Mediacom

What Mediacom does

Mediacom s.r.l. is an Italian business process outsourcing (BPO) provider founded in 1998 and headquartered in Milan, with additional offices in Rome, Naples, Teverola, and Asti. The company operates across four business units: Contact Center (inbound/outbound customer service, teleselling, help desk, back office, 24/7 emergency response, lead generation); Gestione e Recupero Crediti (phone collection, out-of-court recovery, master legal, due diligence, commercial information); Indagini Statistiche e Ricerche di Mercato (telephone/face-to-face interviews, online surveys, focus groups, mystery shopping, web listening, conjoint analysis); and Digital Solutions (digital transformation consulting and custom software development). A specialized sub-brand, Qualitambiente, targets the regulated waste-management sector under ARERA TQRIF standards.

The company's technology stack combines a multi-channel contact center platform running on private/hybrid/multicloud infrastructure with internally developed Java, Spring Boot, PL/SQL, and PostgreSQL components built on Agile methodologies. AI/ML capabilities are layered on top, including conversational IVR, speech analytics, voice biometrics, ML/NLP, RPA, and predictive analytics. The proprietary Qualitambiente platform is registered as a brand and tailored to ARERA quality standards for waste operators.

Mediacom serves more than 140 enterprise and public-sector clients — primarily Italian utilities (energy, gas, water, waste) and public administration entities — handling approximately 35 million interactions annually with a staff of around 500 qualified resources. Reported turnover is nearly €25 million. The company generates revenue through customized multi-year managed service and professional services contracts, typically billed per interaction or on a project/retainer basis, with no public pricing. Go-to-market is direct enterprise sales supplemented by event sponsorships (Utility Day, Credit Awards, Ecomondo), industry association memberships (UNIREC, Assoreti, Fondazione Operate), and thought-leadership content. The firm is privately held by co-founders Flavio Russo and Daniele Russo, with Antonio Carannante as Direttore Generale, and has been a member of the London Stock Exchange Group's ELITE program since November 2018.

Name

Mediacom

Legal name

Mediacom s.r.l.

Website

https://soluzionimediacom.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

251–500 employees

Short description

Mediacom is an Italian BPO provider serving utilities, public administration, and consumer goods clients with contact center, credit management, market research, and digital solutions, operating from five Italian cities with ~500 staff and ~€25M turnover.

Ownership category

akta.pro rank

Product category

Business Process Outsourcing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Customer Communications Management (CCM) & Transactional Messaging (MPAAAIAL)

Keywords

• Contact center outsourcing
• Credit management services
• Market research surveys
• Digital transformation consulting
• Business process outsourcing

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Contact Center Services: Inbound and outbound contact center services including Customer Service, Teleselling, Telemarketing, Help Desk, Back Office, Quality Check, Lead Generation, and 24/7 Emergency Response. Revenue generated through service contracts with enterprise clients, typically billed based on interactions or service scope.
2. Credit Management & Collection: Debt collection and credit management services including Phone Collection, Extrajudicial Recovery, Master Legal, Due Diligence, Commercial Information, and Credit Assignment. Revenue model based on successful collection fees or flat service fees.
3. Market Research & Statistical Surveys: Customized market research services including phone interviews, face-to-face interviews, online surveys, focus groups, mystery shopping, customer satisfaction, web listening, and conjoint analysis. Billed per project or ongoing retainer basis.
4. Digital Solutions: Digital transformation consulting and software development services including custom platform development, cloud solutions, and technology integration. Revenue from project-based engagements or long-term partnerships.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Mediacom is a Business Process Outsourcing (BPO) provider that delivers integrated contact center operations, credit management and debt recovery, market research and statistical surveys, and digital transformation services to enterprise clients. The company primarily serves Utilities (Energy, Gas, Water, Waste) and Public Administration organizations in Italy through dedicated teams, proprietary technology platforms, and AI-driven automation, handling customer interactions, debt collection, market intelligence, and digital modernization across multi-channel operations.

Product overview

Mediacom is a Business Process Outsourcing (BPO) company offering integrated consulting, strategy, and operational services. The portfolio consists of four main Business Units: Contact Center (handling inbound/outbound customer interactions), Gestione e Recupero Crediti (debt management and collection), Indagini Statistiche e Ricerche di Mercato (market research and surveys), and Digital Solutions (digital transformation). The Contact Center unit encompasses sub-services including Customer Service, Pronto Intervento H24, Help Desk, Back Office, Teleselling, Telemarketing, Quality Check, and Lead Generation. The Credit Management unit includes Phone Collection, Recupero stragiudiziale, Master Legal, Due Diligence, and Informazioni Commerciali. The Market Research unit offers interviews (telephone, face-to-face), online surveys, focus groups, mystery shopping, qualitative interviews, customer satisfaction, web listening, and conjoint analysis. Qualitambiente is a specialized sub-brand for waste sector contact center management compliant with ARERA regulations.

