What Cardel Homes does

Cardel Homes is a family-owned private residential homebuilder founded in 1973 in Calgary by Del and Caryl Ockey (the company name derives from the first three letters of their first names). The company designs, builds, and sells new-construction single-family homes, townhomes, paired homes/duplexes, and condominiums through a direct-to-consumer model spanning four regions across two countries — Alberta and Ontario in Canada, and Colorado and Florida in the United States. Over 50+ years, Cardel has built more than 20,000 homes and shaped over 150 communities, with 101–250 corporate employees supported by a subcontractor-based construction model and decentralized regional offices including a Calgary headquarters and Florida regional office in Riverview.

The company's core product is new construction homes delivered through master-planned community developments, with on-site model homes, regional sales centers, and Design Centres (in Alberta and a 2,400 sq ft facility in Florida) for finish personalization. Pricing spans from entry-level condos (~$240K CAD at Silverton Metro One) to luxury single-family homes ($790K+ CAD at Shawnee Park). Notable technology components include ENERGY STAR-certified construction methods (high-performance insulation, insulated ductwork, high-efficiency HVAC, programmable thermostats) and a recently announced 3DX™ real-time 3D visualization platform deployed at Metro One in Calgary, which enables buyers to virtually explore units, view availability, and complete reservations within an integrated digital environment.

Cardel generates revenue through one-time home sales (single-family, townhomes, paired homes, condos) complemented by design-center upgrade revenue. Go-to-market is sales-led and direct-to-consumer, combining a multi-channel digital marketing stack (website, social media, paid search, SEO, email) with physical conversion through model homes and dedicated new-home consultants in each community. Customer segments are diversified across first-time buyers, move-up families, multigenerational households, and Florida Sun Belt buyers, with named active communities such as Shawnee Park, Silverton, Savanna, Rangeview Springs (Alberta); Ironwood, EdenWylde, Morris Village, Southview (Ontario); Waterset, SeaFlower, Coasterra, Fieldstone, North River Ranch, Southwind, Prairie Oaks (Florida); and Deer Creek, Three Hills, Westminster Station, Vivant (Colorado). Sub-brands include Cardel Foundations (community philanthropy) and Virtuo Concierge (Alberta buyer support).

Name

Cardel Homes

Legal name

Cardel Custom Homes

Website

https://cardelhomes.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

101–250 employees

Short description

Cardel Homes is a family-owned private residential homebuilder founded in 1973 in Calgary, designing and selling new-construction single-family homes, townhomes, paired homes, and condominiums through master-planned communities across Alberta, Ontario, Colorado, and Florida.

Ownership category

akta.pro rank

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices15 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Home Sales: Cardel Homes generates revenue through the sale of newly constructed homes including single-family homes, townhomes, paired homes/duplexes, and condominiums. The company builds in master-planned communities across Alberta, Ontario, Colorado, and Florida, selling directly to homebuyers through sales centers and model homes.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Cardel Homes is a residential home builder that constructs and sells new construction and move-in ready homes in master-planned communities across Alberta, Ontario, Colorado, and Florida. The company offers a portfolio of home types including single-family homes, townhomes, paired homes/duplexes, and multi-family condominiums, complemented by in-person Design Centers for finish personalization and a portfolio of quick possession (move-in ready) inventory. Revenue is generated primarily through one-time new home sales to individual homebuyers, supported by dedicated regional sales centers and model homes in each community.

Product overview

Cardel Homes is an experienced new home builder with over 50 years of expertise (since 1973) offering new construction and move-in ready homes in vibrant communities across Alberta, Ontario, Colorado, and Florida. The core offering is residential home building with multiple product lines including single-family homes, townhomes, paired homes/villas, and multi-family condos. The portfolio spans communities such as Silverton and Shawnee Park in Calgary, Rangeview Springs, and Savanna in Alberta; Waterset, SeaFlower, Coasterra, Fieldstone, North River Ranch, Southwind, and Prairie Oaks in Florida; multiple communities in Ontario (EdenWylde, Ironwood, Morris Village, Southview); and communities in Colorado (Deer Creek, Three Hills, Westminster Station, Vivant). Key service components include Design Centres for finish personalization (both in Alberta and Florida with a 2,400 sq ft Design Center), Quick Possessions (move-in ready homes), and 3DX™ real-time 3D visualization technology at Metro One. The company also offers Virtuo Concierge for buyer support. Home types range from entry-level street towns and paired homes ($400s-$600s) to luxury single-family homes and villas ($660s-$2,400s+), with typical floorplans from 1,344 sq ft to over 4,000 sq ft. The company is family-owned, founded by Del and Caryl Ockey, and has built over 20,000 homes across more than 150 communities.

