knowit
Knowit AB is a publicly traded Nordic IT consultancy (Nasdaq Stockholm: KNAT) delivering cloud, data, AI, digital experience, and embedded-systems services to enterprise and public-sector clients across Sweden, Norway, Denmark, Finland, Poland, and Germany via approximately 4,000 consultants organized into Solutions, Experience, Insight, Connectivity, and Defence Technology business areas.
- Company typePublic
- Founded1990
- HeadquartersStockholm, Sweden
- Headcount51–100
- GTM typeB2B
- OfferingServices
What knowit does
Knowit AB is a publicly traded Nordic IT consultancy (Nasdaq Stockholm: KNAT), founded in 1990 and headquartered in Stockholm, Sweden, with operations across Sweden, Norway, Denmark, Finland, Poland, and Germany. The firm operates through four business areas — Knowit Solutions (~1,700-1,900 consultants, the largest unit), Knowit Experience (~800 specialists, the largest digital agency in the Nordics), Knowit Insight (~550 management consultants), and Knowit Connectivity (~700 embedded-systems and IoT consultants) — plus a Defence Technology subsidiary focused on naval command systems.
The company delivers end-to-end digital transformation services, including cloud migration and managed services on AWS, Microsoft Azure, and Google Cloud; data engineering on Databricks and Snowflake; AI/ML solutions (dynamic pricing, predictive analytics, generative AI agents, knowledge retrieval); digital experience and e-commerce on Optimizely, Sanity, and Norce; and embedded systems for automotive, industrial, and telecom clients. Notable proprietary assets include a distributed fiber optic sensing (DFOS) platform developed for Equinor and an insurance software platform acquired via Insicon in mid-2025.
Knowit generates revenue primarily through billable consulting hours and multi-year project engagements with enterprise and public-sector clients, supplemented by an emerging subscription/recurring revenue stream from the Insicon insurance software platform. Its GTM motion is enterprise field sales with embedded consultants and long-term framework agreements (including multi-year defense contracts), supported by partnership-driven delivery with top-tier cloud and data platforms.
knowit firmographics
Firmographics- Name
- knowit
- Legal name
- Knowit AB
- Website
- https://knowit.no
- Company type
- Public
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Knowit AB is a publicly traded Nordic IT consultancy (Nasdaq Stockholm: KNAT) delivering cloud, data, AI, digital experience, and embedded-systems services to enterprise and public-sector clients across Sweden, Norway, Denmark, Finland, Poland, and Germany via approximately 4,000 consultants organized into Solutions, Experience, Insight, Connectivity, and Defence Technology business areas.
- Ownership category
- akta.pro rank
knowit industry classification
Industry- Product category
- IT Consulting and Digital Transformation Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Management Consulting Services (54161), Software Publishers (5132)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Cloud-Native Enablement (Containers, Kubernetes, Service Mesh) (BPAEAKAE)
- akta.pro secondary industries
- Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC) (BPAEAIAF), Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC), Technical Documentation & Knowledge Management (Playbooks, Runbooks, Enablement Kits) (BPAEANAM)
Keywords
Where knowit is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices9 records
Markets served
knowit business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- IT Consulting Services: Knowit provides professional IT consulting services including system development, cloud services, digital transformation, and advisory services. Revenue is generated through billable consulting hours and project-based engagements with enterprise clients.
- Software Solutions: Following the acquisition of Insicon (Swedish insurance software company), Knowit generates revenue from proprietary insurance software platform offerings, with an enterprise value of SEK 35 million and potential earn-out of SEK 50 million.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Professional consulting services billed by project scope or hourly rates |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
knowit product offering
Product offeringCore offering
Knowit is a Nordic IT and digital transformation consultancy delivering system development, cloud services, data engineering, AI/ML, digital experience design, embedded systems, and management consulting to enterprise and public sector clients. It employs approximately 4,000 consultants across Sweden, Norway, Denmark, Finland, Poland, and Germany, structured around five business areas (Solutions, Experience, Insight, Connectivity, Defence Technology).
Differentiator
Problem solved
Functional benefit
Brands
- Knowit Defence Technology: Defence subsidiary specializing in naval command systems, communication, situational awareness, and interoperability solutions for Swedish and international defence collaborations.
Products and services
- Knowit Solutions System solutions and custom software development services for enterprise clients across all four Nordic countries, with approximately 1,700-1,900 consultants.
