Reger Holdings

What Reger Holdings does

Reger Holdings is a privately held, family-owned real estate investment and development firm headquartered in West Seneca, New York (Western New York), founded in 2000 by Larry and Gordon Reger and operating across Texas, Florida, New England, and Western New York. The firm holds and develops value-add commercial and industrial assets and builds luxury residential and mixed-use projects, including the 425-acre EastVillage master-planned community in northeast Austin (anchored by a 1.5 million SF life science campus, 466 single-family homes by KB Homes, ~2,500 multifamily apartments, three hotels, and ~350,000-400,000 SF of retail and restaurant space), the 28-story, 117-unit The Linden luxury condo tower in downtown Austin, and the 149-unit Hobson's Landing development in Portland, Maine. The portfolio also includes established commercial and industrial holdings in Western New York and Massachusetts such as the 1.3 million SF Larkin Center of Commerce and the 255,000 SF Niagara Center of Commerce.

Revenue is generated through three primary streams: one-time real estate development and sales (condominiums, single-family homes, multifamily for-sale units), recurring rental and lease income from commercial and industrial tenants across owned portfolio properties (in markets including New York, New England, and historically South Carolina), and managed-services style fee/interest income from the Reger Austin Note Fund, a debt vehicle tied to Austin project cash flows. Go-to-market is enterprise field sales: direct property sales to end buyers, direct leasing to commercial/retail/industrial tenants within mixed-use developments, and direct investor relations for the debt fund (handled by COO Wayne Keller). Pricing is transaction-based and not publicly disclosed.

The firm has executed over $1 billion in financing, acquisition, and disposition transactions under its leadership, secured a $278.5 million construction loan from Madison Realty Capital in 2021 for the Austin portfolio, and previously built a 37-property, 6 million+ SF industrial portfolio in South Carolina (Carolina Industrial Properties) that was sold in 2020 in the largest portfolio sale in the state in the prior decade. Reger Holdings is led by Gordon J. Reger (Chairman/CEO), Joseph G. Armenia (CFO, ex-Ernst & Young), Wayne N. Keller (COO, ex-commercial banking), with a six-person executive team. The company is a three-generation enterprise with roots tracing to a 1950s plastering business that evolved into Marc Equity Corporation.

Name

Reger Holdings

Legal name

Reger Holdings LLC

Website

https://regerholdings.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Reger Holdings is a private, family-owned real estate investment and development firm that develops mixed-use, residential, and commercial/industrial properties across Texas, Florida, New England, and Western New York, selling or leasing to home buyers, commercial tenants, and debt-fund investors.

Ownership category

akta.pro rank

Headquarters

HQ city

Buffalo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Real Estate Development and Sales: Reger Holdings develops residential and mixed-use properties for sale, including condominiums, single-family homes, and multifamily units. Revenue is generated through property sales at completion.
2. Property Rental and Lease Income: The company generates recurring revenue from commercial and industrial tenants across their portfolio properties in New York, New England, and other markets.
3. Reger Austin Note Fund: A debt fund specifically supported by Reger Holdings' Austin projects. Investors select from various holding periods and corresponding interest coupons, with monthly interest payments or compounding options.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Reger Holdings is a family-owned real estate investment and development firm that acquires value-add commercial/industrial properties and develops residential and mixed-use projects, including luxury condominiums, single-family homes, apartments, and master-planned communities. It generates revenue through property sales, leasing of portfolio assets, and a debt fund (Reger Austin Note Fund) tied to its Austin projects.

Product overview

Reger Holdings is a three-generation real estate investment and development company offering value-add investment services and developing residential, commercial, and mixed-use properties. The portfolio includes current development projects (EastVillage mixed-use community in Austin, The Linden condo tower in Austin, Hobson's Landing in Portland Maine), commercial/industrial portfolio properties in Western New York (Larkin Center of Commerce, Niagara Center of Commerce, Lake Avenue Plaza), and past projects including the Carolina Industrial Properties portfolio and Reign Living student housing. The company operates across Texas, Florida, New England, and Western New York markets, with investment opportunities available through the Reger Austin Note Fund debt fund.

Differentiator

Problem solved

Functional benefit

Brands

• Reger Austin Note Fund: Debt fund specifically supported by Reger Holdings' Austin projects, offering investment opportunities with various holding periods and interest coupons.
• EastVillage

Products and services

• Real Estate Investment Services Value-add real estate investment and development services focusing on residential, commercial, and mixed-use properties across Texas, Florida, New England, and Western New York markets.
• EastVillage A 425-acre mixed-use master-planned community in northeast Austin, Texas featuring ~2,400-2,500 multifamily units, 466 single-family homes (by KB Homes), three hotels, a 1.5 million SF life science campus, and ~350,000-400,000 SF of retail and restaurant space around a town center.
• The Linden A 28-story luxury condominium tower in downtown Austin at 313 W 17th Street featuring 117 one-, two-, and three-bedroom units with penthouse options, ground-floor retail, and over 11,000 SF of amenities including a fitness center, pool, and clubhouse.
• Hobson's Landing A 149-unit luxury residential condominium development on Commercial Street in Portland, Maine featuring one-bedroom to four-bedroom penthouse units with views of the Fore River and Portland skyline.
• Larkin Center of Commerce A 1.3 million SF commercial office complex in Buffalo, New York comprising 8 contiguous historic buildings in the Larkin District, home to nearly 100 businesses and professional service providers.
• Niagara Center of Commerce A 255,000 SF commercial/industrial complex in Niagara Falls, New York on ~21.4 acres, fully leased to Greenpac Mill with immediate access to I-190.
• Niagara Falls Center for Tourism A 9-story, 186,624 SF mixed-use building at the entrance to Niagara Falls State Park featuring tourism services, restaurants, retail, and an international food court, serving over 1 million annual visitors.
• Lake Avenue Plaza A 108,268 SF mixed-use retail and commercial plaza in Hamburg, New York with tenants including Dollar Tree, China King, HomeOutlet, and Save-a-Lot.
• 60 Depot Street A 24,300 SF freestanding office and warehouse building in Buffalo, New York, 100% occupied by Industrial Power & Lighting Corp.
• Angle Park Senior Apartments A 65,338 SF senior living apartment building in Orchard Park, New York with 72 senior housing units on 7.08 acres.
• Mill River Professional Center A 165,000 SF mixed-use office/medical/retail center in Taunton, Massachusetts, an adaptive reuse of a former retail mall on 15 acres near Routes 44, 140, and 138.
• Reign Living Tampa A 560-bed student housing project in Tampa, Florida serving the University of Tampa market, built in seven stories over a parking garage.
• Reger Austin Note Fund A debt fund supported by Reger Holdings' Austin projects, offering investors various holding periods and corresponding interest coupons with monthly interest payments or compounding options.
• Carolina Industrial Properties Portfolio A portfolio of 37 industrial properties totaling over 6 million SF across South Carolina, developed 2008-2020, making Reger Holdings one of the largest industrial landlords in the state. Sold in 2020 in the largest South Carolina portfolio sale in a decade.

Quantifiable outcome

• Largest known portfolio sale in South Carolina in 2020
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered major and core.

• Fitness International (LA Fitness)majorChannel Partner/ Reseller/ Distributor · 1 December 2024Fitness International will open a 34,000 SF Club Studio at EastVillage with amenities, boutique studio classes and wellness services.
• 810 Billiards & BowlingmajorChannel Partner/ Reseller/ Distributor · 1 December 2024810 Billiards & Bowling committed to a 30,000 SF combined bar and restaurant concept with bowling, pool and family-friendly games at EastVillage.
• Swish DentalmajorChannel Partner/ Reseller/ Distributor · 1 December 2024Swish Dental will open a 3,513 SF comprehensive dental services clinic at EastVillage within 30 days.
• Cushman & WakefieldmajorChannel Partner/ Reseller/ Distributor · 1 May 2021Cushman & Wakefield arranged the sale of Reign Living at the Stadium to Preiss Co., one of the top 10 providers of off-campus housing in the nation.
• LCKmajorImplementation/ SI/ Consulting Partner · 1 September 2020LCK of South Carolina provided construction services for the Reign Living Tampa student housing project as owner representative and development coordinator.
• ColliersmajorImplementation/ SI/ Consulting Partner · 1 September 2020Colliers served as owner representative and development coordinator for the Reign Living Tampa student housing project.
• Reger DascocoreStrategic or Co-development Partner · 1 January 2008Partnership with Reger Dasco for Portland, Maine mixed-use development projects including 113 Newbury Street, Mason Block, Village at Ocean Gate, and Hobson's Landing developments.
• KB HomesmajorChannel Partner/ Reseller/ DistributorKB Homes is building 466 single-family homes as part of the EastVillage mixed-use development in Austin, Texas.
• BillionToOnemajorChannel Partner/ Reseller/ DistributorBillionToOne, a life sciences unicorn, is developing a 1.5 million SF life science campus at EastVillage, expected to employ over 1,000 people.
• Rhode PartnersmajorStrategic or Co-development PartnerRhode Partners is the architecture firm for The Linden Residences, an award-winning architectural firm designing the 28-story luxury tower.
• DEN Property GroupmajorChannel Partner/ Reseller/ DistributorDEN Property Group is the exclusive marketing agency for The Linden Residences, representing the development's listings and projections.

Scale indicators10 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• The Related Companies: Private national developer of large-scale mixed-use and residential projects (Hudson Yards, The Grove). Comparable to Reger for the integration of office, retail, residential, and life-science in single master plans like EastVillage.
• EastGroup Properties: Public industrial REIT focused on Sunbelt distribution and light-industrial properties. Comparable to Reger's former Carolina Industrial Properties business model (37 industrial assets, 6M+ SF in South Carolina) that was sold in 2020 as the largest portfolio deal in the state in a decade.
• Toll Brothers: Public luxury homebuilder with active high-rise condo division. Directly comparable to Reger's The Linden luxury condo tower and KB Homes single-family component at EastVillage for for-sale residential product and pricing dynamics.
• Trammell Crow Company: Major private commercial real estate developer (subsidiary of CBRE). Comparable to Reger for commercial and industrial development, build-to-suit, and value-add repositioning of office and industrial assets across U.S. markets.
• KB Home: Public homebuilder that is both a partner (building 466 homes at EastVillage) and a direct peer in residential development. Comparable for the master-planned community build-sell model and exposure to Texas housing demand.
• Forestar Group: Public residential land developer (majority-owned by D.R. Horton) that acquires and entitles land for master-planned communities. Comparable to Reger for the raw-land acquisition, entitlement, and horizontal development activities at EastVillage and Cedar Park.
• Howard Hughes Holdings: Public master-planned community developer (The Woodlands, Summerlin, Ward Village). Highly comparable to Reger's EastVillage: large-scale, mixed-use, long-duration master-planned communities combining residential, commercial, and life-science elements.
• Five Point Holdings: Public developer of master-planned communities in California (Great Park Neighborhoods, Valencia). Directly comparable to Reger's EastVillage for the mixed-use master-planned model combining residential, commercial, and infrastructure buildout over many phases.

Emerging players

• Greystar Real Estate Partners: World's largest multifamily and student housing operator/developer. Comparable to Reger's Reign Living Tampa student housing project and the multifamily component (2,500 units) at EastVillage for rental operations and investment management.

Broad incumbents

• Hines: Global private real estate developer and investor across office, residential, mixed-use, and industrial. Broader incumbent comparable to Reger for combined mixed-use development and value-add commercial investing (e.g., Larkin Center, Niagara Center of Commerce).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/regerholdings
• LinkedInlinkedin.com/company/reger-holdings

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reger Holdings