Game Informer
Game Informer is a privately held gaming media publication founded in 1991, headquartered in Minneapolis. It publishes a 10-issue-per-year print and digital magazine, a daily gaming news website, and video podcasts, serving video game enthusiasts via subscriptions and retail newsstand distribution.
- Company typePrivate
- Founded1991
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Game Informer does
Game Informer is a privately held gaming media publication founded in 1991 and headquartered in Minneapolis, United States. It operates as a digital-first media outlet with a supporting print magazine, publishing 10 issues per year including an end-of-year XL Special Edition. The company distributes content across multiple platforms: a subscription-based website delivering daily news, reviews, previews, and features; a print and digital magazine with access to an archive of over 370 issues dating back to 1991; the weekly Game Informer Show video podcast; and the New Gameplay Today video preview series. Content is also distributed through major social platforms including Twitter/X, Facebook, Instagram, Twitch, YouTube, and TikTok, with email newsletters supporting subscriber engagement.
The underlying technology consists of standard content management and digital publishing infrastructure delivering editorial content rather than proprietary software or platforms. No AI/ML capabilities, APIs, or integrations are disclosed.
Game Informer's revenue model is anchored on recurring annual subscriptions bundling print and digital access, exclusive web features, reduced advertising, and archive access, supplemented by one-time retail newsstand sales at major U.S. retailers (Barnes & Noble, Books a Million, GameStop, Gelson's) and 16 international markets. The customer base is entirely consumer gaming enthusiasts, with no enterprise customers, advertising sponsorships, or B2B revenue streams disclosed. The publication is privately held with no identified parent company, no disclosed funding rounds, and no ownership transactions on record. The editorial team is small (11-50 employees) led by Editor-in-Chief Matt Miller, with named senior and associate editors contributing across reviews, previews, news, and feature content.
Game Informer firmographics
Firmographics- Name
- Game Informer
- Legal name
- Game Informer
- Website
- https://gameinformer.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Game Informer is a privately held gaming media publication founded in 1991, headquartered in Minneapolis. It publishes a 10-issue-per-year print and digital magazine, a daily gaming news website, and video podcasts, serving video game enthusiasts via subscriptions and retail newsstand distribution.
- Ownership category
- akta.pro rank
Where Game Informer is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Game Informer business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Magazine Subscriptions: Game Informer generates revenue primarily through magazine subscriptions offering print and digital access. Subscribers receive 10 issues per year including an end-of-year XL-sized Special Edition, comprehensive digital magazine access to over 370 issues going back to 1991, exclusive web features, and fewer ads.
- Newsstand Sales: Physical magazine sales through retail newsstand distribution at major retailers including Barnes & Noble, Books a Million, GameStop, and Gelson's. Also available internationally at select retailers in 16 countries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Print + Digital subscription (10 issues/year) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Game Informer product offering
Product offeringCore offering
Game Informer is a gaming media publication that produces and distributes video game journalism across print, digital, and multimedia channels. Its core offering is a magazine subscription (10 issues per year including an XL-sized Special Edition) bundled with digital access to a 370+ issue archive, complemented by a daily-updated gaming news website, a weekly video podcast, and hands-on gameplay video previews. The publication covers reviews, previews, features, news, and industry commentary across PC, PlayStation, Xbox, and Nintendo platforms for gaming enthusiasts.
Product overview
Game Informer is a gaming media publication offering a unified platform of print and digital content centered around video game journalism. The core offerings include the Game Informer Magazine (print and digital subscriptions with 10 issues annually), the Game Informer Website (daily gaming news, reviews, previews, and features), and The Game Informer Show video podcast. Additional modules include a digital archive of over 370 magazine issues, New Gameplay Today video previews, and newsstand retail distribution. The publication covers gaming across all major platforms including PC, PlayStation, Xbox, and Nintendo consoles.
Differentiator
Problem solved
Functional benefit
Brands
- The Game Informer Show: Weekly video podcast featuring game discussions, news analysis, and industry interviews
- New Gameplay Today
Products and services
- Game Informer Magazine (Print + Digital Subscription) Print and digital gaming magazine published 10 times per year, featuring game reviews, previews, interviews, and cover stories on major gaming titles; subscribers receive access to over 370 archived issues going back to 1991, exclusive web features, and an ad-light experience.
