TriStar
TriStar is a Phoenix-based PTC PLM Elite Partner and value-added reseller serving North American discrete manufacturers with PTC CAD/PLM/ALM software, custom Windchill extensions, engineer-to-order automation, and implementation services across 1000+ customers.
- Company typePrivate
- Founded1998
- HeadquartersPhoenix, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What TriStar does
TriStar, Inc. is a Phoenix, Arizona-based value-added reseller and professional services firm specializing in PTC's CAD, PLM, ALM, SLM, IoT, and augmented reality product portfolio. Founded in 1988 (with company history materials referencing operations since 1998), the company operates as a PTC Channel Partner and PLM Elite Partner, reselling software products including PTC Creo (parametric 3D CAD), PTC Windchill and Windchill+ (enterprise and SaaS PLM), Codebeamer (ALM), Creo Illustrate and Arbortext (SLM), Vuforia (augmented reality), Mathcad (engineering calculations), and KeyShot (3D rendering). The company also resells complementary technologies through partnerships with Wincom (custom Windchill extensions), RuleSoft (engineer-to-order automation), and Techsoft (3D Caliper and MAIT ModelSearch for geometric similarity search).
TriStar generates revenue through three primary streams: software resale (PTC product subscriptions and perpetual licenses), professional services (PLM consulting, implementation, migration, training, and custom development), and licensing of custom extensions and automation platforms. The company employs 250+ engineers and reports 1000+ customers served with 150+ successful PLM implementations. Its customer base spans discrete manufacturing, aerospace and defense, medical device development, and automotive engineering, with go-to-market executed through direct enterprise field sales, PTC co-marketing channels, and a multi-channel content strategy including webinars, roadshows, free trials, and technical blog content.
The company has been actively expanding, with notable strategic moves including the December 2024 acquisition of New Vision (a PLM solutions provider), the introduction of cloud-based offerings (Windchill+ SaaS PLM and Creo+), and the launch of regional expansion initiatives such as the Florida CAD on Tap Roadshow 2026. TriStar maintains an active event and webinar schedule extending through 2026, indicating sustained investment in market presence and customer engagement. The company is privately held with no disclosed institutional investors or parent company identified.
TriStar firmographics
Firmographics- Name
- TriStar
- Legal name
- TriStar, Inc.
- Website
- https://tristar.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TriStar is a Phoenix-based PTC PLM Elite Partner and value-added reseller serving North American discrete manufacturers with PTC CAD/PLM/ALM software, custom Windchill extensions, engineer-to-order automation, and implementation services across 1000+ customers.
- Ownership category
- akta.pro rank
TriStar industry classification
Industry- Product category
- PLM/CAD Software Resale and Implementation Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430), Custom Computer Programming Services (541511)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC)
Keywords
Where TriStar is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TriStar business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Resale: Resale of PTC software products including Creo, Windchill, Mathcad, KeyShot, Vuforia, and Codebeamer. Revenue generated through perpetual licenses and subscriptions for enterprise software.
- Professional Services: PLM consulting, implementation, migration, training, and custom development services. Services include strategy development, solution implementation roadmaps, and user training.
- Custom Extensions & Automation: Custom Windchill extensions through Wincom partnership and RuleSoft ETO automation platform, providing specialized functionality for configure-to-order and engineer-to-order manufacturers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise software licensing - quote-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
TriStar product offering
Product offeringCore offering
TriStar resells PTC's CAD, PLM, ALM, SLM, IoT, and Augmented Reality software and provides implementation, consulting, training, cloud hosting, and custom development services around that software portfolio. Core sellable items include PTC Creo (CAD), PTC Windchill/Windchill+ (PLM), Codebeamer (ALM), PTC Mathcad, KeyShot, Vuforia AR tools, Creo Illustrate, Arbortext, and proprietary/partner extensions such as Wincom Windchill Extensions, RuleSoft ETO automation, and MAIT ModelSearch.
Product overview
TriStar is a digital thread solutions provider offering a comprehensive portfolio of CAD, PLM, ALM, SLM, and related automation tools centered around PTC's product ecosystem. The company's offerings include PTC Creo for CAD design, PTC Windchill/Windchill+ for PLM, Codebeamer for ALM, Creo Illustrate and Arbortext for SLM, Vuforia for augmented reality, RuleSoft for engineer-to-order automation, and KeyShot for rendering. Services encompass consulting, training, implementation, and cloud hosting. The portfolio is built primarily around PTC software with value-added extensions and professional services from TriStar.
Differentiator
Problem solved
Functional benefit
Products and services
- PTC Creo
Quantifiable outcome
- Organizations improve engineering team velocity by 20% through PLM-enabled information management
Companies that use TriStar
Customer profileSegments4 records
Ideal customer profiles5 records
TriStar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
TriStar partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- PTCcoreTriStar is an authorized PTC Channel Partner and PLM Elite Partner, reselling the full PTC portfolio including Creo, Windchill, Mathcad, KeyShot, Vuforia, and Codebeamer. The partnership includes co-marketing, event participation, and access to PTC technical resources.
