Bitwise Agronomy
Bitwise Agronomy is a Tasmania-based agtech company that sells GreenView AI, an AI-powered yield forecasting SaaS for commercial berry growers. It analyses GoPro video footage using proprietary computer vision and variety-specific ripening curves to deliver 12-week forecasts at approximately 90% accuracy to enterprise growers in 11 countries.
- Company typePrivate
- Founded2019
- HeadquartersLaunceston, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Bitwise Agronomy does
Bitwise Agronomy Pty Ltd is a Tasmania, Australia-based agtech company that builds AI-powered yield forecasting software for commercial berry growers. Its flagship product, GreenView AI, analyses GoPro video footage captured by cameras mounted on existing farm machinery; proprietary computer-vision models count berries at each phenological stage (flowers, immature, white, and mature fruit), and the results are combined with thousands of variety-specific ripening curves, growing-degree-day accumulation, and weather data to produce 12-week rolling yield forecasts at approximately 90% accuracy, delivered as interactive dashboards, heatmaps, and spreadsheets within 12 hours of footage upload. Supporting products include the GreenView Go companion mobile app (iOS/Android) for in-field counting and ground-truthing and the Forecasting and Scenario Tool (FaST) for scenario planning, with a stated dataset spanning 35 growing seasons, 100+ berry varieties, and 11 countries.
The company sells primarily through direct enterprise field sales to large commercial berry producers, with pricing starting at AUD $17,500 per year plus per-hectare scaling for larger operations and a free demo offered to qualified growers. As of 2025 it serves 70+ growers in 11 countries, with named enterprise customers including Driscoll's, The Summer Berry Company, WB Chambers, Angus Soft Fruits, Camposol, African Blue, Danper, Perfection Fresh, and Mission Produce. Bitwise Agronomy raised its first institutional seed round of approximately AUD $1M in August 2025, led by Melbourne Angels with Jelix Ventures and Sprint Ventures, to fund expansion into the UK, Europe, South America, and North Africa. Operational partnerships include Saga Robotics (camera integration on Thorvald autonomous robots with WB Chambers) and WayBeyond (in-field temperature and solar radiation sensor data for GDD modelling).
Bitwise Agronomy firmographics
Firmographics- Name
- Bitwise Agronomy
- Legal name
- Bitwise Agronomy Pty Ltd
- Website
- https://bitwiseag.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bitwise Agronomy is a Tasmania-based agtech company that sells GreenView AI, an AI-powered yield forecasting SaaS for commercial berry growers. It analyses GoPro video footage using proprietary computer vision and variety-specific ripening curves to deliver 12-week forecasts at approximately 90% accuracy to enterprise growers in 11 countries.
- Ownership category
- akta.pro rank
Bitwise Agronomy industry classification
Industry- Product category
- Precision Agriculture Software
- NAICS
- Crop Production (111), Vegetable and Melon Farming (1112), Food Crops Grown Under Cover (11141)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF)
- akta.pro secondary industries
- Yield Monitoring & Harvest Data Analytics (AFABAMAF), Field Mapping, GIS & Digital Agronomy (Zoning, Prescription Maps, Yield Maps, Spatial Analytics) (AFAGALAG), Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts) (AFAGALAI)
Keywords
Where Bitwise Agronomy is headquartered
LocationHeadquarters
- HQ city
- Launceston
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Bitwise Agronomy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- GreenView AI SaaS Subscription: GreenView AI is sold as a SaaS subscription. Pricing starts from $17,500 AUD per year and includes customer success support, multiple farms, and unlimited uploads and forecasts. Per-hectare pricing applies for larger operations. A free demo is offered to qualified berry growers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard SaaS subscription from $17,500 AUD/year |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels9 records
Bitwise Agronomy product offering
Product offeringCore offering
Bitwise Agronomy provides an AI-powered yield forecasting platform (GreenView AI) for commercial berry growers. Growers capture side-on video footage of approximately 3% of their crop using a standard GoPro camera mounted on farm machinery, upload the footage, and receive 12-week rolling harvest forecasts with phenological stage breakdowns, interactive dashboards, heatmaps, and spreadsheets within 12 hours. The system achieves approximately 90% forecast accuracy versus an industry manual-counting norm of ~50%.
Product overview
Bitwise Agronomy offers a unified AI-powered yield forecasting platform for commercial berry growers, consisting of the core GreenView AI system and two companion tools. GreenView AI is the primary SaaS platform that uses GoPro video footage and computer vision to provide 90%+ accurate yield forecasts up to 12 weeks ahead. GreenView Go is a mobile companion app for in-field counting and quality assessment, while the Forecasting and Scenario Tool (FaST) adds advanced scenario planning with growing degree day modeling. The platform supports 100+ berry varieties across strawberries, blueberries, raspberries, and blackberries.
Differentiator
Problem solved
Functional benefit
Brands
- GreenView AI: AI-powered yield forecasting platform for commercial berry growers that uses GoPro camera footage to provide 12-week rolling forecasts at around 90% accuracy.
- GreenView Go
Products and services
- GreenView AI AI-powered SaaS yield forecasting platform for commercial berry growers. Uses GoPro video footage mounted on farm machinery, applies dual-wave computer vision analysis (phenological stage counting plus variety-specific ripening curve modelling) and growing degree days (GDD) with weather data to deliver 12-week rolling harvest forecasts at approximately 90% accuracy. Outputs include interactive dashboards, heatmaps, and spreadsheets delivered within 12 hours of footage upload. Pricing starts from AUD $17,500/year with per-hectare pricing for larger operations.
