Universidad de Palermo

What Universidad de Palermo does

Universidad de Palermo (UP) is a private non-profit university founded in 1986 and operated by Fundación Universidad de Palermo, headquartered at Mario Bravo 1050 in the Palermo neighborhood of Buenos Aires, Argentina. The university delivers undergraduate degrees, graduate programs, MBAs, online courses, executive education, and short courses across six faculties — Design & Communication, Business, Engineering, Social Sciences, Law, and Architecture — supported by a network of 12+ specialized research centers covering neuroscience, journalism and AI, digital law, freedom of expression, economic indicators, and space technology. UP generates revenue primarily through recurring tuition fees across degree programs (online and in-person), supplemented by executive education, international exchange programs (with Yale Law School, Parsons, and other global partners), and research/consulting output such as the ICP-UP private consumption index.

The institution maintains a top-tier brand position, holding the #1 spot in Argentina for international students (13 consecutive years, QS), #1 in Argentina for Art & Design (12 consecutive years, QS), and #1 MBA in Argentina (6 consecutive years, QS Global MBA), along with a maximum QS Stars 5-star rating. Its technology stack combines online learning platforms (Carreras Online, MyUP student portal), the LABSAT IoT nanosatellite project developed with CONAE for Argentina's National Space Plan, and AI-focused engineering programs. Distribution runs through direct on-campus enrollment in Buenos Aires, self-serve online programs reaching global students, and international exchange/study abroad channels. The customer base is highly diversified across domestic Argentine students, international students from Latin America/North America/Europe, and working professionals in continuing education — with notable alumni placements at YPF, Microsoft, Disney, KPMG, Andreani, Leo Burnett, INECO, and Brooks Brothers signaling strong employer brand equity.

Name

Universidad de Palermo

Legal name

Fundación Universidad de Palermo

Website

https://palermo.edu

Company type

Private

Founded year

1806

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Universidad de Palermo is a private Buenos Aires university offering undergraduate, graduate, MBA, online, and executive programs across six faculties, serving domestic Argentine and international students with top-ranked QS recognition in Art & Design, MBA, and international student ratio.

Ownership category

akta.pro rank

Product category

Private Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131), Fine Arts Schools (611610)

SIC

Services-Educational Services (8200), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Comprehensive Doctoral Research Universities (Multi-Disciplinary) (EDAHABAA)

akta.pro secondary industries

Arts, Humanities & Creative Research Universities (EDAHABAG), Business & Management Research Universities (EDAHABAE), Engineering & Technology Institutes (Comprehensive) (EDAHAEAA), Online Nonprofit Universities (EDAHALAK)

Keywords

• Higher education services
• University degree programs
• Graduate business school
• Online learning programs
• Engineering education

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Undergraduate and Graduate Tuition: Revenue from tuition fees for degree programs including law, business, engineering, design, social sciences, and architecture. Programs available in online and in-person modalities.
2. Executive Education and Short Courses: Revenue from continuing education programs, workshops, and professional development courses across various disciplines.
3. International Exchange Programs: Revenue from international students participating in exchange programs and study abroad opportunities.
4. Research and Consulting Services: Revenue from research centers providing economic indicators, legal publications, and specialized consulting through various institutes.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Universidad de Palermo is a private university in Buenos Aires, Argentina, delivering undergraduate degrees, graduate programs (including the top-ranked MBA), and continuing education across six faculties: Design and Communication, Business, Engineering, Social Sciences, Law, and Architecture. Programs are available in online and in-person modalities, with research centers in neuroscience, journalism and AI, freedom of expression, and satellite/IoT technology. The university enrolls both domestic Argentine students and international exchange participants and reports top QS rankings in Art & Design, MBA, and international student ratios.

Product overview

Universidad de Palermo is a comprehensive private university in Buenos Aires, Argentina, offering a multi-faculty academic platform with undergraduate degrees, graduate programs (including Master's and MBA), online courses, and specialized research centers. The academic portfolio spans six main faculties: Diseño y Comunicación (Design & Communication), Negocios (Business with MBA), Ingeniería (Engineering including AI and Cybersecurity), Ciencias Sociales (Social Sciences including Psychology and Journalism), and Derecho (Law with technology focus). Key research initiatives include the LABSAT IoT nanosatellite project, AI journalism laboratory, and neuroscience research center. The university has been recognized with 5 QS Stars and maintains top rankings in Art & Design (#1 in Argentina for 12 years) and MBA programs (#1 in Argentina).

Differentiator

Problem solved

Functional benefit

Brands

• MBA - Graduate School of Business: Graduate business school offering MBA programs with various specializations including Analytics e Inteligencia Artificial
• CELE UP
• LABSAT IoT
• StartUP + IT
• CEDEX