- Game Informer Website Comprehensive gaming news website providing daily coverage of video game industry news, reviews, previews, features, videos, and podcasts across PC, PlayStation, Xbox, and Nintendo platforms.
- The Game Informer Show Weekly video podcast featuring discussions on the latest gaming news, game reviews, and industry commentary hosted by Game Informer editors, distributed via the Game Informer website and podcast platforms.
- New Gameplay Today Video series featuring hands-on previews and gameplay footage of upcoming and popular video games, distributed through the Game Informer website and YouTube.
- Magazine Archive (370+ Issues) Digital access to over 370 archived Game Informer magazine issues dating back to 1991, available as part of the subscription bundle.
Companies that use Game Informer
Customer profileSegments1 record
Ideal customer profiles1 record
Game Informer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Game Informer partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights4 records
Game Informer competitors and assessment
Company assessmentDirect peers
- IGN: IGN is the largest English-language gaming media outlet covering reviews, previews, news, and video. It directly competes with Game Informer for the same gamer audience, the same review-score-based editorial format, and the same advertising/sponsorship dollars from publishers.
- GameSpot: GameSpot is a long-running gaming publication offering reviews, news, and video content across consoles and PC. It is a direct peer to Game Informer in editorial scope, scoring methodology, and target gaming-enthusiast audience.
- Kotaku: Kotaku is a digital-first gaming and pop-culture publication covering news, reviews, features, and opinion. It competes with Game Informer for the same enthusiast audience and overlapping publisher relationships.
- Polygon: Polygon is a Vox Media-owned gaming publication focused on reviews, features, and video content. It targets the same enthusiast demographic as Game Informer and competes for similar exclusive-preview deals and ad budgets.
- Eurogamer: Eurogamer is a leading European gaming publication with reviews, previews, and long-form features. It is a direct peer in editorial scope and audience, with stronger European geographic overlap that mirrors Game Informer's international newsstand footprint.
- PC Gamer: PC Gamer is a long-running PC-focused gaming magazine and website offering reviews, features, and news. It is comparable to Game Informer as a multi-format gaming publication with subscription products and a strong archival catalog.
- Destructoid: Destructoid is a gaming publication covering reviews, news, and community-driven content. It targets the same enthusiast gaming audience as Game Informer with overlapping editorial formats (reviews, previews, blogs).
- Giant Bomb: Giant Bomb is a gaming media outlet known for reviews, podcasts, and video content. It is a direct peer to Game Informer in editorial scope, podcast/video format, and enthusiast gaming audience.
- GamesRadar+: GamesRadar+ is a gaming publication offering reviews, news, and features across platforms. It directly competes for Game Informer's gaming-enthusiast audience and publisher advertising relationships.
Broad incumbents
- The Verge (Gaming section): The Verge is a broader technology and culture publication with a gaming vertical covering news, reviews, and features. It is a broad incumbent competitor that reaches an overlapping audience but does not specialize exclusively in gaming like Game Informer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Customer concentration
Game Informer social profiles
Digital presenceGame Informer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Game Informer leadership team
Management profileNumber of profiles
Profiles7 records
Game Informer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Game Informer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Game Informer
What does Game Informer do?
Game Informer is a gaming media publication that produces and distributes video game journalism across print, digital, and multimedia channels. Its core offering is a magazine subscription (10 issues per year including an XL-sized Special Edition) bundled with digital access to a 370+ issue archive, complemented by a daily-updated gaming news website, a weekly video podcast, and hands-on gameplay video previews. The publication covers reviews, previews, features, news, and industry commentary across PC, PlayStation, Xbox, and Nintendo platforms for gaming enthusiasts.
Is Game Informer a public or private company?
Game Informer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Game Informer founded?
Game Informer was founded in 1991. It employs 11 to 50 people.
Where is Game Informer based?
Game Informer is headquartered in Minneapolis, United States, in the North America region.
How does Game Informer make money?
Two revenue lines are on record. Magazine Subscriptions are the primary driver. The others are newsstand Sales.
Who are Game Informer's main competitors?
Direct peers on record are IGN, GameSpot, Kotaku, Polygon, Eurogamer, PC Gamer, Destructoid, Giant Bomb and GamesRadar+. The Verge (Gaming section) is listed as a broad incumbent.
Does Game Informer have an API?
No public API is recorded for Game Informer.