- GreenView Go
Quantifiable outcome
- 90%+ forecast accuracy vs industry norm of ~50%
- +3 more outcomes
Companies that use Bitwise Agronomy
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles1 record
Bitwise Agronomy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature8 records
Bitwise Agronomy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Saga RoboticsflagshipThree-way collaboration with Chambers Farm and Bitwise Agronomy. Saga Robotics' Thorvald robot performs UV-C light treatments while capturing video footage of plants, counting over three million fruits and flowers per night. The data is analysed by Bitwise's GreenView AI platform for yield forecasting. Chambers is advancing by mounting cameras on Thorvald robots to automate data collection.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Bitwise Agronomy competitors and assessment
Company assessmentBroad incumbents
- Semios: Precision agriculture platform combining IoT sensors, weather data, and AI for tree crops, vines, and specialty crops. Comparable as a broader precision ag SaaS in specialty horticulture, with overlapping use cases in yield forecasting and pest/disease management.
- Climate FieldView (Bayer): Bayer's flagship digital agriculture platform offering yield analytics, satellite imagery, and farm management across row crops and increasingly specialty crops. A broad incumbent that could move down-market into berries, representing both a competitive threat and a potential acquirer.
Others
- Saga Robotics: Agricultural robotics company whose Thorvald robot is already integrated with Bitwise for autonomous data capture. Listed here as an ecosystem partner/peer rather than competitor — illustrates the robotic-data-collection frontier relevant to Bitwise's roadmap.
- WayBeyond: Digital agronomy platform providing in-field sensors and climate data. Already a Bitwise data partner whose temperature and solar radiation data feeds GreenView AI's GDD calculations — adjacent ecosystem peer in the controlled-environment agriculture data market.
Emerging players
- Aigen: Agricultural robotics startup building autonomous solar-powered robots for crop monitoring and intervention. Comparable as a tech-forward specialty-crop agtech company pursuing data-driven in-field analytics, with a different go-to-market model (robotics-first).
- Bloomfield Robotics: Plant-level AI imaging for specialty crops using ruggedized camera systems mounted on tractors and other equipment. Highly comparable technology approach (camera + per-plant AI) applied to specialty crops, directly relevant to Bitwise's capture methodology.
Regional players
- Aerobotics: Aerial imagery and AI analytics for tree crops and vineyards, primarily serving African, Australian, and US growers. Comparable in AI-driven crop analytics for specialty horticulture, with regional overlap in Australia and shared downstream yield and health use cases.
Direct peers
- Ceres Imaging: Aerial imagery and AI analytics platform for specialty crops including berries, tree nuts, and vineyards. Highly comparable as a crop-analytics SaaS serving high-value horticulture customers with similar forecasting and crop health use cases.
- Taranis: AI-powered precision agriculture platform using aerial imaging and computer vision for crop monitoring, scouting, and yield intelligence. Directly comparable as a competing AI/crop-analytics SaaS targeting commercial growers, with overlap in computer vision and predictive analytics.
- Arable: Crop intelligence platform combining weather, sensors, and analytics for yield forecasting and irrigation decisions. Comparable as a data-driven yield analytics SaaS for commercial growers, although Arable leans more on sensor hardware than video.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bitwise Agronomy social profiles
Digital presenceBitwise Agronomy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bitwise Agronomy leadership team
Management profileNumber of profiles
Profiles2 records
Bitwise Agronomy funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bitwise Agronomy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bitwise Agronomy
What does Bitwise Agronomy do?
Bitwise Agronomy provides an AI-powered yield forecasting platform (GreenView AI) for commercial berry growers. Growers capture side-on video footage of approximately 3% of their crop using a standard GoPro camera mounted on farm machinery, upload the footage, and receive 12-week rolling harvest forecasts with phenological stage breakdowns, interactive dashboards, heatmaps, and spreadsheets within 12 hours. The system achieves approximately 90% forecast accuracy versus an industry manual-counting norm of ~50%.
Is Bitwise Agronomy a public or private company?
Bitwise Agronomy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bitwise Agronomy founded?
Bitwise Agronomy was founded in 2019. It employs 11 to 50 people.
Where is Bitwise Agronomy based?
Bitwise Agronomy is headquartered in Launceston, Australia, in the Oceania region.
How does Bitwise Agronomy make money?
One revenue line is on record: greenView AI SaaS Subscription.
Who are Bitwise Agronomy's main competitors?
Broad incumbents on record are Semios and Climate FieldView (Bayer). Others are Saga Robotics and WayBeyond. Emerging players are Aigen and Bloomfield Robotics. Aerobotics is listed as a regional player. Direct peers are Ceres Imaging, Taranis and Arable.
Does Bitwise Agronomy have an API?
No public API is recorded for Bitwise Agronomy.
What industry is Bitwise Agronomy in?
Bitwise Agronomy's product category is Precision Agriculture Software. Its primary akta.pro industry code is AFAAAFAF, Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting), with a secondary code of AFABAMAF, Yield Monitoring & Harvest Data Analytics. Its NAICS code is 111 and its SIC code is 700.