JellyC
JellyC is an APAC-based, ASIC-regulated digital asset investment manager that runs four wholesale Bluebottle funds (Bitcoin Plus, Market Neutral, Digital Infrastructure, Multi-Strategy) for institutional and HNW investors, using staking, arbitrage and basis trading strategies with institutional custody and tokenised fund infrastructure.
- Company typePrivate
- Founded2021
- HeadquartersAustralia Plains, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What JellyC does
JellyC is an APAC-based digital asset investment manager founded in 2021 and headquartered in Perth, Australia, operating as a Corporate Authorised Representative of TAF Capital Pty Ltd under AFSL 425925. It serves wholesale and institutional clients (family offices, HNW individuals, wealth managers, superannuation funds, corporates and government-linked entities) exclusively under Sections 761G/761GA of the Corporations Act, with minimum subscriptions ranging from AU$10,000 to US$100,000. The firm runs four regulated Bluebottle unit trusts — Bitcoin Plus, Market Neutral, Digital Infrastructure and Multi-Strategy — that deploy staking, validation, arbitrage, basis trading and yield farming strategies across 100+ blockchain networks, evaluated through a proprietary 10-point methodology. Custody is provided through Fireblocks, Zodia Custody, Coinbase and Standard Chartered, and JellyC is the first APAC crypto fund integrated into the Franklin Templeton tokenised money market collateral program with Standard Chartered and OKX. The firm also participates in Project Acacia (Australian Treasury/RBA), is rolling out tokenised fund units on the Redbelly Network via Liquidise, provides market-making infrastructure for the AUDM stablecoin on OKX, and has offices in Perth, Sydney, Singapore and Nassau. Revenue is generated through management fees of 1.25%-2.0% on AUM (currently over $100m) plus 7.5%-20% performance fees subject to high-water marks, distributed via direct sales, NAV Fund Services, RegistryDirect, and Australian wealth platforms Powerwrap, AMM and Colonial First State (CFS Edge).
JellyC firmographics
Firmographics- Name
- JellyC
- Legal name
- JellyC Pty Ltd
- Website
- https://jellyc.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- JellyC is an APAC-based, ASIC-regulated digital asset investment manager that runs four wholesale Bluebottle funds (Bitcoin Plus, Market Neutral, Digital Infrastructure, Multi-Strategy) for institutional and HNW investors, using staking, arbitrage and basis trading strategies with institutional custody and tokenised fund infrastructure.
- Ownership category
- akta.pro rank
JellyC industry classification
Industry- Product category
- Digital Asset Management / Crypto Fund Management
- NAICS
- All Other Financial Investment Activities (52399), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- On-Chain Payments & Stablecoin Infrastructure (Issuance, Rails, Treasury) (FSAGAMAD)
- akta.pro secondary industries
- Consortium Networks & Governance (network setup, onboarding, rules, node operations) (FSAPAIAB), Decentralized Lending Protocols (DeFi Money Markets) (FSADAFAB)
Keywords
Where JellyC is headquartered
LocationHeadquarters
- HQ city
- Australia Plains
- HQ country
- Australia
- HQ region
- Oceania
Offices4 records
Markets served
JellyC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Management Fees - Bluebottle Bitcoin Plus Fund: 1.25% annual management fee calculated monthly on Bluebottle Bitcoin Plus Fund (Cayman Master Fund and Australian Feeder Fund).
- Performance Fees - Bluebottle Bitcoin Plus Fund: 20% performance fee above BTC benchmark, subject to high-water mark for Class F. Fee charged on outperformance relative to Bitcoin index.
- Management Fees - Bluebottle Market Neutral Fund: 1.25% annual management fee calculated monthly on both Cayman and Australian versions of Market Neutral Fund.
- Performance Fees - Bluebottle Market Neutral Fund: 10% of NAV increase over performance period subject to high-water mark (Cayman); 10% over RBA cash rate benchmark (Australia).
- Management Fees - Bluebottle Digital Infrastructure Fund: 1.5% per annum management fee, payable monthly in arrears on BDIF.
- Performance Fees - Bluebottle Digital Infrastructure Fund: 7.5% per annum on increase in NAV per unit, subject to a high watermark.
- Management Fees - Bluebottle Multi-Strategy Fund: 2% calculated monthly on the Multi-Strategy Fund.
