Truman Group

What Truman Group does

Truman Group is a Calgary-based, privately-held, vertically-integrated real estate developer founded in 1995 by George Trutina. The company self-describes as Alberta's largest privately-held vertically-integrated real estate developer, operating 35+ in-house entities spanning land acquisition, entitlements, construction, millwork, electrical, formwork, and property management. Across 50+ years of cumulative operating history, Truman has delivered over 10,500 multi-family units and thousands of single-family homes, with cumulative market value of completed units exceeding $4.2B and current land holdings above $500M.

The product portfolio spans four residential formats — luxury condos (Lincoln, Plaza, Imperia, Violette, Clover, Skyview North, Orson), townhomes (Watercrest, District, Arabella), duplexes (Bridgeport, Waterford, Rangeview Springs), and single-family homes (Dawson's Landing, Princeton, Lewisburg, Walden) — priced from approximately $259,900 to over $799,900. Beyond residential, Truman operates 2,500+ rental properties under management via renttruman.com and over 2.5 million square feet of commercial space. Differentiated technical features center on the proprietary TRUspace build program, which integrates WaterSense fixtures, high-efficiency climate systems, Energy Star appliances, smart-home technology (Wi-Fi thermostats, connected locks, EV charging), and structured 3-12 month warranty inspections.

The business model combines one-time revenue from home sales with recurring rental property management and commercial real estate operations. Distribution runs through direct-to-consumer show homes, an online Buy Online portal, and a structured Realtor Program with commission paid upon occupancy. Recent strategic moves pivot the company into Calgary's hospitality and mixed-use entertainment district through partnerships with Marriott International ($1.1B luxury complex), Fairmont Hotels & Resorts (225-key hotel), and a master-planned community joint venture with Mattamy Homes (253 acres, ~1,900 homes at Chestermere Lake). The company reports 94% of business from repeat customers and supports a bundled buyer journey with Liberty Home Ownership, Trisura, Rogers Insurance, and CMHC partnerships.

Name

Truman Group

Legal name

Truman

Website

https://trumanhomes.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Truman Group is Alberta's largest privately-held vertically-integrated real estate developer, founded in 1995 in Calgary. It builds and manages condos, townhomes, duplexes, single-family homes, and luxury hotel/residential mixed-use projects across Calgary and Chestermere for individual home buyers, rental tenants, and enterprise hospitality partners.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Residential Building Construction (2361), Lessors of Nonresidential Buildings (except Miniwarehouses) (531120)

SIC

General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential General Contracting (New Build) (IMAFAAAB)

Keywords

• Residential home building
• Real estate development
• Property management
• Condo construction
• Master-planned communities

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Residential Home Sales: Revenue from selling single-family homes, condos, townhomes, and duplexes across multiple Calgary communities. The company offers move-in ready homes and pre-construction options with various price points ranging from approximately $259,900 for condos to $799,900+ for single-family homes.
2. Rental Property Management: Management and operation of over 2,500 rental properties throughout Calgary, including dedicated property managers and leasing coordinators.
3. Commercial Real Estate: Development and management of commercial and retail spaces exceeding 2.5 million square feet constructed, under construction, completed, under management, or coming to market.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Truman Group is a vertically-integrated real estate developer that designs, builds, and sells new construction residential homes—including condos, townhomes, duplexes, and single-family homes—across Calgary and Chestermere communities, with pricing from approximately $259,900 to $799,900+. The company also manages over 2,500 rental properties throughout Calgary and develops commercial real estate exceeding 2.5 million square feet. Homes incorporate the proprietary TRUspace program featuring energy efficiency, smart home technology, water-saving fixtures, and high-efficiency climate systems.

Product overview

Truman is Alberta's largest privately-held, vertically-integrated real estate developer offering a diverse portfolio of residential and commercial properties. The company's product portfolio includes multiple housing types: luxury condo towers (Lincoln, Plaza, Violette, Skyview North, Orson, Clover, Imperia), townhomes (Watercrest, District, Arabella), duplexes (Bridgeport, Waterford, Rangeview Springs), and single family homes (Dawson's Landing, Princeton, Lewisburg, Walden). Truman operates across multiple Calgary-area communities including Chestermere, West District, Skyview Ranch, Wolf Willow, and others. The company differentiates through its proprietary TRUspace program integrated into single-family homes, offering energy efficiency, water conservation, smart home automation, and healthy indoor air quality features. Beyond residential development, Truman operates a rental property management division with over 2,500 units, commercial spaces exceeding 1 million square feet, and provides value-added services including real estate sales coordination, financial services, and community involvement programs.

