What lun.ua does

LUN (lun.ua) is a privately held Ukrainian real estate search engine and property catalog platform founded in 2008 and headquartered in Kyiv. It operates as the leading property aggregation and discovery destination in Ukraine, covering new-build residential projects, secondary-market flats, houses, commercial property, land plots, and long-term rentals across 20+ Ukrainian cities. The platform lists 1,268+ new-build projects and 461 developer profiles in Kyiv alone, and publishes the ЛУН Статистика market analytics product, which is cited as a data source by the National Bank of Ukraine, the Ministry of Restoration, the State Property Fund of Ukraine, and academic institutions including Kyiv School of Economics, University of Bath, and Birmingham University. Around this core, LUN operates an interconnected ecosystem of sub-brands and supporting services.

The product surface spans a web portal at lun.ua, mobile applications with Diia-based identity verification for individual listing publication, the ЛУН Статистика analytics platform, the ЛУН Місто urban-development research initiative and awards program, the cosmos.lun.ua developer advertising portal, the my.rieltor.ua agent network, the Bird rental application with 3D map functionality, the flatfy.ua comparison platform, and the Korter sub-brand operating in Georgia. The technology stack is a multi-tenant catalog platform with SEO-optimized city-, district-, and metro-level URL taxonomy, construction-progress photo monitoring, developer profile pages, and market statistics dashboards. The company is registered as ТОВ «ЛУН КО» (Ukrainian legal entity code 41624867) and employs 51–100 staff.

LUN's business model is two-sided: property seekers access listings for free, while B2B clients — primarily real estate developers and, to a lesser extent, real estate agents — pay for promoted placements, boosted visibility, and lead generation through dedicated portals. Revenue streams are explicitly characterized as advertising and lead-generation (affiliate/referral) services targeting commercial property providers, with no publicly disclosed pricing. Go-to-market is hybrid: a product-led growth motion drives organic SEO traffic and self-service listing publication, while direct sales and account management serve major developers (Stolitsa Group, Інтергал-Буд, РІЕЛ, Креатор-Буд). The RED Community developer network and the ЛУН Місто Awards program function as developer-relations and brand-building infrastructure to deepen B2B engagement.

Name

lun.ua

Legal name

ТОВ "ЛУН КО"

Website

https://lun.ua

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

LUN (lun.ua) is Ukraine's leading real estate search engine and property catalog, serving property buyers, renters, developers, and agents across 20+ cities with new-build, secondary-market, and rental listings, market analytics, and developer advertising services.

Ownership category

akta.pro rank

Product category

Real Estate Marketplace

NAICS

Offices of Real Estate Agents and Brokers (5312), Media Buying Agencies (54183)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Advertising Agencies (7311)

akta.pro primary industry

Seller Representation & Listing Services (BPAJAAAK)

akta.pro secondary industries

POI, Local Listings & Business Directory Platforms (BPAMANAD), Real Estate Market Research & Economic Advisory (Demand/Supply, Location Analytics) (BPAJANAD)

Keywords

• Real estate listings
• Property search platform
• New construction catalog
• Apartment rental listings
• Real estate market data

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Developer and Real Estate Agent Advertising: Developers and real estate agents pay for promoted property listings, featured placement, and boosted visibility within the platform. This includes dedicated portals like cosmos.lun.ua for developers to manage advertising campaigns and my.rieltor.ua for agents to manage listings. Non-commercial use of the site is free for end consumers.
2. Lead Generation for Developers: LUN captures user contact data (phone numbers, emails) when users express interest in specific properties and passes these leads to the corresponding developer. Developers pay for access to these leads as part of their commercial advertising agreements.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

LUN operates an online real estate marketplace covering new construction projects, secondary market sales, and long-term rentals across 20+ Ukrainian cities. The platform aggregates listings from developers, real estate agents, and individual owners, providing free property search to consumers while charging developers and agents for promoted listings, advertising placements, and qualified lead generation via dedicated portals (cosmos.lun.ua and my.rieltor.ua). It supplements listings with proprietary market statistics (ЛУН Статистика), construction progress tracking, developer profiles, and financing option details.

Product overview

LUN (ЛУН) is a comprehensive online real estate marketplace and data platform operating across Ukraine. The offering consists of the core LUN.ua property portal, complemented by the flatfy.ua comparison platform, the my.lun.ua agent/realtor portal, the cosmos.lun.ua advertising platform for developers, and mobile applications for property owners and renters. The platform covers both primary (new construction) and secondary (resale) residential real estate, as well as rental listings, and serves as a directory for new-build developers and their projects.

