Optum
Optum is the health services arm of UnitedHealth Group, operating pharmacy benefit management (Optum Rx, ~61M members), value-based care delivery (~90,000 affiliated physicians), specialty/infusion/rare disease pharmacy, and AI-powered analytics platforms for payers, providers, employers, and consumers.
- Company typePrivate
- Founded2011
- HeadquartersEden Prairie, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What Optum does
Optum is the diversified health services platform of UnitedHealth Group (NYSE: UNH), operating across pharmacy benefit management (Optum Rx, serving nearly 61 million members), value-based care delivery (Optum Health, ~90,000 affiliated physicians across 43 care delivery organizations), data analytics and revenue cycle management (Optum Insight), and specialty pharmacy, infusion pharmacy, and rare disease therapy distribution (Optum Specialty Pharmacy, Optum Infusion Pharmacy, Optum Frontier Therapies). Its product portfolio spans core pharmacy services (home delivery, specialty, infusion, rare disease), digital patient-facing tools (Optum Savings IQ, Schedule My Fill, Connections), enterprise technology platforms (Value Connect, Optum Real, Electronic Prior Authorization, Specialty Provider Portal), and acquired brands (divvyDOSE, Genoa Healthcare). Revenue is generated primarily through recurring PBM contracts, value-based care arrangements, transaction-based pharmacy audit services, and enterprise sales of analytics and technology solutions to health systems, payers, and employers — with reimbursement sourced from Medicare Part B/D, Medicaid, and commercial insurance. Pricing is quote-based and not publicly disclosed. The platform is increasingly AI-augmented, with over 1,000 deployed AI use cases spanning ambient clinical documentation, pharmacy fraud detection, real-time claims processing, and predictive analytics for value-based care, supported by more than 10,000 AI engineers and a $1.5 billion 2026 AI investment commitment across UnitedHealth Group.
Optum firmographics
Firmographics- Name
- Optum
- Legal name
- Optum, Inc.
- Website
- https://optum.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Optum is the health services arm of UnitedHealth Group, operating pharmacy benefit management (Optum Rx, ~61M members), value-based care delivery (~90,000 affiliated physicians), specialty/infusion/rare disease pharmacy, and AI-powered analytics platforms for payers, providers, employers, and consumers.
- Ownership category
- akta.pro rank
Optum industry classification
Industry- Product category
- Healthcare Services
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro primary industry
- Pharmacy Benefit Management (PBM) & Formulary Management IT (HLACAKAD)
- akta.pro secondary industries
- Pharmacy Information Systems (PIS) & Dispensing Workflow (HLACAKAC), Group Pharmacy Benefit (Rx) Coverage & PBM-Integrated Plans (FSAIAFAN)
Keywords
Where Optum is headquartered
LocationHeadquarters
- HQ city
- Eden Prairie
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Optum business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Optum Health - Care Delivery: Provides direct patient care through affiliated physicians and care delivery organizations, operating under value-based care arrangements
- Optum Rx - Pharmacy Benefit Management: PBM services including home delivery pharmacy, specialty pharmacy, and infusion pharmacy serving nearly 61 million members
- Optum Insight - Data Analytics: Healthcare data analytics, revenue cycle management, and technology solutions for providers and payers
- Pharmacy Audit Services: AI-powered pharmacy audit services that recover funds for clients through fraud, waste, and abuse detection
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Optum product offering
Product offeringCore offering
Optum is a diversified health services platform that delivers pharmacy benefit management, specialty and infusion pharmacy, value-based care delivery, and healthcare data analytics. Its portfolio includes Optum Rx (PBM serving nearly 61 million members), Optum Specialty Pharmacy, Optum Infusion Pharmacy, Optum Frontier Therapies, and AI-driven platforms such as Value Connect, Optum Real, and Optum Savings IQ. The company serves over 125 million people across its integrated care, pharmacy, and technology network.
Product overview
Optum operates as a diversified health services platform offering pharmacy benefit management, specialty pharmacy, infusion pharmacy, rare disease therapy, and value-based care delivery. The portfolio includes Optum Rx (PBM), Optum Specialty Pharmacy, Optum Infusion Pharmacy, and Optum Frontier Therapies as core pharmacy services. Supporting platforms include Value Connect (AI-powered value-based care), Optum Real (claims processing with Microsoft AI), Optum Savings IQ (financial assistance), Schedule My Fill (medication adherence), and Optum Specialty Provider Portal. Care delivery operations span 43 organizations with 90,000+ affiliated physicians serving 125 million people. The platform is increasingly powered by AI with over 1,000 deployed use cases and $1.5 billion planned AI investment in 2026.
