What Open TV does

OPEN TV, operating under the trade name OPEN Beyond, is a Greek national free-to-air television broadcaster registered as ΡΑΔΙΟΤΗΛΕΟΠΤΙΚΗ ΑΝΩΝΥΜΗ ΕΤΑΙΡΙΑ (a Greek anonymous company, Α.Ε.). The company is headquartered in Koropi, Greece, and serves the broad Greek-speaking television audience with a horizontally diversified programming slate covering news, political interviews, entertainment, sports, cooking, lifestyle, documentaries, theatrical films, Greek and foreign series, and original productions. Its product surface includes a linear broadcast channel, a live streaming service at tvopen.gr/live, a video-on-demand WEBTV platform (webtv.open.gr), and Hybrid Broadcast Broadband TV (HBBTV) for interactive features, with podcast distribution extended via Spotify. Key differentiating content includes exclusive interviews with Prime Minister Kyriakos Mitsotakis on the morning political show Ώρα Ελλάδος, original productions such as the Michael Jackson: Η Δίκη series and Eurojourney, and established franchises including The Weakest Link (Ο Πιο Αδύναμος Κρίκος) and Chef στην κουζίνα σας.

The business model is advertising-led, with two identified revenue streams: commercial television advertising placements sold directly to advertisers, and state advertising (Κρατική Διαφήμιση / Έσοδα από κρατική διαφήμιση) from government placements. No public pricing is disclosed; rates and commercial arrangements are handled through direct sales. Distribution is dual-channel: traditional over-the-air national broadcast across Greece, and digital on the tvopen.gr platform. Management consists of Artur Davidian as Legal Representative (Νόμιμος εκπρόσωπος), Vasilis Tzanakakis as Director and Manager (Διευθυντής και Διαχειριστής), and Adam Zakhiadakis as Editorial Director (Διευθυντής σύνταξης). No parent company, ownership structure, funding history, or financial figures are disclosed in the available data.

From a strategic positioning standpoint, OPEN TV operates as a mid-tier player within Greece's structurally constrained linear TV advertising market, with growth vectors concentrated in digital/streaming extensions, original content production, and exclusive political access rather than geographic or product diversification. The absence of disclosed AI capabilities, funding rounds, or headcount data limits forward visibility into growth trajectory.

Name

Open TV

Legal name

ΡΑΔΙΟΤΗΛΕΟΠΤΙΚΗ ΑΝΩΝΥΜΗ ΕΤΑΙΡΙΑ

Website

https://tvopen.gr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

OPEN TV (OPEN Beyond) is a Greek national free-to-air television broadcaster serving the broad Greek-speaking audience with news, entertainment, sports, and original programming, distributed via linear broadcast, webtv streaming, live streaming, and HBBTV, and monetized through commercial and state advertising.

Ownership category

akta.pro rank

Product category

Television Broadcasting

NAICS

Television Broadcasting Stations (516120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

National General-Entertainment Broadcast Networks (MPABAAAA)

akta.pro secondary industry

General Entertainment SVOD Platforms (MPACAAAA)

Keywords

• Television broadcasting
• Video streaming
• News programming
• Entertainment content
• Digital media

Headquarters

HQ city

Koropí

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Television Advertising: The station generates revenue primarily through television advertising placements during programming. The website references a dedicated advertising page (OPENTV_Advertise.pdf) indicating commercial advertising is a core revenue stream.
2. State Advertising (Κρατική Διαφήμιση): The footer includes a link to a page about state advertising (Έσοδα από κρατική διαφήμιση), indicating revenue from government advertising placements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Open TV (operating as OPEN Beyond) is a Greek national free-to-air television broadcaster that distributes linear TV programming and operates a companion digital streaming platform (WEBTV). The station delivers news bulletins, political interviews, entertainment shows, sports coverage, movies, cooking shows, and original Greek productions. Content is monetized through television advertising placements (commercial and state advertising), reaching viewers across Greece via traditional broadcast and online streaming.

Product overview

OPEN TV (OPEN Beyond) operates as a Greek free-to-air television channel with a multi-platform content strategy. The core offering comprises linear broadcast TV with live streaming, supplemented by WEBTV video-on-demand, news bulletins (OPEN News), original productions (Originals), and movie programming (OPEN my Cinema). Key shows include The Weakest Link (Ο Πιο Αδύναμος Κρίκος), Ωρα Ελλάδος morning show, 10 Παντού news program, Καθαρές Κουβέντες analysis show, Chef in Your Kitchen cooking program, and entertainment formats like J2US and Cinderella Nights. The platform also features Hybrid TV (HBBTV) technology for interactive features and distributes podcast versions of content via Spotify.

Differentiator

Problem solved

Functional benefit

Products and services

• OPEN TV / OPEN Beyond

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• ITV: UK national commercial free-to-air broadcaster with integrated streaming (ITVX). Comparable as a model of a national advertiser-funded broadcaster extending into digital/streaming and on-demand.
• Channel 4 (UK): UK national free-to-air public-service broadcaster funded by advertising. Comparable to OPEN TV in the advertiser-funded national broadcaster model with parallel digital/on-demand platform (All 4).
• Nova (Greece): Greek pay-TV and streaming platform offering premium channels and on-demand. Comparable as a Greek multi-platform video competitor, though operating on subscription rather than advertising economics.
• Cosmote TV: Greek telco-owned pay-TV and streaming service. Comparable as a Greek video distributor competing for audience time and ad/subscription wallet, though larger and bundled with telecoms.

Direct peers

• MEGA Channel: One of Greece's largest national free-to-air private broadcasters, offering general entertainment, news, and series. Directly competes with OPEN TV for Greek audiences and advertising budgets across the same linear-and-digital footprint.
• ALPHA TV: Greek national private broadcaster competing in news, entertainment, and series. Comparable to OPEN TV as a domestic free-to-air generalist with parallel multi-platform streaming.
• ANT1 (Antenna TV): Greek national free-to-air commercial broadcaster with news, entertainment, and original productions. Directly comparable to OPEN TV in operating model, target audience, and advertising-driven revenue mix.
• SKAI TV: Greek national commercial broadcaster with strong news and current-affairs positioning. Comparable to OPEN TV especially in political/news coverage and exclusive political interview access.
• STAR Channel: Greek national free-to-air broadcaster covering news, entertainment, and lifestyle. Directly comparable to OPEN TV for audience share and advertiser competition in Greece.
• ERT (Hellenic Broadcasting Corporation): Greece's public broadcaster operating national TV and radio channels plus digital/streaming. Directly comparable to OPEN TV in national reach and content breadth, with a public-funded rather than advertising-funded model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• YouTubeopen.spotify.com/show/6lnHFaQgi8lzThvO1uxGoB
• Xx.com/opentvgr
• LinkedInlinkedin.com/company/open-tv-greece

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Open TV