Sitevision
Sitevision AB is a Swedish digital experience platform (DXP) provider that unifies websites, intranets, apps, and portals with AI, personalization, and analytics, serving Nordic public-sector bodies, universities, and large private enterprises via subscription SaaS.
- Company typePrivate
- Founded2002
- HeadquartersÖrebro, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Sitevision does
Sitevision AB is a Swedish digital experience platform (DXP) company founded in 2002, headquartered in Karlstad, with a workforce in the 11–50 range. The company develops Sitevision DXP, an AI-driven platform that unifies websites, intranets, apps, and portals in a single system built on a Swedish cloud with European data jurisdiction, ISO/IEC 27001:2022 certification, and support for Swedish, Norwegian, and English. Core modules include Content Management (CMS), Sitevision AI, Personalization, Web Analytics, Advanced Search, Mobile App, Integrations with Microsoft 365 and CRM systems, a Marketplace for extensibility, Headless/APIs for custom frontends, Sitevision Cloud, and the "Mina sidor" customer portal. Solution verticals are organized around four experiences: Employee, Customer, Portal, and Citizens Experience, with additional offerings such as Intranet, Website, Crisis Web, Citizens Portal, and Self-service Portal.
The company serves a mix of Swedish public-sector institutions and large private enterprises. Named customers span municipalities and regions (SKR, Region Stockholm Hälso- och Sjukvårdsförvaltningen, Statens Skolverk), universities (Stockholms universitet, Uppsala universitet), financial institutions (SBAB), media (SVT), transport (Green Cargo), retail (Interflora, Jula, Rusta), healthcare (Evidensia Djursjukvård), real estate (Rikshem, Länsförsäkringar Fastighetsförmedling), tourism (Skistar), and lottery/gaming (Svenska Postkodlotteriet). The platform's adoption in Swedish government and education, combined with the 387% ROI claim, anchors the brand as a domestic incumbent. Sitevision expanded into Norway in May 2024 through the acquisition of CustomPublish AS, broadening its Nordic footprint.
The revenue model is subscription-based SaaS with customized enterprise pricing (no public list price disclosed). Go-to-market combines enterprise field sales with "Request a demo" CTAs, a partner ecosystem (implementation partners, resellers, technology partners, MVP program), the Sitevision Marketplace for third-party extensions, and the self-service "Mina sidor" customer portal. The company self-reports #1 in Sweden for market's most satisfied customers and a 387% proven ROI. In 2024, leadership transitioned with Søren Bak Jepsen appointed CEO and Anders Korsvall assuming the role of working chairman (arbetande styrelseordförande).
Sitevision firmographics
Firmographics- Name
- Sitevision
- Legal name
- Sitevision AB
- Website
- https://sitevision.se
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sitevision AB is a Swedish digital experience platform (DXP) provider that unifies websites, intranets, apps, and portals with AI, personalization, and analytics, serving Nordic public-sector bodies, universities, and large private enterprises via subscription SaaS.
- Ownership category
- akta.pro rank
Where Sitevision is headquartered
LocationHeadquarters
- HQ city
- Örebro
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Sitevision business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Platform Subscription/Licensing: Sitevision operates as a SaaS platform providing digital experience solutions. The platform appears to be subscription-based, with customers accessing the platform, support, and updates through their 'My Pages' customer portal. Success plans are mentioned as part of the service offering.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Sitevision product offering
Product offeringCore offering
Sitevision DXP is an AI-driven digital experience platform that consolidates websites, intranets, apps, and portals into a single system. It enables organizations to create and manage digital content with integrated AI capabilities for content creation, personalization, and analytics, while offering web analytics, advanced search, mobile app functionality, integrations with Microsoft 365 and CRM systems, marketplace extensions, and headless/API access, all delivered via a Swedish cloud with European data jurisdiction.
Product overview
Sitevision DXP is a unified AI-driven digital experience platform that consolidates websites, intranets, apps, and portals into a single system. The platform is built around a core platform (Sitevision DXP) with integrated AI capabilities (Sitevision AI), and includes essential modules for Content Management (CMS), Personalization, Web Analytics, Advanced Search, Mobile App, Cloud infrastructure, Integrations (Microsoft 365, CRM), Sitevision Marketplace, and Headless/APIs. Solution-specific offerings include Employee Experience, Customer Experience, Portal Experience, Citizens Experience, Intranet, Website, Crisis Web, Citizens Portal, and Self-service Portal. The platform also includes a customer/partner portal (Mina sidor) and operates from a Swedish cloud with European data jurisdiction. Sitevision has expanded into Norway through the acquisition of CustomPublish AS.