Differentiator
Problem solved
Functional benefit
Brands
- Optum Rx: Pharmacy benefit management and home delivery pharmacy services
- Optum Health
- Optum Insight
- Optum Specialty Pharmacy
- Optum Infusion Pharmacy
- Optum Frontier Therapies
- Genoa Healthcare
- divvyDOSE
Products and services
- Optum Specialty Pharmacy Specialty pharmacy service providing personalized clinical support, medication management, and financial assistance for complex conditions including cancer, Crohn's disease, multiple sclerosis, and inflammatory disorders. Offers overnight shipping, temperature-controlled packaging, and 24/7 pharmacist availability.
- Optum Infusion Pharmacy Infusion pharmacy providing in-home and ambulatory infusion services with 1,000+ nurses serving 30,000 patients nationally. Supports hemophilia, immunoglobulin therapy, parenteral nutrition, chronic inflammatory disorders, anti-infective therapies, and alpha-1 antitrypsin deficiency.
- Optum Frontier Therapies Rare disease and cell/gene therapy pharmacy with hubs in Flint, Michigan and Las Vegas, Nevada. Provides personalized care coordination, limited distribution drugs, and commercial services for rare disease patients across all 50 states. Has supported 50,000+ people living with rare disease.
- Optum Rx Pharmacy benefit management (PBM) service offering home delivery pharmacy, specialty pharmacy, and prescription drug benefits management. Supports nearly 61 million members with personalized care.
- Optum Home Delivery Pharmacy Mail-order pharmacy service delivering medications directly to patient homes with 24/7 access to licensed pharmacists for consultations.
- Optum Financial Services Health benefit accounts including Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) with tax-advantaged savings tools and contribution management.
- Value Connect AI-powered platform designed to address barriers to value-based care by helping payers and providers collaborate, identify underperforming programs, and facilitate interventions. Early clients report 29% decrease in ED visits, 28% reduction in avoidable admissions, and 35% decline in medical spending.
- Optum Real Real-time claims processing platform powered by AI in partnership with Microsoft. Integrates Optum's healthcare and AI expertise with Microsoft Azure, Dragon Copilot, and Microsoft Foundry to improve claims validation, documentation, and prior authorization workflows.
- Optum Savings IQ Financial assistance platform connecting patients with foundation assistance, manufacturer copay cards, vouchers, and free drug programs. Delivered $892.7 million in financial assistance in 2025 and reduced order cancellations due to financial reasons by 89%.
- Schedule My Fill Medication refill scheduling tool allowing patients to arrange refills for the calendar year. Schedule My Fill patients had 100% medication access for all therapies and demonstrated improved adherence.
- Electronic Prior Authorization (e-PA) Digital prior authorization submission platform enabling electronic PA requests through multiple portals including CoverMyMeds, Surescripts, and Allscripts. Offers same-day determinations and automates the PA workflow for faster medication approvals.
- Optum Specialty Provider Portal Secure web-based pharmacy portal for providers to view prior authorization status, initiate appeals, track prescription status, search patient medication lists, and chat with clinical teams.
- Optum Care Delivery Value-based care delivery platform partnering with clinicians to improve health outcomes through 43 care delivery organizations and approximately 90,000 affiliated physicians. Serves over 125 million people.
- Optum Centers of Excellence Specialized clinical programs including Cardiopulmonary, Gastroenterology, Immunology, Neurology, and Oncology Centers of Excellence providing therapy-specific tools and resources for providers.
Quantifiable outcome
- Prior authorization approval time reduced from hours/days to under 10 seconds
- +10 more outcomes
Companies that use Optum
Customer profileNamed customers4 records
Segments7 records
Ideal customer profiles4 records
Optum technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability14 records
Feature9 records
Optum partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and flagship.
- MicrosoftcoreOptum partnered with Microsoft to introduce AI-powered capabilities within Optum Real, a real-time claims processing platform. The platform integrates Optum's healthcare and AI expertise with Microsoft's cloud and AI technologies including Microsoft Azure, Dragon Copilot, and Microsoft Foundry, to improve claims validation, documentation, and prior authorization processes.
- CoverMyMedscoreIntegration with CoverMyMeds platform for electronic prior authorization submissions, enabling faster coverage determinations for prescribed medications.
- SurescriptscoreE-prescribing and prior authorization integration through Surescripts provider portal.
- Genoa HealthcarecoreGenoa Healthcare is a behavioral health pharmacy and payer solutions organization that is part of the Optum network of pharmacy services, managing medications for mental health and complex conditions.
- divvyDOSEcoredivvyDOSE is a medication delivery service that pre-sorts medications by day and time and delivers them to homes, offered as part of Optum's pharmacy service portfolio.
- Keck Medicine at USCflagshipKeck Medicine at USC is an early adopter of Value Connect platform, using AI-powered tools to support value-based care collaboration between payers and providers.
