Valencia

What Valencia does

Valencia Kommunikation AG is a Swiss owner-managed (inhabergeführte) communication and digital agency headquartered in Basel, Switzerland, with a secondary office in Zürich. Founded around 1999 and operating with 11-50 employees, the firm describes itself as one of the largest owner-managed communication and digital agencies in Switzerland and is a member of the Verband LSA Leading Swiss Agencies. It serves large Swiss corporations, public sector entities, and non-profit organizations through integrated communication services spanning digital strategy, UX design, CMS implementation, social media content creation, website relaunch, and corporate publishing.

The agency's service portfolio is organized around two pillars: strategic services (corporate strategy, communications strategy, digital strategy, content and social media strategy) and digital execution (UX design, web development, SEO, API and automation, social media content production). On the technology side, Valencia positions itself as a multi-platform CMS integrator, implementing Craft CMS (design-flexible sites), Storyblok (headless/omnichannel), and TYPO3 (enterprise-scale multilingual platforms), and has begun extending into generative AI through kvGPT, a custom chatbot developed for the kv pro education client. The firm operates interdisciplinary in-house teams across Digital, Motion, Text, and Graphics units.

Valencia operates a professional services revenue model with project-based engagements and ongoing client partnerships; corporate website projects start from CHF 20,000, with multi-year contracts and agile/MVP methodologies used to manage scope. Named clients include Coop (lead agency since 2010), Feldschlösschen, Mobility, Bank Baumann & Cie, Baloise Session, Ricola, BLT, Swissmem, Adidas, and kv pro on the enterprise side, alongside BirdLife, Schweizerische Flüchtlingshilfe, ProSpecieRara, and the Nationaler Zukunftstag government initiative. The firm operates exclusively in Switzerland with no disclosed revenue, funding, or external institutional investors.

Name

Valencia

Legal name

Valencia Kommunikation AG

Website

https://valencia.ch

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Valencia Kommunikation AG is a Swiss owner-managed communication and digital agency in Basel providing integrated digital strategy, UX design, CMS implementation, social media, and corporate publishing services to large Swiss corporations, public sector entities, and non-profit organizations.

Ownership category

akta.pro rank

Headquarters

HQ city

Basel

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Agency Services: Valencia generates revenue through professional services including web solutions, branding, campaigning, corporate publishing, and digital strategy consulting. Services are delivered through project-based engagements and ongoing client partnerships.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Valencia is a Swiss full-service communication and digital agency that delivers integrated communication for large corporations, public sector bodies, and NGOs. The agency provides digital strategy consulting, UX/UI design, website development and relaunch using Craft CMS, Storyblok (headless), and TYPO3 CMS, social media content production, branding, integrated campaigning, corporate publishing, and SEO/performance services. Engagements are typically project-based or multi-year contracts, delivered by interdisciplinary in-house teams (Digital, Motion, Text, Graphics).

Product overview

Valencia is a Swiss communication and digital agency based in Basel, offering integrated communication services through a portfolio of complementary disciplines. The core offering spans strategic services (corporate strategy, communications strategy, digital strategy, content and social media strategy) and digital execution services (UX design, web development, SEO and performance, API and automation, social media content creation). Valencia implements three distinct CMS platforms — Craft CMS, Storyblok CMS (headless), and TYPO3 CMS — selected based on client requirements, providing flexibility for projects ranging from individually designed websites with high design ambition to enterprise-scale multilingual platforms with complex editorial workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Strategy Digital strategy consulting aligned to business objectives, covering digital channel expansion, new digital solutions, and sustainable digital transformation, using agile methodologies including Scrum, Kanban, and Design Thinking from analysis through execution.
• UX Design User experience design covering discovery, conception, design, and testing phases using Google Analytics, heatmaps, persona canvas, customer journeys, user story mapping, wireframing, clickable prototypes, and user interviews.
• Craft CMS implementation Implementation services for Craft CMS, an open-source content management system used for individually designed websites with high design ambition, offering drag-and-drop editing, automatic image optimization, live preview, multilingual content, multisite management, granular user roles, and automatic page versioning.
• Storyblok CMS implementation Implementation services for Storyblok, a headless CMS used for content-first strategies, omnichannel communication, and scalable web solutions; separates content and design via modular content blocks with visual editor preview.
• TYPO3 CMS implementation Implementation services for TYPO3, an enterprise CMS used for complex multilingual websites with large volumes of content, structured editorial workflows, microsites, and integration with external systems such as DAM Frontify.
• Social Media Content Creation Full-service social media content production including strategy, conception, in-house production with studio and film crew, post-production and motion graphics, and community management across video, photography, and graphic formats.
• Website Relaunch Services End-to-end website relaunch management from foundation workshops through design, content, automation and API integration, SEO, launch, and ongoing monitoring, using agile and MVP methodologies with transparent budget and scope management.