Differentiator
Problem solved
Functional benefit
Brands
- Sitevision AI: AI integrated throughout the platform for content creation, personalization, and analysis
- Sitevision Cloud
- Sitevision DXP
- Mina Sidor
Products and services
- Sitevision DXP AI-driven digital experience platform that consolidates websites, intranets, apps, and portals into a unified system. Includes integrated AI for content creation, personalization, and analytics; web analytics; advanced search; mobile app delivery; integrations with Microsoft 365 and CRM systems; a marketplace for extensions; and headless/API access for custom frontends. Hosted in a Swedish cloud with European data jurisdiction. Sold to large public sector and enterprise customers in the Nordic region via subscription-based licensing.
- CustomPublish AS Norwegian web and intranet solutions service for public and private sector organizations, offered through the acquired CustomPublish AS brand following Sitevision's 2024 acquisition. Customers in Norway can contract with CustomPublish for digital experience implementations covering similar website and intranet use cases as the Sitevision DXP.
Quantifiable outcome
- 387% ROI - proven economic effect
- +1 more outcomes
Companies that use Sitevision
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles2 records
Sitevision technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature9 records
Sitevision partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CustomPublish AS (CustomPublish)coreSitevision acquired Norwegian CustomPublish AS as part of its growth strategy to expand into the Nordic market. The acquisition enables Sitevision to offer new platform solutions and services in Norway. The deal combines expertise in web and intranet solutions for various public and private entities. Existing customer agreements with CustomPublish are not affected by the acquisition.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Sitevision competitors and assessment
Company assessmentDirect peers
- Optimizely: Swedish-founded (formerly Episerver) digital experience platform offering CMS, personalization, commerce, and experimentation. Direct competitor to Sitevision in the Nordic DXP market, targeting enterprise and public-sector customers with comparable functionality.
- Sitecore: Global enterprise DXP and CMS vendor with headless, personalization, and analytics capabilities. Directly competes with Sitevision for enterprise and large public-sector DXP deals across Europe, including in the Nordics.
- Umbraco: Denmark-based open-source CMS with strong Nordic presence and a partner-driven commercial model. Competes with Sitevision in CMS for enterprises, municipalities, and digital agencies across Scandinavia.
- Liferay: Enterprise digital experience platform with portal, intranet, and headless capabilities. Directly comparable to Sitevision's intranet and portal offerings, particularly for public-sector and regulated buyers in Europe.
- Kentico: Hybrid headless CMS and DXP with marketing, personalization, and commerce features. Competes with Sitevision for mid-market and enterprise CMS/DXP implementations across Europe.
- Magnolia: Swiss-based enterprise DXP and headless CMS with strong personalization and integration capabilities. Comparable to Sitevision in targeting large European enterprises and regulated industries.
Broad incumbents
- Adobe Experience Manager: Adobe's enterprise CMS/DXP offering, part of the broader Adobe Experience Cloud. Competes for the largest enterprise and public-sector DXP deals, often displacing or being displaced by Sitevision at the high end of the market.
- WordPress VIP: Enterprise-grade WordPress platform operated by Automattic for large content-driven organizations. Competes with Sitevision for enterprise content and customer-experience workloads, particularly in media and publishing.
Emerging players
- Bloomreach: Commerce-focused DXP combining headless CMS, personalization, and search. Overlaps with Sitevision in CMS, personalization, and search, particularly for commerce-oriented enterprise buyers in the Nordics.
Regional players
- Crownpeak: Hybrid headless DXP with strong regulated-industry and accessibility focus, with European operations. Overlaps with Sitevision in DXP, intranet, and public-sector use cases across Europe.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Sitevision social profiles
Digital presenceSitevision compliance and trust
Trust signalCompliance1 record
Sitevision financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sitevision leadership team
Management profileNumber of profiles
Profiles4 records
Sitevision subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sitevision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sitevision M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sitevision
What does Sitevision do?
Sitevision DXP is an AI-driven digital experience platform that consolidates websites, intranets, apps, and portals into a single system. It enables organizations to create and manage digital content with integrated AI capabilities for content creation, personalization, and analytics, while offering web analytics, advanced search, mobile app functionality, integrations with Microsoft 365 and CRM systems, marketplace extensions, and headless/API access, all delivered via a Swedish cloud with European data jurisdiction.
Is Sitevision a public or private company?
Sitevision is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sitevision founded?
Sitevision was founded in 2002. It employs 11 to 50 people.
Where is Sitevision based?
Sitevision is headquartered in Örebro, Sweden, in the Europe region.
How does Sitevision make money?
One revenue line is on record: platform Subscription/Licensing.
Who are Sitevision's main competitors?
Direct peers on record are Optimizely, Sitecore, Umbraco, Liferay, Kentico and Magnolia. Broad incumbents are Adobe Experience Manager and WordPress VIP. Bloomreach is listed as an emerging player. Crownpeak is listed as a regional player.
Does Sitevision have an API?
Yes. Sitevision offers headless capabilities and full API access for building customized frontend solutions and advanced applications. The platform enables developers to build tailored frontends and leverage API access for custom integrations and extended functionality.