- PACS GroupflagshipDr. Patrick Conway, CEO of Optum, was appointed to PACS Group's Board of Directors, bringing value-based care expertise to the post-acute care platform operating 320+ facilities across 17 states.
Scale indicators24 records
Recent moves6 records
Expansion highlights6 records
Optum competitors and assessment
Company assessmentDirect peers
- Humana: Operates CenterWell/Conviva primary care and senior-focused care delivery alongside a sizable Medicare Advantage franchise; competes with Optum Health for value-based care lives and pharmacy contracts.
- Centene: A large managed-care company with integrated pharmacy operations and specialty capabilities, competing with Optum in government-sponsored programs and PBM-adjacent services.
- CVS Health: Operates Caremark (a top-three U.S. PBM), Aetna insurance, and Oak Street Health primary care — the closest scaled analog to Optum's combination of PBM, payer, and care delivery under one corporate roof.
- Cigna: Through Evernorth, owns Express Scripts (top-three U.S. PBM) plus specialty pharmacy and care services — a direct Optum Rx and specialty pharmacy competitor serving similar employer and payer clients.
- Elevance Health: Runs Carelon, including CarelonRx PBM, Carelon Health care delivery, and Carelon Insights analytics — overlapping with Optum's integrated payer/PBM/care-delivery/health-IT stack across commercial and government markets.
Broad incumbents
- McKesson: The largest U.S. pharmaceutical distributor with growing specialty pharmacy and oncology services — an upstream/downstream adjacency to Optum's specialty and rare-disease franchises.
- Cardinal Health: Major pharmaceutical distributor with specialty distribution and at-home solutions businesses; comparable in scale and supply-chain position to Optum's pharmacy infrastructure.
- Walgreens Boots Alliance: Operates a U.S. retail pharmacy footprint plus VillageMD and CareCentrix primary care — a broader-based, less integrated competitor to Optum's combined pharmacy and care-delivery model.
Emerging players
- Amazon Pharmacy: Amazon's consumer-facing mail-order and digital pharmacy business — an emerging threat to Optum Rx's home delivery franchise and a potential disruptor in medication adherence and financial assistance.
- Privia Health: A value-based care provider enablement platform serving independent practices and ACOs; competes for the same multi-payer value-based care relationships that Optum Health targets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks5 records
Key highlights7 records
Customer concentration
Optum social profiles
Digital presenceOptum compliance and trust
Trust signalCompliance11 records
Optum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optum leadership team
Management profileNumber of profiles
Profiles6 records
Optum subsidiaries and ownership
Company hierarchySubsidiaries6 records
Optum funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optum M&A and investment
M&A and investmentM&A17 records
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optum
What does Optum do?
Optum is a diversified health services platform that delivers pharmacy benefit management, specialty and infusion pharmacy, value-based care delivery, and healthcare data analytics. Its portfolio includes Optum Rx (PBM serving nearly 61 million members), Optum Specialty Pharmacy, Optum Infusion Pharmacy, Optum Frontier Therapies, and AI-driven platforms such as Value Connect, Optum Real, and Optum Savings IQ. The company serves over 125 million people across its integrated care, pharmacy, and technology network.
Is Optum a public or private company?
Optum is a private company. It is classified as corporate owned and is currently operating.
When was Optum founded?
Optum was founded in 2011. It employs 5,001 to 10,000 people.
Where is Optum based?
Optum is headquartered in Eden Prairie, United States, in the North America region.
How does Optum make money?
Four revenue lines are on record. Optum Health - Care Delivery is the primary driver. The others are optum Rx - Pharmacy Benefit Management, optum Insight - Data Analytics and pharmacy Audit Services.
Who are Optum's main competitors?
Direct peers on record are Humana, Centene, CVS Health, Cigna and Elevance Health. Broad incumbents are McKesson, Cardinal Health and Walgreens Boots Alliance. Emerging players are Amazon Pharmacy and Privia Health.
Does Optum have an API?
Yes. Optum Rx offers electronic prior authorization (e-PA) APIs and portals for healthcare providers to submit prior authorization requests electronically. Supports e-prescribing via standard pharmacy interfaces (NPI: 1083045140, NCPDP: 1564930). Multiple integration portals including CoverMyMeds, Surescripts, PreCheck MyScript, DrFirst, CenterX, and Allscripts for PA submissions. HL7 support available for AccuReg integration.
What industry is Optum in?
Optum's product category is Healthcare Services. Its primary akta.pro industry code is HLACAKAD, Pharmacy Benefit Management (PBM) & Formulary Management IT, with a secondary code of HLACAKAC, Pharmacy Information Systems (PIS) & Dispensing Workflow. Its NAICS code is 524292 and its SIC code is 8011.