Graphically Speaking

What Graphically Speaking does

Graphically Speaking Services Inc. is a privately held, founder-led digital agency headquartered in Vancouver, British Columbia, founded in 1986 (per available data) and operating with an 11–50 employee team. The company delivers website design and development, B2B and B2C ecommerce platform builds, digital marketing (SEO, PPC, social, content, email), and integrations connecting storefronts with ERP, CRM, POS, PIM, shipping, and payment systems. Its certified platform stack spans Shopify, Shopify Plus, Adobe Commerce, Magento Open Source, WordPress, WooCommerce, Sitefinity, and Drupal, backed by Google Partner and Microsoft Partner credentials.

The business operates a hybrid B2B go-to-market combining project-based professional services engagements with tiered recurring Website Support & Maintenance subscription plans (Basic, Premium, Custom Enterprise). Its named customer roster spans enterprise, mid-market, government, and nonprofit clients including Canfor, Ballard Power Systems, KF Aerospace, Mr. Lube, Jim Pattison Auto Group, City of Richmond, PEBT, and Timbermart. Geographic focus is British Columbia and Western Canada (Calgary, Edmonton, Saskatoon, Winnipeg), with positioning across North America. Pricing is opaque and quote-based; revenue is not publicly disclosed.

Beyond client work, the company has stated involvement with the Lift the Children charity supported by CEO Darrell Hadden. Day-to-day leadership is held by Darrell Hadden (CEO and President) and John Almond (VP, Web Strategist). The firm self-describes as "award-winning" with over 25 years of operating history and claims 1,000+ businesses served across North America.

Name

Graphically Speaking

Legal name

Graphically Speaking Services Inc.

Website

https://graphicallyspeaking.ca

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Graphically Speaking is a Vancouver-based, founder-led digital agency designing, building, and maintaining websites, B2B and B2C ecommerce stores, and digital marketing programs for mid-market and enterprise clients across Western Canada, with certified expertise across Shopify Plus, Adobe Commerce, WordPress, and related platforms.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Graphic Design Services (541430), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK)

akta.pro secondary industry

CRM Implementation & Customization Services (BPAEAGAC)

Keywords

• Web design services
• Ecommerce development
• Digital marketing services
• Website integrations
• Conversion rate optimization

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Web Design & Development: Custom website design and development services, including UX/UI design, responsive development, CMS implementation, and ongoing maintenance and support
2. E-commerce Development & Solutions: Building and customizing ecommerce platforms (Shopify, WooCommerce, Magento, Adobe Commerce) with integrations and optimizations
3. Digital Marketing Services: SEO, PPC advertising, social media marketing, content marketing, email marketing, and analytics services
4. Website & E-commerce Integrations: Integration services connecting websites with ERP, CRM, POS, PIM, and shipping systems
5. Support & Maintenance Plans: Monthly and quarterly website support packages including security monitoring, performance optimization, bug fixes, and content updates

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Graphically Speaking is a Vancouver-based digital agency that designs, builds, and optimizes custom websites, B2B and B2C ecommerce platforms (on WordPress, WooCommerce, Shopify, Shopify Plus, Magento Open Source, and Adobe Commerce), and delivers digital marketing services (SEO, PPC, social, content, email, analytics, CRO). It also provides enterprise-grade integrations between websites and ERP, CRM, POS, PIM, shipping, and payment systems, along with post-launch support and maintenance plans.

