EM360Tech

What EM360Tech does

EM360Tech (legal name: Enterprise Management 360) is a B2B enterprise technology media platform founded in 2008, headquartered in London, with sales operations spanning the US and EMEA. The company curates and distributes content across five topic verticals — AI, Data, Emerging Technologies, Infrastructure Management, and Security — through six branded podcast series (Tech Transformed, The Security Strategist, Don't Panic! It's Just Data, Enterprise Automation Excellence, Watch This Space with Jon Arnold, Cybersecurity Awesomeness Podcast), tech articles, top-10 lists, whitepapers, video resources, and press releases. A claimed community of 640,000+ thought leaders and 600,000+ users consumes this content, with an Industry Leaders directory featuring analysts such as Kevin Petrie (BARC), Jon Arnold, Douglas Laney, and others, and a Solution Providers directory covering vendors including Imply, Uniphore, Vespa.ai, and Island.

The platform is built on a content management and digital media stack that supports podcast hosting, article publishing, whitepaper gating, video distribution, and community membership. In Q1 2026, EM360Tech introduced the Quarterly Impact Index awards program — a proprietary benchmark with four categories (Apex, Vanguard, Catalyst, Authority) that measures thought-leadership impact beyond views. The company monetizes through three revenue streams: advertising and sponsorship placements (advertising model), lead generation packages sold to technology vendors on a subscription/recurring basis, and content creation services including podcast production and content syndication (professional services). GTM is community-led, relying on a media partner network of at least eight organizations spanning events (RX Global, CloserStill Media, TMC, Kisaco Research, J On the Beach, Sunrize, Capacity Media) and analyst firms (BARC). The company is founder-led (Michael Lodge, CEO and Founder), bootstrapped with no disclosed funding, and operates with 11-50 employees including regional sales VPs, lead generation managers, podcast producers, and a tech journalist.

Name

EM360Tech

Legal name

Enterprise Management 360

Website

https://em360tech.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

EM360Tech is a B2B enterprise technology media platform that curates podcasts, articles, whitepapers, and analyst directories for a 640,000+ community of IT leaders, monetizing through advertising, recurring lead generation, and content creation services for technology vendors.

Ownership category

akta.pro rank

Headquarters

HQ city

Irvine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Advertising and Sponsorship: EM360Tech generates revenue through advertising opportunities and sponsored content placements for technology companies seeking to reach enterprise audiences.
2. Lead Generation Services: The platform offers lead generation packages for clients around the globe, helping technology companies connect with qualified enterprise decision-makers.
3. Content Creation Services: EM360Tech offers podcast creation and content syndication services for technology clients seeking to build thought leadership and reach the enterprise tech community.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

Core offering

EM360Tech is a B2B enterprise technology media platform that produces and distributes podcasts, tech articles, top-10 lists, whitepapers, video resources, and press releases for IT leaders and enterprise technology professionals. It monetizes through advertising, sponsored content, lead generation packages, and podcast/content creation services sold to technology vendors seeking to reach enterprise decision-makers across AI, data, security, infrastructure management, and emerging technologies.

Product overview

EM360Tech is a B2B enterprise technology media platform offering a portfolio of content products including Tech Articles (news and analysis), Podcasts (six branded series covering AI, security, data, and automation topics), Top 10s (ranked list content), Whitepapers (partner-sponsored research reports), Video Resources (event coverage and interviews), and Press Releases. The platform also operates a Solution Providers Directory, an Industry Leaders Directory featuring technology analysts, and a Quarterly Impact Index Awards program recognizing enterprise thought leadership. A community platform connects over 640,000 IT professionals and industry experts. The content is organized around five core topic areas: AI, Data, Emerging Technologies, Infrastructure Management, and Security.

Differentiator

Problem solved

Functional benefit

Products and services

• Tech Articles Enterprise technology news, analysis, and insights authored by industry experts covering AI, security, data, infrastructure management, and emerging technologies. Distributed as editorial content on the EM360Tech website for IT leaders and enterprise technology professionals.
• Podcasts Six B2B tech podcast series: Tech Transformed, The Security Strategist, Don't Panic! It's Just Data, Enterprise Automation Excellence, Watch This Space with Jon Arnold, and Cybersecurity Awesomeness Podcast, featuring interviews with industry leaders on enterprise technology trends.
• Top 10s Curated top-10 list articles ranking enterprise technology tools, platforms, analysts, and solutions across categories including AI, security, data governance, and cloud infrastructure.
• Whitepapers Research reports, solution briefs, and in-depth whitepapers produced in partnership with technology solution providers covering topics such as AI, data management, cybersecurity, and enterprise automation.
• Video Resources Video content including event coverage, expert interviews, tech animations, and industry video podcasts covering enterprise technology topics.
• Press Releases Industry press releases and announcements covering enterprise technology events, conferences, and company news.
• Podcast Creation Services
• Lead Generation Services
• Advertising and Sponsored Content