Differentiator

Problem solved

Functional benefit

Brands

• TRUspace: A comprehensive build program integrated into every single-family home, focusing on sustainability and energy efficiency.

Products and services

• Lincoln Condos Luxury condo tower in Calgary's S.W. featuring unprecedented on-site amenities including a swimming pool and bowling alley exclusive to residents, located at 11th Avenue and 2nd Street SW.
• Plaza Condos 265 residences in Calgary's S.W. featuring concrete construction, world-class ground level retailers, and on-site amenities including gym and pet spa, located at 8375 Broadcast Ave. S.W.
• Violette Condos Condominium residence in Yorkville, Calgary, blending modern living with natural beauty in a vibrant neighbourhood.
• Skyview North Condos Condominiums in Skyview Ranch offering 1-3 bedroom units from 600-1,299 sq.ft. with high ceilings, quartz countertops, and energy-efficient appliances, priced from $259,900.
• Orson Condos Condominiums at Wolf Willow in Bow River Valley offering units from 450-900 sq.ft. with luxury finishes and top-notch amenities.
• Clover Condos Condominiums at Carrington Gate N.W. with estimated completion from June 2026 to December 2027.
• Imperia Condos Luxury condo development at 11 Ave. S.W. and 4th St. S.W. in Calgary with estimated completion from June 2027 to December 2028.
• Watercrest Townhomes Townhome community at Waterford in Chestermere offering a vibrant, inclusive environment blending natural beauty with modern living.
• District Townhomes Southwest Calgary townhomes with private rooftop patios overlooking Central Park in the heart of West District.
• Arabella Townhomes Calgary N.E. townhomes featuring 3-4 bedrooms with attached double car garage, designed with space and modern living in mind.
• Bridgeport Duplex Homes Duplex homes in Chestermere with new phases available in the Bridgeport community.
• Waterford Duplex Homes Duplex homes in Waterford Estates, an emerging community in Chestermere featuring a blend of residential options and abundant amenities.
• Rangeview Springs Duplex Homes Duplex homes featuring unique urban design with landscaped parks and activity centres in Rangeview, a complete community in Calgary's S.E.
• Dawson's Landing Single Family Homes Single family homes in Chestermere backing onto protected wetlands offering unparalleled views and direct access to Chestermere's extensive green spaces.
• Princeton Single Family Homes Single family homes in Calgary N.E. offering a range of home types, amenities, and natural green space.
• Lewisburg Single Family Homes 100-acre master-planned single family community in Calgary N.E. holding three parks and multi-use pathways providing recreational amenities for residents.
• Walden Single Family Homes Single family community in the Walden neighbourhood with homes ranging from 2,013-2,225 sq.ft. featuring 3 bedrooms, priced from $724,900 to $799,900.
• Rental Property Management Move-in ready rental properties available throughout Calgary with over 2,500 units under management, offering dedicated property managers and leasing coordinators for tenants and rental property investors.
• Commercial Real Estate Development Development and management of commercial and retail spaces exceeding 2.5 million square feet constructed, under construction, completed, under management, or coming to market.