Quantifiable outcome

• BirdLife campaign achieved >12,000 votes, +2,800 followers, +3,659 newsletter subscriptions
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Leading Swiss Agencies (LSA)coreStrategic or Co-development PartnerValencia Kommunikation AG is a member of the Verband LSA Leading Swiss Agencies, an association of leading Swiss communication agencies. They reference LSA's general terms and conditions for their services.
• StoryblokcoreTechnology or IntegrationValencia implements Storyblok headless CMS for client projects. Used for headless website relaunches, multi-channel content delivery, and flexible digital platforms.
• StoryblokcoreTechnology or IntegrationHeadless CMS implementation partner for various projects including SEMS and others requiring modular, scalable content management.
• TYPO3coreTechnology or IntegrationValencia implements TYPO3 CMS for complex enterprise websites requiring extensive content management, multilingual support, and structured editorial workflows.
• Craft CMScoreTechnology or IntegrationValencia serves as a Craft CMS implementation partner, recommending and implementing Craft for projects requiring high design flexibility and excellent editorial usability.
• Shining FilmminorStrategic or Co-development PartnerProduction company partner for Coop Sammelaktivitäten campaign video production. Collaboration for family-focused campaign shooting.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Emerging players

• Dept: International digital agency combining technology, creative, and data capabilities to serve enterprise clients across Europe. Comparable in digital-first, integrated service model and growing scale relative to Valencia.

Others

• TBWA Switzerland:

Broad incumbents

• Serviceplan Group: Large German-headquartered integrated agency group with full-service offerings including digital, communication, media, and technology. Competes with Valencia for enterprise mandates across DACH and operates at substantially larger scale.
• Publicis Groupe Switzerland: Swiss arm of Publicis Groupe offering full-service advertising, digital, media, and production capabilities through multiple agency brands. Represents the global network competitive set against which Valencia competes for Swiss enterprise mandates.

Direct peers

• Scholz & Friends: German independent creative agency group with integrated communication, digital, and brand strategy services. Comparable full-service mid-sized network with similar ownership and integrated positioning.
• Jung von Matt: Swiss-headquartered creative agency network with strong integrated communications capabilities across digital, campaign, and brand work. Comparable in service breadth, creative ambition, and enterprise client orientation to Valencia.
• Wirz Group: One of Switzerland's largest independent advertising and communications agencies, also owner-managed, with a full-service offering spanning advertising, digital, and media. Most directly comparable to Valencia in scale, ownership model, and Swiss enterprise client base.
• Hinderling Volkart: Swiss integrated brand and digital agency with capabilities in strategy, branding, web, and content. Comparable mid-sized independent agency profile and enterprise client mix to Valencia.
• Farner Consulting: Major Swiss communications and public affairs consultancy offering integrated corporate communications, digital, and public sector work. Overlaps with Valencia on enterprise, government, and NGO client segments in the Swiss market.

Regional players

• Notch Interactive: Swiss digital agency focused on web, e-commerce, and digital transformation for enterprise clients. Comparable in mid-sized independent positioning and Swiss-market focus, with deeper digital/technical orientation than Valencia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/valencia-agency
• Instagraminstagram.com/valencia_agency
• TikToktiktok.com/@valencia_agency
• Xx.com/Valencia_Agency
• Facebookfacebook.com/valencia.ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valencia