- Performance Fees - Bluebottle Multi-Strategy Fund: 20% over a high-watermark, calculated quarterly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Bluebottle Bitcoin Plus Fund - Cayman Master Fund |
| Subscription | Monthly | Bluebottle Bitcoin Plus Fund - Australian Feeder Fund |
| Subscription | Monthly | Bluebottle Market Neutral Fund - Cayman |
| Subscription | Monthly | Bluebottle Market Neutral Fund - Australia |
| Subscription | Monthly | Bluebottle Digital Infrastructure Fund |
| Subscription | Monthly | Bluebottle Multi-Strategy Fund |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
JellyC product offering
Product offeringCore offering
JellyC is an APAC-based, ASIC-regulated digital asset investment manager that runs a wholesale and institutional fund suite — the Bluebottle Bitcoin Plus Fund (BBP), Bluebottle Market Neutral Fund (BMN), Bluebottle Digital Infrastructure Fund (BDIF), and Bluebottle Multi-Strategy Fund (BMSF) — deploying active strategies such as staking, validation, arbitrage, basis trading and yield farming on blockchain networks, with daily liquidity and institutional-grade custody through Fireblocks, Zodia Custody, Coinbase and Standard Chartered. The firm also participates in tokenised fund infrastructure via Project Acacia and the Franklin Templeton / Standard Chartered / OKX collateral mirroring program, and supports the AUDM AUD-backed stablecoin.
Product overview
JellyC is an APAC-based digital asset investment manager offering a suite of four distinct Bluebottle fund products alongside the AUDM stablecoin. The Bluebottle Bitcoin Plus Fund (BBPF) provides Bitcoin exposure with market-neutral yield enhancement; the Bluebottle Market Neutral Fund (BMNF) generates income through market-neutral strategies and tokenised fixed-income instruments; the Bluebottle Digital Infrastructure Fund (BDIF) offers staking and validation yield from blockchain networks; and the Bluebottle Multi-Strategy Fund (BMSF) provides diversified long-term digital asset exposure including early-stage investments. The AUDM stablecoin adds an AUD-denominated liquidity layer. All funds are regulated by ASIC, available to wholesale investors, and feature daily liquidity with institutional-grade custody through Fireblocks, Zodia Custody, Coinbase, and Standard Chartered.
Differentiator
Problem solved
Functional benefit
Brands
- Bluebottle Bitcoin Plus Fund: Provides secure exposure to a core Bitcoin position, enhanced by active market-neutral strategies. Targets BTC plus 4-8% return.
- Bluebottle Market Neutral Fund
- Bluebottle Digital Infrastructure Fund
- Bluebottle Multi-Strategy Fund
Products and services
- Bluebottle Bitcoin Plus Fund (BBPF) A wholesale-only fund providing institutional-grade exposure to a core Bitcoin position enhanced by active market-neutral strategies (target return of 2-4% over BlackRock's IBIT, with audited 7-year track record). Distributed via Cayman Master Fund (USD, US$100,000 min) and Australian Feeder Fund (AUD, A$10,000 min) through Powerwrap, AMM and CFS Edge.
- Bluebottle Market Neutral Fund (BMNF) A wholesale fund investing in market-neutral blockchain strategies plus tokenised money market funds, deposits and bonds (target yield 8-12%+ APY). Cayman (US$100,000 min, 10% performance fee over HWM, daily T+1 liquidity) and Australian (A$50,000 min, 10% over RBA cash rate benchmark, annual distributions) variants.
- Bluebottle Digital Infrastructure Fund (BDIF) A wholesale staking-yield fund providing exposure to premium blockchain infrastructure (100+ networks scored via a 10-point methodology) while generating compounding yield through staking and re-staking. Minimum A$50,000, 1.5% pa management fee, 7.5% pa performance fee over high-water mark, daily liquidity with 1-day redemption notice. Tokenisation initiated November 2025.
- Bluebottle Multi-Strategy Fund (BMSF) A wholesale multi-strategy digital asset fund combining early-stage project exposure with active strategies (staking, validation, basis, arbitrage). Minimum AUD 50,000, 2% management fee, 20% performance fee over high-watermark (quarterly), 2-year lock-up, 5% exit fee within first 2 years, 30-day redemption notice after lock-up. Distributed via RegistryDirect.
- AUDM Stablecoin (Macropod) An AUD-denominated stablecoin providing an AUD liquidity layer for global digital asset markets, partnered with Catena Digital and MHC Digital; JellyC supports market infrastructure and institutional access.
- Tokenised AUD Deposits Tokenised Australian dollar deposits enabling on-chain representation of AUD deposits to support institutional settlement, collateral and treasury use cases.
- Decentralised Yield Protocol A decentralised protocol providing yield-generation strategies available to qualifying investors, complementing JellyC's on-chain fund and tokenisation stack.