- Knowit Experience Digital experience, branding, design, and customer engagement services delivered by the largest digital agency in the Nordics with approximately 800 specialists.
- Knowit Insight Management consulting and digitalization advisory services with approximately 550 management consultants supporting clients across the Nordics on strategy, organizational agility, and digital transformation.
- Knowit Connectivity High-tech software development, embedded systems, connected vehicles, IoT, 5G technology, cloud, and security services delivered by 700 consultants across approximately 15 locations in Sweden, 3 in Poland, and Germany.
- Knowit Defence Technology Defence technology solutions including naval command systems, communication, situational awareness, and interoperability solutions for Swedish and international defence collaborations.
- Insicon Insurance Software Platform Proprietary insurance software platform with consulting services for the insurance industry, operating in Serbia and Sweden, acquired for SEK 35 million with potential earn-out of SEK 50 million.
Quantifiable outcome
- 75% profit increase on marketing activities for Komplett through profit-based optimization
- +3 more outcomes
Companies that use knowit
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles3 records
knowit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability10 records
Feature4 records
knowit partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and major.
- Tet DigitalcoreStrategic partnership to advance sustainable mobility initiatives. Endre Sundsdal, CEO of Tet Digital, stated that Knowit combines deep AWS expertise with clear understanding of business goals and acts as a strategic partner delivering premium services.
- MicrosoftcoreKnowit is Microsoft Solutions Partner on all six defined partner areas - Modern Work, Security, Azure for Infrastructure, Azure Digital & App Innovation, Data & AI, and Business Applications. As Microsoft Cloud Partner, Knowit can offer comprehensive competence across the entire Microsoft portfolio.
- GooglecoreKnowit is a Google partner and one of the leading cloud environments in the Nordics. Services include GCP Architect, GCP Data Engineer, GCP Cloud Engineer, Google Data Studio, and GCP Cloud Sales certified consultants. Also official Google Analytics 360 reseller.
- Amazon Web Services (AWS)coreFour-time AWS Partner of the Year (2021, 2022, 2023, 2025) and Premier Consulting Partner and MSP. Has delivered 1000+ AWS projects with 200+ certified AWS experts and 250+ AWS certifications.
- SnowflakemajorOne of Snowflake's largest partners in the Nordics. Provides cloud data warehouse solutions enabling organizations to easily collect data, perform analytics, and gain insights in a single solution.
- DatabrickscoreKnowit is one of Databricks' most active partners in the Nordics with 50+ consultants experienced in Databricks on Azure, AWS, and GCP, and 70+ certifications. Two proprietary certifications: Topptur Knowit Data Engineering and Topptur Knowit LLM on Databricks.
- SAS InstitutemajorGold partner to SAS in Sweden, Norway, and Denmark, enabling large innovation projects with customers.
- Piwik PROmajorPRO partnership with Piwik providing expert knowledge on Piwik PRO analytics products, direct contact with Piwik developers and product teams, and early access to product updates.
- DenodomajorThrough Denodo's platform, Knowit provides customers with data integration, management, and delivery services enabling self-service BI, advanced analytics, hybrid/multi-cloud integration.
- Stibo SystemsmajorPartner with Stibo providing Master Data Management solutions for multiple industries, with long experience implementing the tool for customers in the Norwegian market.
- dbt Labsmajordbt is a data management platform that easily scales with work tasks through standardized processes across systems. Good flexibility with integrations and APIs.
- InformaticamajorInformatica helps businesses create results by making data and AI an alive and reliable resource through the AI-driven Intelligent Data Management Cloud solution.
- AmplitudemajorOfficial partner and reseller of Amplitude, a digital analytics platform helping businesses optimize the business value of digital product innovation.
- OptimizelycorePartnership since 2001. One of only two Platinum partners in Norway. Long-term strategic partner and priority platform for Knowit Experience. Recognized as Partner of the Year 2024 in Norway.
- UmbracomajorCertified Gold Partner and largest Nordic partner for Umbraco CMS, supporting customers developing websites on the user-friendly and flexible platform.
- NorcemajorPart of Norce's European partner network and one of few in Norway. High expertise in both Norce Commerce and Norce PIM. Used by successful Nordic companies including Blåkläder, Spendrups, Ferner Jakobsen.