Differentiator

Problem solved

Functional benefit

Brands

• Мій ЛУН: Personal account/member section of the LUN platform for user management and saved properties
• ЛУН Місто
• ЛУН Статистика
• Rieltor
• Bird
• Korter

Products and services

• lun.ua (ЛУН Real Estate Marketplace) Primary online real estate marketplace and catalog of new construction and secondary residential properties in Ukraine, covering sales and rentals across 20+ Ukrainian cities with SEO-optimized listings, developer profiles, and search functionality.
• cosmos.lun.ua (Developer Advertising Platform) Dedicated advertising portal for real estate developers to manage promotional campaigns, boosted listings, featured placement, and qualified lead generation on the LUN platform. Used by major developers including Stolitsa Group, Intergal-Bud, and Riel.
• ЛУН Статистика (Market Statistics) Real estate market analytics platform providing average prices per m² for new and secondary markets, price trends by district, rental yields, time-to-sell metrics, and buyer sentiment surveys. Statistics are cited by the National Bank of Ukraine, Ministry of Recovery, and academic institutions.
• ЛУН Додаток (Mobile App) iOS and Android mobile application for property seekers and owners. Property owners can publish rental and sale listings directly after identity verification through Ukraine's Diia government app. Users receive real-time updates on price changes and project news.
• flatfy.ua Property comparison platform operated as part of the LUN services ecosystem, allowing users to compare real estate listings across Ukrainian markets.
• Bird (3D Rental App) Apartment rental application featuring a 3D map interface for browsing rental listings, presented as part of the LUN ecosystem under the Bird brand.
• my.rieltor.ua (Agent Network Platform) Separate platform for professional real estate agents (Рієлтори) to publish and manage property listings, access developer project inventory, and connect with property seekers. Operates under LUN's Rieltor brand.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• TOV "КОМФОРТ КАР" (Bolt Taxi)minorOthersLUN also integrates with Bolt taxi service via TOV "КОМФОРТ КАР" for the visit booking feature, providing taxi arrangement to sales offices as part of the appointment booking service. Users can choose between Uklon and Bolt for ride organization.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Yad2: Israel's leading classifieds platform with a strong real estate vertical and a freemium plus promoted listings model. Comparable to LUN in mid-sized-country marketplace dynamics and developer/agent monetization patterns.
• Avito: Russia's dominant horizontal classifieds platform with a large real estate vertical. Relevant as a comparable operating model (classifieds + paid promotion) within the CIS/Eastern European region and a potential competitor if cross-border activity resumes.
• Property Finder: Leading real estate listings platform in the MENA region, comparable in advertising-led monetization, new-developer focus, and market data products. Useful comparable for LUN's developer portal economics in a different geographic and macro context.

Broad incumbents

• Rightmove: UK's dominant residential property portal, monetized primarily through agent and developer advertising. Directly comparable business model to LUN's cosmos.lun.ua and the de facto benchmark for listing-platform unit economics in a developed market.
• OLX Ukraine: Generalist horizontal classifieds platform (part of Prosus/Naspers ecosystem) with a large real estate vertical. Competes with LUN for both listings and developer advertising, with broader cross-category traffic but less real estate specialization.
• Zillow: The leading US real estate marketplace platform and the global template for property listing portals with advertising monetization, market statistics (Zillow Home Value Index), and developer/agent advertising — the same model LUN operates at smaller scale in Ukraine.
• Immobilienscout24: Germany's largest real estate platform with agent subscription and developer advertising monetization. Comparable incumbent portal model at a much larger European scale, with similar statistical and market analytics offerings.

Direct peers

• DOM.RIA: One of Ukraine's largest dedicated real estate classifieds platforms, competing directly with LUN across new-build, secondary, and rental listings in the same cities. Closest functional direct competitor in the Ukrainian market.
• Address.ua: Ukrainian real estate search portal offering property listings across major Ukrainian cities, directly overlapping with LUN's secondary market and rental inventory and competing for both consumer traffic and agent/developer advertising spend.

Emerging players

• Bayut: UAE-focused property portal with strong developer advertising, market statistics/trend reports, and a tiered listing product. Comparable to LUN in developer-centric monetization and emerging-market portal economics in a non-overlapping geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lun.ua
• Instagraminstagram.com/lun_ua
• YouTubeyoutube.com/channel/UCmth-RfF9sS0cnh3RqKmTvw

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about lun.ua