
• The Henry P. Thompson Company: UFT platform company representing water and wastewater treatment equipment manufacturers in the Midwest/Southeast. Comparable rep-firm structure serving similar municipal customers.
• Southwest Valve & Equipment: UFT platform company distributing valves and related equipment to municipal water/wastewater customers. Same distribution-led model in a different region, with overlapping product categories.
• BissNuss: UFT platform company and water/wastewater equipment manufacturer's representative operating in the U.S. Midwest. Functionally comparable to GP Jager in GTM motion and customer profile.

Broad incumbents

• Xylem: Large global water technology manufacturer offering pumps, treatment, and metering products — some of which GP Jager represents through its OEM partnerships. Functions as both a partner (as an OEM whose products GP Jager resells) and a competitor in adjacent equipment categories.
• Evoqua Water Technologies (Veolia): Major water and wastewater treatment solutions provider (now part of Veolia) that sells directly to many of the same municipal customers GP Jager serves. Represents the broader-incumbent threat to niche reps on larger integrated bids.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/gpjagerinc
• Facebookfacebook.com/gpjagerinc
• LinkedInlinkedin.com/company/gpjagerinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GP Jager