Products and services

• Undergraduate Degree Programs Undergraduate degrees across UP's six faculties — Design and Communication, Business, Engineering, Social Sciences, Law, and Architecture — available online and in-person for Argentine and international students.
• MBA - Maestría en Dirección de Empresas Graduate MBA program ranked #1 in Argentina and among the best in Latin America by QS Global MBA Rankings 2025 for the sixth consecutive year; offered with multiple specializations including Analytics & Artificial Intelligence.
• Carreras Online (Online Degree Programs) Online degree programs and distance-learning courses available to students in Argentina and internationally, featuring remote enrollment and a 10-day cancellation/refund period for online enrollment.
• Ingeniería en Inteligencia Artificial Undergraduate engineering degree focused on artificial intelligence technologies and applications, taught by UP's Faculty of Engineering.
• Licenciatura en Ciberseguridad Undergraduate degree program in cybersecurity technologies and practices offered by the Faculty of Engineering.
• Maestría en Inteligencia Artificial Graduate program covering advanced AI topics and frontier research for technology and entrepreneurship leaders.
• Licenciatura en Management: Inteligencia Artificial New undergraduate degree focused on management skills for AI-driven innovation and enterprises.
• Licenciatura en Diseño y Negocios de la Moda New undergraduate degree program combining Fashion Design and Fashion Marketing, preparing students to design and lead fashion businesses.
• StartUP + IT (Technology Incubator Program) Technology incubator program developed jointly by Polo IT Buenos Aires and UP, supporting startups and innovative ventures in their early stages of development.
• International Exchange Programs (Yale, Parsons, Latin American partners) Student exchange programs with Yale Law School (15+ year Owen Fiss Latin American Linkage Program), Parsons School of Design (2023 alliance for international executive online courses), and other Latin American and global partner universities.
• Study Abroad Programs Programs for international students to study at UP's Buenos Aires campus through structured study-abroad offerings.
• Executive Education and Short Courses Continuing education programs, workshops, and professional development courses across various disciplines for working professionals.
• Satélite LABSAT IOT (Nanosatellite Project) Nanosatellite developed by UP's Faculty of Engineering with CONAE for Argentina's National Space Plan, intended for SpaceX launch to improve connectivity in Argentina.
• Índice de Consumo Privado UP (ICP-UP) Proprietary monthly economic indicator published by UP measuring private consumption trends in Argentina.

Quantifiable outcome

• QS World University Rankings: #1 in Art & Design in Argentina, among top 100 worldwide (2015-2026)
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• Polo IT Buenos AirescoreStrategic or Co-development Partner · 1 May 2026Joint executive program for technological incubation developed together by Polo IT and UP. The initiative supports startups and innovative ventures in their early stages of development.
• CONAE (Comisión Nacional de Actividades Espaciales)coreStrategic or Co-development Partner · 1 April 2023Agreement signed in 2023 between UP's Faculty of Engineering and CONAE to promote the LABSAT IoT satellite project and the National Space Plan. This cooperation promotes the development of the space and telecommunications sector.
• Yale Law SchoolflagshipStrategic or Co-development PartnerOver 15-year partnership through the Owen Fiss Latin American Linkage Program. Students exchange between Yale Law School and UP Law School, with scholarships awarded to participate. Joint academic activities include workshops, seminars, classes, and meetings with professionals in institutional and governmental areas.
• Yale Law School (SELA)flagshipStrategic or Co-development PartnerAnnual SELA (Seminario en Latinoamérica de Teoría Constitucional y Democracia) organized jointly by Yale Law School, Universidad de Palermo, and other Latin American and Spanish universities. Prestigious academics from diverse countries discuss constitutional and democratic topics. Owen Fiss, Yale Professor Emeritus, is a founding member.
• Parsons School of DesigncoreStrategic or Co-development PartnerAlliance announced in 2023 to provide online courses for international business executives. This partnership delivers cutting-edge knowledge in business innovation and digital disruption to a global audience.
• Chicas en TecnologíaminorStrategic or Co-development PartnerCollaboration with Chicas en Tecnología for the IA CAMP Hackathon, inviting participants to explore different artificial intelligence tools and promote women in technology.
• SecuretiaminorStrategic or Co-development PartnerAnnual H4ck3d Security Conference organized jointly by UP's Faculty of Engineering and cybersecurity company Securetia. The event brings together cybersecurity experts for knowledge sharing and practical demonstrations.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Universidad Torcuato Di Tella: Elite Argentine private university in Buenos Aires with strong business, law, and social sciences programs. Directly competes with UP for premium domestic and international students in Argentina's top private higher-education segment.
• Universidad de San Andrés: Buenos Aires-based private university with comparable multi-faculty programs in business, law, and social sciences. A core peer for premium Argentine students and global rankings positioning.
• Universidad Austral: Large Argentine private university with major business, law, and engineering programs. Competes for similar student segments and faculty talent, particularly in graduate and executive education.
• Universidad de Belgrano: Buenos Aires private university with broad undergraduate and graduate programs. Overlaps with UP in domestic student recruitment and online expansion.
• Pontificia Universidad Católica Argentina: Major Argentine private university, comparable multi-faculty structure including law, business, engineering, and social sciences. Competes for similar domestic and international student pools in Buenos Aires.

Broad incumbents

• Tecnológico de Monterrey: Largest and most prestigious private university in Latin America with extensive online programs and major engineering/AI offerings. Sets the benchmark UP competes against regionally for international and tech-oriented students.
• Pontificia Universidad Católica de Chile: Top-ranked Latin American private research university. Regional benchmark for QS rankings and a peer in competition for international graduate and executive students across the region.

Regional players

• INCAE Business School: Leading Latin American MBA and executive education provider. Directly comparable to UP's MBA program for regional executive students and Latin American business-school rankings positioning.
• ITAM: Top Mexican private university with strong economics, business, and law programs. Relevant regional peer for comparative QS rankings and Latin American private-university positioning.

Emerging players

• EAE Business School: Spain-based international business school with strong Latin American executive student flows. Comparable through international executive education programs and Parsons-style design/business partnerships.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/udepalermo
• YouTubeyoutube.com/user/upvideochannel
• Facebookfacebook.com/universidaddepalermo
• LinkedInlinkedin.com/edu/school?id=10113&trk=edu-cp-logo
• Instagraminstagram.com/universidaddepalermo
• TikToktiktok.com/@universidaddepalermo

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universidad de Palermo