- Tokenised Fund Units on Redbelly Network On-chain tokenised representation of JellyC fund units on the Redbelly Network (formally verified blockchain built with University of Sydney and CSIRO), with KYC at transaction layer, zero-knowledge proofs, and instant finality.
Quantifiable outcome
- Bluebottle Bitcoin Plus Fund: 10.46% performance since JellyC acquired Trovio Asset Management (October 2024 - May 2026)
- +3 more outcomes
Companies that use JellyC
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles3 records
JellyC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability4 records
Feature5 records
JellyC partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and minor.
- Catena DigitalcoreCatena Digital, led by former NAB executives including JellyC Chairman Drew Bradford, received AFSL in July 2025 and partnered with MHC Digital to launch Macropod (AUDM), Australia's first fully licensed AUD-backed stablecoin. Drew Bradford is CEO of Catena and Chair of JellyC.
- Franklin TempletoncoreJellyC joined Franklin Templeton's tripartite collateral program as first APAC crypto fund. Selected Franklin Templeton's Tokenised Money Market Fund (TMMF) as preferred trading collateral. Enables use of tokenised money market fund as off-exchange collateral, integrated with Standard Chartered custody and OKX exchange.
- Standard Chartered BankcoreInstitutional custody partner providing secure digital asset storage for JellyC funds. Integrated into triangular collateral program with Franklin Templeton and OKX. Custodian for Bluebottle Bitcoin Plus Fund alongside Coinbase and Fireblocks.
- OKXcoreGlobal digital asset exchange partner in triangular collateral program. JellyC providing AUD market infrastructure for AUDM stablecoin launch on OKX in April 2026. OKX offers margin fee incentives on AUDM pairs to support liquidity formation.
- Australian Treasury / RBAmajorSelected participant in Project Acacia, a national initiative by Australian Treasury and RBA to explore tokenised asset settlement using digital money infrastructure. JellyC demonstrated tokenised bond trade through Project Acacia.
- LiquidisemajorAgreement announced to tokenise JellyC Funds on Redbelly Network. Partnership enables fully liquid and compliant tokenised fund structure with real-time NAV unit pricing, full transparency, and auditability over ownership.
- Zodia CustodycoreInstitutional custody partner providing diversified custody solutions. Partnership announced July 2024 to offer enhanced protection for digital asset investments through advanced security measures.
- FireblockscoreInstitutional-grade custody and security solutions partner. Fireblocks integration enables secure, scalable investment access to tokenised assets. Primary custody partner for Bluebottle Digital Infrastructure Fund and other JellyC products.
- NAV Fund ServicescoreFund administrator for all JellyC funds, providing NAV calculations, investor services, and subscription/redemption processing. Administrator for Bluebottle Bitcoin Plus, Market Neutral, and Digital Infrastructure Funds.
- TAF CapitalcoreTAF Capital Pty Ltd is the AFSL holder (AFSL 425925) that JellyC operates under as Corporate Authorised Representative. Also serves as Trustee for JellyC's Australian unit trusts. TAF Capital provides FX-linked liquidity for AUDM markets and market participant functions.
- CoinbasecoreCustodian partner providing institutional-grade digital asset custody for JellyC funds, particularly Bluebottle Bitcoin Plus Fund alongside Fireblocks and Standard Chartered.
- Redbelly NetworkmajorWorld's first formally verified blockchain developed at University of Sydney with CSIRO. Provides compliant tokenised fund infrastructure with KYC at transaction layer, zero-knowledge proofs, and instant finality for JellyC fund tokenisation.
- MHC DigitalmajorMHC Digital partnered with Catena Digital to launch Macropod (AUDM) stablecoin. AUDM went live on OKX in April 2026 with JellyC providing AUD market infrastructure.
- Digital Finance Cooperative Research Centre (DFCRC)minorJellyC is a proud supporter of DFCRC, participating in Project Acacia and industry research initiatives.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
JellyC competitors and assessment
Company assessmentBroad incumbents
- Grayscale Investments: Largest US digital asset manager with deep single-asset and diversified product suite including converted spot Bitcoin ETF. Comparable to JellyC's flagship Bitcoin Plus Fund and overall product breadth, with substantially larger AUM scale.
- Galaxy Digital: Global crypto-native asset manager and trading firm offering institutional digital asset funds, trading, and advisory. Comparable to JellyC as a diversified crypto investment platform with broader scale, multiple strategies, and institutional investor focus.
- Fidelity Digital Assets: Institutional arm of Fidelity offering crypto custody, trading, and investment products to family offices, pensions, and asset managers. Comparable to JellyC's institutional custody-and-fund stack (Standard Chartered, Fireblocks, Coinbase) and pension/super fund go-to-market.