- WincomcoreWincom is a strategic partner providing custom Windchill extensions and add-ons. TriStar resells and implements Wincom solutions including Windchill Extension Center, Datahub, and 3D Parts Ordering.
- KeyShotminorTriStar is a KeyShot partner, reselling the 3D rendering and animation software as part of the product portfolio.
- RuleSoftcoreRuleSoft is an Engineer-to-Order automation platform partner. TriStar specializes in RuleSoft implementation, providing configure-price-quote automation, CAD integration, and ETO workflow solutions.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
TriStar competitors and assessment
Company assessmentDirect peers
- Razorleaf: Razorleaf is a US-based PTC partner specializing in PLM/PDM implementation, CAD customization, and Windchill extensions — a direct head-to-head competitor to TriStar in the same product category and customer base.
- PROLIM Corporation: PROLIM is a PTC channel partner offering PLM, CAD, ALM, and IoT solutions to manufacturers. Direct overlap with TriStar across the same PTC portfolio and similar mid-market enterprise customer base.
Broad incumbents
- Tata Technologies: Tata Technologies operates a global PLM and engineering services practice serving automotive, aerospace, and industrial manufacturers. Broader geographic footprint and significantly larger scale than TriStar, but directly comparable service lines.
- ITC Infotech: ITC Infotech has a digital engineering and PLM practice delivering CAD, PLM, and digital twin implementations for global manufacturers. Comparable service portfolio but with offshore delivery scale TriStar does not match.
- HCLTech (Geometric): HCLTech's engineering and R&D services (formerly Geometric) provide PLM, CAD, and digital manufacturing services to large enterprises globally. Overlapping PLM/CAD capabilities with TriStar but at significantly greater scale and global reach.
- Tech Mahindra: Tech Mahindra runs a digital engineering and PLM practice serving manufacturing and telecom OEMs. Comparable capability set to TriStar in PLM/CAD implementation but operates at much larger enterprise scale.
- Wipro Engineering: Wipro's engineering services include PLM, CAD, and digital manufacturing offerings for global enterprises. Overlapping enterprise PLM service capabilities but materially larger scale and broader geographic delivery.
Regional players
- Inneo Solutions: Inneo Solutions is a European PTC partner specializing in Creo and Windchill tools, customizations, and add-ons (Inneo Genius Tools). TriStar actually resells Inneo's tools — closely comparable product/extension portfolio but regionally focused on Europe rather than North America.
Others
- SES (Siemens PLM Partner): SES is a long-standing PLM VAR and Siemens digital industries partner. Comparable business model (PLM software resale + implementation) but oriented to Siemens rather than PTC, so adjacent rather than directly competitive.
- CIMdata: CIMdata is a PLM-focused research, consulting, and strategic advisory firm serving manufacturing clients. Comparable PLM domain expertise and vertical alignment but provides advisory/research rather than software resale or implementation services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TriStar social profiles
Digital presenceTriStar financial estimates
Financial estimateRevenue estimate
Valuation estimate
TriStar leadership team
Management profileNumber of profiles
Profiles6 records
TriStar subsidiaries and ownership
Company hierarchySubsidiaries1 record
TriStar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TriStar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TriStar
What does TriStar do?
TriStar resells PTC's CAD, PLM, ALM, SLM, IoT, and Augmented Reality software and provides implementation, consulting, training, cloud hosting, and custom development services around that software portfolio. Core sellable items include PTC Creo (CAD), PTC Windchill/Windchill+ (PLM), Codebeamer (ALM), PTC Mathcad, KeyShot, Vuforia AR tools, Creo Illustrate, Arbortext, and proprietary/partner extensions such as Wincom Windchill Extensions, RuleSoft ETO automation, and MAIT ModelSearch.
Is TriStar a public or private company?
TriStar is a private company. It is classified as unknown and is currently operating.
When was TriStar founded?
TriStar was founded in 1998. It employs 101 to 250 people.
Where is TriStar based?
TriStar is headquartered in Phoenix, United States, in the North America region.
How does TriStar make money?
Three revenue lines are on record. Software Resale is the primary driver. The others are professional Services and custom Extensions & Automation.
Who are TriStar's main competitors?
Direct peers on record are Razorleaf and PROLIM Corporation. Broad incumbents are Tata Technologies, ITC Infotech, HCLTech (Geometric), Tech Mahindra and Wipro Engineering. Inneo Solutions is listed as a regional player. Others are SES (Siemens PLM Partner) and CIMdata.
Does TriStar have an API?
No public API is recorded for TriStar.
What industry is TriStar in?
TriStar's product category is PLM/CAD Software Resale and Implementation Services. Its primary akta.pro industry code is BPAEAOAC, Software License Resale & Optimization (Perpetual/Subscription). Its NAICS code is 54151 and its SIC code is 5045.