Quantifiable outcome

• Estimated monthly electric and gas bill savings of $124 for homeowners
• +5 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Fairmont Hotels & ResortscoreStrategic or Co-development Partner · 22 January 2026Fairmont Hotels & Resorts in partnership with Truman announced development of a new 225-key Fairmont hotel in Calgary, Alberta, scheduled to open Q4 2031. The hotel will be part of a mixed-use development directly benefiting from the government-funded $500 million expansion of the BMO Centre, Western Canada's largest convention facility as part of the Stampede Park transformation project.
• Mattamy HomescoreStrategic or Co-development Partner · 20 January 2026Truman and Mattamy Homes partnered to develop a 253-acre master-planned community on the south edge of Chestermere Lake in Alberta. The deal closed January 20, 2026. Mattamy serves as managing partner and will deliver approximately 1,900 homes featuring single-family, semi-detached, townhomes, and multi-family apartments, along with commercial retail space, parks, and environmental reserves. Development approvals expected spring 2027, construction begins summer 2028, first occupancy early 2029, full completion by late 2039.
• Marriott InternationalcoreStrategic or Co-development Partner · 3 July 2025Marriott and Truman unveiled a $1.1 billion luxury hotel and residential complex in Calgary featuring three hotels (W Calgary, JW Marriott Calgary, and Autograph Collection property) with over 700 rooms and nearly 360 branded residences. This represents Marriott's first luxury properties in Canada, being developed in Calgary's nascent entertainment district. A separate $1.5 billion project involves two mixed-use towers (69 and 62 storeys) near Stampede grounds with over 400 premium hotel suites and 360 branded residential units.
• Liberty Home OwnershipminorStrategic or Co-development PartnerTruman partnered with non-profit organization Liberty Home Ownership to bring down payment assistance program. Qualifying buyers who can get a mortgage and come up with $1,500 down payment can access this program after completing the Responsible Ownership course.
• Re/MAX Real Estate (Central)minorChannel Partner/ Reseller/ DistributorTruman offers free home listing services through Re/MAX Real Estate (Central) when purchasing a pre-construction or move-in ready home. Listing fees covered by Truman, potentially saving sellers up to $11,000 +GST on a $550,000 sale.
• Trisura (Alberta New Home Warranty)minorStrategic or Co-development PartnerTrisura's Pay-It-Later program, an Alberta New Home Warranty sponsored initiative, allows buyers to defer up to 50% of purchase deposit until closing through a Home Deposit Bond.
• Rogers InsuranceminorGTM or Marketing PartnerTruman's preferred insurance provider offering preferred pricing on Life, Home, and Auto insurance for homebuyers through exclusive savings program.

Scale indicators18 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mattamy Homes: Mattamy is Canada's largest privately-held homebuilder and is Truman's co-development partner on the 253-acre Chestermere community. Directly comparable as a vertically-integrated for-sale residential builder operating across multiple Canadian markets with similar product mix.
• Jayman Built: Jayman Built is one of Alberta's largest privately-held homebuilders, focused on the Calgary region with a portfolio of single-family, townhome, and condominium products — directly overlapping Truman's product categories, customer base, and geography.
• Trico Homes: Trico Homes is a Calgary-based privately-held homebuilder offering single-family, duplex, and condominium products in the same communities Truman serves. Closely comparable on product mix, pricing tiers, and regional customer base.
• Cardel Homes: Cardel Homes is a long-standing Western Canadian homebuilder with strong Calgary presence, building single-family and multi-family product. Comparable in scale, product categories, and customer profile to Truman's single-family and townhome lines.
• Shane Homes: Shane Homes is a family-owned Calgary homebuilder operating across multiple communities with single-family, townhome, and duplex offerings — directly comparable to Truman on geography, product, and private-company structure.
• Calbridge Homes: Calbridge Homes is a privately-held Calgary-area builder specializing in single-family homes and duplexes in new suburban communities. Directly comparable on geographic focus and product positioning within Truman's core market.
• Hopewell Residential: Hopewell Residential is a Calgary-based master-planned community developer with comparable single-family, multi-family, and commercial product lines to Truman. Closely aligned on community-scale development model and Calgary operating geography.
• Melcor Developments: Melcor is an Alberta-rooted, publicly-traded real estate developer with residential communities and commercial/retail property holdings. Comparable to Truman's combination of residential community development and recurring commercial property operations.

Broad incumbents

• Brookfield Residential: Brookfield Residential is a national, large-scale master-planned community developer (part of Brookfield Asset Management) with comparable single-family and multi-family product in Alberta and across Canada. Larger and broader than Truman but directly competing on master-planned community scale.
• Qualico: Qualico is a Western Canadian privately-held developer of residential communities and commercial real estate, with significant Calgary operations. Comparable diversified model spanning homebuilding, land development, and commercial property.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/trumanhomes
• Facebookfacebook.com/trumanhomes
• LinkedInlinkedin.com/company/trumanhomes

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Truman Group