- CrystallizemajorPremium partner of Crystallize, one of few agencies in the Nordics offering their tailored headless solutions for e-commerce customers. Crystallize delivers both headless commerce, PIM, and CMS.
- SanitymajorOne of the first to adopt Sanity with long experience as a partner delivering a wide range of solutions on the platform. Sanity is a headless CMS solution with content at the center.
- Microsoft Dynamics 365majorThrough Microsoft Dynamics 365, Knowit supports customers in mapping and managing potential customers, automating processes, handling leads, collecting data, and presenting predictive analysis.
- InsiconcoreAcquired Swedish insurance software company Insicon for SEK 35 million with potential earn-out of SEK 50 million. Insicon provides a proprietary insurance platform and operates in Serbia and Sweden with revenue of approximately 355 million dinars in 2024.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
knowit competitors and assessment
Company assessmentEmerging players
- Netlight: Nordic-origin IT and digital consultancy with strong presence across Sweden, Norway and other European markets. Comparable in consulting-led, talent-driven model serving enterprise clients.
Direct peers
- Tietoevry: Largest Nordic-headquartered IT services and software company with pan-Nordic presence across Sweden, Norway, Denmark and Finland. Directly comparable in scale, geography and end-to-end digital transformation offering.
- AFRY (ÅF): Nordic engineering, design and digital consultancy combining traditional engineering with IT/digital services. Comparable across its digital and IT consulting business lines serving Nordic enterprise clients.
- Sigma Group: Swedish IT consultancy with focus on consulting, development and digital solutions, listed on Nasdaq Stockholm. Closely comparable in business mix and Nordic geography.
- Bouvet ASA: Norwegian-headquartered IT consultancy delivering digital services, design, and technology solutions across the Nordics. Comparable in size and consulting-led Nordic delivery model.
- Sopra Steria: European IT services group with significant Nordic delivery footprint through its acquisition of Axemble and others. Comparable across digital transformation, system integration and platform partnerships.
- CGI Group: Global IT and business consulting services firm with strong Nordic footprint through its SE Region operations. Overlaps with Knowit on enterprise consulting, systems integration and managed services.
Broad incumbents
- Accenture: World's largest IT consulting firm with deep Nordic presence and broad cloud/data/AI capabilities. Competes on enterprise and public-sector framework agreements but serves a much wider portfolio of verticals.
- IBM Consulting: Global consulting arm of IBM with hybrid cloud, data and AI practices. Comparable in enterprise modernization and platform partnerships (notably AWS and Microsoft), and competes for Nordic transformation work.
- Capgemini: Global IT consulting and digital services leader with established Nordic operations. Competes for the same enterprise transformation RFPs but at much larger global scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
knowit social profiles
Digital presenceknowit financial estimates
Financial estimateRevenue estimate
Valuation estimate
knowit leadership team
Management profileNumber of profiles
Profiles5 records
knowit subsidiaries and ownership
Company hierarchySubsidiaries6 records
knowit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
knowit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about knowit
What does knowit do?
Knowit is a Nordic IT and digital transformation consultancy delivering system development, cloud services, data engineering, AI/ML, digital experience design, embedded systems, and management consulting to enterprise and public sector clients. It employs approximately 4,000 consultants across Sweden, Norway, Denmark, Finland, Poland, and Germany, structured around five business areas (Solutions, Experience, Insight, Connectivity, Defence Technology).
Is knowit a public or private company?
knowit is a public company. It is classified as public and is currently operating.
When was knowit founded?
knowit was founded in 1990. It employs 51 to 100 people.
Where is knowit based?
knowit is headquartered in Stockholm, Sweden, in the Europe region.
How does knowit make money?
Two revenue lines are on record. IT Consulting Services are the primary driver. The others are software Solutions.
Who are knowit's main competitors?
Netlight is listed as an emerging player. Direct peers are Tietoevry, AFRY (ÅF), Sigma Group, Bouvet ASA, Sopra Steria and CGI Group. Broad incumbents are Accenture, IBM Consulting and Capgemini.
Does knowit have an API?
No public API is recorded for knowit.
What industry is knowit in?
knowit's product category is IT Consulting and Digital Transformation Services. Its primary akta.pro industry code is BPAEAKAE, Cloud-Native Enablement (Containers, Kubernetes, Service Mesh), with a secondary code of BPAEAIAF, Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC). Its NAICS code is 54151 and its SIC code is 7373.