Differentiator

Problem solved

Functional benefit

Brands

• Cardel Foundations: Charitable division supporting community initiatives including breast cancer campaigns, food bank drives, and programs helping underprivileged children in sports
• Fish Creek Exchange
• Silverton
• Shawnee Park

Products and services

• Single-Family Homes Detached single-family new construction homes offered across Cardel communities in Alberta (Silverton, Shawnee Park, Savanna, Rangeview Springs, Fireside, Alpine Park, Lewisburg), Ontario, Colorado (Deer Creek, Three Hills, Westminster Station, Vivant), and Florida (Waterset, Coasterra, SeaFlower, Fieldstone, Southwind, Prairie Oaks). Available in 1-story and 2-story layouts ranging from approximately 1,500 sq ft to over 4,000 sq ft with 3-5+ bedrooms.
• Townhomes Attached townhome new construction offered at Waterset in Florida (from the high $300s, 1,785-1,897 sq ft, 3-4 bed, 2.5-3 bath, 2-car garage) and street towns in Silverton (Calgary) of 1,344-1,450 sq ft. Townhomes include lawn maintenance and curated finishes.
• Paired Homes / Duplexes Paired (duplex-style) homes offered at Silverton in SW Calgary (from $530s, 1,400-1,600 sq ft, 3 bed, 2.5 bath) and at North River Ranch in Florida (from the low $400s, 1,920-2,862 sq ft). Park-facing lot options are available in select communities.
• Multi-Family Condominiums Condominium units in Cardel's multi-family developments, notably Metro One within Calgary's Silverton community, with units priced from the $240s. Metro One features 3DX real-time 3D visualization technology for unit exploration and reservations.
• Quick Possessions / Move-in Ready Homes Pre-constructed, move-in ready inventory homes with predetermined floorplans and design options that enable faster purchase and closing timelines compared to to-be-built homes. Offered across Alberta, Ontario, Colorado, and Florida Cardel communities. Florida operations include 30 quick move-in homes, with example Waterset townhome listings such as Oxford at $399,110 and Cambridge at $410,320.
• Design Centre (Alberta) In-person (with virtual options) design experience where Alberta buyers personalize finishes including cabinetry, countertops, flooring, lighting, and paint colors with expert designer guidance. Serves buyers across Calgary-area communities including Silverton, Shawnee Park, Savanna, Rangeview Springs, Fireside, Alpine Park, Lewisburg, and Clearwater Park.
• Cardel Design Center (Florida) 2,400-square-foot design space in Florida where buyers work with expert designers to personalize home finishes including countertops, cabinetry, flooring, lighting, and paint. Upgrades are available room by room and across all Florida Cardel communities.
• Virtuo Concierge Concierge service for the Alberta region providing additional support and guidance through the home buying and building process, supplementing the new home consultant and Design Centre experience.
• Waterset Community (Apollo Beach, Florida) Master-planned resort-style community in Apollo Beach, Tampa Bay Area. Offers single-family homes from the $400s (2,010-2,862 sq ft, 3-5 bed) and townhomes from the high $300s (1,785-1,897 sq ft). Features 3 clubhouses, 4 pools, 2 fitness centers, sports courts, and extensive trail network. Includes current promotion of up to $40K towards design options plus a free gourmet kitchen.
• Shawnee Park Community (Calgary, Alberta) Luxury single-family homes and villas community in Shawnee Slopes, SW Calgary, beside Fish Creek Park with direct LRT access. Includes double-front garage homes, paired homes, bungalow villas, and triple-car garage homes from 1,530-2,408+ sq ft. Planned for 500 single-family units with 204 homes sold as of September 2025.
• Silverton Community (Calgary, Alberta) Southwest Calgary community featuring front-garage homes from the $660s (1,800-2,300 sq ft, 3-5 bed, 2.5-4 bath), laned homes from the $560s (1,400-1,700 sq ft, 3 bed, 2.5 bath), paired homes from the $530s (1,400-1,600 sq ft, 3 bed, 2.5 bath), and street towns (1,344-1,450 sq ft). Located near Macleod Trail and Ring Road with future LRT station access.
• Savanna Community (Calgary, Alberta) Northeast Calgary community offering single-family homes from the $600s with multi-gen design options, functional layouts, and high-quality finishes. Adjacent to Savanna Market shopping center and Savanna Bazaar open-air retail destination.
• Rangeview Springs Community (Calgary, Alberta) Southeast Calgary community with front-garage single-family homes from the $680s (1,800-2,500+ sq ft), nine unique parks, and re-naturalized green spaces leading to the Bow River. Features tree-lined pathways, curb extensions, and off-street cycling paths.
• Coasterra Community (Manatee County, Florida) Florida community offering 1-story and 2-story single-family homes with 3-5 bedrooms and 2-4 bathrooms, ranging from 1,805-2,862 sq ft. Starting from the $400s.
• SeaFlower Community (Bradenton, Florida) Bradenton, Florida community offering 1-story and 2-story homes from the $500s, ranging from 1,900-3,172 sq ft with up to 19 floorplans and 4 model homes.
• Fieldstone Community (Plant City, Florida) Plant City, Florida community with 1-story and 2-story floorplans ranging from 1,805-4,004 sq ft. Features 9 floorplans, quick move-ins, and 3 model homes.
• North River Ranch Community (Parrish, Florida) Parrish, Florida community offering paired villa/paired home options from the low $400s with 1,920-2,862 sq ft. Features 12 floorplans, 9+ quick move-ins, and 3 model homes.
• Southwind Community (Plant City, Florida) Plant City, Florida community with 1-story and 2-story floorplan options. Currently pre-selling with 12 floorplans available.
• Prairie Oaks Community (St. Cloud, Florida) St. Cloud (Orlando Area), Florida community with 1-story homes (4 bed, 2 bath, 1,724 sq ft). Final opportunity phase with limited quick move-in availability.
• Brighton Model Home (Waterset, Apollo Beach, Florida) Brand-new model home introduced at the Waterset community in Apollo Beach, Florida, featuring cutting-edge design and premium customization options within the master-planned resort-style setting.
• Southampton Model Home (Waterset, Apollo Beach, Florida) Brand-new model home introduced at the Waterset community in Apollo Beach, Florida, featuring cutting-edge design and premium customization options.

