What MessageXchange does

MessageXchange is a privately held Australian cloud-based B2B integration provider founded in 1996 and headquartered in Melbourne. The company operates a multi-tenant cloud gateway platform that automates the exchange of business documents — including purchase orders, invoices, advance shipping notices, despatch advices and superannuation messages — between trading partner systems using standards including EDI (UN/EDIFACT, X12), XML, Peppol, AS2, AS4 and web services. The platform is deployed on Microsoft Azure in Australia (IRAP-assessed for government use) and supports pre-built integrations with SAP, Oracle, TechnologyOne, MYOB, MYOB Acumatica and Xero, alongside a drag-and-drop business process management engine for configuring multi-party workflows without code.

MessageXchange generated revenue through five streams: enterprise EDI gateway subscriptions (custom-priced based on trading partners and message volumes), self-serve FormXchange webform subscriptions starting at $99/month, Peppol eInvoicing Access Point subscriptions at $50/year plus consumption-based credits, professional services including integration, mapping, testing, community onboarding, and Message Implementation Guide writing, plus regulated reporting products including Single Touch Payroll (STP) and SuperStream. Its go-to-market combines direct enterprise sales for government and large retailer accounts (NSW DCS, ATO, NZ Inland Revenue, Woolworths, Endeavour Group) with self-serve PLG for SMB suppliers, and channel distribution via retailer co-marketing programs (Costco, Chemist Warehouse, The Good Guys) and ERP/accounting software partner ecosystems.

The company was the first Peppol Access Point certified by both the ATO and NZ MBIE in 2019, holds panels on the Australian federal government Peppol eInvoicing panel (since 2020) and NZ MBIE panel (since 2021), and was reappointed by NSW Treasury in 2025 as whole-of-government eInvoicing provider. Across its 29-year history, MessageXchange has served over 1,000 customers across 40+ connected networks and processed 150M+ messages, with sub-brands including Colladium (free web EDI portal), FormXchange (SMB EDI webforms) and Connect Cloud (BPM platform). The company remains under independent founder-led ownership with co-founder John Delaney as Managing Director and no disclosed external investment.

Name

MessageXchange

Legal name

MessageXchange

Website

https://home.messagexchange.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

MessageXchange is an Australian cloud-based B2B integration provider, founded in 1996, offering EDI, Peppol eInvoicing and STP/SuperStream compliance services to retailers, government agencies and enterprises across Australia and New Zealand, with over 1,000 customers and 40+ connected trading networks.

Ownership category

akta.pro rank

Product category

B2B Integration Software

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Custom Computer Programming Services (541511)

SIC

Telegraph & Other Message Communications (4822), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Regulator/Authority Connectivity & Submission Gateways (APIs, Portals) (FSAFAKAN)

Keywords

• B2B integration services
• Electronic data interchange
• EInvoicing solutions
• Peppol access point
• Supply chain EDI

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. EDI Webforms (FormXchange) Subscription: Monthly subscription for web-based EDI compliance portal. Starting at $99/month for the first retailer/trading partner, with additional trading partners from $49/month. Allows suppliers to receive purchase orders and send EDI-compliant documents without ERP integration. Some retailers (Costco, Chemist Warehouse, The Good Guys) offer free webform access.
2. Fully Integrated EDI Gateway Solutions: Enterprise-grade fully integrated EDI solutions for businesses requiring ERP-level integration. Includes integration, mapping, and testing services. Custom pricing based on complexity, number of trading partners, and message volumes.
3. eInvoicing Access Point Subscription and Credits: Annual subscription to MessageXchange's Peppol eInvoicing Access Point at $50/year, plus consumption-based credits at $50 per 1,000 credits (1 credit = 10MB data). Credits charged per eInvoice transaction based on data size.
4. Professional Services: Services including integration, mapping and testing; community onboarding; MIG writing; and training. These support implementation and ongoing compliance for enterprise and government customers.
5. Superannuation / SuperStream: SuperStream messaging and payments for employer compliance with Australian superannuation obligations. Secure, flexible messaging with banking-level security.
6. Single Touch Payroll (STP): STP reporting solutions enabling businesses to report payroll information to the ATO. MessageXchange assists software providers integrating STP into their products.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels10 records

Core offering

MessageXchange operates a cloud-based multi-tenant B2B integration gateway that automates the electronic exchange of business documents (purchase orders, invoices, shipping notices, payment and payroll messages) between trading partners. The platform supports EDI standards, Peppol eInvoicing, SuperStream, Single Touch Payroll, and standard business reporting, and is sold as both fully integrated enterprise solutions and self-serve webform products.