Product overview

Graphically Speaking is a full-service digital agency offering a comprehensive portfolio of web design, development, and digital marketing services. The core offering consists of Website Design & Development services utilizing multiple CMS and ecommerce platforms (WordPress, Sitefinity, Drupal, Shopify, Shopify Plus, WooCommerce, Magento Open Source, Adobe Commerce). Specialized B2B & B2C Ecommerce Solutions are delivered through platform-specific services including Shopify & Shopify Plus Development, WooCommerce Development, Magento Open Source Development, and Adobe Commerce Development. Digital Marketing Services encompass SEO, PPC advertising, social media marketing, content marketing, email marketing, analytics & reporting, and conversion rate optimization. Integration Services provide enterprise-grade connections across all platforms to ERP systems (NetSuite, SAP, Microsoft Dynamics, QuickBooks), CRM platforms (Salesforce, HubSpot, Zoho), POS systems (Lightspeed, Clover, Square), PIM solutions (Akeneo, Pimcore, Salsify), shipping providers (ShipStation, UPS, FedEx, DHL, Canada Post), and payment gateways (Stripe, PayPal, Authorize.Net). The company also offers Website Support & Maintenance and Digital Strategy & Planning services.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development
• UX/UI & Website Design
• Content Management Systems (CMS)
• Website Support & Maintenance
• B2B & B2C Ecommerce Solutions
• B2B eCommerce Development
• Shopify & Shopify Plus Development Certified Shopify Plus Partner services for B2B ecommerce, including custom theme design, B2B app integrations, Shopify Scripts, checkout customizations, headless Shopify for B2B portals, and platform migrations.
• WooCommerce Development
• Magento Open Source Development
• Adobe Commerce Development

Quantifiable outcome

• Clients see 20-50% increases in conversion rates through CRO efforts
• +8 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration76 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core.

• Google PartnercoreTechnology or IntegrationCertified Google Partner with demonstrated expertise in Google Ads, Google Analytics, and Google marketing technologies. The partnership enables the agency to offer validated digital marketing services to clients.
• Microsoft PartnercoreTechnology or IntegrationMicrosoft Partner network member with expertise in Microsoft technologies and solutions integration capabilities.
• Shopify & Shopify Plus PartnercoreTechnology or IntegrationCertified Shopify Plus Partner with proven track record of B2B and B2C Shopify implementations, custom app development, and enterprise-scale ecommerce solutions.
• Adobe Commerce & Magento PartnercoreTechnology or IntegrationAdobe Commerce and Magento Open Source certified developers with extensive experience in complex integrations, custom module development, and enterprise-grade Magento implementations.
• WordPress ExpertcoreTechnology or IntegrationCertified WordPress developers and designers with over 25 years of WordPress development experience, offering custom themes, plugins, and enterprise-level functionality.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ironpaper: Ironpaper is a B2B-focused digital agency offering web design, development, ecommerce, and inbound marketing — closely aligned with Graphically Speaking's B2B manufacturer/distributor segment focus.
• Coalition Technologies: Coalition Technologies is a Los Angeles-based web design and SEO agency with deep ecommerce (Shopify, WooCommerce, Magento) and digital marketing capabilities, serving similar B2B and B2C brand clients as Graphically Speaking.
• Digital Silk: Digital Silk is a full-service digital agency offering web design, branding, ecommerce, and digital marketing to mid-market and enterprise clients with similar service-line composition to Graphically Speaking.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing and web design agency offering web development, SEO, PPC, social media, and ecommerce services to mid-market and enterprise clients, comparable in service breadth and GTM.
• 1Digital Agency: 1Digital Agency is an ecommerce-focused digital agency providing design, development, and digital marketing on Shopify, Magento, BigCommerce, and WooCommerce — a near-direct peer on ecommerce platform specializations.
• Lounge Lizard: Lounge Lizard is a US-based full-service digital agency offering web design, web development, ecommerce, SEO, and digital marketing services to mid-market and enterprise clients — directly comparable in service mix and target customer profile to Graphically Speaking.
• Comrade Web Agency: Comrade Web Agency is a Chicago-based digital agency specializing in web design, web development, ecommerce, SEO, and PPC for SMB and mid-market clients — directly overlapping with Graphically Speaking's core offerings.
• OuterBox: OuterBox is an ecommerce-focused digital agency specializing in Shopify, Magento, and BigCommerce design, development, and SEO — closely overlapping with Graphically Speaking's ecommerce platform specializations.

Broad incumbents

• Blue Fountain Media: Blue Fountain Media is a larger US digital agency offering web design, ecommerce, and digital marketing to enterprise brands — a broad incumbent with overlapping capabilities but a wider portfolio than Graphically Speaking's mid-market/regional focus.
• WebFX: WebFX is a larger, well-established full-service digital marketing agency offering web design, SEO, PPC, and CRO at scale — a broader incumbent operating in the same space as Graphically Speaking with significantly larger headcount.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/g_speaking
• Facebookfacebook.com/graphicallyspeaking

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graphically Speaking