Direct peers
- Pantera Capital: US crypto-focused hedge fund and venture firm running multi-strategy digital asset funds. Comparable to JellyC's Bluebottle Multi-Strategy Fund and the firm's emphasis on active digital asset management for institutional/wholesale investors.
- CoinShares: European-listed digital asset investment firm offering ETPs, hedge fund strategies, and market-neutral yield products. Directly comparable to JellyC's product mix (Bitcoin Plus, Market Neutral, Digital Infrastructure), with similar institutional/wholesale distribution emphasis.
- 21Shares: Swiss-based crypto ETP and fund provider offering institutional and retail access products. Comparable to JellyC as a regulated crypto investment product manufacturer targeting institutional/wholesale allocators with multi-strategy exposure.
- 3iQ Digital Asset Management: Canadian-listed digital asset investment manager offering closed-end and managed crypto funds to institutional and retail channels. Comparable to JellyC as a regulated, multi-fund digital asset manager with institutional/wholesale go-to-market.
- Bitwise Asset Management: US-based crypto asset manager offering single-asset and multi-strategy crypto funds to RIAs, family offices, and institutions. Closely comparable to JellyC's Bluebottle suite in product design (Bitcoin Plus, Market Neutral, Multi-Strategy) and institutional/wholesale distribution model.
Others
- Sygnum Bank: Swiss-regulated digital asset bank offering institutional banking, custody, and tokenisation services. Comparable to JellyC's banking partnership roster (Sygnum serves as banking partner for Bluebottle Bitcoin Plus Fund Cayman) and its broader tokenisation ambitions.
Regional players
- HashKey Capital: APAC-based digital asset investment manager and venture fund with regulated operations in Hong Kong and Singapore. Closest geographic comparable to JellyC's APAC digital asset management franchise and institutional allocator focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
JellyC social profiles
Digital presenceJellyC compliance and trust
Trust signalCompliance1 record
JellyC financial estimates
Financial estimateRevenue estimate
Valuation estimate
JellyC leadership team
Management profileNumber of profiles
Profiles7 records
JellyC subsidiaries and ownership
Company hierarchySubsidiaries1 record
JellyC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JellyC M&A and investment
M&A and investmentM&A
Investments22 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JellyC
What does JellyC do?
JellyC is an APAC-based, ASIC-regulated digital asset investment manager that runs a wholesale and institutional fund suite — the Bluebottle Bitcoin Plus Fund (BBP), Bluebottle Market Neutral Fund (BMN), Bluebottle Digital Infrastructure Fund (BDIF), and Bluebottle Multi-Strategy Fund (BMSF) — deploying active strategies such as staking, validation, arbitrage, basis trading and yield farming on blockchain networks, with daily liquidity and institutional-grade custody through Fireblocks, Zodia Custody, Coinbase and Standard Chartered. The firm also participates in tokenised fund infrastructure via Project Acacia and the Franklin Templeton / Standard Chartered / OKX collateral mirroring program, and supports the AUDM AUD-backed stablecoin.
Is JellyC a public or private company?
JellyC is a private company. It is classified as family owned and is currently operating.
When was JellyC founded?
JellyC was founded in 2021. It employs 1 to 10 people.
Where is JellyC based?
JellyC is headquartered in Australia Plains, Australia, in the Oceania region.
How does JellyC make money?
Eight revenue lines are on record. Management Fees - Bluebottle Bitcoin Plus Fund is the primary driver. The others are performance Fees - Bluebottle Bitcoin Plus Fund, management Fees - Bluebottle Market Neutral Fund, performance Fees - Bluebottle Market Neutral Fund, management Fees - Bluebottle Digital Infrastructure Fund, performance Fees - Bluebottle Digital Infrastructure Fund, management Fees - Bluebottle Multi-Strategy Fund and performance Fees - Bluebottle Multi-Strategy Fund.
Who are JellyC's main competitors?
Broad incumbents on record are Grayscale Investments, Galaxy Digital and Fidelity Digital Assets. Direct peers are Pantera Capital, CoinShares, 21Shares, 3iQ Digital Asset Management and Bitwise Asset Management. Sygnum Bank is listed as an others. HashKey Capital is listed as a regional player.
Does JellyC have an API?
No public API is recorded for JellyC.
What industry is JellyC in?
JellyC's product category is Digital Asset Management / Crypto Fund Management. Its primary akta.pro industry code is FSAGAMAD, On-Chain Payments & Stablecoin Infrastructure (Issuance, Rails, Treasury), with a secondary code of FSAPAIAB, Consortium Networks & Governance (network setup, onboarding, rules, node operations). Its NAICS code is 52399 and its SIC code is 6200.