PodOmatic
PodOmatic is a privately held podcast hosting platform founded in 2005 that provides freemium recording, distribution, analytics, and monetization tools to individual podcasters worldwide, with one-click submission to 8+ major podcast directories.
- Company typePrivate
- Founded2005
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What PodOmatic does
PodOmatic, Inc. is a privately held podcast hosting platform founded in 2005 and headquartered in San Francisco, California. The company operates a freemium web-based platform that enables individual podcasters to record, publish, distribute, analyze, and monetize audio and video podcasts, with mobile companion apps on iOS and Android that allow recording directly from a device without additional equipment. The technical core consists of a hosted podcast CMS, RSS feed generation, and a suite of distribution integrations that automate submission and verification across eight major podcast directories (Spotify, Apple Podcasts, Amazon Music, YouTube, iHeartRadio, Deezer, Player FM, and Gaana/Audacy) for paid users, collectively reaching 1 billion+ monthly podcast listeners. The platform also offers embeddable players, an Episode Clips feature for social-media video generation, real-time analytics, and integration with Headliner and YouTube APIs for content repurposing.
The business model is multi-stream: subscription revenue from four tiers (Free, Pro Plus at $9.99/month, Pro Platinum at $24.99/month, and Broadcaster at $49.99/month) that unlock storage, bandwidth, one-click distribution, and analytics; advertising revenue from dynamically inserted ads on the free tier (retained by PodOmatic) plus revenue-share on dynamic/programmatic ads for paid users; and transaction facilitation for listener donations via PayPal. The go-to-market is community-led and self-serve, driven by organic discovery through trending podcasts, category rankings, and city-based discovery features, supported by a 65+ article help center. The company reports 1-10 employees, has no disclosed institutional funding, and serves a horizontally segmented customer base of individual podcasters, podcast networks, and teen creators (13+ with parental consent), with no enterprise or named-customer concentration. The founder is Johnny Mansour, and the company has been operating continuously for over 20 years.
PodOmatic firmographics
Firmographics- Name
- PodOmatic
- Legal name
- Podomatic, Inc.
- Website
- https://podomatic.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PodOmatic is a privately held podcast hosting platform founded in 2005 that provides freemium recording, distribution, analytics, and monetization tools to individual podcasters worldwide, with one-click submission to 8+ major podcast directories.
- Ownership category
- akta.pro rank
PodOmatic industry classification
Industry- Product category
- Podcast Hosting Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Sound Recording Industries (5122), Other Sound Recording Industries (51229)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Podcast Hosting, Distribution & Listening Platforms (BPAMAJAD)
- akta.pro secondary industries
- Podcast Ad Sales Networks & Monetization Platforms (MPACADAD), Podcast Analytics, Measurement & Attribution Platforms (MPAIADAL), Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF)
Keywords
Where PodOmatic is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PodOmatic business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- Podcast Hosting Subscriptions: Freemium model with four paid tiers (Pro Plus, Pro Platinum, Broadcaster) offering increasing storage (500MB to unlimited), bandwidth (15GB to unlimited), and feature access including one-click directory submissions, clips, and live stats.
- Advertising - Free Tier: Monetization of free account content through dynamically inserted advertisements. Revenue retained by Podomatic; free tier users receive no revenue share.
- Advertising - Paid Tier: Paid account holders in good standing can join the monetization service for dynamically inserted/programmatic ads and receive a percentage of net revenue. Host-read advertisements remain fully owned by the podcaster.
- Listener Donations: PayPal donation button on podcast pages allows listeners to directly support podcasters. Podomatic facilitates the transaction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free forever podcast hosting with basic features |
| Subscription | Monthly | For podcasters ready for directory distribution |
| Subscription | Monthly | Advanced features for growing podcasts |
| Subscription | Monthly | Unlimited professional podcasting for serious creators |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
PodOmatic product offering
Product offeringCore offering
PodOmatic is a podcast hosting platform that provides recording, publishing, distribution, analytics, and monetization tools for podcasters. It offers a freemium hosting service with mobile apps for iOS and Android enabling on-device recording without specialized equipment, one-click submission of podcasts to major streaming directories (Spotify, Apple Podcasts, Amazon Music, YouTube, iHeartRadio, Deezer, Player FM, Audacy), audience analytics, and monetization via dynamic advertising and listener donations.
