Bluewater Yachting

What Bluewater Yachting does

Bluewater Yachting is a privately held, full-service superyacht company founded in 1991 and headquartered in Antibes, France. The company operates across five integrated divisions: Yacht Sales & Purchase (brokerage), Yacht Charter, Yacht Management, Crew Training, and Crew Placement & Recruitment. It serves high-net-worth yacht owners and buyers, affluent charter clients, and professional or aspiring yacht crew, offering an end-to-end service stack that spans the full ownership lifecycle — from acquisition through charter monetization and ongoing operational compliance.

The company's technology infrastructure includes a proprietary crew database of over 115,000 members, the ONE Account membership platform (which bundles crew placement with redeemable training vouchers), and the Bluewater App (a mobile application providing events, recruitment tools, yacht portfolio browsing, content, and competitions). Training operations are anchored at two purpose-built centres in Antibes, France and Palma de Mallorca, Spain, delivering MCA, RYA, and USCG approved courses including an Advanced Fire Fighting facility. The firm also runs a Helicopter Training partnership with HeliRiviera and youth-oriented Yachting in Action programmes.

Revenue is generated through five distinct streams: brokerage commissions on yacht sales, commissions on charters, recurring yacht management contracts, training course fees (example: Advanced Fire Fighting at €1,695 for a four-day course in Antibes), and placement fees for crew recruitment. Distribution combines direct sales teams across divisions, physical training centres, a proprietary mobile app on iOS and Android, and annual participation at industry events including the Palma International Boat Show and MYBA Charter Show. The company employs between 101 and 250 people and serves markets across the Mediterranean, Caribbean, United Kingdom, and Russia.

Name

Bluewater Yachting

Legal name

Bluewater

Website

https://bluewateryachting.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

101–250 employees

Short description

Bluewater Yachting is a privately held, full-service superyacht company founded in 1991 and headquartered in Antibes, France. It serves yacht owners, charter clients, and crew professionals through five integrated divisions: brokerage, charter, management, crew training, and crew placement, supported by training centres in Antibes and Palma.

Ownership category

akta.pro rank

Product category

Yacht Brokerage & Management

NAICS

Boat Dealers (441222), Other Support Activities for Water Transportation (48839)

SIC

Services-Equipment Rental & Leasing, Nec (7359), Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Private Yacht & Luxury Boat Charters (With Crew) (THAJALAE)

akta.pro secondary industry

Yacht & Recreational Boat Service & Refit (TLAKAKAD)

Keywords

• Yacht brokerage services
• Yacht charter services
• Yacht management
• Crew training certification
• Crew recruitment services

Headquarters

HQ city

Antibes

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Yacht Brokerage (Sales & Purchase): Commission-based yacht sales and purchase brokerage services, including new builds and berth sales. The sales division has global reach spanning the fleet from megayachts to yacht tenders.
2. Yacht Charter: Charter services providing luxury yacht experiences with tailor-made itineraries worldwide. The charter management division works alongside owners to promote and charter yachts, maximizing revenue.
3. Yacht Management: Shoreside operational support including technical, financial, and administrative services ensuring yachts remain compliant with legal requirements worldwide.
4. Crew Training: Professional training courses for yacht crew including MCA, RYA, and USCG certifications. Courses available at training centers in Antibes and Palma, plus e-learning options. Revenue generated through course fees.
5. Crew Placement: Recruitment and placement services connecting yacht owners with qualified crew. Bluewater maintains a global database of over 115,000 crew members and provides traditional placement services plus the ONE Account platform.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Bluewater Yachting is a full-service superyacht company offering five integrated divisions: Yacht Sales & Purchase brokerage, Yacht Charter services, Yacht Management (shoreside operational support), Crew Placement & Recruitment, and Crew Training (MCA, RYA, USCG certified courses). Founded in 1991 in Antibes, France, the company maintains a global crew database of over 115,000 members and operates training centres in Antibes and Palma de Mallorca, complemented by the proprietary Bluewater App and ONE Account membership platform.

Product overview

Bluewater Yachting operates as a comprehensive service platform spanning five core sectors: Yacht Brokerage (Sales & Purchase), Yacht Charter, Yacht Management, Crew Training, and Crew Solutions. Founded in 1991 with over 30 years of experience, it is positioned as the only major yachting company with dedicated teams across all five sectors. The company offers an integrated ecosystem where it can sell, charter, and manage yachts on which crew were recruited and trained in-house. The main service divisions include Yacht Sales & Purchase (brokerage with global reach across megayachts to tenders), Yacht Charter (luxury charter with tailor-made itineraries and owner management services), Yacht Management (shoreside operational support, compliance, technical/financial/administrative services), Crew Placement & Recruitment (database of over 115,000 crew with the revolutionary ONE Account membership), and Crew Training (state-of-the-art centers in Antibes and Palma offering MCA, RYA, and USCG approved courses). Supporting these core services is the Bluewater App, a mobile application providing yachting community features including daywork, events, recruitment updates, portfolio browsing, and exclusive content.

Differentiator

Problem solved

Functional benefit

Brands

• Bluewater App: Mobile application providing yachting events, updates, career opportunities, and exclusive content for the yachting community.
• Club Bluewater
• ONE Account

Quantifiable outcome

• World's largest dedicated yacht training provider with state-of-the-art facilities in Antibes and Palma
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

One partnership is on record.

• HeliRivieraminorStrategic or Co-development PartnerPartnership for Helicopter Training courses covering landing procedures and safety protocols for yachts with helipads. Available as part of Bluewater's comprehensive safety training program.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Y.CO: International yacht brokerage, charter, and management company founded by a former Burgess executive. Competes with Bluewater across the same core yacht services and shares a Mediterranean footprint.
• Burgess: Global superyacht brokerage, charter, and management company headquartered in London with offices across the Mediterranean and US. Direct competitor to Bluewater in yacht sales, charter, and management with a similarly integrated service offering for large yachts.
• Edmiston: London-based superyacht brokerage and charter house with Mediterranean offices. Competes with Bluewater in yacht sales and charter, particularly in the large-yacht segment.
• Fraser Yachts: International yacht brokerage, charter, and management firm with strong Mediterranean presence. Direct competitor offering the same three core service lines as Bluewater's yacht division.
• IYC (International Yacht Collection): Global yacht brokerage and charter company with offices in Fort Lauderdale and Monaco. Competes directly with Bluewater for superyacht sales and charter mandates.
• Camper & Nicholsons: Historic luxury yacht brokerage, charter, and management company with global presence including Antibes and Monaco. Competes directly with Bluewater across sales, charter, and yacht management for the superyacht segment.
• Northrop & Johnson: Global superyacht sales, charter, and management brokerage. Competes directly with Bluewater for yacht brokerage and charter business across the Mediterranean and US markets.
• Moran Yacht & Ship: US-based yacht brokerage, new construction, and charter management firm. Comparable to Bluewater in providing brokerage and management services to superyacht owners.

Others

• Royal Yachting Association (RYA): UK national sailing and yachting governing body that issues many of the certifications Bluewater trains for (RYA/MCA). Comparable as an ecosystem participant whose certification framework underpins Bluewater's training offering.

Broad incumbents

• Lürssen: Major German superyacht shipyard (one of Bluewater's listed builder partners). Comparable as a broader industry incumbent with overlapping owner relationships, though operating in manufacturing rather than services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/Bluewater_Yacht
• YouTubebit.ly/3KFARIf
• Facebookfacebook.com/Bluewateryachting
• LinkedInlinkedin.com/company/bluewateryachting
• Instagrambit.ly/3qEFaMS
• TikTokbit.ly/3qBFxrx

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluewater Yachting