Product overview

MessageXchange is a cloud-based B2B integration platform offering multiple interconnected products. The core offering includes Electronic Data Interchange (EDI) for supply chain document exchange, eInvoicing via Peppol for invoice automation, and Superannuation via SuperStream. Supporting products include Payments for payment automation, Single Touch Payroll (STP) for ATO payroll reporting, and Standard Business Reporting (SBR2) for regulatory compliance. The product portfolio also includes Colladium Gateway (free web EDI portal), ebMS 3.0 AS4 Gateway (AS4 protocol support), and FormXchange (web-based EDI for small businesses). These products share a common cloud infrastructure with shared analytics, reporting, and business process management capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Colladium: Free web portal for EDI compliance and trading partner onboarding
• FormXchange
• Connect Cloud

Products and services

• Electronic Data Interchange (EDI)
• eInvoicing
• Payments
• Single Touch Payroll (STP)
• Superannuation
• Standard Business Reporting (SBR2)
• Colladium Gateway
• ebMS 3.0 AS4 Gateway
• FormXchange

Quantifiable outcome

• 60-80% more efficient than paper-based invoice processing
• +5 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature11 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Endeavour GroupcoreChannel Partner/ Reseller/ Distributor · 1 October 2025Endeavour Group is transitioning to MessageXchange as their EDI provider from October 2025. MessageXchange's EDI Connect platform will manage purchase orders, PORs, POC changes, ASNs, and related documents between Endeavour Group and vendors. Endeavour Group is also providing Colladium (free web portal) as an option for trade partners. This is a major retailer migration from Woolworths EDI infrastructure to MessageXchange.
• GS1 AustraliacoreStrategic or Co-development PartnerGS1 Australia is a long-time partner of Woolworths Group and partnered with MessageXchange and Colladium to develop EDI Certify — an electronic EDI certification and self-testing service. GS1 Australia works closely with the Woolworths eBusiness team and retailers on EDI standards and supplier onboarding.
• Australian Taxation Office (ATO)coreStrategic or Co-development PartnerThe ATO is the Australian Peppol Authority and selected MessageXchange as its Access Point provider for eInvoicing. ATO sought to be an early adopter of eInvoicing and chose MessageXchange based on experience in eInvoicing and Peppol. MessageXchange is the first Peppol Access Point certified by the ATO.
• NSW Treasury / NSW Department of Customer ServicecoreStrategic or Co-development PartnerMessageXchange was originally appointed in 2020 by NSW Department of Customer Service and reappointed in 2025 by NSW Treasury following a competitive tender to deliver whole-of-government Peppol eInvoicing services. MessageXchange became the state's first Peppol eInvoicing solution provider and supports all NSW government agencies with eInvoicing.
• New Zealand Inland Revenue (NZIR)coreStrategic or Co-development PartnerNZIR became the first government agency to implement eInvoicing through MessageXchange's certified Peppol Access Point. NZIR focused on paying invoices early to help suppliers' cash flow and provide a seamless experience. Target of paying 95% of invoices in 10 business days.
• Ministry of Business, Innovation and Employment (MBIE) - New ZealandcoreStrategic or Co-development PartnerMessageXchange was selected for MBIE's panel to provide Peppol eInvoicing services to government agencies in New Zealand. MBIE is the lead agency and the New Zealand PEPPOL Authority overseeing NZ's eInvoicing framework. MessageXchange was certified by MBIE as a Peppol Access Point service provider in 2019 and accepted on the government panel in July 2021.
• SAPcoreTechnology or IntegrationPre-built integration between MessageXchange's B2B gateway and SAP ERP systems. Used for NSW DCS SAP ERP integration and other enterprise customers. MessageXchange supports SAP iDOCS file format.
• OraclecoreTechnology or IntegrationPre-built integration between MessageXchange and Oracle Cloud ERP. NZ Inland Revenue used MessageXchange to connect to its Oracle Cloud ERP. MessageXchange offers dedicated eInvoicing setup webinars for Oracle users.
• MYOBcoreTechnology or IntegrationMYOB users can sign up for MessageXchange eInvoicing directly. MessageXchange delivers eInvoices from MYOB to customers' software and receives inbound eInvoices into MYOB users' In Tray. MYOB AccountRight Live (browser) and New Essentials are compatible. Dedicated MYOB eInvoicing page and signup portal on messagexchange.com.
• OpenPEPPOLcoreStrategic or Co-development PartnerMessageXchange is a member of OpenPEPPOL and has long been involved in establishing eInvoicing in Australia as a member of the ATO Strategic Working Group, the ATO Digital Service Provider Architecture Reference Group (DARG), and OpenPEPPOL. MessageXchange helped create the Australian eInvoicing standard through collaboration with Government and Industry via the Digital Business Council.
• Microsoft AzurecoreTechnology or IntegrationMessageXchange's cloud platform including Access Point and SMP, and government eInvoicing gateways, runs on Microsoft Azure Central Australia region. Platform is IRAP-assessed for government applications.
• Woolworths GroupcoreChannel Partner/ Reseller/ DistributorWoolworths has partnered with GS1 Australia and MessageXchange to develop EDI Certify — an electronic EDI certification and self-testing service for suppliers. Woolworths is migrating Endeavour Group trade partners from its existing EDI infrastructure to MessageXchange's EDI Connect platform from October 2025.
• Digital Business Council (Australia)minorStrategic or Co-development PartnerMessageXchange participated in the Digital Business Council (founded 2015) which developed the Australian eInvoicing standard through collaboration between Government and Industry. The Council included ATO, Department of Finance, NSW Government, ALGA, ABSIA, AIIA, CA ANZ, and CIPS.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SAP Business Network (formerly Ariba Network): SAP's global B2B commerce and e-invoicing network. Comparable as a transaction network and supplier onboarding infrastructure, but embedded within a much larger ERP ecosystem.
• IBM Sterling: Long-standing enterprise B2B integration suite (formerly Sterling Commerce) covering EDI, managed file transfer, and B2B gateway. Overlaps with MessageXchange on enterprise EDI but as part of a much broader IBM portfolio.