Product overview
PodOmatic is a podcast hosting platform offering a unified ecosystem of products including the core hosting platform, mobile recording apps (iOS and Android), podcast player apps (iOS and Android), and web-based tools. The platform is organized around multiple subscription tiers: a Free plan with basic hosting, Pro Plus ($9.99/month) for growing podcasters, Pro Platinum ($24.99/month) for serious creators, and Broadcaster ($49.99/month) for professional podcasters with unlimited features. Key features include 1-Click Distribution to major streaming platforms (Spotify, Apple Podcasts, Amazon Music, iHeartRadio, YouTube, Deezer, Player FM, Audacy), Podcast Stats & Analytics with live tracking, Monetization Services (advertising, donations), Episode Clips for social media sharing, and customizable Embed Players for websites.
Differentiator
Problem solved
Functional benefit
Products and services
- PodOmatic Podcast Hosting Platform Web-based podcast hosting platform providing recording, publishing, analytics, promotion, and monetization tools for podcasters. Enables podcast creation and one-click distribution to major streaming platforms including Spotify, Apple Podcasts, Amazon Music, YouTube, iHeartRadio, Deezer, Player FM, and Audacy.
- PodOmatic Podcast Recorder (iOS)
Quantifiable outcome
- 500MB free storage, 15GB monthly bandwidth, first 20 episodes free with no expiration
- +3 more outcomes
Companies that use PodOmatic
Customer profileSegments3 records
Ideal customer profiles3 records
PodOmatic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature6 records
PodOmatic partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, secondary and minor.
- SpotifycoreOne-click directory submission partner. Podomatic registers and verifies RSS feeds for Pro users with Spotify. Podcasts can appear on Spotify within 24 hours of approval. Spotify is a primary distribution channel for podcast content.
- Apple PodcastscoreOne-click directory submission partner. Podomatic handles RSS feed registration and verification for Pro users. Apple provides promotional tools (custom promo images, short links, embed players, QR codes) for podcast marketing.
- Amazon Music / AudiblecoreOne-click directory submission partner. Pro users can submit podcasts to Amazon Music and Audible with one click. Podcasts should appear within 24 hours of approval.
- YouTubecoreOne-click directory submission for YouTube Podcasts. Pro users can submit podcasts to YouTube's podcast directory. Requires YouTube account verification at advanced features level.
- iHeartRadiosecondaryOne-click directory submission partner. Podcasts submitted through Podomatic can appear on iHeartRadio within 24 hours of approval.
- DeezersecondaryOne-click directory submission partner. Podcasts submitted through Podomatic can appear on Deezer within 24 hours of approval.
- Player FMsecondaryOne-click directory submission partner. Podcasts submitted through Podomatic can appear on Player FM within 24 hours of approval.
- GaanasecondaryOne-click directory submission partner for podcast distribution, particularly focused on Indian market reach.
- AudacysecondaryOne-click directory submission partner. Podcasts submitted through Podomatic can appear on Audacy within 24 hours of approval.
- YouTube API ServicessecondaryPodomatic uses YouTube API Services to enable podcast content upload to YouTube. Users consent to data sharing with YouTube/Google when choosing to upload content to YouTube.
- HeadlinerminorIntegration for sharing podcast episodes as video clips. Podomatic's share button includes Headliner option which imports episodes for creating custom video clips to share on social media platforms.
- CybersourceminorThird-party payment processor for credit card transactions. Privacy policy states data handling governed by Cybersource's privacy policy.
- StripeminorThird-party payment processor for credit card transactions. Privacy policy states data handling governed by Stripe's privacy policy.