Quantifiable outcome

• Community of over 640,000 thought leaders and industry experts
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• RX GlobalcoreGTM or Marketing PartnerRX Global is a global events and exhibitions company that partners with EM360Tech as a media partner. RX builds businesses for individuals, communities and organisations, elevating the power of face-to-face events with over 400 events in 22 countries.
• BARCcoreStrategic or Co-development PartnerBARC is a leading analyst firm for data & analytics and enterprise software. They partner with EM360Tech as a media partner, contributing expert analysts like Kevin Petrie who hosts the Tech Transformed podcast. BARC delivers research, events and advisory services for the data & analytics community.
• TMCminorGTM or Marketing PartnerTMC Conferences and Expos cover every segment of enterprise IT. TMC partners with EM360Tech as a media partner for their events.
• J On the BeachminorGTM or Marketing PartnerJ On The Beach is an international rendezvous for developers, Data Scientists and DevOps around big data technologies. They partner with EM360Tech as a media partner.
• CloserStill MediacoreGTM or Marketing PartnerCloserStill Media runs high-quality, industry-specific exhibitions, conferences, publications and communities around the world. They partner with EM360Tech as a media partner for their award-winning brands.
• Kisaco ResearchminorGTM or Marketing PartnerKisaco Research brings clients intensively researched conference programmes and the most influential networks. They partner with EM360Tech as a media partner.
• SunrizeminorGTM or Marketing PartnerSunrize has been dedicated to accelerating the advancement of natural language AI-based experiences since 2016. Their flagship event, Chatbot Summit, serves as a catalyst for collaboration and innovation. They partner with EM360Tech as a media partner.
• Capacity MediaminorGTM or Marketing PartnerCapacity Media is an essential source of news and events in the telecommunications wholesale carrier and service provider marketplace. Founded in 2000, they have become a vital source of business intelligence through their portfolio of magazine and 24 large scale global events. They partner with EM360Tech as a media partner.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TechTarget: TechTarget operates a network of B2B technology media sites and a leading intent-driven lead-generation platform serving enterprise IT buyers — directly comparable to EM360Tech's content-and-lead-gen model for enterprise technology audiences.
• VentureBeat: VentureBeat is a B2B technology media site covering AI, data, and enterprise software with sponsored content and lead-generation offerings — a closely comparable niche enterprise tech content platform serving vendor marketers.
• SiliconANGLE / theCUBE: SiliconANGLE and theCUBE produce enterprise technology video and podcast content and operate a community of IT decision-makers, directly comparable to EM360Tech's podcast-led community content model.
• The Register: The Register is a long-running B2B enterprise technology news and analysis site with a global readership — a comparable content-led enterprise tech media property, though less lead-gen focused.

Broad incumbents

• Informa Tech: Informa Tech is a large-scale B2B technology media, events, and research portfolio (including Dark Reading, Enterprise Strategy Group) that competes broadly with EM360Tech across enterprise tech content, events, and analyst services.
• CIO.com (IDG): CIO.com, part of IDG Communications, is a flagship enterprise IT leadership media brand with deep audience reach and sponsorship offerings, operating at significantly greater scale than EM360Tech in the same enterprise CIO audience.
• MediaPost: MediaPost is a long-standing B2B media trade publication covering advertising, marketing, and media — adjacent in that it serves vendor marketers with content and community, comparable to EM360Tech's vendor-side GTM.

Emerging players

• Dark Reading: Dark Reading is a cybersecurity-focused B2B media brand (now part of Informa) that overlaps directly with EM360Tech's Cybersecurity Awesomeness Podcast and security content vertical — a comparable niche within enterprise security content.
• Diginomica: Diginomica is an independent B2B enterprise technology media site focused on digital transformation with sponsored content and analyst contributions — a similarly sized, independent enterprise tech content competitor.

Others

• Adweek: Adweek is a broad B2B media brand covering advertising, marketing, and media industries — thematically adjacent because both serve vendor-side marketers with thought-leadership content, though not in the enterprise IT vertical specifically.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/etm360
• YouTubeyoutube.com/channel/UCNCS0CL4v38JWbNaqnn0G4w
• LinkedInlinkedin.com/company/em360
• Facebookfacebook.com/em360tech

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EM360Tech