Quantifiable outcome

• Over 20,000 homes built across North America
• +3 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• 3DX™ by Epic InspiredcoreTechnology or Integration · 17 February 2026Cardel Homes partnered with 3DX™ by Epic Inspired to deploy real-time 3D visualization technology at its Metro One multi-family development in Calgary's Silverton community. The platform enables buyers to virtually explore units, view availability, and complete reservations within a single integrated digital environment, replacing static drawings with immersive building experiences. The collaboration aims to improve transparency and decision-making throughout the buyer journey.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Shane Homes: Shane Homes is a major Calgary-based homebuilder offering single-family, laned, and paired homes in surrounding communities. Direct geographic and product overlap with Cardel's Alberta operations.
• Brookfield Residential: Brookfield Residential builds single-family and multi-family homes in Alberta (including Calgary) and the US, including Colorado. Directly comparable in geography, product mix, and master-planned community development.
• Dream Finders Homes: Dream Finders is a US homebuilder with significant operations in Florida (Tampa, Orlando) and the Carolinas. Directly comparable to Cardel's Florida business in product, geography, and target buyer.
• Trico Homes: Trico Homes is a Calgary-based homebuilder with single-family, duplex, and townhome offerings. Direct overlap in product type, price points, and target Calgary submarkets.
• Hopewell Residential: Hopewell Residential is a Calgary-based homebuilder developing master-planned communities in Alberta. Direct overlap in product type, target buyer, and Calgary submarkets.
• Mattamy Homes: Mattamy is the largest privately held homebuilder in North America, family-founded and operating across Canada and the US. Closely comparable to Cardel in private, multi-region, family-owned model and product breadth.
• Jayman BUILT: Jayman BUILT is a large Alberta-based homebuilder with single-family, townhome, and multi-family offerings across Calgary. Comparable in regional scale, product breadth, and ENERGY STAR/energy-efficient positioning.

Broad incumbents

• PulteGroup: PulteGroup is one of the largest US homebuilders (Centex, Pulte, Del Webb, John Wieland) with operations in Florida and other key Cardel markets. Comparable as a broad incumbent with overlapping product segments.
• D.R. Horton: D.R. Horton is the largest US homebuilder with nationwide operations including Florida. A broad incumbent that competes with Cardel in the Tampa Bay, Sarasota, and Orlando submarkets.
• Toll Brothers: Toll Brothers is a large US luxury homebuilder with broad geographic reach. Comparable in the luxury segment that Cardel targets at Shawnee Park ($790s+), though Toll operates as a much larger public incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/cardelhomes
• Facebookfacebook.com/cardelhomesyyc
• LinkedInca.linkedin.com/company/cardel-homes
• Instagraminstagram.com/cardelhomesyyc
• Pinterestpinterest.ca/cardelhomes
• Xx.com/cardelhomesyyc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cardel Homes