Differentiator

Problem solved

Functional benefit

Products and services

• Contact Center Services

Quantifiable outcome

• 35 million customer interactions completed in 2024
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

Eleven partnerships are on record, tiered core, minor and major.

• ELITE (London Stock Exchange Group)coreStrategic or Co-development PartnerMediacom entered the ELITE program in 2018, joining an international network of high-growth companies. The program provides access to capital, new competencies, and an international network. ELITE Lounge Partner Deloitte facilitated the entry through advisory support for growth planning.
• UNIRECcoreStrategic or Co-development PartnerNational Union of Credit Protection Enterprises. Mediacom is a member and adherent to UNIREC, the Italian association that represents companies engaged in credit protection and debt collection services.
• AssoretiminorStrategic or Co-development PartnerIndustry association membership demonstrating commitment to professional standards in telemarketing and sales services.
• Fondazione OperatecoreStrategic or Co-development PartnerFoundation supporting utility sector operators with regulatory guidance, particularly on ARERA TQRIF implementation. Mediacom participates as member contributing expertise in customer relationship management and contact center operations.
• IKN ItalymajorGTM or Marketing PartnerEvent organizer for Utility Day and Gestione del Credito Gas&Power conferences. Mediacom sponsors these events to generate leads and build brand awareness among utility sector professionals.
• CreditNewsmajorGTM or Marketing PartnerMedia partner for Credit Awards and Fiera del Credito events. Mediacom participates as sponsor and award winner to position as credit management leader.
• BrainzmajorGTM or Marketing PartnerEvent organizer for It's All Energy & Utility and It's All Banking & Insurance conferences. Mediacom sponsors these events as platform for industry visibility.
• DeloitteminorImplementation/ SI/ Consulting PartnerELITE Lounge Partner that collaborated in preparing Mediacom for the growth program, providing advisory services for organizational development.
• GorimajorStrategic or Co-development PartnerWater utility company with successful partnership for integrating Customer Care with Credit Collection services, as referenced in Mediacom's case studies.
• Greenext Technologies and InnovaminorChannel Partner/ Reseller/ DistributorPartner companies at Ecomondo events where Mediacom presented its Qualitambiente solution for waste management sector.
• OUT - Osservatorio Universitario sul Turismo (Università Napoli Federico II)minorStrategic or Co-development PartnerUniversity tourism observatory where Mediacom serves as Data Partner, contributing Market Research expertise through its Statistical Surveys Business Unit.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Teleperformance: Global leader in outsourced customer experience management with significant Italy presence and broad multi-vertical coverage including utilities, telecom, financial services, and public sector. Direct competitor for enterprise BPO contracts Mediacom targets.
• Concentrix: Large global BPO and customer experience company with technology-enabled services across verticals. Competes for the same Italian utilities and enterprise clients and has significantly greater scale and geographic reach.
• Foundever: Global CX and BPO provider (formerly Sitel/IBEX) operating across multiple verticals with strong European presence. Direct competitor for outsourced contact center and customer management contracts.
• TTEC: Global CX technology and BPO company offering customer care, sales, and digital transformation services. Competes for large enterprise and regulated-vertical BPO contracts, with stronger technology/IP positioning.
• Majorel: Global customer experience and BPO provider (now part of Teleperformance Group) with strong European footprint. Competes across verticals including utilities, financial services, and public sector outsourcing.

Direct peers

• Covisian: Italian-headquartered BPO and contact center operator with similar verticals (telecom, utilities, financial services, public sector) and comparable service portfolio of inbound/outbound and digital solutions. Closest geographic and segment competitor.
• Comdata Group: Italy-based BPO focused on customer care, credit management, and back office services. Direct overlap with Mediacom's contact center and credit management business units, serving similar enterprise clients in regulated industries.
• Transcom: European-headquartered BPO with strong presence in Italy, providing multilingual customer care, sales, and technical support. Competes for enterprise and utility-sector outsourced service contracts across similar service lines.

Emerging players

• Intrum: European credit management and debt collection specialist with direct overlap to Mediacom's Gestione e Recupero Crediti business unit. Comparable professional services for credit portfolio management and recovery.

Others

• Genesys: Leading contact center technology platform provider (CCaaS) that competes indirectly by enabling in-house contact center operations. Relevant as both a potential technology partner and a threat to traditional outsourced BPO demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@soluzionimediacom
• Facebookfacebook.com/SoluzioniMediacom
• Instagraminstagram.com/soluzionimediacom

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediacom