Brinton Vision
Brinton Vision is a privately held, full-time refractive surgery practice in St. Louis, Missouri offering LASIK and all modern variations (SBK, PRK, SMILE, EVO ICL, CLR, LAL) to patients across 42 states and 16 countries, anchored by Harvard-trained surgeon Dr. Jason P. Brinton and an FDA-monitored clinical research program.
- Company typePrivate
- Founded2016
- HeadquartersSt Louis, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Brinton Vision does
Brinton Vision is a privately held, specialty refractive surgery practice founded in 2016 by Dr. Jason P. Brinton and headquartered at 555 N. New Ballas Road, St. Louis, Missouri. It is the only full-time comprehensive refractive surgery practice in Missouri, offering LASIK plus all of its modern variations — SBK LASIK, PRK, SMILE, EVO ICL, Custom Lens Replacement, and Light Adjustable Lens — under one roof. The practice owns multiple femtosecond and excimer laser platforms including the Zeiss Visumax 500Hz (the fastest femtosecond laser in the world) and the Allegretto Wavelight, alongside seven advanced diagnostic technologies integrated into its proprietary 90-minute Brinton Vision Ocular Analysis (BVOA) consultation.
The business generates revenue primarily from one-time surgical procedures priced between $2,200 and $8,200 per eye, with a complementary $120 diagnostic consultation that converts to procedure revenue if booked. Patient acquisition is driven by a consultative sales motion anchored in the BVOA evaluation, supplemented by doctor-to-doctor referrals (including from fellow refractive surgeons who choose Brinton for their own procedures), earned media coverage in outlets such as NBC, Fox News, CNN, and Sports Illustrated, and digital channels. Dr. Brinton has performed vision correction surgery on patients from 16 countries and 42 states, and the practice is one of only a small number of FDA-monitored clinical research sites in the U.S. participating in Phase III trials for next-generation refractive devices.
The practice serves four primary patient segments: adults 18-59 seeking visual freedom from glasses and contacts, presbyopia and cataract-prone patients over 50, candidates previously rejected for LASIK at other providers (e.g., thin corneas), and medical professionals including fellow ophthalmologists and optometrists. Pricing is supported by financing partnerships with Alphaeon Credit offering 24-month zero-interest and 60-month fixed-rate plans, and the practice accepts FSA and HSA funds. Awards include consecutive STL Magazine A-List #1 Eye Care Facility (2020-2025) and St. Louis Post-Dispatch Best LASIK Center recognitions, plus the 2024 Creve Coeur Most Innovative Business Award.
Brinton Vision firmographics
Firmographics- Name
- Brinton Vision
- Website
- https://brintonvision.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brinton Vision is a privately held, full-time refractive surgery practice in St. Louis, Missouri offering LASIK and all modern variations (SBK, PRK, SMILE, EVO ICL, CLR, LAL) to patients across 42 states and 16 countries, anchored by Harvard-trained surgeon Dr. Jason P. Brinton and an FDA-monitored clinical research program.
- Ownership category
- akta.pro rank
Brinton Vision industry classification
Industry- Product category
- Refractive Surgery Services
- NAICS
- Offices of Optometrists (621320)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Cornea, External Disease & Refractive Surgery (LASIK/PRK) (HLAKAKAF)
- akta.pro secondary industry
- Refractive Surgery Systems (Excimer/Femtosecond Lasers, Phakic IOL Systems, Wavefront/Guidance) (HLAHAJAG)
Keywords
Where Brinton Vision is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brinton Vision business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Vision Correction Surgical Procedures: Primary revenue stream from surgical procedures including SBK LASIK, PRK, SMILE, EVO ICL, and Custom Lens Replacement. Procedures range from $2,200 to $8,200 per eye. Average treatment with flexible payment options runs approximately $153/month for both eyes.
- Diagnostic Consultation Services: Brinton Vision Ocular Analysis (BVOA) diagnostic consultation priced at $120, which is credited toward any procedure if the patient books. Insurance-equivalent billing would be $638.20.
- Financing and Payment Plans: Partnership with Alphaeon Credit and other financing companies to provide monthly payment options including 24-month zero down no interest plans and 60-month fixed interest rate plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | LASIK (SBK) - ages 18-59 |
| One time/ perpetual license | Pay-as-you-go | PRK - Advanced Surface Ablation |
| One time/ perpetual license | Pay-as-you-go | SMILE Eye Surgery |
| One time/ perpetual license | Pay-as-you-go | EVO ICL (Implantable Collamer Lens) |
| One time/ perpetual license | Pay-as-you-go | Custom Lens Replacement (CLR) - ages 50+ |
| One time/ perpetual license | Pay-as-you-go | Light Adjustable Lens (LAL) |
| Subscription | Pay-as-you-go | Brinton Vision Ocular Analysis (BVOA) |
| Subscription | Monthly | Financing Plans |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Brinton Vision product offering
Product offeringCore offering
Brinton Vision is a specialty refractive surgery practice that performs LASIK plus all of its modern variations — SBK (bladeless) LASIK, PRK, SMILE, EVO ICL (Implantable Collamer Lens), Custom Lens Replacement (CLR), and the Light Adjustable Lens (LAL). Patient acquisition is anchored by the Brinton Vision Ocular Analysis (BVOA), a comprehensive 90-minute diagnostic consultation ($120) that integrates seven diagnostic technologies to determine candidacy and select the optimal procedure for each patient's unique eyes. Procedures range from $2,200 to $8,200 per eye with transparent all-inclusive pricing and financing through Alphaeon Credit.
Product overview
Brinton Vision is a specialty refractive surgery practice in St. Louis offering LASIK plus all of its modern variations. Their core offering centers on SBK bladeless LASIK, supplemented by alternatives including EVO ICL (implantable collamer lens), Custom Lens Replacement (CLR/RLE), PRK, SMILE, and Light Adjustable Lens (LAL). The practice provides comprehensive diagnostic evaluation through their Brinton Vision Ocular Analysis (BVOA), utilizing seven advanced diagnostic technologies including Pentacam HR, Wavescan Wavefront, LenStar, and OCT imaging systems. They operate multiple surgical laser platforms including VISX S4 IR, Allegretto Wavelight, Zeiss Visumax, and Intralase iFS. Pricing ranges from $2,200 to $8,200 per eye depending on procedure type. Brinton Vision is an FDA-approved clinical research site participating in Phase III FDA clinical trials.
Differentiator
Problem solved
Functional benefit
Products and services
- SBK (Sub-Bowman Keratomileusis) LASIK
Quantifiable outcome
- 100% of patients achieved 20/20 vision within four hours of LASIK surgery in a study conducted by Dr. Brinton and Dr. Daniel Durrie
- +3 more outcomes
Companies that use Brinton Vision
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
Brinton Vision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Brinton Vision partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Refractive Surgery AlliancecoreDr. Brinton is a founding member of the Refractive Surgery Alliance, a global organization comprised of 300 of the top LASIK eye surgeons from around the world. The RSA's core principles include qualified, ethical physicianship, capital equipment, and post-surgery longevity.
- Faculty of 1000minorDr. Brinton serves as an Associate Faculty Member in Refractive Surgery for Faculty of 1000, a global peer review publisher that assesses the impact of scientific papers in the literature.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Brinton Vision competitors and assessment
Company assessmentDirect peers
- Assil Eye Institute: Los Angeles-based premium ophthalmology and refractive surgery practice offering LASIK, ICL, and lens replacement with surgeon-led care and advanced technology — comparable to Brinton Vision's profile.
- Vance Thompson Vision: Sioux Falls, SD-rooted premium refractive surgery practice known for surgeon-led innovation, FDA clinical trial participation, and full-menu vision correction offerings — closely paralleling Brinton Vision's positioning.