- PayPalminorPayment processor for subscription payments and listener donations. Podomatic supports PayPal checkout for subscriptions and PayPal donate button for podcast monetization.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
PodOmatic competitors and assessment
Company assessmentDirect peers
- Spotify for Podcasters (Anchor): Spotify-owned free podcast hosting platform (formerly Anchor) offering recording, hosting, distribution to Spotify, and monetization. Direct competitor to PodOmatic's core freemium hosting value proposition with the added advantage of native Spotify distribution.
- Buzzsprout: Leading independent podcast hosting platform with freemium tiers, one-click directory submission, advanced analytics, and AI-powered transcription features. Competes head-to-head with PodOmatic for indie and professional podcasters.
- Libsyn: One of the oldest podcast hosting platforms (founded 2004), offering hosting, distribution, monetization, and advanced statistics. Directly comparable to PodOmatic's longevity, target customer (indie to professional podcasters), and subscription tiers.
- Podbean: Podcast hosting platform with freemium model, unlimited hosting plans, monetization via ads and patron programs, and live audio streaming. Closely mirrors PodOmatic's all-in-one positioning and pricing structure.
- Transistor: Premium podcast hosting service focused on businesses and professional podcasters, offering private feeds, analytics, multiple shows per account, and Apple Podcasts integrations. Directly competes in PodOmatic's multi-show and professional tiers.
- Spreaker: Podcast creation, hosting, and monetization platform offering programmatic ad insertion, live broadcasting, and distribution. Competes with PodOmatic's monetization services and creator tools.
- Castos: Podcast hosting platform with YouTube integration, transcripts, and multi-show management. Directly competes for creators seeking distribution to YouTube and major directories — a core PodOmatic feature set.
Broad incumbents
- SoundCloud: Audio hosting and streaming platform with creator monetization tools. While broader than podcast hosting alone, SoundCloud competes for the same indie audio creators and overlapping use cases.
- Apple Podcasts: Default iOS podcast directory and increasingly a hosting/distribution layer (Apple Podcasts Connect). As both a directory partner and a potential competitor, Apple represents the largest platform risk to PodOmatic.
Emerging players
- Headliner: Video clip creation tool for podcasts that integrates with PodOmatic for social sharing. An emerging adjacent player in the podcast-to-video workflow that could expand into hosting or compete with PodOmatic's own Episode Clips feature.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
PodOmatic social profiles
Digital presencePodOmatic compliance and trust
Trust signalCompliance5 records
PodOmatic financial estimates
Financial estimateRevenue estimate
Valuation estimate
PodOmatic leadership team
Management profileNumber of profiles
Profiles1 record
PodOmatic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PodOmatic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PodOmatic
What does PodOmatic do?
PodOmatic is a podcast hosting platform that provides recording, publishing, distribution, analytics, and monetization tools for podcasters. It offers a freemium hosting service with mobile apps for iOS and Android enabling on-device recording without specialized equipment, one-click submission of podcasts to major streaming directories (Spotify, Apple Podcasts, Amazon Music, YouTube, iHeartRadio, Deezer, Player FM, Audacy), audience analytics, and monetization via dynamic advertising and listener donations.
Is PodOmatic a public or private company?
PodOmatic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PodOmatic founded?
PodOmatic was founded in 2005. It employs 1 to 10 people.
Where is PodOmatic based?
PodOmatic is headquartered in San Francisco, United States, in the North America region.
How does PodOmatic make money?
Four revenue lines are on record. Podcast Hosting Subscriptions are the primary driver. The others are advertising - Free Tier, advertising - Paid Tier and listener Donations.
Who are PodOmatic's main competitors?
Direct peers on record are Spotify for Podcasters (Anchor), Buzzsprout, Libsyn, Podbean, Transistor, Spreaker and Castos. Broad incumbents are SoundCloud and Apple Podcasts. Headliner is listed as an emerging player.
Does PodOmatic have an API?
No public API is recorded for PodOmatic.
What industry is PodOmatic in?
PodOmatic's product category is Podcast Hosting Services. Its primary akta.pro industry code is BPAMAJAD, Podcast Hosting, Distribution & Listening Platforms, with a secondary code of MPACADAD, Podcast Ad Sales Networks & Monetization Platforms. Its NAICS code is 51621 and its SIC code is 7370.