Lever Interactive

What Lever Interactive does

Lever Interactive is a privately-held, full-service omnichannel marketing agency founded in 2006 and headquartered in Downers Grove, Illinois (Chicago metropolitan area). The firm operates as a professional-services business rather than a software product company, delivering integrated marketing campaigns across digital advertising (paid search, paid social, programmatic display, connected TV, platform display on Google and Microsoft, digital out-of-home, shopping and feed management, and native advertising), search engine optimization, social media, account-based marketing, website design and development, and traditional marketing (print, direct mail, out-of-home, TV, audio/radio). Underlying technology consists of a HITRUST Risk-based, 2-year (r2) Certified data management platform hosted on Microsoft Azure and Microsoft O365, with consent-based first-party data collection and detailed persona creation capabilities, plus partnerships with Google, Microsoft, and Meta that provide certified access to platform-native tools.

Name

Lever Interactive

Legal name

Lever Interactive

Website

https://leverinteractive.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Lever Interactive is a privately-held, full-service omnichannel digital marketing agency founded in 2006 and headquartered in Downers Grove, Illinois, delivering integrated campaigns across paid media, SEO, ABM, web development, and traditional marketing to enterprise and mid-market clients across healthcare, financial services, retail, and other regulated verticals.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Paid Social Advertising (BPAFACAB)

Keywords

• Digital marketing agency
• Omnichannel marketing
• Paid media advertising
• Search engine optimization
• Account based marketing

Headquarters

HQ city

Lisle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Digital Marketing Services: Lever Interactive generates revenue through providing comprehensive digital marketing services including digital advertising, SEO, social media marketing, account-based marketing, website design and development, and traditional marketing. As a full-service agency, they offer ongoing campaign management and strategic marketing partnerships with clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Lever Interactive is a full-service omnichannel digital marketing agency that plans, executes, and manages integrated marketing campaigns for enterprise and mid-market clients. Its service portfolio spans digital advertising (paid search, paid social, programmatic display, connected TV, DOOH, shopping and native), SEO, social media marketing, account-based marketing, website design and development, and traditional marketing channels such as print, direct mail, OOH, TV, and audio/radio.

Product overview

Lever Interactive is a full-service omnichannel marketing agency that operates as a services-based practice rather than a software product company. Its core offerings span three main pillars: (1) Digital Advertising — a suite of channels including paid search, paid social, programmatic display, connected TV (CTV), platform display (Google/Microsoft), digital out-of-home (DOOH), shopping & feed management, and native advertising; (2) Website Design & Development — covering UI/UX evaluation, responsive web design, web development, and landing page optimization for conversion; and (3) Traditional Marketing — encompassing print, direct mail, out-of-home (OOH), TV, and audio/radio. Supporting services include Search Engine Optimization (SEO), Social Media marketing, and Account Based Marketing (ABM). All services are delivered through a high-touch, partnership-driven approach, with strategic planning supported by analytical insights, serving both B2B and B2C clients across diverse industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Advertising Cross-channel digital advertising service including paid search, paid social, programmatic display, connected TV, platform display (Google and Microsoft), digital out-of-home, shopping and feed management, and native advertising, delivered to enterprise and mid-market clients.
• Search Engine Optimization (SEO) SEO service combining on-page, off-page, and technical tactics to improve organic search rankings and drive website visibility for brand and e-commerce clients.
• Social Media Marketing Social media marketing service managing brand presence, organic engagement, and content strategy across social platforms for clients.
• Account Based Marketing (ABM) Account-based marketing service focused on specific high-value accounts, delivering personalized engagement strategies and conversion-oriented campaigns, primarily for B2B clients.
• Website Design & Development Website design and development service including UI/UX evaluation, responsive web design, web development, and landing page optimization focused on conversion.
• Traditional Marketing Traditional marketing service covering print advertising, direct mail campaigns, out-of-home, TV advertising, and audio/radio campaigns.

Quantifiable outcome

• 39% higher impressions per month
• +6 more outcomes

Named customers23 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• GooglecoreGTM or Marketing PartnerKey media partnership providing unique insights and valuable opportunities to clients. Lever is a Google Partner agency with certified professionals in search advertising, display advertising, mobile advertising, video ads, shopping, and Google Analytics.
• MicrosoftcoreGTM or Marketing PartnerKey media partnership providing Lever and clients with insights and access not available to other agencies. Microsoft partnership complements Google relationship for comprehensive advertising capabilities.
• MetacoreGTM or Marketing PartnerMeta Business Partner relationship enablingLever to provide clients with Facebook, Instagram, and other Meta platform advertising capabilities with enhanced partnership benefits.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• DAC Group: Mid-sized digital marketing agency delivering paid media, SEO, content, and analytics across multi-channel — including notable work with healthcare and financial-services brands. Closely comparable omnichannel service stack and regulated-vertical strength.
• Hanapin Marketing: PPC-specialist digital marketing agency offering paid search, paid social, and programmatic display for enterprise clients. Comparable paid-search and digital-advertising core with overlapping platform-partner positioning and similar mid-market-to-enterprise client profile.
• Logical Position: Full-service digital marketing agency specializing in paid search, paid social, SEO, and Amazon advertising for mid-market and enterprise clients. Directly comparable service mix and platform-partner certifications to Lever.
• Rise Interactive (a Mediahub company): Chicago-based digital marketing agency offering paid media, SEO, and analytics for enterprise clients. Direct geographic and service-overlap match with Lever's Chicago HQ and full omnichannel proposition.
• Power Digital Marketing: Mid-sized full-funnel digital marketing agency providing paid media, SEO, content, and CRO for mid-market and enterprise brands. Directly comparable in service breadth, target client size, and platform-partner credentials to Lever.
• Tinuiti: Full-service digital marketing agency offering paid search, paid social, SEO, programmatic, and Amazon advertising for enterprise and mid-market clients. Closely comparable to Lever on omnichannel service mix, platform-partner status (Google, Microsoft, Meta), and enterprise healthcare/finance client penetration.

Emerging players

• Sensis Health: Cross-cultural digital agency offering paid media, SEO, and ABM for healthcare, financial services, and public-sector clients. Comparable regulated-vertical focus and mid-market-to-enterprise motion to Lever, with narrower geographic footprint.
• Adtaxi (a VMLY&R company): Digital marketing agency providing paid search, paid social, SEO, programmatic, and analytics for mid-market and enterprise clients. Closely comparable mid-size omnichannel positioning to Lever, with similar platform-partner certifications.

Broad incumbents

• iProspect (Dentsu): Global digital performance marketing agency under Dentsu offering paid search, SEO, programmatic, content, and CRO at enterprise scale. Overlaps with Lever's paid-media, SEO, and omnichannel offerings but operates as a holding-company incumbent with vastly larger global footprint.
• GroupM / WPP (Media Agencies): World's largest media investment group operating agencies including Mindshare, Wavemaker, and Essence across paid search, paid social, programmatic, CTV, and traditional. Overlaps broadly with Lever's omnichannel paid-media offering but at holding-company scale and global reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/lever-interactive
• Instagraminstagram.com/lever_agency
• Xx.com/leveronline
• Facebookfacebook.com/leverinteractive

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lever Interactive