- SharpeVision: Multi-location refractive surgery practice with a modern premium brand and full-menu procedure offering including LASIK, SMILE, and lens replacement, mirroring Brinton Vision's stack.
- Dello Russo LaserVision: Northeast U.S. refractive surgery practice with a long-standing surgeon-led model and broad offering of LASIK and lens-based procedures; comparable in clinical model and premium positioning.
- Durrie Vision: Overland Park, KS-based refractive surgery practice founded by Dr. Dan Durrie, with whom Dr. Brinton completed his fellowship. Same premium, single-specialty refractive surgery model with comparable technology stack and surgeon-led positioning.
- Mann Eye Institute: Texas-based ophthalmology and refractive surgery practice offering LASIK, ICL, and lens replacement procedures with a multi-location, surgeon-led premium model analogous to Brinton Vision.
- Whitten Laser Eye: Mid-Atlantic refractive surgery practice with a single-surgeon-led, technology-forward model that closely parallels Brinton Vision's approach to premium vision correction.
Regional players
- Discover Vision Centers: Kansas City-area ophthalmology and refractive surgery practice offering LASIK and lens replacement. Competes with Brinton Vision for regional referrals from the Midwest optometric community but in an adjacent metro.
Broad incumbents
- TLC Laser Eye Centers: One of the largest North American LASIK chains with broad geographic coverage and significant marketing spend; competes with Brinton Vision in the St. Louis refractive market but at a more price-driven positioning.
- LasikPlus: National LASIK chain operating numerous centers with a high-volume, promotional-pricing model. Represents the scale competitor to Brinton Vision's premium independent positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brinton Vision social profiles
Digital presenceBrinton Vision compliance and trust
Trust signalCompliance1 record
Brinton Vision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brinton Vision leadership team
Management profileNumber of profiles
Profiles3 records
Brinton Vision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brinton Vision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brinton Vision
What does Brinton Vision do?
Brinton Vision is a specialty refractive surgery practice that performs LASIK plus all of its modern variations — SBK (bladeless) LASIK, PRK, SMILE, EVO ICL (Implantable Collamer Lens), Custom Lens Replacement (CLR), and the Light Adjustable Lens (LAL). Patient acquisition is anchored by the Brinton Vision Ocular Analysis (BVOA), a comprehensive 90-minute diagnostic consultation ($120) that integrates seven diagnostic technologies to determine candidacy and select the optimal procedure for each patient's unique eyes. Procedures range from $2,200 to $8,200 per eye with transparent all-inclusive pricing and financing through Alphaeon Credit.
Is Brinton Vision a public or private company?
Brinton Vision is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brinton Vision founded?
Brinton Vision was founded in 2016. It employs 11 to 50 people.
Where is Brinton Vision based?
Brinton Vision is headquartered in St Louis, United States, in the North America region.
How does Brinton Vision make money?
Three revenue lines are on record. Vision Correction Surgical Procedures are the primary driver. The others are diagnostic Consultation Services and financing and Payment Plans.
Who are Brinton Vision's main competitors?
Direct peers on record are Assil Eye Institute, Vance Thompson Vision, SharpeVision, Dello Russo LaserVision, Durrie Vision, Mann Eye Institute and Whitten Laser Eye. Discover Vision Centers is listed as a regional player. Broad incumbents are TLC Laser Eye Centers and LasikPlus.
Does Brinton Vision have an API?
No public API is recorded for Brinton Vision.
What industry is Brinton Vision in?
Brinton Vision's product category is Refractive Surgery Services. Its primary akta.pro industry code is HLAKAKAF, Cornea, External Disease & Refractive Surgery (LASIK/PRK), with a secondary code of HLAHAJAG, Refractive Surgery Systems (Excimer/Femtosecond Lasers, Phakic IOL Systems, Wavefront/Guidance). Its NAICS code is 621320 and its SIC code is 3851.