Direct peers

• TrueCommerce: Global EDI and B2B integration platform serving retailers, suppliers, and manufacturers. Closely comparable on cloud EDI gateway, trading partner onboarding, and multi-tenant managed services.
• SPS Commerce: Largest pure-play EDI/VAN provider globally, serving retailers, suppliers, and logistics providers. Directly comparable to MessageXchange's EDI gateway and managed B2B integration services for retail supply chains.
• Tungsten Network (Tungsten Automation): Global e-invoicing and B2B integration network. Directly comparable business model: certified Access Point, supplier onboarding, and ERP-integrated invoice automation across multiple geographies.
• Cleo Integration Cloud: Cloud B2B integration platform supporting EDI, API, and MFT. Directly comparable on cloud-native B2B gateway architecture, multi-protocol messaging, and trading partner onboarding workflows.
• Basware: Global AP automation and eInvoicing network operator. Comparable as a Peppol-connected network providing invoice automation, supplier onboarding, and government-grade financial document exchange.
• Pagero (formerly Link4 / Businessport): Peppol Access Point provider and eInvoicing network operator with strong European and APAC presence. Directly competes with MessageXchange as a certified Peppol Access Point serving enterprise and government eInvoicing.

Emerging players

• Tradeshift: Cloud B2B commerce and e-invoicing network with focus on digital transformation of AP/supply chain. Overlaps with MessageXchange on supplier onboarding and electronic invoice exchange but with broader marketplace ambitions.
• Esker: SaaS provider of AP automation, e-invoicing, and order management. Comparable on e-invoicing and supplier document exchange, particularly for mid-market enterprise customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/messagexchange
• LinkedInlinkedin.com/company/evision-pty-ltd
• Xx.com/messagexchange

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MessageXchange